A Concept Paper 
by 
Professor Jeremy B Williams 
Director, Asia Pacific Centre for Sustainable Enterprise 
@jeremybwilliams 
@TheGreenMBA 
slideshare.net/jembwilliams 
8 October 2014
We’ve also changed the surface of 
the earth
We need 1.5 planets to sustain 
current consumption patterns …
… with potentially devastating 
effects in the form of climate change
http://youtu.be/1e8xgF0JtVg
The ROI on girls’ 
education is well 
documented
Used for fruit 
and veg cultivation 
and livestock 
A community 
provides land And labour 
Materials to build 
the school are 
sourced locally 
Energy is entirely 
renewable: 
solar 
wind; or 
biomass 
International quality 
curriculum via 
Internet 
Rainwater harvesting 
for water supply 
All wastewater 
disposed of on site 
And tree planting 
GS4G is a focal point 
for the whole community
VISION 
Empowering all girls to realise equal 
opportunity through education that is 
ecologically, socially, and economically 
self-sustaining.
MISSION 
Provide community prosperity through local 
investment of labour and materials to 
establish a sustainable educational campus 
for girls. In return, the education delivered 
will enable the inter-generational cycle of 
gender inequality to be broken, and provide 
knowledge that will provide the foundation 
for sustainable development of communities.
VALUES 
The enterprise will revolve around the three 
values of: 
1. ecological sustainability 
2. gender and inter-generational equality 
3. the belief that giving a girl the education and 
the ability to make informed decisions about 
her life will ultimately benefit her community 
and society more broadly.
The business model is based around 
Impact 
Investment
Set up GS4G 
Foundation 
Make debt/ equity 
investments in GS4G 
campuses including 
student loans 
Scale up creating 
economic, social and 
environmental impact 
Recycle returns to 
make new investments
Set up GS4G Foundation 
• Corporate sponsorship 
• Social Stock Exchanges 
• Patient capital funds; e.g. Acumen 
• Crowdfunding 
• Fundraising chapters 
• Carbon offset programs 
• Donor agencies; e.g. UN agencies
The World’s Most Sustainable Companies, 2014 (Forbes Magazine)
London Singapore 
Toronto New York
www.acumen.org
Rapid growth of 
crowdfunding 
for impact 
investment
GS4G Fundraising Chapters 
in major cities hosting 
regular events
Funding via 
companies 
participating in 
CDM programs
Gender equality, poverty alleviation and 
environmental protection are cross-cutting 
issues for aid agencies, meaning GS4G is in 
good position to access downstream 
funding opportunities
In 2015, the UN’s 
Millennium 
Development Goals 
(MDGs) are to be 
succeeded by the 
Sustainable 
Development Goals 
“Goal 5: (SDGs) 
Achieve gender 
equality and empower 
all women and girls” … 
following energetic 
campaigning from 
groups like Girl Effect
Make debt/ equity 
investments in GS4G 
campuses including 
student loans 
• To be sustainable enterprise every campus of GS4G must be 
economically viable 
• The GS4G Foundation would retain majority ownership to 
ensure mission integrity 
• Return on equity may be set at capital preservation (or close 
to 0%) for a period of time 
• Operational costs to be covered from proceeds of on-campus 
entrepreneurial activities 
• Student loans from the GS4G Foundation repaid upon 
employment following graduation
• Location selection is critical and local knowledge essential 
• Extensive community consultation an important first step and the 
Scale up creating 
economic, social and 
environmental impact 
rationale for an all girls’ school accepted 
• Local community must supply the land and the labour 
• Best practice sustainable building design, sourcing construction 
materials locally 
• The campus would be a focal point for the community in providing a 
catalyst for sustainable development; i.e. food and water security, 
employment and business development 
• Volunteer networks would be tapped to import skills and knowledge 
unavailable locally
• GS4G must not be positioned as a charitable organisation, but as a 
business with different motivations; i.e. it seeks to maximise 
economic, social and environmental welfare not profit. 
• Development is freedom from hand-outs. A person’s dignity is not 
served by charity, and GS4G is about contributing to the creation of 
strong, self-sufficient and resilient communities. 
• Successful GS4G campuses can provide financial returns to the GS4G 
Foundation and also provide mentorship for new campuses. 
Recycle returns to 
make new investments
A collaborator rather 
than a competitor
Potential partner organisations focused 
on investment in girls’ education and 
gender issues
South and Southeast Asia 
• Indonesia 
• Laos 
• Myanmar 
• Cambodia 
• Philippines 
• Sri Lanka 
• Nepal 
• Bangladesh 
• Pakistan 
• India 
not limited to …
profjeremybwilliams

School as Sustainable Enterprise

  • 1.
    A Concept Paper by Professor Jeremy B Williams Director, Asia Pacific Centre for Sustainable Enterprise @jeremybwilliams @TheGreenMBA slideshare.net/jembwilliams 8 October 2014
  • 7.
    We’ve also changedthe surface of the earth
  • 11.
    We need 1.5planets to sustain current consumption patterns …
  • 12.
    … with potentiallydevastating effects in the form of climate change
  • 15.
  • 16.
    The ROI ongirls’ education is well documented
  • 19.
    Used for fruit and veg cultivation and livestock A community provides land And labour Materials to build the school are sourced locally Energy is entirely renewable: solar wind; or biomass International quality curriculum via Internet Rainwater harvesting for water supply All wastewater disposed of on site And tree planting GS4G is a focal point for the whole community
  • 20.
    VISION Empowering allgirls to realise equal opportunity through education that is ecologically, socially, and economically self-sustaining.
  • 21.
    MISSION Provide communityprosperity through local investment of labour and materials to establish a sustainable educational campus for girls. In return, the education delivered will enable the inter-generational cycle of gender inequality to be broken, and provide knowledge that will provide the foundation for sustainable development of communities.
  • 22.
    VALUES The enterprisewill revolve around the three values of: 1. ecological sustainability 2. gender and inter-generational equality 3. the belief that giving a girl the education and the ability to make informed decisions about her life will ultimately benefit her community and society more broadly.
  • 24.
    The business modelis based around Impact Investment
  • 25.
    Set up GS4G Foundation Make debt/ equity investments in GS4G campuses including student loans Scale up creating economic, social and environmental impact Recycle returns to make new investments
  • 26.
    Set up GS4GFoundation • Corporate sponsorship • Social Stock Exchanges • Patient capital funds; e.g. Acumen • Crowdfunding • Fundraising chapters • Carbon offset programs • Donor agencies; e.g. UN agencies
  • 27.
    The World’s MostSustainable Companies, 2014 (Forbes Magazine)
  • 28.
  • 29.
  • 30.
    Rapid growth of crowdfunding for impact investment
  • 32.
    GS4G Fundraising Chapters in major cities hosting regular events
  • 35.
    Funding via companies participating in CDM programs
  • 37.
    Gender equality, povertyalleviation and environmental protection are cross-cutting issues for aid agencies, meaning GS4G is in good position to access downstream funding opportunities
  • 38.
    In 2015, theUN’s Millennium Development Goals (MDGs) are to be succeeded by the Sustainable Development Goals “Goal 5: (SDGs) Achieve gender equality and empower all women and girls” … following energetic campaigning from groups like Girl Effect
  • 40.
    Make debt/ equity investments in GS4G campuses including student loans • To be sustainable enterprise every campus of GS4G must be economically viable • The GS4G Foundation would retain majority ownership to ensure mission integrity • Return on equity may be set at capital preservation (or close to 0%) for a period of time • Operational costs to be covered from proceeds of on-campus entrepreneurial activities • Student loans from the GS4G Foundation repaid upon employment following graduation
  • 41.
    • Location selectionis critical and local knowledge essential • Extensive community consultation an important first step and the Scale up creating economic, social and environmental impact rationale for an all girls’ school accepted • Local community must supply the land and the labour • Best practice sustainable building design, sourcing construction materials locally • The campus would be a focal point for the community in providing a catalyst for sustainable development; i.e. food and water security, employment and business development • Volunteer networks would be tapped to import skills and knowledge unavailable locally
  • 42.
    • GS4G mustnot be positioned as a charitable organisation, but as a business with different motivations; i.e. it seeks to maximise economic, social and environmental welfare not profit. • Development is freedom from hand-outs. A person’s dignity is not served by charity, and GS4G is about contributing to the creation of strong, self-sufficient and resilient communities. • Successful GS4G campuses can provide financial returns to the GS4G Foundation and also provide mentorship for new campuses. Recycle returns to make new investments
  • 44.
    A collaborator rather than a competitor
  • 45.
    Potential partner organisationsfocused on investment in girls’ education and gender issues
  • 47.
    South and SoutheastAsia • Indonesia • Laos • Myanmar • Cambodia • Philippines • Sri Lanka • Nepal • Bangladesh • Pakistan • India not limited to …
  • 48.

Editor's Notes

  • #2 http://blogs.besd.net/jamie-kent/files/2011/08/child-stick-figure-jumping.jpg
  • #4 http://2.bp.blogspot.com/-wrmOGpXLJFE/TfubPF0lfXI/AAAAAAAAAC0/zxd3SxXNjdk/s1600/Crowded-Planet-Earth-Widescreen-Wallpaper.jpg
  • #5 http://www.flickr.com/photos/jpinlac/5906500583/sizes/l/in/photolist-9ZWmQX-eLNW2M-eM1jPS-7P9oqT-8Zstcp-7CsQ4g-9sS1tp-bMyvmZ-e8C7sC-bD3r5T-aYhNHi-8J1pkb-eaugiC-amgCiz-eNE67x-7SDwfp-gfNY2M-dCCtic-gfNz4K-bj7bN8-hsT1Mm-dPPrVc-a2H9wU-cWXYYo-inyQCD-arGSjy-dzCxpQ-hVy38w-9Zrera-dQCSpi-9b4MMa-8p6a1W-fuoz1k-dwsD8Z-gfNMjs-byvZhm-8ycdWu-gfPb7D-arjoGB-bfPLeX-aBuzVD-aC1BqP-eyqHMz-a3y2hE-8jufyt-cBjfD7-deVATN-deVFg3-e81SFB-ao9UbE-btUqrE/
  • #6 http://www.flickr.com/photos/samuel-leo/3550983108/sizes/o/in/photolist-6pMHyG-6rG1XV-6segmM-6DfWnE-6FbiYA-6Guseh-6Hi7RV-6Jct9g-6QtpUC-77KGkR-78MLKv-7cSfv6-7dKpdk-7f6SwT-7jRwj3-7jYF1r-7kBnwh-7qaHz5-7tttuy-7vxRnW-962a61-7ykurM-aC8vgP-9EZUc9-8aGjRY-8Em4Tq-hUWYNe-cnnQCU-87SwfE-dMMeVb-89fKd8-ckARMh-cjFE7f-9w8eWL-8PU4g1-7PAweF-7Pxzzf-7ZgCRz-d1N5hS-9R7Aur-9R7F9K-fLuTck-dMDxhQ-ehFmc5-8bBS1U-8FGV95-bxqrNw-8Zg8Ff-91MtTF-8ZGXRw-8NV6fr/
  • #7 http://www.flickr.com/photos/45203387@N07/5265613763/sizes/l/in/photolist-92iDwc-8D7uaJ-fHDDbP-fHDD7T-9isLca-8QAaKd-7YUHuQ-9w9zj5-8tTk8M-aRcUYx-879pFq-8vPaNy-8vP9Mj-8vPaq1-bi6XAD-7ZuKBQ-7Ts7G2-brRc2P-9jMdWp-b4tgxF-8AqgTU-gTcauh-bzwbq4-7UGgQz-7UGfxa-7UKws3-7UKwYU-7UGgYX-7UGgnV-9diCCw-97sQEE-ak6QrC-7Tvnj5-8YxzRt-7TvmZA-brR8b4-brR3Hr-brR57P-brR4Sn-brR4oP-brR7Mi-brR8VM-brR3hR-brR3UV-brR7A6-brR5pD-brR8Ha-brR1Dv-brR5RR-brR7XX-brRbGr/
  • #8 http://anticap.files.wordpress.com/2011/03/burtynsky_oil_fields_19b.jpg
  • #9 http://firstpeoples.org/wp/wp-content/uploads/2013/06/Yanacocha-Gold-Mine-02.jpg
  • #10 https://www.flickr.com/photos/marie-2008/3297447049
  • #11 http://assets.worldwildlife.org/photos/1246/images/story_full_width/Overfishing-1600x1200px.jpg?1345540690
  • #12 http://www.bioregional.com/files/media/image/graphics/footprints%20fb.jpg
  • #13 http://www.huffingtonpost.com/2013/09/03/daesung-lee_n_3859821.html?utm_hp_ref=tw
  • #15 http://www.merriam-webster.com/dictionary/enterprise
  • #17 http://postgrowth.org/what-were-reading-october-2013/
  • #21 http://media-cache-ec0.pinimg.com/736x/85/f0/8e/85f08ed808848c8481e0c431d3aeb213.jpg
  • #23 http://blogs.besd.net/jamie-kent/files/2011/08/child-stick-figure-jumping.jpg
  • #24 http://www.infographicszone.com/education/girls-education-why-it-matters-infographic
  • #25 http://www.infographicszone.com/education/girls-education-why-it-matters-infographic
  • #26 http://www.girleffect.org/resources/2011/8/smarter-economics/
  • #27 https://pbs.twimg.com/media/Bu4VFtzIEAADWZf.jpg
  • #28 http://sr.photos2.fotosearch.com/bthumb/CSP/CSP992/k13464768.jpg http://www.clipartlord.com/wp-content/uploads/2013/10/school-building3.png http://www.clipartbest.com/clipart-RTd6yqLT9 http://www.clipartheaven.com/clipart/technology_&_communication/satellites/satellite_dish_19.gif http://www.creativedwellingsinc.com/clipart/backgrounds/fullpage/green_field.png http://clipartist.info/www/TATARTIST.NET/N/netalloy_rain_water_harvesting_black_white_line_art_tattoo_tatoo-555px.png http://www.allianceforwaterefficiency.org/assets/0/66/22/112/fcda1134-e560-4b49-a4f3-a6ab0f08fe39.jpg http://www.clipsahoy.com/webgraphics2/aw4407.htm
  • #36 http://b-i.forbesimg.com/thumbnails/blog_1277/pt_1277_20176_o.jpg?t=1380776695
  • #37 http://www.forbes.com/sites/ashoka/2014/03/27/stock-exchanges-for-social-enterprises-heres-where-you-can-find-them/ http://www.socialenterprise.org.uk/uploads/editor/images/Programmes_and_Partners/social_stock.jpg http://impactexchange.asiaiix.com/ http://www.missionmarkets.com/ http://impactinvesting.marsdd.com/strategic-initiatives/svx-formerly-the-social-venture-exchange/
  • #38 Acumen.org http://en.wikipedia.org/wiki/Patient_capital
  • #40 http://static01.nyt.com/images/2014/01/23/business/23-TOOLKIT/23-TOOLKIT-master1050.jpg http://spacejockeys.blogs.com/.a/6a00d8341c761b53ef017c32c0d5a6970b-pi
  • #41 http://cf.ltkcdn.net/charity/images/std/150031-406x296-Black-tie-invite.jpg
  • #42 http://bainbridge-island.windermere.com/uploads/ckeditor_assets/2/pictures/1149/content_Redding__CA_-_Fashion_Show_Fundraiser.jpg
  • #43 http://www.weekendnotes.com/im/004/06/brisge-to-brisbane-fun-run-running-events-walks-ch1.jpg
  • #44 http://www.energimyndigheten.se/en/Cooperation/For-a-better-climate/Flexible-mechanisms-for-monitoring-green-house-gas-emissions/Swedish-CDM-and-JI-climate-programmes-/Call-for-CDM-proposals-/
  • #47 http://www.girleffect.org/media/154319/declaration_high_res.pdf
  • #48 http://www.marsdd.com/mars-library/impact-investing/
  • #53 http://www.roomtoread.org/view.image?Id=753 http://penzu.com/cimages/CharityLogo.jpg
  • #57 http://d1oi7t5trwfj5d.cloudfront.net/b0/23/1369803e454983ccfc5bb5e13fca/maya-angelou.jpg