The document is a group research assignment on the Saudi Telecom Company (STC), detailing its background, organization, strategies, and financial performance from 2013 to 2014. STC, majority-owned by the Saudi government, is the leading telecommunications provider in Saudi Arabia, offering various services and expanding internationally. Key sections include the company's history, strategic initiatives such as the 'lead' strategy, financial statements, and suggestions for improving retail sales and customer engagement.

2. Group Research Assignment
SAUDI TELECOM COMPANY
(2013-2014)
Submitted by
1. Abdul Hadi Anwar Siddiqui
2. Mohammad Munir Khan
3. Fayez Mujahid
4. Anas Kaleem
5. Haroon Irfan
6. Abdullah Shah
Submitted to
Lecturer: Mr. Ahmad Munir Mehar
B.Com, MBA (B&F), M.Com (Finance)

3. SAUDI TELECOM COMPANY
o Background
o Introduction
o Organization Chart
o Strategies use in Developing a Business
o Real Life Example
o Financial Statement
o Case Study
o Conclusion

4. BACKGROUND

5. BACKGROUND
1) Saudi Telecom Company (STC) is the leading provider of telecommunications services in the Kingdom of Saudi Arabia ,
2) Saudi Telecom Company (STC) is majority-owned by the Saudi government through Saudi Arabia’s Public Investment Fund.
3) Saudi Telecom Company (STC) is the largest telecommunications company by market capitalization.
4) Saudi Telecom Company (STC) is now present in Kuwait, India, Indonesia, Malaysia, Turkey, South Africa and Bahrain.
5) STC also operates a submarine communications cable system connecting Saudi Arabia and Sudan in Africa through Arab
Submarine Cables Company.

6. INTRODUCTION

7. INTRODUCTION
1)
Saudi Telecom Company (STC) was established in 1998 as the state-owned provider of all public telecoms services in Saudi
Arabia.
2) Saudi Telecom Company (STC) enjoying monopolies in its domestic mobile and fixed markets until 2005 and 2009,
respectively,
3) Saudi Telecom Company (STC) provides mobile and fixed telephone services, along with Internet and other data services, to
residential and business customers.
4) Saudi Telecom Company (STC) Headquartered in Riyadh Kingdom of Saudi Arabia.
5) Saudi Telecom Company (STC) s Joint Stock Company, With Capital 20,000 million Riyal,

8. ORGANIZATION CHART

9. ORGANIZATION CHART

10. 1. Mr. Mohamed Dhayyan Al Dhayyan
2. Eng. Muhammad Omran AlOmran
3. Mr. Saleh Ali AlAzal
4. Mr. Mohamed Abdullah AlKharachi
5. Eng. Abdul-Aziz A. Alsugair
6.
Mr. Muhammed Saleh Ad-Dahham
7.
Mr. Abdul-Aziz Habdan Al-Habdan
8.
Mr. Ibrahim Ali AlHassan
9.
Dr. Hamad Suliman AlQassumi

11. STRATEGIES

12. STRATEGIES
LEAD STRATEGY
STC’s new strategy – LEAD – was developed to focus our collective energy
and efforts in capturing the emerging opportunities while managing overall
challenges over the coming years. LEAD covers six key dimensions that are
critical for STC
1.
Lead in Next-Gen Broadband
2.
Differentiated Customer Experience
3.
Consolidate International Leadership
4.
Invest in People Capital
5.
Drive Financial Performance and Agility

13. REAL LIFE EXAMPLE

14. REAL LIFE EXAMPLE
As we discuss above STC ( Saudi Telecom Company) was establish in 1998 as the First Telecom Company of KSA, So, There
is many real examples
1. In 2000 STC Launched Internet service in Kingdom of Saudi Arabia.
2. In 2002 STC Launched SAWA service.
3. In 2004 STC Launched Qitaf program for his customer
4. In 2005 STC Introduce IP-VPN service link companies branches,
5. In 2006 STC Introduce Video-Call service via 3G.
6. In 2007 STC Introduce (ALJAWAL) service to watch TV on your mobile.
7. In 2008 STC Enjoy 1 Million DSL Customer.
8. In 2009 STC Introduce 3G high downloading speed 21Mbps.

15. FINANCIAL STATEMENT

16. FINANCIAL STATEMENT
Saudi Telecom Company Financial statement
Years
Total Income
Total Assets
Total Liabilities
2010
7,528,652
110,780,919
57,316,574
2011
7,728,652
111,401,780
57,319,462
2012
7,275,959
117,904,274
59,008,922

17. FINANCIAL STATEMENT
Total Net Income
Total Assets and Liabilities
7,800,000
200,000,000
180,000,000
7,700,000
160,000,000
7,600,000
140,000,000
120,000,000
7,500,000
100,000,000
7,400,000
80,000,000
60,000,000
7,300,000
40,000,000
7,200,000
20,000,000
0
7,100,000
2010
 Total
Liabilities
2011
 Total
Assets
2012
7,000,000
 Net Income
2010
2011
2012

18. CASE STUDY

19. CASE STUDY
Business Challenges
1. Saudi Telecom Company (STC) is a leader in providing integrated
communications services in the Kingdom of Saudi Arabia.
2. Saudi telecom company was only first provider in the Middle East to deploy
an IP next-generation network.
3. This investment laid the foundations to deliver high-quality, triple - play (voice,
video, and data) services
4. In 2010, it achieved another first for the region with the launch of Cisco
WebEx™ technology
5. STC wanted to take its cloud strategy move forward by co-location services

20. CASE STUDY
1. To create the new environment STC decided to partner with VCE a
formed by VM ware, Cisco and EMC to help customer to minimize risk and
cost
2. The V block-enabled private cloud solution was delivered by Cisco partner
Wipro and comprises various Cisco Unified Computing technologies

21. SUGGESTION/CONCLUSION

22. SUGGESTION/CONCLUSION
• It should motivate the retailer to increase sales revenue by giving gifts
and rewards etc
• It should provide expertise regularly visit to retailer to giving the
knowledge of sales promotion, coming technology, offers and plans.
• It should concentrate on advertisement like road side hoardings and
banners.
• Few Months ago Company introduce Bill services But this service is not
yet Started.