Samridhi Agri Products Pvt. Ltd. is working to increase milk production and procurement from farmers in Uttar Pradesh, India. They currently work with 250 members and procure 1000 liters of milk per day. Samridhi plans to reach 100,000 liters per day by March 2015 by intervening in central and western Uttar Pradesh. Their model involves organizing farmers into milk production clusters, providing loans, training, technology and marketing support to increase yields from individual farmers and aggregate their milk. They differentiate themselves from competitors through their young and experienced management team who have prior experience working with large dairy cooperatives.