SlideShare a Scribd company logo
with Inbound Lead Response
SAAS INDIA STRUGGLING
As Indian SAAS companies are aspiring to make a global footprint, the sales
growth can make or break their goals. Companies who respond fastest as
compared to competitors always have first mover advantage to close sales.
TexoCC targeted 90 B2B SAAS funded
companies in India contacting the
companies by filling their web forms on their
websites. The Research found-
Are you getting an ROI from your
Inbound Digital Marketing?
3 Top Rankers as per our survey are KartRocket, Greytip
Software, Sigmoid Analytics and 99 Tests.
Few companies set-up automated email
response as a way for instant
confirmation on the prospect’s interest
Only 28% companies shot an instant
response email stating that the concerned
representative will contact them
01
We found that 16 companies choose to
directly call the prospects and 4
companies choose to directly send
personalized emails without sending an
auto response. 4 companies sent
personalized emails along with an auto
response
03
Only 4 out of 90 companies responded in
less than 10 minutes. And only 7
companies responded in an hour
05
Kartrocket
4 mins (Mail)
Greytip Software & Sigmoid Analytics
6 mins (Call)
99Tests
7 mins (Mail)
02
Overall, only 26% companies responded
to inbound leads out of which 67%
adopted calls as the mode of contact and
33% used email as the mode of
communication
04
RANK 1 RANK 2 RANK 3
Inbound Lead Response Time.
Improve your
know more at www.texocc.com
B2B companies invest $25 to
$500 for generating an
inbound lead. The money
spent goes down the drain if
inbound leads are
not responded in
an efficient way.
@
@@
@@
67%
Response Time No. of Companies
10 Minutes
1 Hour
6 Hours
12 Hours
24 Hours
50 Hours
No Response
TOTAL
4
7
11
15
22
24
66
90
33%
@

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SaaS India Struggling with Inbound Lead Response

  • 1. with Inbound Lead Response SAAS INDIA STRUGGLING As Indian SAAS companies are aspiring to make a global footprint, the sales growth can make or break their goals. Companies who respond fastest as compared to competitors always have first mover advantage to close sales. TexoCC targeted 90 B2B SAAS funded companies in India contacting the companies by filling their web forms on their websites. The Research found- Are you getting an ROI from your Inbound Digital Marketing? 3 Top Rankers as per our survey are KartRocket, Greytip Software, Sigmoid Analytics and 99 Tests. Few companies set-up automated email response as a way for instant confirmation on the prospect’s interest Only 28% companies shot an instant response email stating that the concerned representative will contact them 01 We found that 16 companies choose to directly call the prospects and 4 companies choose to directly send personalized emails without sending an auto response. 4 companies sent personalized emails along with an auto response 03 Only 4 out of 90 companies responded in less than 10 minutes. And only 7 companies responded in an hour 05 Kartrocket 4 mins (Mail) Greytip Software & Sigmoid Analytics 6 mins (Call) 99Tests 7 mins (Mail) 02 Overall, only 26% companies responded to inbound leads out of which 67% adopted calls as the mode of contact and 33% used email as the mode of communication 04 RANK 1 RANK 2 RANK 3 Inbound Lead Response Time. Improve your know more at www.texocc.com B2B companies invest $25 to $500 for generating an inbound lead. The money spent goes down the drain if inbound leads are not responded in an efficient way. @ @@ @@ 67% Response Time No. of Companies 10 Minutes 1 Hour 6 Hours 12 Hours 24 Hours 50 Hours No Response TOTAL 4 7 11 15 22 24 66 90 33% @