Six "sure fire" strategies to grow your business in times of uncertainty.

1. Manage Your Business Through Turbulent Times

2. Our Host:

3. Thanks to:

4. Let Me Introduce Myself… What You Should Know About Me  20 Years In Corporate America Began Career as Recruiter Marketing & Sales Background  Teach Organizations How to SELL Themselves  Transition in 2009 from Career Coach to Business Coach

5. Tonight’s Agenda  Create a COMPELLING NEW Strategy REALLY Know Your Customers  Your PEOPLE Matter Most  Align Core Business Functions Problem-Solving for a New Millennium  Discover Your True Culture

6. 1. Create a Compelling NEW Strategy

8. Stability is no Longer Possible or Desirable.

9. Your Strategy Was Set When Times Were Different.

10. Revisit Your Goals.

12. Planning the human dynamic is needed (people, values, cultures.)

16. Learn Their Most Pressing Business Challenges.

17. Assure Them You Are With Them.

18. Profile Your Most Profitable Account.

20. Create a Refer-a-Friend Program.

22. Mathematical Formula Created In 1906 to Explain Uneven Income Distribution In Switzerland

23. Today Known as “80/20 Rule”

24. 1940s: Dr. Joseph Juran proved “In nearly all cases, a few (20 percent) are vital and many (80 percent) are trivial.

25. Universality: Can be Applied Equally to Any Endeavor (Business, Academia, AND Career Center Goals!)

26. 20% of Your Clients Create 80% Business

27. 20% of Your Clients Place 80% of Orders

29. Create a Profile To Match Your Top 20

30. Use the RFVP Profile:

31. Recency Of Them Doing Business With You

32. Frequency of Them Doing Business With You

33. Volume of Business They Do With You

35. 3. Your People Are Your Most Valuable Asset

37. Align All Employee Core Competencies With Job Descriptions.

38. It’s NOT About Compensation.

39. Develop a Reward & Recognition.

41. Front Line Staff Evaluate Managers

42. Your Clients Should Review You

43. Individual, Team, Organizational Goals Are ALL Required.

44. You Can NEVER Communicate Too Much.

45. Jack Welsh Was Only ½ Right!

47. 21 Your People Matter Most Only 21% (1 in 5) of the employees surveyed are “engaged” in their work, and 38% admitted being partly to fully disengaged. Engagement was defined as employees willing to go the extra mile to help their company succeed. Towers Perrin March, 2008 Global Workforce Study.

48. 22 Your People Matter Most “…at a time when companies are looking for every source of potential advantage, the workforce itself represents the largest reservoir of untapped potential.” Julie Gebauer Towers Perrin Managing Director

49. 23 Your People Matter Most 88% of U.S. workers consider themselves creative, BUT only 63% said their positions were creative. 75% of survey respondents thought their employers valued creativity. One in five said they would change jobs, even if it meant LESS money to be MORE creative. Survey conducted by IPSOS Research in 2007 to 564 adults for the 2007 National Conference on the Creative Economy.

50. 4. Align CORE Business Functions

52. Develop Functional Plans Together.

53. Rotate Staff to Work in Each Other’s Areas.

54. Teamwork it’s NOW or NEVER!

56. Great Problem Solving Skills Look deep (go beneath the surface): Ex. Why do my customers stay with me? Why do they leave? Ex. Why don’t I align my people’s skills to their job responsibilities Sketch to encourage thinking without words. Use intuitive judgment: involves making decisions that defy logical analysis. Learn from experts. Head in the direction of an ideal solution.

57. Great Problem Solving Skills To develop all the skills of creative problem solving, spend time solving many different kinds of problems. Appreciation: Start with a simple fact, then keep asking: “So what?”

58. Use Your Imagination “Imagination is everything. It is the preview of life's coming attractions. Imagination is more important than knowledge.” Albert EinsteinEinstein also said: “The true sign of intelligence is not knowledge, but imagination.” Are you exercising your “imagination muscles” daily, don’t let something as powerful as your imagination lie dormant.

59. 6. Discover Your Business’ True Culture

61. What Is Your Brand.

62. Consistency in Experience With Your People.

63. Define Your Company’s Desired Attributes.

65. SELLING: It persuades another to exchange money for your products / services.

67. The Brand Called YOU One Last Thing…