Value Chain Of Beauty Parlour
•
4 likes•11,287 views
The document analyzes the value chain of beauty parlors. It defines the value chain and discusses primary and support activities like inbound logistics, operations, outbound logistics, marketing, service, procurement, human resource management, and firm infrastructure. It then outlines a market survey conducted and current scenario in the beauty parlor industry in India. It finds opportunities for growth in targeting the untapped male market segment and youth population. The industry is predicted to have 20-25% growth and become a major stress reliever for both women and men.
Report
Share
Report
Share
Recommended
Designing and Managing Services
The document discusses the nature and characteristics of services, including intangibility, inseparability, variability, and perishability. It outlines strategies for managing demand and supply for services. Marketing strategies for services are described, including managing differentiation, quality, and productivity. Key gaps that can cause service delivery failures are identified. Effective service firms share characteristics like top management commitment, high standards, monitoring, and customer/employee satisfaction. The document concludes with strategies for managing product support services.
Business plan of Hair Saloon
Market research was conducted to assess business possibilities for a new hair salon. Primary data was collected through questionnaires given to customers of existing salons and the general public. The questionnaires found that 20% of customers were dissatisfied with an existing salon but 76% saw potential demand for additional salon services. Research supported the business idea with over 60% of customers interested in the services to be provided. However, barriers exist such as being new, requiring skilled employees, and new competitors. These barriers can be overcome by hiring skilled workers, adapting new technologies, and providing training.
Lakme Salon Service Marketing
Lakme is one of the largest salon chains in India that provides a variety of beauty and grooming services. It employs experienced professionals and maintains a pleasant ambience. Lakme uses a service triangle model with internal marketing to employees and external marketing using the 7Ps to customers. Key personnel include experts in hair, skin, and bridal services. Lakme promotes through various media and events. The presentation analyzes Lakme's operations and marketing strategies.
Salon Business Plan
Trend Setter is a full-service beauty salon located in Chandigarh that provides excellent hair, nail, and skin care services while maintaining a friendly and relaxing atmosphere. The salon aims to enhance clients' appearances and relaxation through quality products and services like haircuts, coloring, waxing, and massages. Trend Setter strives for success by focusing on convenient location, comfortable environment, and building a strong reputation in the community.
Starbucks:Delivering Customer Service
Starbucks was founded in 1971 in Seattle, Washington. It aimed to become a "third place" that was separate from home and work. By 2002, Starbucks had over 5,000 stores globally and was serving 20 million customers per year. However, customer satisfaction had begun to decline due to long wait times, inconsistent service, and a perception that Starbucks primarily cared about profits over customers. To address this, Starbucks proposed investing an additional $40 million per year in labor across its 4,500 stores to improve speed of service. However, there was a dilemma around whether this would truly satisfy customers and boost sales and profits.
Starbucks- Delivering Customer Service
Service strategy Analysis of Case Study- Starbucks- Delivering Customer Service
Introduction
Founded in 1971.
- Founded by:Gerald Baldwin, Gordon Bowker & Ziev Siegl
-The founders sold the entire business to Howard Schultz who joined the marketing team in 1982
-By 2002, it served 20 million unique customers in 5000 stores across the globe
-Sales had a CAGR of 40% , while Net Earnings had a CAGR of 50%
Starbucks
- Starbucks is the dominant specialty coffee brand with over 4,500 retail outlets in 2002, but is pursuing aggressive expansion through adding 750 more outlets. However, customer satisfaction scores are declining and the brand image is showing weaknesses.
- The document discusses factors that accounted for Starbucks' early success in the 1990s, reasons for the decline in customer satisfaction, how Starbucks has changed from 1992, and recommendations for improving operations and customer satisfaction.
Brand Positioning & Point parity,Point of difference.
Lifebuoy and Sandalina soap have well defined market positions through targeting specific customer groups and emphasizing distinguishing product attributes. Lifebuoy targets families and those concerned with hygiene and disease prevention, positioning itself as a family soap. Sandalina targets consumers seeking quality skin care, emphasizing its vegetable fat and sandalwood oil ingredients. Both companies accurately defined their target markets and points of differentiation to establish strong brand positions, though they could innovate further to maintain their positions against new competitors.
Recommended
Designing and Managing Services
The document discusses the nature and characteristics of services, including intangibility, inseparability, variability, and perishability. It outlines strategies for managing demand and supply for services. Marketing strategies for services are described, including managing differentiation, quality, and productivity. Key gaps that can cause service delivery failures are identified. Effective service firms share characteristics like top management commitment, high standards, monitoring, and customer/employee satisfaction. The document concludes with strategies for managing product support services.
Business plan of Hair Saloon
Market research was conducted to assess business possibilities for a new hair salon. Primary data was collected through questionnaires given to customers of existing salons and the general public. The questionnaires found that 20% of customers were dissatisfied with an existing salon but 76% saw potential demand for additional salon services. Research supported the business idea with over 60% of customers interested in the services to be provided. However, barriers exist such as being new, requiring skilled employees, and new competitors. These barriers can be overcome by hiring skilled workers, adapting new technologies, and providing training.
Lakme Salon Service Marketing
Lakme is one of the largest salon chains in India that provides a variety of beauty and grooming services. It employs experienced professionals and maintains a pleasant ambience. Lakme uses a service triangle model with internal marketing to employees and external marketing using the 7Ps to customers. Key personnel include experts in hair, skin, and bridal services. Lakme promotes through various media and events. The presentation analyzes Lakme's operations and marketing strategies.
Salon Business Plan
Trend Setter is a full-service beauty salon located in Chandigarh that provides excellent hair, nail, and skin care services while maintaining a friendly and relaxing atmosphere. The salon aims to enhance clients' appearances and relaxation through quality products and services like haircuts, coloring, waxing, and massages. Trend Setter strives for success by focusing on convenient location, comfortable environment, and building a strong reputation in the community.
Starbucks:Delivering Customer Service
Starbucks was founded in 1971 in Seattle, Washington. It aimed to become a "third place" that was separate from home and work. By 2002, Starbucks had over 5,000 stores globally and was serving 20 million customers per year. However, customer satisfaction had begun to decline due to long wait times, inconsistent service, and a perception that Starbucks primarily cared about profits over customers. To address this, Starbucks proposed investing an additional $40 million per year in labor across its 4,500 stores to improve speed of service. However, there was a dilemma around whether this would truly satisfy customers and boost sales and profits.
Starbucks- Delivering Customer Service
Service strategy Analysis of Case Study- Starbucks- Delivering Customer Service
Introduction
Founded in 1971.
- Founded by:Gerald Baldwin, Gordon Bowker & Ziev Siegl
-The founders sold the entire business to Howard Schultz who joined the marketing team in 1982
-By 2002, it served 20 million unique customers in 5000 stores across the globe
-Sales had a CAGR of 40% , while Net Earnings had a CAGR of 50%
Starbucks
- Starbucks is the dominant specialty coffee brand with over 4,500 retail outlets in 2002, but is pursuing aggressive expansion through adding 750 more outlets. However, customer satisfaction scores are declining and the brand image is showing weaknesses.
- The document discusses factors that accounted for Starbucks' early success in the 1990s, reasons for the decline in customer satisfaction, how Starbucks has changed from 1992, and recommendations for improving operations and customer satisfaction.
Brand Positioning & Point parity,Point of difference.
Lifebuoy and Sandalina soap have well defined market positions through targeting specific customer groups and emphasizing distinguishing product attributes. Lifebuoy targets families and those concerned with hygiene and disease prevention, positioning itself as a family soap. Sandalina targets consumers seeking quality skin care, emphasizing its vegetable fat and sandalwood oil ingredients. Both companies accurately defined their target markets and points of differentiation to establish strong brand positions, though they could innovate further to maintain their positions against new competitors.
Aravind eye care
Aravind Eye Care System has experienced tremendous growth over the last three decades by focusing on expanding hospitals, establishing training programs, and increasing specialty care services. Key steps taken include establishing Aurolab to manufacture low-cost lenses, charging fees from paying patients to reduce the hospital's burden, using local sponsors to bring in more patients, and training other hospitals through LAICO to improve management practices. Aravind has achieved high productivity and volumes through a basic model of providing free treatment to some and charging fees to others. Continuous improvement, developing people and partners, maintaining effective processes, and focusing on long-term philosophy have been central to Aravind's success.
Case study Solution on Starbuck’s Company
This document provides an overview of Starbucks' past, present, and future strategies. It discusses how Starbucks grew from 55 stores in 1989 to over 15,000 stores today. It analyzes Starbucks' competitive environment, products/services, financial performance, strategies for differentiation, and plans to address issues like high prices and maintaining quality control. The document aims to assess Starbucks' business model and identify opportunities for continued growth and strengthening its brand reputation.
Crm unit 1
Customer relationship management (CRM) refers to the principles, practices and guidelines that an organization follows when interacting with its customers. CRM involves compiling customer data, analyzing customer behavior, and developing customized communications to retain and attract customers. The goal of CRM is to improve customer service, increase customer retention and loyalty, and maximize profits.
Aravind eye hospital Entrepreneurship case study
Aravind Eye Hospital in India addresses the large problem of blindness through a social enterprise model. It was founded by Dr. Venkataswamy in 1976 and has grown significantly. Key aspects include performing a high volume of low-cost cataract surgeries through an efficient "factory model", addressing barriers like lack of awareness and affordability, and becoming financially sustainable over time through a tiered payment system. Aravind also innovates through an IOL manufacturing plant, international training programs, and impact measurement to continue fulfilling its social mission of eliminating needless blindness.
Three stage model of service consumpt
The document discusses a three stage model of consumer decision making for services: 1) The pre-purchase stage involves recognizing a need, searching for information, and evaluating alternatives. This stage is difficult for services with intangible attributes. 2) The service encounter stage involves interactions with the service provider, such as placing an order or receiving the service. 3) The post-purchase stage involves evaluating service performance against expectations, which can be positively, negatively, or neutrally disconfirmed, and determining future intentions.
L'Oreal Case Study
L'Oreal has evolved into the world's largest beauty company through strategic acquisitions of local brands across 140 countries. It invests heavily in R&D through 14 research centers to innovate products that meet diverse beauty needs globally. L'Oreal's success comes from understanding that beauty varies locally and launching products like Maybelline Wonder Curl mascara tailored to regional preferences discovered through market research.
Servqual model
This document discusses the SERVQUAL model, which is a framework for measuring service quality. It was developed in the 1980s and measures service quality across five dimensions: reliability, assurance, tangibles, empathy, and responsiveness. The document explains the five gaps in service quality as identified by the SERVQUAL model and provides examples. It also discusses criticisms of the model and how organizations can use it to measure customer expectations and perceptions over time to improve service quality.
Positioning Services in Competitive Markets
This document discusses positioning services in competitive markets. It emphasizes that effective positioning requires differentiating products, understanding customer preferences, and having a clear positioning strategy. Firms can focus their positioning strategy by targeting specific market segments, services, or both. Developing the right positioning strategy involves analyzing markets, competitors, and a firm's own resources to identify how to uniquely meet customer needs. Positioning maps are useful tools to visualize competitive positions and help firms evaluate strategic options.
Lifebuoy
Hindustan Unilever Limited (HUL) is India's largest fast moving consumer goods company. Lifebuoy is HUL's flagship soap brand with a market leadership position. Lifebuoy was launched in India in 1895 and over the decades has established itself as a germ protection soap. It offers a wide range of soap variants targeted at different consumer segments with a focus on health and hygiene. Lifebuoy is the market leader in the antiseptic soap category in India.
Physical evidence in services
Physical evidence in services includes the tangible components that customers interact with during service delivery, such as facilities, equipment, and materials. The environment where the service is delivered is called the "servicescape" and influences customer and employee behaviors. Servicescapes can be designed to facilitate service delivery, differentiate a provider in the market, and impact customer perceptions through qualities like ambience and cleanliness.
Service strategy
The document discusses strategic service concepts for Alamo Drafthouse, including its target market segments, service concept, operating strategy, and service delivery system. It analyzes Alamo's market position compared to competitors based on food quality and movie selection. Alamo is positioned in the fourth quadrant with good food quality and few movie selections. The summary also identifies qualifiers, service winners, and service losers for both Alamo and multiplex movie theaters that differentiate their customer criteria.
Loreal
L'Oreal is the world's largest cosmetics company, headquartered in France. It develops and markets cosmetic products across hair color, skin care, sun protection, makeup, perfumes, and hair care. L'Oreal aims to provide the best quality cosmetic products to consumers worldwide through innovation and research. It currently markets over 500 brands across the beauty industry. With over 77,000 employees globally, L'Oreal invests heavily in research and development, with a budget of over $857 million in 2013. The company's core strategies include broadening its customer base, changing business operations, and increasing spending on research, promotion and advertising.
Harvard Business School Case Study | Evolution of the Brand : Dove
This is the analysis of how Dove evolved as a brand in the market and describes the marketing strategies
Patanjali Brand Extension
The document provides information about Patanjali Ayurved Limited, an Indian FMCG company. Some key details include:
- It is the fastest growing Indian FMCG company valued at ₹30 billion manufacturing 444 products across food, personal care categories.
- The brand focuses on herbal and ayurvedic products made in India to promote nationalism. It aims to replace foreign brands.
- Baba Ramdev acts as the brand ambassador appealing to patriotism and traditional Indian values.
- The target audience is middle class households seeking affordable alternatives to premium brands.
The servuction model and the analysis in the workplace
The document discusses the servuction model and its application in workplace training. It describes how a trainee at an organization's front counter realized the importance of providing excellent customer service after interacting with customers and receiving phone calls. This relates to the servuction system taught in classroom about factors influencing customer service experiences. The servuction system illustrates all customer interactions that make up their experience, such as with the service environment, employees, and other customers, which can either create or destroy value for the customer.
Marketing plan
Glamour Unisex Parlour is a major salon located in Siliguri, India that was established in 2010. The marketing plan aims to enhance the salon's sales and customer satisfaction. It analyzes the market, customers, competitors and performs a SWOT analysis. The plan recommends introducing new services, using new technology, improving quality and flexibility, promoting more, and designing a website to help achieve the goal of increasing sales by 8% over the next year.
Sample Report on Logistic Operation management by Global Assignment Help
The present report is designed to provide deep knowledge about the use of forecasting in logistic operations management of Nestle which is a Swiss multinational food and beverage company headquartered in Switzerland .For more information regarding Logistic Operation management read our complete sample.
Mobile hair saloon
This document describes a mobile hair salon business called Eazzy Cut Mobile Salon. It offers various hair, facial, and beauty services that it provides to customers at their nearby locations via a mobile vehicle. The business aims to make these services more convenient for customers with busy lifestyles by coming to them. It outlines the services offered, target routes and locations in Coimbatore, pricing strategies, and comparisons to major competitors in the hair salon industry.
Service concept, characteristic and classification
Services have four key characteristics according to researchers: intangibility, inseparability, variability, and perishability. Services are performances rather than physical objects and cannot be touched, seen or stored. They are simultaneously created and consumed, making standardized mass production difficult. The quality of services can vary between providers and customers and even from day to day due to human interactions. Finally, services cannot be stored and their value declines rapidly, creating pressure to sell services immediately.
Service design
1. Service design involves determining the components of a service including physical resources, goods consumed, and explicit and implicit services.
2. Key aspects of service design include the degree of customer contact and involvement as well as variability in service requirements.
3. Service blueprinting is a tool used in service design to describe and analyze a proposed service delivery system by identifying customer and employee actions and support activities.
The virtual value chain
The document discusses the concept of a virtual value chain and how it complements a company's physical value chain. It argues that in today's digital world, events in the virtual and physical worlds can both help or harm a business. It provides examples of how a school and research & development processes have both physical and virtual components that need to be considered. The virtual value chain deals with information and digital processes, while the physical value chain focuses on tangible resources. Managing both effectively is important for business success.
Student Project: Business Plan Presentation in 2004
This is the presentation file used in the final for the Spring of 2004 J.H. Muller Undergraduate Business Plan Competition during Babson College's annual Founders Day event.
More Related Content
What's hot
Aravind eye care
Aravind Eye Care System has experienced tremendous growth over the last three decades by focusing on expanding hospitals, establishing training programs, and increasing specialty care services. Key steps taken include establishing Aurolab to manufacture low-cost lenses, charging fees from paying patients to reduce the hospital's burden, using local sponsors to bring in more patients, and training other hospitals through LAICO to improve management practices. Aravind has achieved high productivity and volumes through a basic model of providing free treatment to some and charging fees to others. Continuous improvement, developing people and partners, maintaining effective processes, and focusing on long-term philosophy have been central to Aravind's success.
Case study Solution on Starbuck’s Company
This document provides an overview of Starbucks' past, present, and future strategies. It discusses how Starbucks grew from 55 stores in 1989 to over 15,000 stores today. It analyzes Starbucks' competitive environment, products/services, financial performance, strategies for differentiation, and plans to address issues like high prices and maintaining quality control. The document aims to assess Starbucks' business model and identify opportunities for continued growth and strengthening its brand reputation.
Crm unit 1
Customer relationship management (CRM) refers to the principles, practices and guidelines that an organization follows when interacting with its customers. CRM involves compiling customer data, analyzing customer behavior, and developing customized communications to retain and attract customers. The goal of CRM is to improve customer service, increase customer retention and loyalty, and maximize profits.
Aravind eye hospital Entrepreneurship case study
Aravind Eye Hospital in India addresses the large problem of blindness through a social enterprise model. It was founded by Dr. Venkataswamy in 1976 and has grown significantly. Key aspects include performing a high volume of low-cost cataract surgeries through an efficient "factory model", addressing barriers like lack of awareness and affordability, and becoming financially sustainable over time through a tiered payment system. Aravind also innovates through an IOL manufacturing plant, international training programs, and impact measurement to continue fulfilling its social mission of eliminating needless blindness.
Three stage model of service consumpt
The document discusses a three stage model of consumer decision making for services: 1) The pre-purchase stage involves recognizing a need, searching for information, and evaluating alternatives. This stage is difficult for services with intangible attributes. 2) The service encounter stage involves interactions with the service provider, such as placing an order or receiving the service. 3) The post-purchase stage involves evaluating service performance against expectations, which can be positively, negatively, or neutrally disconfirmed, and determining future intentions.
L'Oreal Case Study
L'Oreal has evolved into the world's largest beauty company through strategic acquisitions of local brands across 140 countries. It invests heavily in R&D through 14 research centers to innovate products that meet diverse beauty needs globally. L'Oreal's success comes from understanding that beauty varies locally and launching products like Maybelline Wonder Curl mascara tailored to regional preferences discovered through market research.
Servqual model
This document discusses the SERVQUAL model, which is a framework for measuring service quality. It was developed in the 1980s and measures service quality across five dimensions: reliability, assurance, tangibles, empathy, and responsiveness. The document explains the five gaps in service quality as identified by the SERVQUAL model and provides examples. It also discusses criticisms of the model and how organizations can use it to measure customer expectations and perceptions over time to improve service quality.
Positioning Services in Competitive Markets
This document discusses positioning services in competitive markets. It emphasizes that effective positioning requires differentiating products, understanding customer preferences, and having a clear positioning strategy. Firms can focus their positioning strategy by targeting specific market segments, services, or both. Developing the right positioning strategy involves analyzing markets, competitors, and a firm's own resources to identify how to uniquely meet customer needs. Positioning maps are useful tools to visualize competitive positions and help firms evaluate strategic options.
Lifebuoy
Hindustan Unilever Limited (HUL) is India's largest fast moving consumer goods company. Lifebuoy is HUL's flagship soap brand with a market leadership position. Lifebuoy was launched in India in 1895 and over the decades has established itself as a germ protection soap. It offers a wide range of soap variants targeted at different consumer segments with a focus on health and hygiene. Lifebuoy is the market leader in the antiseptic soap category in India.
Physical evidence in services
Physical evidence in services includes the tangible components that customers interact with during service delivery, such as facilities, equipment, and materials. The environment where the service is delivered is called the "servicescape" and influences customer and employee behaviors. Servicescapes can be designed to facilitate service delivery, differentiate a provider in the market, and impact customer perceptions through qualities like ambience and cleanliness.
Service strategy
The document discusses strategic service concepts for Alamo Drafthouse, including its target market segments, service concept, operating strategy, and service delivery system. It analyzes Alamo's market position compared to competitors based on food quality and movie selection. Alamo is positioned in the fourth quadrant with good food quality and few movie selections. The summary also identifies qualifiers, service winners, and service losers for both Alamo and multiplex movie theaters that differentiate their customer criteria.
Loreal
L'Oreal is the world's largest cosmetics company, headquartered in France. It develops and markets cosmetic products across hair color, skin care, sun protection, makeup, perfumes, and hair care. L'Oreal aims to provide the best quality cosmetic products to consumers worldwide through innovation and research. It currently markets over 500 brands across the beauty industry. With over 77,000 employees globally, L'Oreal invests heavily in research and development, with a budget of over $857 million in 2013. The company's core strategies include broadening its customer base, changing business operations, and increasing spending on research, promotion and advertising.
Harvard Business School Case Study | Evolution of the Brand : Dove
This is the analysis of how Dove evolved as a brand in the market and describes the marketing strategies
Patanjali Brand Extension
The document provides information about Patanjali Ayurved Limited, an Indian FMCG company. Some key details include:
- It is the fastest growing Indian FMCG company valued at ₹30 billion manufacturing 444 products across food, personal care categories.
- The brand focuses on herbal and ayurvedic products made in India to promote nationalism. It aims to replace foreign brands.
- Baba Ramdev acts as the brand ambassador appealing to patriotism and traditional Indian values.
- The target audience is middle class households seeking affordable alternatives to premium brands.
The servuction model and the analysis in the workplace
The document discusses the servuction model and its application in workplace training. It describes how a trainee at an organization's front counter realized the importance of providing excellent customer service after interacting with customers and receiving phone calls. This relates to the servuction system taught in classroom about factors influencing customer service experiences. The servuction system illustrates all customer interactions that make up their experience, such as with the service environment, employees, and other customers, which can either create or destroy value for the customer.
Marketing plan
Glamour Unisex Parlour is a major salon located in Siliguri, India that was established in 2010. The marketing plan aims to enhance the salon's sales and customer satisfaction. It analyzes the market, customers, competitors and performs a SWOT analysis. The plan recommends introducing new services, using new technology, improving quality and flexibility, promoting more, and designing a website to help achieve the goal of increasing sales by 8% over the next year.
Sample Report on Logistic Operation management by Global Assignment Help
The present report is designed to provide deep knowledge about the use of forecasting in logistic operations management of Nestle which is a Swiss multinational food and beverage company headquartered in Switzerland .For more information regarding Logistic Operation management read our complete sample.
Mobile hair saloon
This document describes a mobile hair salon business called Eazzy Cut Mobile Salon. It offers various hair, facial, and beauty services that it provides to customers at their nearby locations via a mobile vehicle. The business aims to make these services more convenient for customers with busy lifestyles by coming to them. It outlines the services offered, target routes and locations in Coimbatore, pricing strategies, and comparisons to major competitors in the hair salon industry.
Service concept, characteristic and classification
Services have four key characteristics according to researchers: intangibility, inseparability, variability, and perishability. Services are performances rather than physical objects and cannot be touched, seen or stored. They are simultaneously created and consumed, making standardized mass production difficult. The quality of services can vary between providers and customers and even from day to day due to human interactions. Finally, services cannot be stored and their value declines rapidly, creating pressure to sell services immediately.
Service design
1. Service design involves determining the components of a service including physical resources, goods consumed, and explicit and implicit services.
2. Key aspects of service design include the degree of customer contact and involvement as well as variability in service requirements.
3. Service blueprinting is a tool used in service design to describe and analyze a proposed service delivery system by identifying customer and employee actions and support activities.
What's hot (20)
Harvard Business School Case Study | Evolution of the Brand : Dove
Harvard Business School Case Study | Evolution of the Brand : Dove
The servuction model and the analysis in the workplace
The servuction model and the analysis in the workplace
Sample Report on Logistic Operation management by Global Assignment Help
Sample Report on Logistic Operation management by Global Assignment Help
Service concept, characteristic and classification
Service concept, characteristic and classification
Viewers also liked
The virtual value chain
The document discusses the concept of a virtual value chain and how it complements a company's physical value chain. It argues that in today's digital world, events in the virtual and physical worlds can both help or harm a business. It provides examples of how a school and research & development processes have both physical and virtual components that need to be considered. The virtual value chain deals with information and digital processes, while the physical value chain focuses on tangible resources. Managing both effectively is important for business success.
Student Project: Business Plan Presentation in 2004
This is the presentation file used in the final for the Spring of 2004 J.H. Muller Undergraduate Business Plan Competition during Babson College's annual Founders Day event.
Virtual supply chain management
The document discusses virtual supply chain management. It begins by defining key terms like virtual organizations and virtual integration. It then explains how virtual supply chains operate through flexible networks enabled by information technology. They have no permanent members and can be formed and dissolved easily for specific tasks. The document concludes that virtual supply chains can increase profitability and reduce costs by facilitating collaboration between partners in a supply chain.
Supply chain of DELL
DELL utilizes a build-to-order supply chain strategy where customer orders trigger product assembly. This approach keeps inventory costs low and allows for fast responses to demand changes. DELL also sells directly to customers rather than through retailers. This direct sales model creates efficiencies and strong customer relationships. DELL carefully manages demand across strategic, tactical, and operational levels. Accurate demand forecasting is crucial to DELL's supply chain success. Integration with suppliers also provides benefits while allowing partners to focus on their specializations.
Business Plan Presentation- " Beauty Salon Parlor "
This Presentation in showed the Business Plan to " Beauty Parlor " name "Beauty Salon Parlor"
I am Kazi Reaz Rahman, Student at University Of Asia Pacific
Dhaka, Bangladesh.
Logistics and Supply Chain Management-Overview
Logistics and supply chain management involves planning and controlling the flow of materials and finished goods from suppliers to customers. It includes functions like procurement, manufacturing, warehousing, and transportation. Effective logistics is important for reducing costs, improving customer satisfaction, and optimizing inventory levels. New technologies allow greater visibility into global supply chains and more integrated planning across organizations. Measuring key performance indicators is essential for evaluating supply chain performance and identifying areas for improvement.
Marketing plan for salon praba
The document provides a marketing plan for Salon Praba in 2011, including a situational analysis of the market, customers, competitors and the salon's finances and strengths/weaknesses. It sets objectives to increase profits and customer base. The plan recommends strategies around segmentation, targeting, positioning and the marketing mix to help achieve the objectives and enhance the salon's performance.
Viewers also liked (7)
Student Project: Business Plan Presentation in 2004
Student Project: Business Plan Presentation in 2004
Business Plan Presentation- " Beauty Salon Parlor "
Business Plan Presentation- " Beauty Salon Parlor "
Similar to Value Chain Of Beauty Parlour
Beyond Start UP - Growth Strategies for SMEs
The document discusses growth strategies for small and medium enterprises (SMEs). It outlines the need for SMEs to develop growth strategies once they are no longer startups in order to increase in size. The strategies discussed include understanding a company's resources and capabilities, the target industry and market, reinventing products and business models, developing competitive advantages through branding, innovation and new delivery channels, and managing growth through goal setting and avoiding common pitfalls.
Business model design
The document discusses constrained innovation and social entrepreneurship. It provides examples of businesses that achieved social and environmental goals while maintaining economic sustainability, including GrameenPhone in Bangladesh and Tata Motors' Nano car in India. These businesses created new business models by rethinking their value propositions, cost structures, production processes and supply chains to serve more customers in a financially viable way.
Deepak r gorad brand positioning of lakme
This document proposes an innovative approach to increase the brand value of Lakme products by launching Lakme Next salons. Lakme Next salons would target lower-income customers through affordable services. The strategy involves initially operating company-owned outlets and later expanding through franchises to increase reach. Market research shows potential for growth in beauty and wellness segments in India. Lakme's brand image could be leveraged by offering trendy services and expanding to tier 2/3 cities through a phased approach combining owned and franchised salons.
Human resource presentation on Patanjali
The document provides information about Arindam Majumder's final project on Patanjali Dant Kanti for his PGDM program. It includes sections on the FMCG sector size and rural market in India growing from $9.2 billion in 2009 to $29.4 billion in 2016. It also provides details about Patanjali Ayurved Limited such as its founder, headquarters, revenues growing from Rs. 2009-10 crores to Rs. 2016-17 crores. The functions of the HR manager and recruitment process at Patanjali are described along with training methods provided to different job profiles.
Summary Deepali Chanana
The document provides a summary of the individual's academic and professional experience. It includes details about their educational qualifications like higher secondary school percentage and degrees obtained. It also lists internship and work experience at various advertising and marketing firms between 2008-2010 including roles in account planning, client servicing, and creative development. Hobbies and areas of passion are also mentioned.
Shopclues: Failure & Solutions in Business Model
This project was done for our 'Entrepreneurship' jury at NIFT, New Delhi. We considered ShopClues and identified why it failed as a business. We mapped out its journey and tried to rectify the business model that failed. We also provided additional solutions to the issue.
Welcome to BIG BAZAAR
The document summarizes information about Pantaloon Retail (India) Ltd., a major Indian retail chain. It operates 89 hypermarkets under the Big Bazaar brand in India, focusing on providing value to customers. It aims to make products affordable for all consumer segments. The retailer offers over 20,000 products across many categories and has received several awards for its retail excellence. It caters to a wide cross-section of Indian society and aims to be customer-oriented while also focusing on employee welfare.
IE MBA application response Rahul Ghai
What do you believe are the greatest challenges facing the sector or industry you would like to specialize in at IE? What role do you hope to be able to play in this sector or industry in the medium term?
InnovationOps - Delivering Innovation At Speed
How InnovationOps can be used by organisations to transform their capacities to build and deliver new products and services that disrupt markets using researchops, designops and devops in an agile world that favours asymmetrical organisations.
Chains will change
For more, please visit http://bit.ly/1HKM4iD
Many emerging market firms are planning to expand their supply chains in other emerging markets to improve efficiency, control costs and to be closer to their customers.
Infographic published by The Economist Intelligence Unit
FinTech Startup Investor Pitch - FinTech Forum Think tank
In the past 7 years we have seen over 3,500 pitches and given a lot of feedback. More than 350 FinTech startups presented their business models in 7 minutes each.
From this we developed a template. We recommend that all founders cover at least the following eight topics in their presentation.
1. Elevator pitch: the ability to explain the service clearly in 60 seconds
2. The customer: value and benefit
3. The market potential
4. How do you stay ahead of the competition?
5. Marketing and sales approach
6. The core team
7. Key figures, KPIs & finance
8. Roadmap & current status
What Motivates A Sales Force
presented at TrueConnection: Sales Performance Management Conference 2007 by Patrick Mosher and Jason Angelos, Global Practice Leads at Accenture
Key Account
The document discusses key account selling and management. It defines key accounts as the top 20% of customers that provide 80% of profits, based on the 80/20 principle. The benefits of key account programs include economies of scale, understanding customer goals, and sustainable sales. Key criteria for selecting key accounts include sales volume, profits, financial stability, and coherence with company strategy. The document also cautions that key account programs require sufficient benefits and should not rely too heavily on just a few large customers.
What Is Strategy Recap
The document discusses Walmart's strategy and business model. It summarizes that Walmart pursued a strategy of serving broad needs of many customers in narrow markets. Key elements of Walmart's activity system included efficient distribution networks, low operating expenses, centralized purchasing and inventory control. This fit of activities delivered competitive advantage through everyday low prices.
Maximize How You Individualize: because the Journey and Outcome Matter
According to research from the Corporate Executive Board, 57% of the buying process is being completed before the first interaction with a sales person.
In recent years, a fundamental sea change has been occurring between buyers and sellers, with the former now ceasing control of the buying process. This paradigm shift has been digitally powered with todays buyers only one touch away from connecting with content or peers that can help guide them on their purchasing journey.
This presentation will explore the challenges that not only lay ahead for todays marketers, but also explore some of the ways in which innovative brands are adapting to this 'New Reality’.
Business Model Transformation: The right Strategy and the right Solution at t...
Why going through a Business Model Innovation approach is the right thing to do when confronted with disruptions brought by the digital revolution, low end disruptors, new technologies or yet a new form of economy like the collaborative one.
A Study of “Understanding of AIDA Technique on the perspect...
This document summarizes a study on understanding and applying the AIDA technique from the perspective of Pantaloons. It provides background on the retail industry and Aditya Birla Group, the parent company of Pantaloons. It then discusses Pantaloons stores, brands, and key metrics like sales and customer traffic. The document explains the AIDA model of attracting customers through awareness, interest, desire, and action. It also presents findings from a survey of 100 Pantaloons customers, finding that factors like product quality, discounts, and loyalty programs most influence purchase decisions. Recommendations include improving communication with customers, educating them on products and offers, and ensuring a better variety of products and English
Aligning Arc And Strategy
The document discusses various frameworks for analyzing a firm's strategy, including:
1) PEST analysis to evaluate political, economic, social, and technological factors impacting an industry.
2) Porter's 5 forces analysis to assess competitive intensity and threats from new entrants, substitutes, buyers, and suppliers.
3) The McKinsey 7S framework to align a firm's structure, systems, skills, shared values, staff, style, and strategy.
4) Value chain analysis to understand a firm's primary and support activities for creating value.
BUSINESS MODEL.pptx
The business model of the book Entrepreneurship STARTING AN ENTERPRISE. HAVING AN INNOVATIVE MINDSET by
Josiah Go- Chiqui Escarel-Go
Business Model Innovation Masterclass
The document discusses business model innovation and provides guidance on why it is important, what a business model is, and how to innovate one. It explains that business models need to evolve due to increasing return on investment requirements and competitive pressures. A business model describes how an organization creates, delivers, and captures value. The business model canvas tool can be used to analyze a company's current model and identify opportunities for innovation by reconsidering customer needs, value propositions, and partnerships. Innovating aspects like channels, pricing, or cost structures may allow companies to better serve jobs-to-be-done and gain a competitive advantage.
Similar to Value Chain Of Beauty Parlour (20)
FinTech Startup Investor Pitch - FinTech Forum Think tank
FinTech Startup Investor Pitch - FinTech Forum Think tank
Maximize How You Individualize: because the Journey and Outcome Matter
Maximize How You Individualize: because the Journey and Outcome Matter
Business Model Transformation: The right Strategy and the right Solution at t...
Business Model Transformation: The right Strategy and the right Solution at t...
A Study of “Understanding of AIDA Technique on the perspect...
A Study of “Understanding of AIDA Technique on the perspect...
Recently uploaded
Understanding User Needs and Satisfying Them
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Easily Verify Compliance and Security with Binance KYC
Use our simple KYC verification guide to make sure your Binance account is safe and compliant. Discover the fundamentals, appreciate the significance of KYC, and trade on one of the biggest cryptocurrency exchanges with confidence.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Creative Web Design Company in Singapore
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Company Valuation webinar series - Tuesday, 4 June 2024
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & InnovationOperational Excellence Consulting
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentationsZodiac Signs and Food Preferences_ What Your Sign Says About Your Taste
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
The Genesis of BriansClub.cm Famous Dark WEb Platform
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka Indian satta Matka Dpboss Matka Kalyan Chart Matka Boss otg matka Guessing Satta Industrial Tech SW: Category Renewal and Creation
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership at Agile Tour Geneve 2024
2022 Vintage Roman Numerals Men Rings
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
3 Simple Steps To Buy Verified Payoneer Account In 2024
Buy Verified Payoneer Account: Quick and Secure Way to Receive Payments
Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
If You Want To More Information just Contact Now:
Skype: SEOSMMEARTH
Telegram: @seosmmearth
Gmail: seosmmearth@gmail.com
Mastering B2B Payments Webinar from BlueSnap
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Business storytelling: key ingredients to a story
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...❼❷⓿❺❻❷❽❷❼❽ Dpboss Kalyan Satta Matka Guessing Matka Result Main Bazar chart
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Final ank Satta Matka Dpbos Final ank Satta Matta Matka 143 Kalyan Matka Guessing Final Matka Final ank Today Matka 420 Satta Batta Satta 143 Kalyan Chart Main Bazar Chart vip Matka Guessing Dpboss 143 Guessing Kalyan night Recently uploaded (20)
Easily Verify Compliance and Security with Binance KYC
Easily Verify Compliance and Security with Binance KYC
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Company Valuation webinar series - Tuesday, 4 June 2024
Company Valuation webinar series - Tuesday, 4 June 2024
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Taste
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Taste
The Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb Platform
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Organizational Change Leadership Agile Tour Geneve 2024
Organizational Change Leadership Agile Tour Geneve 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Fin...
Value Chain Of Beauty Parlour
- 1. Value chain analysis of beauty parlours Aditya Kandoi (10P064) Anirvan Sen (10P067) Esha Sharma (10P075) Karthik V (10P083) Sambhav Ahuja (10P107) PuneetBindlish (FPM) Group 10
- 2. Agenda Definition Value Chain Diagram Maslow’s Diagram Replicated Value Chain Analysis Primary Activities Support Activities Market Survey Scope for Improvement Opportunities for Reorganization Key Learning
- 3. Value Chain Definition A series of value generating activities to develop a competitive advantage in business. Goal To offer the customer a level of value that exceeds the cost of activities
- 4. contd… Helping Activities Setting Strategies Mergers and Acquisitions Advantages Cost Advantage Differentiation
- 5. Categorizing Based On Types
- 6. Value Chain Diagram Identifying Resources and Capabilities That Can Add Value FirmInfrastructure HumanResourceManagement Support Activities MARGIN TechnologicalDevelopment Procurement Service Marketing & Sales Inbound Logistics Outbound Logistics MARGIN Operations Primary Activities
- 7. Value Chain Analysis Primary Activities Inbound Logistics Bringing materials into business Inventory Control, Warehousing etc. Operations Value Creating Activities Transforming into final outputs Outbound Logistics Get the finished products to the customer
- 8. Contd… Marketing Getting customers to purchase products/services Channel selection, Advertising, Pricing etc Service Activities that enhance the product/service’s value Customer support
- 9. Value Chain Diagram Identifying Resources and Capabilities That Can Add Value FirmInfrastructure HumanResourceManagement Support Activities MARGIN TechnologicalDevelopment Procurement Service Marketing & Sales Inbound Logistics Outbound Logistics MARGIN Operations Primary Activities
- 10. Contd… Support Activities Procurement Purchasing raw materials and other inputs Technology Development Process Automation, Research and Development…
- 11. Contd… Human Resource Management Activities related to recruiting, development and compensation of employees Firm Infrastructure Cost of general management, planning, finance, legal and government affairs
- 12. Market Survey Personal Interaction Questionnaires Analysis of responses Observational Research
- 13. Our analysis Frequency of the customer Choice Expenses per visit
- 16. People common in Quality- Not important and Expenses less than 100 Rs per visit.
- 17. In comparisons to the students, working professionals expect more complimentary services like the complimentary drinks and snacks, ample parking space and TV set or music player. Brand Loyal
- 18. Comparison
- 19. Contd…
- 20. Current Scenario Increase in focus on men. They comprise 25%-30% HUL plans to double LAKME salons in a year Brands like BACCAROSE are opening salons Companies are opening training academies 61000 salons with towns>1million population Estimated turnover over 2000 crores
- 21. Future Prospects Majority of the sector is unorganized Growth rate is predicted to be 20%-25% Huge Untapped market for men Targeting youth population
- 22. Opportunities for Reorganizing Parlours in INDIA have become the latest stress buster hubs in 21 century Women and Men chasing to look good by attending frequent spa and salon sessions It is hardly restricted to home remedies Designer beauty parlours which cater to individual requirements e.g.- KIT n SAM Increase in per capita income leading to rise in Cosmetics market