RewardPort provides loyalty, rewards, and gifting programs for corporate promotions. It offers end-to-end solutions delivered offline, online, and via mobile platforms. Key features include unique products, pioneering concepts, and integrated platforms. RewardPort's portfolio includes corporate loyalty and rewards programs, as well as B2C gift cards. It has various product offerings like movie vouchers and travel gifts. RewardPort designs, monitors, and fulfills programs using multiple engagement channels. It has successfully implemented over 900 programs reaching over 20 million users.
Incentivated product summary retailer-issued, personalised mobile coupons & v...Jason Cross
The document discusses a mobile coupon solution that allows retailers to issue personalized mobile coupons and vouchers for offline redemption. It describes how the solution works by validating coupons in real-time through an integration with retailers' point-of-sale (POS) systems. The solution supports both acquisition coupons and loyalty vouchers on mobile and can be used to reduce costs compared to physical offerings. It is designed to scale to millions of customers through its cloud-based architecture.
A brief introduction on what SDL Media Manager adds to (existing) Digital Signage / narrowcasting systems in order to convert viewer into buying customers. SDL Media Manager bridges Digital Signage, Mobile, Social Media and the Web.
The document describes Interact, a customer journey platform that enhances customer engagement through interactive services on SMS, video, email and mobile websites. It allows companies to (1) improve customer experience by switching to self-serve environments, (2) drive business development by generating leads and capturing customer data, and (3) increase ROI by measuring the effectiveness of marketing campaigns. The platform manages interactive campaigns across channels and provides real-time reporting of leads and performance metrics.
The document discusses business model canvases and how they can be used in the early stages of starting a business to experiment and validate assumptions. It provides examples of business model canvases for Godrej ChotuKool, Flipkart, and Crossword to illustrate how the canvases can be customized for different business models and customer segments. The canvases identify key partners, activities, resources, costs, revenue streams, value propositions, channels, and customer relationships/segments for each business.
Centerline Capabilities - Content and The Buyer's JourneyCenterline Digital
This document summarizes the services provided by a content marketing agency. They work as an extension of their clients' in-house marketing teams to craft content strategies and create digital content to activate those strategies. This includes creating awareness content like videos, animations, and thought leadership pieces, as well as consideration content like case studies and microsites. They also produce demonstration content such as interactive tools and simulations. The goal is to nurture potential customers through the entire buying process with well-timed content.
InteliSpend Prepaid Solutions Products and ServicesVenita House
InteliSpend provides prepaid card solutions for businesses through its Prepaid for Business program. It has the deepest product platform in the market, allowing it to create highly customized solutions for clients' unique needs and challenges. Key benefits include DirectSpend technology that allows controlling where cards can be redeemed and top-tier program management. InteliSpend solutions range from rewards and incentives to payments processing.
Globas Technologie has constantly committed to deliver high-quality products for its clients & partners. Globas has proved its experience in Smart Card and other machine readable card solutions by providing innovative and smarter concept solutions to various partners and Governments worldwide.
Incentivated product summary retailer-issued, personalised mobile coupons & v...Jason Cross
The document discusses a mobile coupon solution that allows retailers to issue personalized mobile coupons and vouchers for offline redemption. It describes how the solution works by validating coupons in real-time through an integration with retailers' point-of-sale (POS) systems. The solution supports both acquisition coupons and loyalty vouchers on mobile and can be used to reduce costs compared to physical offerings. It is designed to scale to millions of customers through its cloud-based architecture.
A brief introduction on what SDL Media Manager adds to (existing) Digital Signage / narrowcasting systems in order to convert viewer into buying customers. SDL Media Manager bridges Digital Signage, Mobile, Social Media and the Web.
The document describes Interact, a customer journey platform that enhances customer engagement through interactive services on SMS, video, email and mobile websites. It allows companies to (1) improve customer experience by switching to self-serve environments, (2) drive business development by generating leads and capturing customer data, and (3) increase ROI by measuring the effectiveness of marketing campaigns. The platform manages interactive campaigns across channels and provides real-time reporting of leads and performance metrics.
The document discusses business model canvases and how they can be used in the early stages of starting a business to experiment and validate assumptions. It provides examples of business model canvases for Godrej ChotuKool, Flipkart, and Crossword to illustrate how the canvases can be customized for different business models and customer segments. The canvases identify key partners, activities, resources, costs, revenue streams, value propositions, channels, and customer relationships/segments for each business.
Centerline Capabilities - Content and The Buyer's JourneyCenterline Digital
This document summarizes the services provided by a content marketing agency. They work as an extension of their clients' in-house marketing teams to craft content strategies and create digital content to activate those strategies. This includes creating awareness content like videos, animations, and thought leadership pieces, as well as consideration content like case studies and microsites. They also produce demonstration content such as interactive tools and simulations. The goal is to nurture potential customers through the entire buying process with well-timed content.
InteliSpend Prepaid Solutions Products and ServicesVenita House
InteliSpend provides prepaid card solutions for businesses through its Prepaid for Business program. It has the deepest product platform in the market, allowing it to create highly customized solutions for clients' unique needs and challenges. Key benefits include DirectSpend technology that allows controlling where cards can be redeemed and top-tier program management. InteliSpend solutions range from rewards and incentives to payments processing.
Globas Technologie has constantly committed to deliver high-quality products for its clients & partners. Globas has proved its experience in Smart Card and other machine readable card solutions by providing innovative and smarter concept solutions to various partners and Governments worldwide.
Leading companies are focusing their supply chains on the customer and consumer. They design supply chains from the shelf back to ensure they are winning customers and consumers. They also balance global scale with local responsiveness to meet varied customer needs. This allows them to gain a competitive edge through customer service innovations, flawless execution, joint supply chain value creation, and responsiveness. In real life, companies focus on service, work closely with customers, and ensure flexibility to pursue opportunities and provide differentiated products and services.
Mobile travel masterclass deck camerjam mobile marketingJames Cameron
This document discusses strategies for fine-tuning mobile site and app strategies. It covers several key points:
1. Measure performance metrics like response time, availability, and consistency to identify areas for improvement.
2. Address platform fragmentation by building for the future with technologies that can support new and existing platforms.
3. Think multi-channel by ensuring experiences work across all devices and operating systems.
4. Implement security best practices like on-premise payment systems and only linking to mobile-optimized sites.
The document provides a high-level overview of important considerations for optimizing the mobile customer experience across platforms and channels.
This document discusses developing a mobile app called SAM (Shopper Assistant Mobile) to improve the shopping experience. SAM would sense when a customer enters a store and learn their shopping habits. It would provide personalized offers, discounts, and benefits to customers in exchange for answering questions. SAM would collect insights about customer preferences, opinions, and behaviors. These insights would help retailers optimize their stores, products, and marketing based on real-time, contextual data. The goal is to increase customer loyalty, traffic, and conversions through a more informed, immersive, and playful shopping experience.
The document describes a business model canvas for a company targeting recombinant hemagglutinin (HA) for pandemic and seasonal influenza. Key elements include relying on gene synthesis companies, CMOs for manufacturing, and pursuing regulatory approval, speed, cost-effectiveness, and scalability. Distribution would be through government agencies and pharmaceutical companies. Revenue streams include capital investments, manufacturing contracts, and licensing royalties. The goal is to secure long-term contracts with government agencies and vaccine manufacturers in both the US and abroad.
The document describes The Interact Customer Journey platform, which is created by Mobile Marketing Experts to drive customer engagement across various channels. It allows connecting traditional and digital advertising to capture user data and generate qualified leads. The platform manages all campaigns on a single system and aims to improve customer experience, drive business development, and increase ROI. It provides clients with an interactivity tool to inform campaigns and a demonstrable ROI.
This document provides an overview of Velti, a global mobile marketing company. Velti has over 1,000 employees across 19 offices worldwide. They have worked with over 825 brands and agencies on more than 3,000 mobile marketing campaigns. Their mGage platform reaches over 4 billion mobile consumers globally. The document discusses Velti's services, which include mobile commerce, mobile marketing, rewards-based marketing, mobile CRM, promotions, loyalty programs, and location-based services. Examples of Velti's work include a mobile marketing campaign for JCPenney that recruited over 1.5 million opted-in customers.
This document provides an overview of Lean Startup principles through a presentation by Alex Barrera in Berlin in March 2012. It discusses key Lean concepts adapted from Toyota such as muda (waste), muri (overburden), and mura (unevenness) and how they apply to startups. It introduces the Lean Startup loop of building, measuring, and learning from customer feedback through iterative minimum viable products. The Lean Startup Canvas is presented as a tool to plan customer problems, solutions, unique value propositions and validate ideas with customers.
InteliSpend provides customized prepaid card solutions for businesses through its deepest product platform. Its patented DirectSpend technology allows customers to control where cards can be used. InteliSpend offers top-tier program management and works with multiple card networks to create the most tailored solutions that meet each customer's unique needs and challenges.
InteliSpend provides customized prepaid card solutions for businesses through its deep product platform. It can create tailored solutions to exactly match a business's needs, rather than using generic gift cards. InteliSpend has unique network flexibility and its patented DirectSpend technology allows controlling where cards can be redeemed. It also offers top-tier program management to deliver flexible and effective prepaid programs.
Measuring Brand Experience at Every Touch PointVivastream
This document discusses measuring brand experience across all touchpoints. It introduces the concept of brand experience as consisting of frequent interaction, value, and emotion over time. It outlines five environments - conversation, digital, retail experience, user interaction, and intimacy - where the brand should outperform. The document then discusses a case study called Pasion Movistar for measuring retail brand experience at Movistar stores in Argentina. Pasion Movistar uses mystery shoppers and measures four factors - location, brand exhibition, human factor, and offering - to calculate a retail BXP index. The program aimed to provide consistent brand experience across stores and increase retail key performance indicators.
Digital shopper relevancy__Executive_Summary_Miguel Garcia
Digital shoppers can be segmented into six distinct groups based on their behaviors and attitudes toward digital technologies. The segments range from Techno-Shy Shoppers who are not interested in digital channels, to Digital Shopaholics who are early adopters that actively use digital across all shopping phases. Differences exist between developing and mature markets, with developing markets having more Digital Shopaholics and Social Digital Shoppers. The document provides insights into each segment and how they vary by demographics, geography, and shopping preferences.
[Executive summary] Digital Shopper RelevancyCapgemini
Digital shoppers can be segmented into six distinct groups based on their behaviors and attitudes toward digital channels. The largest segments vary by country and product category. Digital Shopaholics and Social Digital Shoppers dominate in developing markets like India and China, while Rational Online Shoppers are most common in mature markets. Significant differences also exist between developing and mature markets, as digital channels play a greater role across all shopping phases in developing areas.
The document discusses using customer data and loyalty programs to increase retail footfalls and sales. It outlines how collecting customer data through loyalty signups and transactions allows retailers to better segment, target, and personalize marketing. This helps strengthen customer relationships and drives higher acquisition, activation, engagement, and retention. Loyalty programs combined with data analytics form the foundation for relevant rewards, recognition, and experiences that change customer behavior and convert footfalls into financial gains for retailers.
The document discusses Imagiin.com, an on-demand Brand Relationship Management platform that allows consumers to choose which brand communications they want to engage with and rewards their attention with points that can be redeemed. It is funded and has completed development of its French and English platforms. The platform aims to increase marketing ROI by engaging consumers in two-way dialogs with brands through a pull-based model where consumers choose brands rather than a push model where brands promote to consumers. It discusses how the platform works and the benefits it provides to brands, consumers, and publishers.
This document discusses designing multi-channel experiences for customers. It defines multi-channel experiences as those that allow customers to interact with a brand through different channels like websites, stores, mobile apps, call centers and more. The document provides examples of companies that offer multi-channel experiences and discusses best practices like understanding customer needs across channels, collaborating with stakeholders, and designing experiences that are consistent with the brand.
The document outlines 4 best practices for designing successful social loyalty programs: 1) Think strategically about program objectives and design; 2) Identify and enable brand advocates; 3) Engage customers beyond transactions by rewarding social actions; and 4) Design for ROI, evaluate metrics, and continuously optimize the program. The key is using social loyalty programs to build long-term customer relationships that increase lifetime value.
1) Nettingsolutions provides marketing services such as lead generation, campaign planning and execution, data management, and general CRM support for clients.
2) Their services aim to reduce costs, generate qualified leads, optimize processes, and create a centralized solution to facilitate decision making.
3) They take a customer-centric approach to promote lead generation and loyalty through various marketing campaigns and programs tailored for each client.
The document discusses moving from a product-focused to a customer experience-focused approach. It emphasizes that how customers interact with a brand across different touchpoints is more important than price. It also discusses integrating multiple sales channels to reduce costs and drive greater revenue through a coordinated customer relationship approach. The key is selecting the most cost-effective channels to accomplish each task while providing the best experience at every level to gain customer loyalty and advocacy.
The document discusses how companies can become more customer-centric by leveraging customer data and implementing personalization. It recommends developing a customer-centric strategy, analyzing customer data to find personalization opportunities, and executing a testing plan to personalize experiences. Companies can personalize experiences on their sites using data like customer profiles, behaviors, and traits. The document outlines a stepped approach from fundamental to advanced personalization techniques across channels to improve customer experiences.
The document provides an overview of CRM practices at The Walt Disney Company EMEA. It discusses how Disney acquires customer data in its non-direct business segments and presents a case study on a promotion run by Disney Store to acquire customer data and drive store visits. It also summarizes Disney Movie Rewards, a loyalty program where customers earn points by purchasing Disney DVDs/Blu-rays that can be redeemed for rewards. The program saw strong early adoption with over 219k members in its first year.
Indai's leading Reward , loyalty and sales promotion company with over 1400 succesful programs for over 400 comapny that have increased sales by over 4500 cr .
RewardPort provides loyalty, rewards, and gifting programs through products and services delivered offline, online, and through mobile platforms. It offers unique products and end-to-end solutions for corporate programs. RewardPort has global fulfillment capabilities and an integrated offline, online, and mobile platform. It has deployed programs for over 250 corporate customers, reaching over 20 million users through 900 programs.
Leading companies are focusing their supply chains on the customer and consumer. They design supply chains from the shelf back to ensure they are winning customers and consumers. They also balance global scale with local responsiveness to meet varied customer needs. This allows them to gain a competitive edge through customer service innovations, flawless execution, joint supply chain value creation, and responsiveness. In real life, companies focus on service, work closely with customers, and ensure flexibility to pursue opportunities and provide differentiated products and services.
Mobile travel masterclass deck camerjam mobile marketingJames Cameron
This document discusses strategies for fine-tuning mobile site and app strategies. It covers several key points:
1. Measure performance metrics like response time, availability, and consistency to identify areas for improvement.
2. Address platform fragmentation by building for the future with technologies that can support new and existing platforms.
3. Think multi-channel by ensuring experiences work across all devices and operating systems.
4. Implement security best practices like on-premise payment systems and only linking to mobile-optimized sites.
The document provides a high-level overview of important considerations for optimizing the mobile customer experience across platforms and channels.
This document discusses developing a mobile app called SAM (Shopper Assistant Mobile) to improve the shopping experience. SAM would sense when a customer enters a store and learn their shopping habits. It would provide personalized offers, discounts, and benefits to customers in exchange for answering questions. SAM would collect insights about customer preferences, opinions, and behaviors. These insights would help retailers optimize their stores, products, and marketing based on real-time, contextual data. The goal is to increase customer loyalty, traffic, and conversions through a more informed, immersive, and playful shopping experience.
The document describes a business model canvas for a company targeting recombinant hemagglutinin (HA) for pandemic and seasonal influenza. Key elements include relying on gene synthesis companies, CMOs for manufacturing, and pursuing regulatory approval, speed, cost-effectiveness, and scalability. Distribution would be through government agencies and pharmaceutical companies. Revenue streams include capital investments, manufacturing contracts, and licensing royalties. The goal is to secure long-term contracts with government agencies and vaccine manufacturers in both the US and abroad.
The document describes The Interact Customer Journey platform, which is created by Mobile Marketing Experts to drive customer engagement across various channels. It allows connecting traditional and digital advertising to capture user data and generate qualified leads. The platform manages all campaigns on a single system and aims to improve customer experience, drive business development, and increase ROI. It provides clients with an interactivity tool to inform campaigns and a demonstrable ROI.
This document provides an overview of Velti, a global mobile marketing company. Velti has over 1,000 employees across 19 offices worldwide. They have worked with over 825 brands and agencies on more than 3,000 mobile marketing campaigns. Their mGage platform reaches over 4 billion mobile consumers globally. The document discusses Velti's services, which include mobile commerce, mobile marketing, rewards-based marketing, mobile CRM, promotions, loyalty programs, and location-based services. Examples of Velti's work include a mobile marketing campaign for JCPenney that recruited over 1.5 million opted-in customers.
This document provides an overview of Lean Startup principles through a presentation by Alex Barrera in Berlin in March 2012. It discusses key Lean concepts adapted from Toyota such as muda (waste), muri (overburden), and mura (unevenness) and how they apply to startups. It introduces the Lean Startup loop of building, measuring, and learning from customer feedback through iterative minimum viable products. The Lean Startup Canvas is presented as a tool to plan customer problems, solutions, unique value propositions and validate ideas with customers.
InteliSpend provides customized prepaid card solutions for businesses through its deepest product platform. Its patented DirectSpend technology allows customers to control where cards can be used. InteliSpend offers top-tier program management and works with multiple card networks to create the most tailored solutions that meet each customer's unique needs and challenges.
InteliSpend provides customized prepaid card solutions for businesses through its deep product platform. It can create tailored solutions to exactly match a business's needs, rather than using generic gift cards. InteliSpend has unique network flexibility and its patented DirectSpend technology allows controlling where cards can be redeemed. It also offers top-tier program management to deliver flexible and effective prepaid programs.
Measuring Brand Experience at Every Touch PointVivastream
This document discusses measuring brand experience across all touchpoints. It introduces the concept of brand experience as consisting of frequent interaction, value, and emotion over time. It outlines five environments - conversation, digital, retail experience, user interaction, and intimacy - where the brand should outperform. The document then discusses a case study called Pasion Movistar for measuring retail brand experience at Movistar stores in Argentina. Pasion Movistar uses mystery shoppers and measures four factors - location, brand exhibition, human factor, and offering - to calculate a retail BXP index. The program aimed to provide consistent brand experience across stores and increase retail key performance indicators.
Digital shopper relevancy__Executive_Summary_Miguel Garcia
Digital shoppers can be segmented into six distinct groups based on their behaviors and attitudes toward digital technologies. The segments range from Techno-Shy Shoppers who are not interested in digital channels, to Digital Shopaholics who are early adopters that actively use digital across all shopping phases. Differences exist between developing and mature markets, with developing markets having more Digital Shopaholics and Social Digital Shoppers. The document provides insights into each segment and how they vary by demographics, geography, and shopping preferences.
[Executive summary] Digital Shopper RelevancyCapgemini
Digital shoppers can be segmented into six distinct groups based on their behaviors and attitudes toward digital channels. The largest segments vary by country and product category. Digital Shopaholics and Social Digital Shoppers dominate in developing markets like India and China, while Rational Online Shoppers are most common in mature markets. Significant differences also exist between developing and mature markets, as digital channels play a greater role across all shopping phases in developing areas.
The document discusses using customer data and loyalty programs to increase retail footfalls and sales. It outlines how collecting customer data through loyalty signups and transactions allows retailers to better segment, target, and personalize marketing. This helps strengthen customer relationships and drives higher acquisition, activation, engagement, and retention. Loyalty programs combined with data analytics form the foundation for relevant rewards, recognition, and experiences that change customer behavior and convert footfalls into financial gains for retailers.
The document discusses Imagiin.com, an on-demand Brand Relationship Management platform that allows consumers to choose which brand communications they want to engage with and rewards their attention with points that can be redeemed. It is funded and has completed development of its French and English platforms. The platform aims to increase marketing ROI by engaging consumers in two-way dialogs with brands through a pull-based model where consumers choose brands rather than a push model where brands promote to consumers. It discusses how the platform works and the benefits it provides to brands, consumers, and publishers.
This document discusses designing multi-channel experiences for customers. It defines multi-channel experiences as those that allow customers to interact with a brand through different channels like websites, stores, mobile apps, call centers and more. The document provides examples of companies that offer multi-channel experiences and discusses best practices like understanding customer needs across channels, collaborating with stakeholders, and designing experiences that are consistent with the brand.
The document outlines 4 best practices for designing successful social loyalty programs: 1) Think strategically about program objectives and design; 2) Identify and enable brand advocates; 3) Engage customers beyond transactions by rewarding social actions; and 4) Design for ROI, evaluate metrics, and continuously optimize the program. The key is using social loyalty programs to build long-term customer relationships that increase lifetime value.
1) Nettingsolutions provides marketing services such as lead generation, campaign planning and execution, data management, and general CRM support for clients.
2) Their services aim to reduce costs, generate qualified leads, optimize processes, and create a centralized solution to facilitate decision making.
3) They take a customer-centric approach to promote lead generation and loyalty through various marketing campaigns and programs tailored for each client.
The document discusses moving from a product-focused to a customer experience-focused approach. It emphasizes that how customers interact with a brand across different touchpoints is more important than price. It also discusses integrating multiple sales channels to reduce costs and drive greater revenue through a coordinated customer relationship approach. The key is selecting the most cost-effective channels to accomplish each task while providing the best experience at every level to gain customer loyalty and advocacy.
The document discusses how companies can become more customer-centric by leveraging customer data and implementing personalization. It recommends developing a customer-centric strategy, analyzing customer data to find personalization opportunities, and executing a testing plan to personalize experiences. Companies can personalize experiences on their sites using data like customer profiles, behaviors, and traits. The document outlines a stepped approach from fundamental to advanced personalization techniques across channels to improve customer experiences.
The document provides an overview of CRM practices at The Walt Disney Company EMEA. It discusses how Disney acquires customer data in its non-direct business segments and presents a case study on a promotion run by Disney Store to acquire customer data and drive store visits. It also summarizes Disney Movie Rewards, a loyalty program where customers earn points by purchasing Disney DVDs/Blu-rays that can be redeemed for rewards. The program saw strong early adoption with over 219k members in its first year.
Indai's leading Reward , loyalty and sales promotion company with over 1400 succesful programs for over 400 comapny that have increased sales by over 4500 cr .
RewardPort provides loyalty, rewards, and gifting programs through products and services delivered offline, online, and through mobile platforms. It offers unique products and end-to-end solutions for corporate programs. RewardPort has global fulfillment capabilities and an integrated offline, online, and mobile platform. It has deployed programs for over 250 corporate customers, reaching over 20 million users through 900 programs.
RewardPort provides loyalty, rewards, and gifting programs for corporate promotions through products, services, and solutions delivered online, offline, and through mobile platforms. It offers end-to-end solutions and a variety of unique products, and has global fulfillment capabilities through an integrated offline, online, and mobile platform. RewardPort has successfully implemented over 900 corporate programs reaching over 20 million users.
OfferBeam is a targeted mobile marketing and promotional platform that allows businesses to send digital coupons and promotions directly to nearby customers' smartphones, influencing their purchasing decisions. The platform uses geo-location targeting to identify customers within a certain radius of a business and "beams" relevant offers to their phones. OfferBeam provides analytics to help businesses optimize campaigns based on users' shopping patterns. The platform is easy for businesses to use and offers a more effective promotional method than traditional coupons or advertising.
At RewardPort we have created a range of products to help clients reward appropriately and so achieve their business goals and objectives. Our strong research has helped us build customer reward programs which are flexible and easy to adapt.Your customers are surrounded by messages from countless brands; it’s a task to hold their attention and their Rupee. Therefore our R&R programs ensures customer outreach and reward programs are essential to better customer relations. A multilevel program to take care of several segments of business.
RewardPort provides marketing solutions to over 350 corporate clients across industries like automotive, banking, FMCG, pharmaceuticals, telecom, and retail. Through research and expertise, RewardPort guides clients on connecting with customers, employees, and channel partners through experiential marketing, promotions, rewards and recognition programs, loyalty marketing, sales incentives, and events. RewardPort has a team of professionals and robust IT systems to design, implement, monitor, and fulfill these solutions.
Smart Button's on-demand, web-based loyalty platform (SBLP) helps companies identify their most loyal customers, tailor and segment customer data and use that information to market more effectively.
KargoCard is a prepaid card and loyalty solutions company established in Shanghai in 2008 with over 100 employees. It offers gift cards, promotions, loyalty programs, and mobile apps to retailers to increase sales and lower costs. KargoCard also operates KargoMall, a third-party gift card distribution platform that connects brand merchants to thousands of retail terminals to boost sales through an integrated online and offline network.
With so many smart-phones in use, mobile apps can now truly transform the customer life-cycle. The presentation covers apps which are impacting every phase of the life-cycle from awareness, loyalty, product discover, point of purchase, and customer support. Businesses have an opportunity to leverage / learn from these apps to better engage with their customers.
This document provides an overview of strategic customer relationship management (CRM) and outlines a proposed strategic design process. It discusses differentiating customers based on their experiences rather than just products alone. A multi-step strategic design process is proposed that includes evaluating the company's existing customer relationships, diagnosing issues, segmenting customers, analyzing budgets, competitors, and designing a customized CRM strategy for each segment. The goal is to help companies better understand their customers and relationships to improve loyalty, satisfaction and returns. Contact information is provided for an independent CRM consultant.
Smart Button has been a leading provider of loyalty marketing solutions since 1994. It helps companies develop comprehensive loyalty programs to increase customer retention and lifetime value through its robust web-based platform. The platform provides tools to capture customer data, segment customers, and tailor marketing strategies. Smart Button's experts also help clients implement strategic programs to achieve their business goals.
- Smart Button is a web-based loyalty platform that helps organizations achieve business goals through a rewards network that aids in customer acquisition, retention, and increased profits.
- The platform allows companies to differentiate customer groups, propose targeted offers and promotions, and interact with customers through features like surveys and message boards.
- Analytics tools provide detailed customer insights to measure promotion efforts and identify trends for improving customer relationships.
First Data's incentive, rebate, and reward card program provides businesses a cost-effective solution for managing these types of payments through prepaid cards. The program offers four card types and provides tools for ordering, funding, and tracking cards online through a secure card management system. The customizable cards can be branded and help businesses drive behavior while simplifying processes and strengthening customer relationships.
This document summarizes a marketing workshop focused on strategies for maximizing credit card portfolio performance and revenues. The workshop will cover strategies for acquiring new card customers through various distribution channels, promoting card utilization among existing customers, and leveraging existing consumer cards to develop commercial card customers. Attendees will learn techniques for customer identification and segmentation, promoting electronic transactions, and securing long-term customer relationships. The workshop aims to help credit card executives optimize their marketing strategies and card programs.
InteliSpend offers a prepaid card solution for businesses called Prepaid for Business. Their deepest product platform allows them to create customized solutions to exactly match a business's needs, rather than using generic gift cards. They have unique network flexibility through partnerships with multiple card networks. InteliSpend also offers patented DirectSpend technology that allows businesses to control where cards can be redeemed. Their top-tier program management provides solutions for all aspects of prepaid programs.
RewardPort provides marketing solutions and experiential rewards to over 250 corporate clients across various industries. The document is a catalogue from RewardPort that outlines different experiential reward options they offer clients to help stay connected with customers, partners, and employees. The rewards include options for movies, travel, health/wellness, dining, privileges/benefits, gifts and magazines. The catalogue provides details on specific reward products and advantages of working with RewardPort.
What do industrial markets need to know when it comes to branding? Shari Worthington of Telesian Technology presented this webinar on 2/22/11. Sponsored by MCAA (@MeasureControl)
The document describes Real-Time Rewards, a point-of-sale solution that helps merchants track customer spending patterns to deliver targeted promotions and rewards. It captures purchase data in real-time to identify customer trends and behaviors. This enables merchants to create customized loyalty campaigns and offers tailored to each customer to increase retention, spend, and build stronger relationships.
2. Introduction to RewardPort
RewardPort is in the business of products, services and solutions for corporate
promotions, loyalty, rewards & gifting programs, which are delivered and managed
offline, online and on mobile platform.
Key Features
Unique products
Pioneers in some of the product ideas and concepts. Having a first mover advantage.
End to end solutions for corporate in area of loyalty, rewards, promotions & gifting.
Global fulfillment capabilities
Platform - offline, online & mobile integrated.
Ready to deploy platform for customer loyalty, employee incentive & dealer
programs
www.rewardport.in Mumbai Delhi Bengaluru Dubai
4. Product and Services Features
Prepaid Voucher Model
First Mover or Unique in each of the categories in India.
Offline, Web and mobile enabled delivery and fulfillment platform.
Thrive on excess/ unsold /perishable /distress inventory.
Easily Scalable and global implementation
Ease of use for corporate and customers.
High perceived value – low actual cost .
Quick set up and standardized suite for loyalty and rewards
www.rewardport.in Mumbai Delhi Bengaluru Dubai
5. Products Snapshot
Product Description Applications Platform
Low cost promotions,
Entertainment (Movie) prepaid voucher/code that works on the high and
CineRewardz sweepstakes, rewards and gifting, Online -Mobile
repeat demand for movies. Customized as per Clients request
Brand Promotion
A gift voucher/card which offers the flexibility, choice and convenience to
My Choice the end users to redeem branded products online and helps the Corporate
Rewarding and Gifting. Online-Offline
of Gift to do away with Inventory/sourcing and Vendor Management.
A lifestyle based solution using Alliance and Brand partners together Product promotion, partnership
Discover Online-Offline -
providing the end user with privileges, offers and discounts with over 500 marketing, Customer acquisition
Insignia Mobile
Brands, at more than 5,500 outlets, across 250 cities in India and abroad. and retention
Low cost gifting solution, Brand
A travel gift voucher, which enables the user to make hotel bookings for Promotions, Assured Rewards, Online-Offline -
Letz Travel
set discounted prices across 75 destinations in India and abroad. Employee Motivation and Mobile
Incentive, Dealer Incentives
Assured gifts for larger target audience, selected and delivered across
Brand/ Product promotions, Online-Offline -
Esure shot country, based on codes used for 'Scratch n Win' that are simple to
sweepstakes, customer retention. Mobile
execute and redeem via multiple platforms for end user
EM2 is an employee incentive program, which is designed to be deployed f
Reward/Incentive/Promotion
or the Employees of an organization. The program can be run on multiple Online-Offline -
EM2 linked with Sales and Target
platforms and is used for motivation, retention, rewarding, incentivizing Mobile
management
the employees
Targeting the dealers, third party agents and sales force of a company, D-
lever aims at getting the best results out of a corporate support systems. Dealer and channel Incentive Online-Offline -
Dlever
Incentives, Rewards and Loyalty programs all look to motivate them to program Mobile
achieve higher sales and meet targets
A incentive program devised specially to target the customers or the end Online-Offline -
CQ Loyalty
users of the company which can be scaled up for larger groups Mobile
www.rewardport.in Mumbai Delhi Bengaluru Dubai
7. Highlights
Providing Marketing Solutions to top corporate in the Industry.
Successfully implemented more than 900 corporate programs.
Reached out to over 20 million users directly or indirectly in a year.
Handling 250 daily transactions across departments (Online & Offline)
43% repeat clients, which reflect high customer satisfaction and value for
money.
Strong alliances with more than 600 leading brands with a network of
6,000 outlets across the country.
Range of more than 25 unique products and service in the Rewards and
Travel domain.
150 employees in 4 offices based out of Mumbai, Bangalore and Delhi.
www.rewardport.in Mumbai Delhi Bengaluru Dubai
8. Case Studies I
Objective – Loyalty Objective - Customer Objective –Sales Objective – Customer Objective – Sales
Solution and Rewards Acquisition and Promotion Acquisition and Up Promotion for
for Travel Agents to Rewards Location – Pan India gradation Blackberry Handsets
use Hyderabad Airport Location – Mumbai & Reach – 15 million Location – Pan India at all outlets.
as transit location. Delhi Solution – Beauty Reach – 1.2L credit Location – Pan India
Location – Pan India Reach – 25,000 (Phase services offered in card customers in a Reach – 1L customer
Reach – 600 Travel I) form of vouchers in span of 3 years purchase
Agents Solution - Gift Kit leading salons in India. Solution – Premium Solution –
Solution – Creating containing a bouquet Result – Helped holiday vouchers CineRewardz Movie
online website to of products – CR | facilitate higher sales Result – Repeat card valid for 6
check and redeem MCOG | DI | Savings and repeat purchases purchase for past 3 months.
points for a variety of Vouchers of Henko Detergent. years and ongoing. Result – Increase in
products. Result - Turning demand of the
Result – Travel agents suitors into members product.
enrolled for the of Club Mahindra
program and have Holiday Program.
resulted in increase of Increasing member
transit passengers via and Loyalty base over
Hyderabad airport. a long run.
www.rewardport.in Mumbai Delhi Bengaluru Dubai
9. Case Studies II
Objective – Customer Objective – Facilitate Objective - Employee Objective – Customer Objective –
Retention the launch of the Incentive and acquisition Incentivising Achievers
Location - Mumbai Magazine along with a Motivation Location – Pan India Location – Pan India
Reach – 3.25L post Privilege card as a Location – Pan India Reach – More than Reach – 1800
paid and 12000 direct benefit Reach – 300 Sales 60000 customers in 3 employees and
premium customers Location – Pan India Employees of the months. advisors
Solution – Exclusive Reach – Every division Solution – VacPac Solution –Travel gift
Privileges were increasing subscriber Solution – A holistic vouchers were given vouchers for all.
offered across various base in India Online reward and as incentive with the Result - Target sale of
categories to Solution – Partner incentive program was purchase slab. insurances increased
customers alliances with some of devised involving Travel Result – The season
Result – Continuous the finest dining and White goods as saw higher sales for
annual engagement places in India, in Mega Prizes. the company.
results in repeat which privileges and Continuous tracking
orders. offers are exclusively and motivating lesser
available to the BGFG performed individuals.
members only. Result – Increased sale
Result – Ongoing via achievement of
Project. target per individual.
Also resulted in high
employee retention
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10. Clients
More than 250 customers and counting.
www.rewardport.in Mumbai Delhi Bengaluru Dubai
11. Alliance Partners
More than 3000+ alliances and counting.
www.rewardport.in Mumbai Delhi Bengaluru Dubai
12. Thank You
B 901 Fairlink Center, Off New Link Road, Andheri W, Mumbai 400053 | T: 022 40270000
www.rewardport.in Mumbai Delhi Bengaluru Dubai