5. What is a Search Engine?
Definition:
Search engine optimization (SEO) is
the process of affecting the visibility
of a website or a web page in a
search engine's unpaid results
often referred to as "natural,"
"organic," or "earned"
results.
11. On Page SEO
• On-page optimization is a technique of
SEO in which we done on the pages of
the website itself.
• In on Page SEO design website SEO
friendly.
12. Search Engine Optimization
On Page SEO
• Design
• Page Layout
• Navigation
• Articles
• Keywords-
Research
• Description
• Article Should Be
Optimized
13. OFF Page SEO
off-page optimization is a
technique of SEO in which we
covers activity that takes place
elsewhere (e.g. link- building)
outside the website.
In the off page SEO we doesn’t
change the website. We change
back linking options.
14. Search Engine Optimization
OFF Page SEO
• Site Submission of Google & Top Search Engine
• Sitemap submission Google webmaster, Bing
Master
• Feed submission, Directory Submission
• Blog Submission, Article Submission
• Social Networking, Social Book marking.