The document discusses different types of supply chains and how to match them to product demand characteristics. There are two main types - functional supply chains for products with predictable demand, and innovative supply chains for products with unpredictable demand. The document provides examples of characteristics and strategies for each type, such as inventory levels, lead times, and initiatives to make the supply chain efficient or responsive. It also discusses what to do when there is a mismatch between supply chain type and product demand.
Selecting The Right Supply Chain For Your ProductAnupam Sharma
The document discusses the differences between functional and innovative products and how they impact supply chain practices. It notes that functional products have predictable demand and longer life cycles, allowing for forecasting, while innovative products have unpredictable demand, many variants, and shorter life cycles. The document advises determining if a product is functional or innovative in order to design the appropriate supply chain practices, focusing on efficiency for functional products and responsiveness for innovative products.
The document discusses key aspects of apparel brand operations including product cycles, design, planning and control, sourcing, and product life cycle management. It emphasizes that on-time and in-full delivery is critical to maintaining workflow. It also highlights how product life cycle management software and analytics can help brands make timely decisions, reduce costs, and foster design innovation to sustain accelerated growth.
Vincent Seeno has over 5 years of experience in inventory planning and analysis roles. He received his MBA and Bachelor's degrees from New Mexico Highlands University. In his current role as Senior Inventory Planner at Grocery Outlet Inc., he leads weekly department meetings, manages inventory allocation and open-to-buy, creates forecasting models and reports, and conducts analyses to improve margins and store performance. Previously, he held an inventory planner role and internship in IT transaction integrity at Kaiser Permanente, where he analyzed inventory databases and recommended cost-saving efforts.
Forecasting is the process of analyzing past and present conditions to draw inferences about future events. It provides a basis for coordinating company activities and making informed decisions. Forecasting is important for planning in all business functional areas. It gives managers confidence to make decisions and helps set planning assumptions. Forecasting also keeps managers alert to future challenges and environmental changes.
Aligning supply chain strategies with product uncertainty cmr spring 2002-k...NathanTse
These slides are a sumup of a paper about supply chain strategy. If you wanna understand more, you can search the original paper on internet. Title is Aligning supply chain strategies with product uncertainty, Hau L. Lee, California Management Review, VOL.44, NO.3, Spring 2002. which given many case examples.
The document provides a checklist for establishing an effective demand planning process. It outlines key steps such as customizing product forecasts, using multivariate analysis, accounting for backlogs, basing inventory decisions on forecasts, generating marketing and supply chain forecasts, continuously monitoring models, creating product-level forecasts, and comparing revenue and demand planning numbers. Taking these steps moves an organization to higher maturity in demand planning.
The document discusses different types of supply chains and how to match them to product demand characteristics. There are two main types - functional supply chains for products with predictable demand, and innovative supply chains for products with unpredictable demand. The document provides examples of characteristics and strategies for each type, such as inventory levels, lead times, and initiatives to make the supply chain efficient or responsive. It also discusses what to do when there is a mismatch between supply chain type and product demand.
Selecting The Right Supply Chain For Your ProductAnupam Sharma
The document discusses the differences between functional and innovative products and how they impact supply chain practices. It notes that functional products have predictable demand and longer life cycles, allowing for forecasting, while innovative products have unpredictable demand, many variants, and shorter life cycles. The document advises determining if a product is functional or innovative in order to design the appropriate supply chain practices, focusing on efficiency for functional products and responsiveness for innovative products.
The document discusses key aspects of apparel brand operations including product cycles, design, planning and control, sourcing, and product life cycle management. It emphasizes that on-time and in-full delivery is critical to maintaining workflow. It also highlights how product life cycle management software and analytics can help brands make timely decisions, reduce costs, and foster design innovation to sustain accelerated growth.
Vincent Seeno has over 5 years of experience in inventory planning and analysis roles. He received his MBA and Bachelor's degrees from New Mexico Highlands University. In his current role as Senior Inventory Planner at Grocery Outlet Inc., he leads weekly department meetings, manages inventory allocation and open-to-buy, creates forecasting models and reports, and conducts analyses to improve margins and store performance. Previously, he held an inventory planner role and internship in IT transaction integrity at Kaiser Permanente, where he analyzed inventory databases and recommended cost-saving efforts.
Forecasting is the process of analyzing past and present conditions to draw inferences about future events. It provides a basis for coordinating company activities and making informed decisions. Forecasting is important for planning in all business functional areas. It gives managers confidence to make decisions and helps set planning assumptions. Forecasting also keeps managers alert to future challenges and environmental changes.
Aligning supply chain strategies with product uncertainty cmr spring 2002-k...NathanTse
These slides are a sumup of a paper about supply chain strategy. If you wanna understand more, you can search the original paper on internet. Title is Aligning supply chain strategies with product uncertainty, Hau L. Lee, California Management Review, VOL.44, NO.3, Spring 2002. which given many case examples.
The document provides a checklist for establishing an effective demand planning process. It outlines key steps such as customizing product forecasts, using multivariate analysis, accounting for backlogs, basing inventory decisions on forecasts, generating marketing and supply chain forecasts, continuously monitoring models, creating product-level forecasts, and comparing revenue and demand planning numbers. Taking these steps moves an organization to higher maturity in demand planning.
Using Product Usage to Expand Nation Wide with T-MobileTotango
Presented by Rachel Donovan, Director of Customer Success at One Door.
Our client said, “We don't know how to talk about the value we are getting from your software internally." We said, "let us help.” Join this session to hear how One Door not only proved the value delivered to T-Mobile, but grew the relationship with them because they equipped their core constituents with product engagement data.
Presented at Customer Success Summit 2018, Track 2.
This document provides a summary of Steve Naber's professional experience and core competencies. He has over 15 years of experience managing multi-unit big box retail stores, with a focus on strategic planning, budgeting, leadership, and ensuring positive customer experiences and financial results. His experience includes store manager roles with Walmart supercenters, developing innovative processes to improve operations and profits.
Victoria Hanks has over 15 years of experience in logistics, supply chain, and procurement. She has worked in industries such as wildlife conservation, medical devices, chemicals, and food. Hanks has a strong background in planning, forecasting, sourcing, and inventory management. She is proficient in various enterprise resource planning software programs and Microsoft Office. Hanks is currently a Logistics Coordinator at The Council of State Governments, where she plans conferences and manages budgets.
The document discusses the need for companies to develop agile, adaptable, and aligned ("Triple-A") supply chains. It defines each concept and provides examples. Agility allows companies to respond quickly to unexpected changes. Adaptability is the ability to adjust supply chain design over time as markets change. Alignment encourages information sharing between partners to improve overall chain performance. Developing a Triple-A supply chain requires new attitudes and cultures that prioritize responsiveness over efficiency and view responsibility as extending to the entire chain. Technology alone is not enough - managers must facilitate the necessary changes.
Volume, Variety, Velocity: Keeping Up With Industry Demands Requires a Paradi...Ellie Baldini
To meet the demand for more content and more campaigns, without sacrificing quality, they must adopt a new workflow technology solution that emphasizes efficiency and collaboration.
Retail Vision 2025: Thoughts On The Future "Store"Audio Solutionz
By 2025, e-commerce is projected to account for 30% of all retail sales and $2.7 trillion in total sales. Traditional retailers' market share is expected to drop from 71% to 62% of retail food sales. Retailers must engage shoppers, utilize customer data to create customized experiences, automate processes, and make buying convenient. Benchmarking against projections from groups like the Congressional Budget Office, Deloitte, and the National Retail Federation can help retailers plan strategies for the future store and economy.
Heinz Marketing and OnTarget Consulting and Research conducted the 2014 Marketing Automation Effectiveness Survey. We are sharing the data points from the survey in this document.
New Look is the second largest women's clothing retailer in the UK, with over 940 stores. It aims to offer great fashion at great prices through a fast fashion model that is highly reactive to trends. New Look uses a two-tier approach, categorizing products as either high fashion or fashion continuity. High fashion prioritizes newness with a short lifecycle, while fashion continuity focuses on availability. New Look implemented a replenishment system from Quantum Retail to better allocate scarce inventory based on demand forecasts and maximize profits. This led to improved like-for-like sales, margins, and market share.
David Rubin has over 20 years of experience in product management, strategic marketing, business development, and new product development in the life science, software, and chemical processing industries. He has held director and vice president roles where he led new product launches, increased revenue significantly, developed strategic partnerships, and managed P&Ls. Currently, he is seeking a director or manager level position in product marketing or management for life science or manufacturing software products.
Summary of Experience and AccomplishmentsDavid Rubin
David Rubin has over 20 years of experience in product management, strategic marketing, business development, and new product development in the life science, software, and chemical processing industries. He has held director and vice president roles where he led new product launches, developed strategic partnerships and customer relationships, increased revenue significantly, and managed P&L responsibilities. He is now seeking a director or manager level position in product marketing or management for life science or manufacturing software products.
The Idea Hive Operations Plan Presentationhillinffx
The document outlines an operations assessment plan for The Idea Hive business. It aims to increase shareholder and customer value by observing the existing business structure, reviewing customer processes, and developing feedback mechanisms. The plan examines the vision, value network, project flow, and proposes improvements. Key goals are outlined in several areas - financial, customer, internal business, learning, sustainability - along with measures to track progress. Implementation is planned over 4 phases from January 2009 to January 2010 starting with assessing the vision and ending with incorporating feedback.
This document provides a summary of Vasant Laxman Khatanhar's professional experience and qualifications. He has over 15 years of experience in sales, business development, and regional management. Most recently, he worked as the Regional Manager for Western India for Autometers Alliance Ltd., an engineering company where he helped establish the company as a leading UPS manufacturer. Prior to that, he held sales coordinator roles for two garment export companies where he managed production and developed international markets. Khatanhar has a diploma in computer programming and a bachelor's degree in commerce. He is seeking a new opportunity with a 1-month notice period and current compensation of 805,000 INR.
The document discusses strategic planning frameworks and concepts. It provides an overview of strategic, tactical, and operational planning. It also discusses market-oriented strategic planning objectives, skills, resources, and opportunities. Key aspects of strategic planning processes, implementation, and control are outlined.
The document discusses building a winning organizational culture focused on customers through a MarketCulture transformation model. It provides examples of companies that underwent transformations to become more customer-centric and drive business growth. The MarketCulture company offers services across four phases to help organizations assess, transform, embed, and continuously monitor their culture shift to a customer-focused MarketCulture mindset.
Safe & Smart technologies for food Safety and food chain integrity
Cow udder to customer mouth safe and healthy product , with safe and smart delivery technology
IBM underwent a marketing transformation journey by bringing science to the art of marketing. They implemented a marketing automation platform to integrate previously siloed marketing processes and technologies. This allowed campaigns to be planned, executed, nurtured and measured within a single system. It provided a single view of customer responses and interactions across channels. This led to faster follow up, improved engagement through personalized email nurturing, and better insights to optimize campaigns. The transformation improved execution, responsiveness and business results.
progrow Strategy Implementation Services for SMEsProServ
progrow is a strategy implementation service for SME’s specifically designed to guide and facilitate the strategy development process.
More details visit https://www.i-proserv.com/strategy-implementation/
Demand generation is the process of creating an interest
in products or services. It focuses on driving awareness
and capturing the interest of potential customers.
The document discusses strategies for banks to transition from traditional banking to diversified financial services companies. It outlines goals such as increasing revenue from fee-based products, cross-selling to existing customers, and providing consistent service across channels. The balanced scorecard approach is presented as a way to align business units, link strategy to performance management, and clarify roles. A case study of a bank that implemented the balanced scorecard is described.
RajaPandian S P is a sales, strategy, marketing and social media professional with over 10 years of experience. He has expertise in client relationship management, marketing strategies, social media, brand identity, and more. Some of his past roles include Business Development Manager at SurgeForth Technologies where he helped create Employability Bridge and FLAG events, and Business Development at Winsar Infosoft where he acquired new hospitality clients. He is skilled at developing marketing campaigns, managing business partnerships, and driving revenue growth through strategic initiatives.
Using Product Usage to Expand Nation Wide with T-MobileTotango
Presented by Rachel Donovan, Director of Customer Success at One Door.
Our client said, “We don't know how to talk about the value we are getting from your software internally." We said, "let us help.” Join this session to hear how One Door not only proved the value delivered to T-Mobile, but grew the relationship with them because they equipped their core constituents with product engagement data.
Presented at Customer Success Summit 2018, Track 2.
This document provides a summary of Steve Naber's professional experience and core competencies. He has over 15 years of experience managing multi-unit big box retail stores, with a focus on strategic planning, budgeting, leadership, and ensuring positive customer experiences and financial results. His experience includes store manager roles with Walmart supercenters, developing innovative processes to improve operations and profits.
Victoria Hanks has over 15 years of experience in logistics, supply chain, and procurement. She has worked in industries such as wildlife conservation, medical devices, chemicals, and food. Hanks has a strong background in planning, forecasting, sourcing, and inventory management. She is proficient in various enterprise resource planning software programs and Microsoft Office. Hanks is currently a Logistics Coordinator at The Council of State Governments, where she plans conferences and manages budgets.
The document discusses the need for companies to develop agile, adaptable, and aligned ("Triple-A") supply chains. It defines each concept and provides examples. Agility allows companies to respond quickly to unexpected changes. Adaptability is the ability to adjust supply chain design over time as markets change. Alignment encourages information sharing between partners to improve overall chain performance. Developing a Triple-A supply chain requires new attitudes and cultures that prioritize responsiveness over efficiency and view responsibility as extending to the entire chain. Technology alone is not enough - managers must facilitate the necessary changes.
Volume, Variety, Velocity: Keeping Up With Industry Demands Requires a Paradi...Ellie Baldini
To meet the demand for more content and more campaigns, without sacrificing quality, they must adopt a new workflow technology solution that emphasizes efficiency and collaboration.
Retail Vision 2025: Thoughts On The Future "Store"Audio Solutionz
By 2025, e-commerce is projected to account for 30% of all retail sales and $2.7 trillion in total sales. Traditional retailers' market share is expected to drop from 71% to 62% of retail food sales. Retailers must engage shoppers, utilize customer data to create customized experiences, automate processes, and make buying convenient. Benchmarking against projections from groups like the Congressional Budget Office, Deloitte, and the National Retail Federation can help retailers plan strategies for the future store and economy.
Heinz Marketing and OnTarget Consulting and Research conducted the 2014 Marketing Automation Effectiveness Survey. We are sharing the data points from the survey in this document.
New Look is the second largest women's clothing retailer in the UK, with over 940 stores. It aims to offer great fashion at great prices through a fast fashion model that is highly reactive to trends. New Look uses a two-tier approach, categorizing products as either high fashion or fashion continuity. High fashion prioritizes newness with a short lifecycle, while fashion continuity focuses on availability. New Look implemented a replenishment system from Quantum Retail to better allocate scarce inventory based on demand forecasts and maximize profits. This led to improved like-for-like sales, margins, and market share.
David Rubin has over 20 years of experience in product management, strategic marketing, business development, and new product development in the life science, software, and chemical processing industries. He has held director and vice president roles where he led new product launches, increased revenue significantly, developed strategic partnerships, and managed P&Ls. Currently, he is seeking a director or manager level position in product marketing or management for life science or manufacturing software products.
Summary of Experience and AccomplishmentsDavid Rubin
David Rubin has over 20 years of experience in product management, strategic marketing, business development, and new product development in the life science, software, and chemical processing industries. He has held director and vice president roles where he led new product launches, developed strategic partnerships and customer relationships, increased revenue significantly, and managed P&L responsibilities. He is now seeking a director or manager level position in product marketing or management for life science or manufacturing software products.
The Idea Hive Operations Plan Presentationhillinffx
The document outlines an operations assessment plan for The Idea Hive business. It aims to increase shareholder and customer value by observing the existing business structure, reviewing customer processes, and developing feedback mechanisms. The plan examines the vision, value network, project flow, and proposes improvements. Key goals are outlined in several areas - financial, customer, internal business, learning, sustainability - along with measures to track progress. Implementation is planned over 4 phases from January 2009 to January 2010 starting with assessing the vision and ending with incorporating feedback.
This document provides a summary of Vasant Laxman Khatanhar's professional experience and qualifications. He has over 15 years of experience in sales, business development, and regional management. Most recently, he worked as the Regional Manager for Western India for Autometers Alliance Ltd., an engineering company where he helped establish the company as a leading UPS manufacturer. Prior to that, he held sales coordinator roles for two garment export companies where he managed production and developed international markets. Khatanhar has a diploma in computer programming and a bachelor's degree in commerce. He is seeking a new opportunity with a 1-month notice period and current compensation of 805,000 INR.
The document discusses strategic planning frameworks and concepts. It provides an overview of strategic, tactical, and operational planning. It also discusses market-oriented strategic planning objectives, skills, resources, and opportunities. Key aspects of strategic planning processes, implementation, and control are outlined.
The document discusses building a winning organizational culture focused on customers through a MarketCulture transformation model. It provides examples of companies that underwent transformations to become more customer-centric and drive business growth. The MarketCulture company offers services across four phases to help organizations assess, transform, embed, and continuously monitor their culture shift to a customer-focused MarketCulture mindset.
Safe & Smart technologies for food Safety and food chain integrity
Cow udder to customer mouth safe and healthy product , with safe and smart delivery technology
IBM underwent a marketing transformation journey by bringing science to the art of marketing. They implemented a marketing automation platform to integrate previously siloed marketing processes and technologies. This allowed campaigns to be planned, executed, nurtured and measured within a single system. It provided a single view of customer responses and interactions across channels. This led to faster follow up, improved engagement through personalized email nurturing, and better insights to optimize campaigns. The transformation improved execution, responsiveness and business results.
progrow Strategy Implementation Services for SMEsProServ
progrow is a strategy implementation service for SME’s specifically designed to guide and facilitate the strategy development process.
More details visit https://www.i-proserv.com/strategy-implementation/
Demand generation is the process of creating an interest
in products or services. It focuses on driving awareness
and capturing the interest of potential customers.
The document discusses strategies for banks to transition from traditional banking to diversified financial services companies. It outlines goals such as increasing revenue from fee-based products, cross-selling to existing customers, and providing consistent service across channels. The balanced scorecard approach is presented as a way to align business units, link strategy to performance management, and clarify roles. A case study of a bank that implemented the balanced scorecard is described.
RajaPandian S P is a sales, strategy, marketing and social media professional with over 10 years of experience. He has expertise in client relationship management, marketing strategies, social media, brand identity, and more. Some of his past roles include Business Development Manager at SurgeForth Technologies where he helped create Employability Bridge and FLAG events, and Business Development at Winsar Infosoft where he acquired new hospitality clients. He is skilled at developing marketing campaigns, managing business partnerships, and driving revenue growth through strategic initiatives.
This document contains information about an opportunity for a Global Marketing Manager position with a US-headquartered industrial IoT company. The company generates $2-3B annually and is looking for a marketing leader to own their distinctive company voice and translate business strategy into marketing strategy. The ideal candidate will have 3+ years of marketing experience, strong relationship building and project management skills, and experience developing marketing plans to drive growth. In return, the role offers career progression opportunities globally and a competitive compensation package.
Pir Bux Bhutto has over 30 years of experience in sales and marketing roles for companies like Pakistan United Mobile, Unilever Pakistan Limited, and Revlon Cosmetics Pakistan Limited. He specialized in developing sales strategies, managing sales teams, and growing business. Some of his responsibilities included developing profitability models, annual target planning, product launches, ensuring policy implementation, and analyzing market data. He received several awards and achievements for his performance.
MUDO is an apparel and furniture company undergoing transformation to improve its financial performance. It aims to implement a new operational model through cost reduction, sustainable growth strategies, and organizational changes. The main areas of improvement are adopting a lean strategy to cut costs and boost supply chain efficiency, developing a marketing strategy to increase brand awareness and sales, and improving talent management and structure. Specific actions include closing underperforming stores, standardizing inventory processes, defining the brand's value proposition, opening flagship stores, boosting digital marketing, and establishing clear leadership and performance management.
The document discusses various manufacturing solution providers that are helping transform the manufacturing sector for the future by providing advanced manufacturing solutions to increase productivity, efficiency, and competitiveness. It profiles several top companies that are achieving success in providing top-notch manufacturing solutions, such as ChainSequence which focuses on improving global supply chains and sales and operational planning, and Infionic which helps enable seamless information flow across organizations. The magazine edition aims to uncover the prominent innovations of these manufacturing solution companies and discusses how the manufacturing industry is undergoing a transformative period characterized by continued growth and extraordinary collaboration across the value chain.
The document discusses the digital revolution and how the pace of growth in connected devices and technologies is accelerating. It notes that the pace of growth used to be every five years but is now shorter than two years. People are increasingly connected to devices and devices are connecting to other devices. Examples mentioned include smart rackets, connected cars, and smart toothbrushes. The presentation then discusses partnerships and strategies for success in commerce and leveraging connected customers through brand elevation, mobile-first marketing, and intelligent inventory.
This document discusses revitalizing support for small and medium enterprises (SMEs). It notes that SMEs face many barriers to entry, growth, and survival. Market failures interrupt growth at various stages of a venture's lifecycle. The World Bank aims to take a more integrated approach along the venture lifecycle and address specific market failures. This includes packaging technical assistance, financing, and advisory services. The goal is to create enabling ecosystems for productive SME growth and achievement of the UN Sustainable Development Goals. Key aspects of the new approach include targeting support based on venture stage rather than just size, strengthening entrepreneurship, and fostering global partnerships.
This document discusses monitoring and results measurement (MRM) systems based on the Donor Committee for Enterprise Development (DCED) standard. It explains why implementing an MRM system is important both internally for project management and learning, and externally for demonstrating impact to donors. The key components of the DCED standard are outlined, including defining indicators, measuring changes, and estimating attributable impacts. Tools for data collection like observations, interviews, and surveys are also discussed. Implementing a robust yet cost-effective MRM system aligned with the DCED standard helps improve project performance and accountability.
Welcome to our annual Technology Content Marketing Benchmarks, Budgets, and Trends report, based on our latest annual content marketing survey conducted in July 2020.
The study showed that technology marketers, in the throes of adjusting to business changes presented by a global pandemic, put more emphasis on using content marketing to generate demand and leads than they had the previous year. They also were looking more closely at conversion and marketing qualified lead (MQL) metrics to track the performance of their content.
These insights suggest that tech marketers were increasingly called upon to use content marketing for demand and lead generation. It makes sense, then, that their use of virtual events (83%) increased by nine percentage points over the previous year, as virtual relationship-building and selling took a front seat. In addition, livestreaming video finally took off (one-third of all tech respondents—and 53% of those working in large companies—reported using it).
It’s too soon to tell if these will be lasting shifts. Priorities are likely to change again as restrictions caused by the pandemic ease up. We look forward to exploring these topics in our next round of annual content marketing research.
Nancy Habashi is a senior marketing professional with over 15 years of experience in B2B marketing across various industries. She currently serves as Marketing Manager for Diabsolut Inc., where she is responsible for marketing strategy, planning, budgeting, product marketing, brand management, and reporting on key performance indicators. Habashi has a proven track record of driving growth in brand awareness, recognition, and social media engagement. She is skilled in marketing operations, project management, campaign execution, and sales support.
The Marketing Practice had its most successful year in 13 years, increasing revenue from £6.7M to £8.5M. Through integrated marketing programs, the agency drove extraordinary revenue for clients like Microsoft, increasing Lumia's business market share from 12% to 26%, and Atos, generating €284 in sales for every €1 invested. The agency also strengthened its operations, achieving an "Outstanding" rating in a best companies survey and raising £22,000 for charity.
Marketing today is driven by data and analytics especially post COVID 19, which has led to tremendous changes in key customer dimensions. Hence it becomes essential to follow the design thinking approach to understand the buyer personas and customer journeys to find newer and more efficient ways of engaging with target audiences.
Explore the key differences between silicone sponge rubber and foam rubber in this comprehensive presentation. Learn about their unique properties, manufacturing processes, and applications across various industries. Discover how each material performs in terms of temperature resistance, chemical resistance, and cost-effectiveness. Gain insights from real-world case studies and make informed decisions for your projects.
5. Key Success Factors
Training in medical and business skills to run
their investment center efficiently
Completely data driven decision making
Mobilize rural youth to become micro
entrepreneurs
Revenue model
2.5 New Vision Generation (NVG) whose
ambition is to reverse the current trend with
innovative, scalable and profitable inclusive
business models
6.
7.
8.
9.
10.
11. Specialized Logical
support systems
Raw material
dropped at artisans
doorstep for
processing
Quality superiors
ensure mtl &
output consistency
Time for process
completion i.e. mfr
of rugs
Rugs picked up
from doorstep and
sent to next step in
value chain
Artisans are paid
every month based
on the output
WORKFLOW
12. Key Success Factors
Physical and emotional connection with the
grassroots community
Enterprise Resource Planning (ERP) system
Efficient supply chain with quality control
functions
Communication networks and progress record
tracking
The logistics of delivering the raw materials
and picking up the woven rugs
13.
14.
15.
16.
17. Key Success Factors
Aim to reach every office and household with
their auspicious paintings
Business Advisor with more than 10 years of
experience in setting up businesses, helping us
in go to market strategy and product lines.
Bringing these Handcrafted products with the
Brand assurance
Highly motivated team,
This two-pronged strategy of expansion in
both product and reach shall fuel our growth
18.
19.
20. Key Success Factors
De-risking the commodity economy
Enhancing efficiency, transparency and
integration in the supply chain
Enhancing farm livelihoods
Processors, Traders, Food companies
Ensuring sustainability of supply
Create market linkages
21.
22. Key Success Factors
Innovation and technological leverage
Ride on the trends catching up in the rural
markets
Create Franchisee network of Micro
commerce entrepreneurs
BOT - (Build, Operate & Transfer) Model
Investments in the area of infrastructure
creation, capacity development
23.
24.
25.
26.
27.
28. Key Success Factors
Product design completely based on analysis
from rural lifestyle
Leadership at the village level is also playing a
crucial role
Remove cultural barriers with community
engagement methods
Extensive ground activation campaigns
through mobile vans to communicate benefits
of the product
Tailored communication strategies