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Secrets for Successful Corporate-Startups | Aimforthemoon
- 1. N I E K K A R S M A K E R S N I E K @ A I M F O R T H E M O O N . C O M SECRETS FOR SUCCESSFUL CORPORATE-STARTUPS DREAM BIG START SMALL
- 2. DREAM BIG
- 6. They set themselves seemingly impossible challenges.
- 8. Think ^100
- 10. Think moonshots No matter if you are innovator, manager, director or founder…
- 11. Aim for the moonMy dream is to help yours’ come true.
- 12. 100 million lives impacted with our corporate-startups by 2025. That’s our moonshot.
- 13. How the @#$! do you make moonshots happen?
- 14. START SMALL
- 15. I have interviewed 30 top CEO’s on their success.
- 16. “Success is a result, not a goal on itself."
- 17. "Focus on today, not on the future."
- 18. "Stop comparing yourself with others."
- 19. I turned the CEO insights into a book: "No guts, no story"
- 20. That’s when I quit my corporate job.
- 21. I choose the entrepreneurial road
- 22. To do. To make. To create things.
- 24. 24 I founded Aimforthemoon with Jesse 5 years ago.
- 25. We’ve worked with hundreds of founders & innovators
- 27. To build corporate-startups from scratch.
- 30. We innovate outside the organization (tanker).
- 34. Their moonshot?
- 35. Holland debt-free in 2032.
- 36. How the @#$! do you make that moonshot happen?
- 37. START SMALL
- 38. We didn’t try to change De Volksbank.
- 39. De Volsbank wants to make Holland debt-free in 2032. Let’s build a corporate-startup.
- 40. We built a dedicated, mixed team of intra- and entrepreneurs.
- 41. Entrepreneurs who have proven (5-10 years) to build a business from 0 to 1
- 42. From zero to validated business in 10 months.
- 43. The startup will be either a spin- in or spin-out.
- 44. The result:
- 46. A 38% SUCCESS RATE
- 47. AWESOME!
- 48. BUT 62% FAILED
- 49. Innovation is still a risk.
- 50. We stop useless innovations early in the process.
- 51. We have learned.
- 54. "First, get the right people in the bus. Then, decide on which direction."
- 55. Find people who share your dream.
- 58. Move away from people who say 'no'. Who think in problems. Who reject mistakes.
- 60. Work outside the corporate or create a new place inside.
- 62. Everyone problem has a solution.
- 63. Not every solution has a problem.
- 64. Interview potential clients. Observe them. Understand.
- 66. Ideas are useless. Execution is key.
- 67. Don’t reinvent the wheel.
- 68. Look at other startups and markets. Tip: Have a look at AngelList
- 69. Get inspiration from websites likes AngelList.
- 70. Test your ideas with clients by showing and experimenting.#5
- 71. Great idea? Make sure it fits your clients.
- 72. Don’t talk about it.
- 73. Show it as fast as you can.
- 74. If an image is worth 1000+ words. A prototype is worth 1000+ meetings.
- 75. Convince stakeholders and investors with a working growth engine.#6
- 76. Don’t invest in your idea… Don’t dare to come up with a business case…
- 77. if you don’t know your growth engine. Tip: Measure every metric of the engine: acquisition, activation, retention, revenue and referrals.
- 78. You have to know: if my input is €1, the output is €>1
- 79. Choose for a spin-in or spin-out. #7
- 81. Run the businesses INSIDE or OUTSIDE the corporate?
- 82. It’s up to you.
- 83. Ask yourself. What’s my dream?
- 85. Make it happen.
- 86. Together,
- 87. DREAM BIG. START SMALL. MAKE IT HAPPEN. TOGETHER.
- 89. DREAM BIG, START SMALL Niek Karsmakers niek@aimforthemoon.com Tel.: (06) 54 39 51 82