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Group No. 1
Abhijeet
Bhattacharyya
Abhishek Thakur
Adesh Jumar
Aditi Priya
Aditya Kedia
Aditya Kumar
Traffic Source
TellaFriend
SendSMS
SocialNetwork
Email
Banners
Advertisement
Any Idea To More People Visit
Your Website?
Can Anyonetellus
whatistheactual
sourceof Traffic?
Actual Source of Traffic
Search Engine
What is a Search Engine?
Definition:
Search engine optimization (SEO) is
the process of affecting the visibility
of a website or a web page in a
search engine's unpaid results
often referred to as "natural,"
"organic," or "earned"
results.
Examples of Search Engine
Search Engines statistics
Google– 46.3%
Yahoo – 23.4%
MSN – 11.4%
AOL – 6.9%
Myway –2.5%
Ask – 2.3%
Keywords
Any Query we
write for get
some result on
search engine
& It display
automatically
that query on
below is
called
Keyword.
Is website Display as your keyword?
Search Engine Optimization
ON PageSEO
OFF Page SEO
On Page SEO
• On-page optimization is a technique of
SEO in which we done on the pages of
the website itself.
• In on Page SEO design website SEO
friendly.
Search Engine Optimization
On Page SEO
• Design
• Page Layout
• Navigation
• Articles
• Keywords-
Research
• Description
• Article Should Be
Optimized
OFF Page SEO
off-page optimization is a
technique of SEO in which we
covers activity that takes place
elsewhere (e.g. link- building)
outside the website.
In the off page SEO we doesn’t
change the website. We change
back linking options.
Search Engine Optimization
OFF Page SEO
• Site Submission of Google & Top Search Engine
• Sitemap submission Google webmaster, Bing
Master
• Feed submission, Directory Submission
• Blog Submission, Article Submission
• Social Networking, Social Book marking.

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