Made By Nancy

1. *

2. *
*How does media influence, affect, and control us?
*How has this influence changed through time?
*Do media create or reflect our world?
*How free is the press?
*What is the relationship between media control,
power, and profit?
*What is the impact of new and alternative media?
*How does media literacy help us to become critical
thinkers and responsible citizens?

3. *INTRODUCTION
• Media is tool that are used to store and deliver
information or data
• Media is considered as “mirror” of the
modern society.
• Purpose of the media is to update People
anytime, anywhere

4. *
*POSITIVE
*CREATIVE
*INFORMATIVE
*MOTIVATING
*ENTERTAINING

5. *Latest news within fraction of seconds of Occurrence.
*Let public take part in social events
*Helps to exchange information
*Keep People Updated
*Helps in Finding Solutn. & Raise the Initiative
*

6. *
*Give “MASALA” news.
*Discouraging
*Wrong Figures
*False Advertisement
*Showing Videos of Various Fake BABA’s

7. *
*Provide Info. On Various ISSUES & HAPPENING
*Important ROLE in SOCIAL AWARENESS
*Tells About PROS & CONS of NEW THINGS
*Exposing Of PEOPLE for Their WRONG DOING

8. *
*Motivate to SEE their HERO on TV & LIVE Concerts
*Telling STORIES of FIGHTERS
*Updating Regularly about Latest Version of Games
*New Upcoming MOVIES

9. *
Media is the most popular tool of
communication.
Media generate popular interest and debate
about any social problem.
Flow of information
Interpreter of information
Watchdog function

10. *
*Helps in getting awareness about the world.
*Helps in bringing the world together.
*Helps in research and analysis.
*Advertisement has been made very easy.
*It is a cheap way of communication.

11. *
 PRINT MEDIA
* Newspaper
* Magazines
AUDIO MEDIA
* Radio
 DIGITAL MEDIA
* Television
* Internet

12. *

13. *
There are both positive and negative impacts media has on
society.
 Some are media effects are changes in:
- Knowledge
- Attitude
- Behavior

14. *
*It should be truthful, fair and objective.
*It should represent the public and should speak
for them.
*It should follow agreed codes of ethics and
professional conducts.
*Not to work as Fuel to the Fire
*Use RTI efficiently

15. *
*Powerful pillar of DEMOCRACY
*Ability to bring change both on a social and
government level
*Availability of Gadgets (Smartphones,Tablest,Etc)
*FREEDOM Of PRESS
*INTRODUCTION of RTI

16. *MEDIA IN INDIA
78.8 Million number of newspaper are sold
daily

17. *MEDIA IN INDIA
78.8 Million number of newspaper are sold
daily
 41,66,438 number of magazines are sold on
weekly and monthly basis

18. *MEDIA IN INDIA
78.8 Million number of newspaper are sold
daily
 41,66,438 number of magazines are sold on
weekly and monthly basis
665 television channels are there
65 Million active internet users are there

19. *
*Play a key role in shaping
• Tobacco-related knowledge & other SOCIAL
AWRENESS Campaigns
• Opinions
• Attitudes
• Behaviors among individuals and within
communities
*That’s why IT’s IMPORTANT part of Our LIFE if we
USE it EfEcTiVeLy & EfFiCiEnTlY

20. 10/14/2015GOURAV VERMA 20
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21. 10/14/2015GOURAV VERMA 21