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www.service-design-network.org/winners-and-finalistswww.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Kerry Bodine | Head of the Jury and Kerry Bodine & Co.
The Service Design Award 2017
Winner Pecha Kucha Presentations
#ServiceDesignAward2017 @SDGC17 @SDNetwork www.service-design-network.org/winners-and-finalists
Featured in Upcoming Annual
This is the title of my presentation:
Here is the subtitle of my presentation
Name | Company
www.service-design-network.org/winners-and-finalists
5 International, Award Winning Projects
Bridgeable | Canada
Ella Walding | Malta
Muzus | Netherlands
Shera Hyunyim Park,
Culainn Boland-Shanahan,
Jaehyun Park | UK
DMA | Australia
#ServiceDesignAward2017 @SDGC17 @SDNetwork www.service-design-network.org/winners-and-finalists
Award Category:
Professional,
Commercial
WINNER FOR BEST COMMERCIAL PROJECT
Redefining the TELUS Renewals Experience
Bridgeable
Client: TELUS
Chris Ferguson | @chrisferg
Everton Lewis | @evertonsquill
Marie Serrano
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Dan Epstein
Willy Morgan
Josh Greenhut
www.service-design-network.org/winners-and-finalists
Congratulations Bridgeable
and client TELUS
2017 Winner for Best
Commercial Project
Judy Mellett
Director, Service Strategy & Design
TELUS
Chris Fergusen
Founder and CEO
Bridgeable
#ServiceDesignAward2017 @SDGC17 @SDNetwork www.service-design-network.org/winners-and-finalists
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Award Category:
Professional,
Non-Profit/Public Sector
WINNER FOR SYSTEMIC CHANGE IN EDUCATION
Design In Schools Australia - a design and education collaboration
Design Managers Australia (DMA)
Client: Macquarie Primary School
Mel Edwards | Justin Barrie
@DMA_Canberra
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Design In Schools
A collaboration borne of
a joint passion for inquiry
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
30 years of passion with
literacy and inquiry...
SORTING OUT
Analysing information, looking for
patterns, reviewing thinking, making
meaning, expressing new understanding
GOING FURTHE R
Personal and small group
pathways of investigation taking
learning further, personalising
SYNTHESISING
& REFLECTIN G
Reviewing earlier thinking, identifying changes in
understanding, making connections between ideas,
identifying what has been learned
ACTING & APPLYING
Sharing new learning with others, making a
creating/constructing/doing
TUNING IN TO
STUDENTS’ THINKING
Establishing the ‘known’, connecting to
students’ lives, sense of purpose for inquiry first
thinking, first invitation for questions
FINDING OU T
Gathering information from a range of sources,
working as researchers, continuing to raise
questions, learning skills of investigation
PHASES OF
INQUIRY
EXPLORE
people, experience
& information
SYNTHESISE
analysis, data,
insights & concepts
results, solutions &
recommendations
CLARIFY
intent, scope &
approach
With
Our Clients
Stakeholders
The best available evidence
To
Confirm & understand
Generate, explore, uncover
Create themes & innovate
Through
Collaboration
Prototyping
Iteration
For
Discussion & consideration
Planning & testing
Implementation & evaluating
DEFINE
...meets 20 years of
service design practice
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
The car park project
Solving a social issue
through design,
and developing an
education approach
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Researching the car park
Destroying myths
Creating insight
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Looking for options Trying out solutions
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Let’s get physical
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Let’s get disruptive
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
And in the end, a professional, comprehensive design solution
Sign Zones
VIPs
(Very Important Presence)
Speedbreaker
The Great DivideRepresentation and Reality
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Implemented
Still making change
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
The car park design was
really only a part of
Design in Schools
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Sharing what we learned
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
As for our team, how was it for them?
23 October 2017
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
And, we are evolving the
teaching model at Macquarie
Wendy Cave, 2017
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
We are about to embark on
design AS education
#ServiceDesignAward2017 @SDGC17 @SDNetwork www.service-design-network.org/winners-and-finalists
Justin Barrie
Co-Principal
DMA
Congratulations Design
Managers Australia (DMA)
2017 Winner for Systemic
Change in Education
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Award Category:
Professional,
commercial
a 217 million euro shift
by Muzus
for the Municipality of Rotterdam
Neele Kistemaker
Jorik Hepworth
WINNER FOR ORGANISATIONAL
IMPACT IN THE PUBLIC SECTOR
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Veeleisende Zorgvrager
Bij deze doelgroep is sprake van
mentale, fysieke en zintuiglijke
beperkingen. Door de meervoudige
Rechtlijnige
Denker
Gehinderde
Zelfstandige
Prikkelbare
Structuur
behoeftige
Impulsieve
Avonturier
Veeleisende
Zorgvrager
onzelfstandig
in het vervoer
zelfstandig
in het vervoer
regelmaat variatie
MATRIX VAN VERVOERSBEHOEFTEN 18-
Gehinderde Zelfstandige
Deze doelgroep is door een
lichamelijke of zintuiglijke beperking
niet in staat om zich zonder
Impulsieve Avonturier
Deze doelgroep vind het erg leuk
om anderen te ontmoeten maar
is ook snel afgeleid en impulsief.
Prikkelbare
Structuurbehoeftige
Voor deze doelgroep is het
volgen van een vaste structuur
De matrix toont de behoeften van
kinderen en jongeren met betrekking
tot het doelgroepenvervoer, alsmede
die van hun ouders. Deze zijn
gebaseerd op diepte-interviews met
de doelgroep. De behoeften zijn
samengevat in het model hiernaast,
waarin vijf persona’s op twee assen
zijn uitgezet.
De horizontale as geeft aan in
hoeverre de doelgroep behoefte heeft
aan structuur en regelmaat in het
vervoer. Aan de linkerkant bevinden
zich de doelgroepen voor welke een
vast stramien van essentieel belang is,
aan de rechterkant is er meer ruimte
en zelfs behoefte aan variatie.
De verticale as geeft aan in hoeverre
de doelgroep zelfstandig is in het
vervoer. Onder in de matrix bevinden
zich de doelgroepen die (zeer) veel
begeleiding behoeft. Bovenin de
matrix bevindt zich de doelgroep die
het een en ander zelf kan en slechts
op bepaalde vlakken / momenten
ondersteuning nodig heeft.
Hieronder is een eerste introductie van
de persona’s te lezen. De complete
persona’s worden op dit moment
(april 2017) ontwikkeld.
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
explore envision enable
www.service-design-network.org/winners-and-finalists
Congratulations Muzus
2017 Winner for Organisational
Impact in the Public Sector
Neele Kistemaker
Founding partner
Muzus
#ServiceDesignAward2017 @SDGC17 @SDNetwork www.service-design-network.org/winners-and-finalists
Award Category:
Student
Flo:
Smarter Black Cabs
Hyunyim Shera Park
Jaehyun Park
Culainn Boland Shanahan
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
STUDENT WINNER FOR BUSINESS
INNOVATION IN THE PRIVATE SECTOR
www.service-design-network.org/winners-and-finalists
Congratulations Shera Hyunyim Park,
Culainn Boland-Shanahan and
Jaehyunyim Park
2017 Student Winner for Business
Innovation in the Private Sector
Shera Hyunyim Park
PhD Researcher
MA Graduate, RCA
Culainn Boland-Shanahan
Freelancer
MA Graduate, RCA
#ServiceDesignAward2017 @SDGC17 @SDNetwork www.service-design-network.org/winners-and-finalists
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Award Category:
Student
Servizz Design
Ella Walding
Service Design MA, Royal College of Art
Client: Government of Malta
Ella Walding | www.ellawalding.com
STUDENT WINNER FOR ORGANISATIONAL
IMPACT IN GOVERNMENT
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
The context
Double diamond @ Design Council
Discover Define Develop Deliver
AGREEING
THE PROJECT
UNDERSTANDING
THE PROBLEM
DISRUPTING
CURRENT
THINKING
CO-DESIGNING AND
IMPLEMENTING
SOLUTIONS
LEARNING
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Process
Interviews Observation
CITIZENS SERVIZZ.GOV
GOVERNMENT
OF MALTA
Departments
Call centre
Head Office
One stop
shop agents
Director
General
Principal
permanent
secretary
Permanent
secretary
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Research
Understanding
the problem
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Mission
How might we develop the tools and
skills needed for servizz.gov and
departments to work together to
improve quality and outcomes for
citizens and staff?
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Co-designing &
implementing
solutions
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
LONG TERM SOLUTIONS
A clear
strategy
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
LONG TERM SOLUTIONS
Balanced
scorecard
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
LONG TERM SOLUTIONS
Balanced
scorecard
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
LONG TERM SOLUTIONS
Balanced
scorecard
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
LONG TERM SOLUTIONS
Balanced
scorecard
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
LONG TERM SOLUTIONS
Toolkit
for creating
change
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
LONG TERM SOLUTIONS
Toolkit
for creating
change
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
Learning
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork
#ServiceDesignAward2017 @SDGC17 @SDNetwork www.service-design-network.org/winners-and-finalists
Congratulations Ella Walding
2017 Student Winner for
Organisational Impact in
Government
Ella Walding
Service Designer
Innovation Unit
MA Graduate, RCA
#ServiceDesignAward2017 @SDGC17 @SDNetwork www.service-design-network.org/winners-and-finalists
Thank you to the 2017
Service Design Award Winners!
Award Sponsor
www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC17 @SDNetwork

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