The document outlines a proposal presentation for search engine optimization (SEO), highlighting its importance in increasing website traffic and sales through higher search engine rankings. Negen Infotech, an Internet marketing solutions provider based in Bangalore, offers various services including SEO, social media optimization, and web analytics. The document emphasizes the benefits of local and organic SEO, such as improved brand visibility and competitive advantage, while detailing Negen Infotech's methodologies and commitment to ethical practices.

1. Proposal Presentation
On
Search Engine Optimization
1

2. • What is Search Engine optimization?
The main reason to apply search engine optimization
techniques is to increase your web site's traffic by obtaining
higher rankings in search engines for keyword searches
related to your web site. The idea is that with increased
traffic, you will have increased sales.
2

3. Basic Facts:
• Every day, the search engines and directories average 300-500 million searches (multiple sources)
• In a recent Forrester Research report, 81% of consumers on the Internet find products or services by
using search engines.
• Unfortunately, only 7% of all web sites are visible by the search engines according to a recent
statmarket.com study as most web sites are not properly optimized.
• Search Engine Optimization (SEO) is the method by which web pages receive a high page rank in
search engines (SEs).
• SEO is the act of modifying a website to increase its ranking in the listings of SEs.
3

4. Over All Benefits: After SEO, your company gets the ability to:
 Drive high quality customers to your website.
 Increase sales leads from customers looking for your products and services.
 Build your brand online by communicating marketing messages to your target audience.
 Increase your profile against your competitors.
 Target a global audience via international search engines.
 Cost-effective advertising.
 Be accountable with ROI tracking.
4

5. • Who is Negen Infotech?
We are a complete Internet marketing solutions provider that consults and implements
your entire web promotion strategy. We are based in Bangalore, India.
Our services:
 Web design.
 SEO,SMO,SEM.
 Web development.
 Link building.
 Web analytics
5

6. Nowadays, Major search engines (Google, Yahoo and MSN) showing search results of local
businesses in the standard lists. For example, if you want to search for local bakeries in Boston,
Just use keyword “Bakeries in Boston” and you will get prominent feature local business results.
It helps local peoples who are looking for local businesses.
Soppnox is capable to bring your website at top position in most popular Search engines in most
ethical and natural way locally and internationally. We have rich experience in professional SEO
services. We will help local businesses to get best ROI in cost effective way.
6

7. •Why Local search engine optimization?
• It will bring local peoples
• Local SEO Services helps you to dominate your local
market
• It gives you advantage over your competitors for low
competition
• Cost effective with best ROI.
• Increasing your local business or brand awareness.
7

8. • What is organic search engine optimization?
Search Engine Optimization is a process to
establish your website's visibility on popular search
engines and also to improve quality traffic using organic
results.
At Soppnox, we follow certain methodologies to improve
the search engine friendliness of your website. So, once
you approach us, we do a pre-analysis report to let you be
aware of the current state of your website.
8

9. SEO is not a magical trick to
improve your search engine
visibility. Rather, it is a genuine
process that requires dedication
and commitment to get better
ROI.
At Soppnox, we analyze and
deliver the best optimization
techniques at affordable costs.
9

10. • Why organic Search Engine Optimization?
Services offered by Soppnox.
 SEO Analysis :
SEO Analysis is a report on the influence of your blog or
website on major search engines like Google, Yahoo and Bing. This
analysis gives a complete picture of your website's standing in the
Internet world. In this service, we do several researches to provide a
detailed report on what needs to be done to improve your website's
visibility on search engines.
 Keyword Analysis :
Keyword Analysis is done to increase conversations
and find new markets. It is an essential process which comes under
search engine optimization. At this stage, we do analyze the keywords
used on your website and depending on your target reach and services,
we use freeze on certain relevant keywords and use them throughout
the website.
10

11.  On Page Optimization :
Getting a targeted visitor for a web page is not easy.
On-page optimization is one of the important steps followed to
increase the SEO friendliness of page. A page without on-page
optimization has little possibility of gaining good ranks on
search engines.
 Link Building
Link Building is one of the key aspects of SEO. The
process is done to get quality back links relevant to the
services offered by the website. We ensure to bring more
valuable back links that are relevant to the content of the
website.
11

12.  SEO Copywriting
Search Engine Optimization copywriting is all about writing
web content, which targets particular keywords with certain
keyword density and frequencies.
 Web analytics
The Analytics system offers a preview of how visitors
find your website, what they find most interesting in it, which
page/product receives the ultimate preference from your
target audience etc. The Analytics system will be able to
track everything about your visitors - including your visitor’s
web browsers to the time and point of their exit from your
site.
12

13. 13

14. • Social Media Optimization (SMO)
When 93% of your target audience lives, eats and breathes social media, you cannot afford
not to have a dedicated social media strategy that includes social media tools, networking
sites and communities to create a buzz about your product or services .
Social media optimization builds bridges between brands and
customers, starts enduring conversations about brands in the
Internet ecosystem to garner greater and more comprehensive
brand visibility.
14

15.  You want to find out how to reach out to your target audience (even
identify your target audience) and which keywords would give you best return for
your money. We can come in, study your business, do research and provide you
with information and strategies to reach out effectively to your target audience.
 You have a specific SEO query which you do not know the answer to. We
can help you by providing an insightful answer which not only satisfies your
quench of knowledge but gives you practical steps to solve it.
• Our consultants adhere to ethical white hat methods and do not employ
black hat tactics.
15

16. • Why Negen Infotech?
• We have more than 7 combined years.
• We are more than just an ordinary SEO company. We are one stop shop solutions provider for all
your internet marketing needs. We ensure the campaigns we develop achieves your sales objectives.
• We are committed to providing excellent customer service.
• Customized Approach - Customized SEO services to suite your
unique requirements.
• Detailed Reporting and Tracking - Weekly Ranking reports and
monthly Detailed Traffic Reports.
16

17. Meet us at
NEGEN INFOTECH
#6 , 4th Floor,Katha no144 ,
M.M. Garden ,Ejipura , 6th Block
,Koramangala .
Bangalore-560095
Tel: +91 -80 65555696
Mob : +91 9535239309
www.negeninfotech.com
17