The Culture of Brand by Kevin Kelly @ BigBuzz for the Social Media AssocKevin Kelly
The Culture of Brand was presented by Kevin Kelly from BigBuzz and the slides have much left out that were part of the verbal presentation, but Kevin Kelly speaks often and can be reached at kevin@bigbuzz.com or bigbuzz.com re: speaking on the culture of brand and bigbuzz culture design, and digital marketing services.
As social marketers, we have asked for permission to be a part of consumers’ lives—both in the everyday and big moments. Consumers are willing to grant brands that level of access but we have to earn their invitation—continually. When we get it, what responsibility do we have as marketers in return?
Join Nissan, Aramark, and Spredfast for this one-hour webinar to discuss the responsibility we have to consumers that invite us to share in their little and big moments in life. We’ll specifically talk about:
· Understanding customers to better meet their needs and expectations
· Providing timely consumer engagement and care
· Discovering opportunities to engage with real-time trends
· Adding value to major events with meaningful social activations
The Culture of Brand by Kevin Kelly @ BigBuzz for the Social Media AssocKevin Kelly
The Culture of Brand was presented by Kevin Kelly from BigBuzz and the slides have much left out that were part of the verbal presentation, but Kevin Kelly speaks often and can be reached at kevin@bigbuzz.com or bigbuzz.com re: speaking on the culture of brand and bigbuzz culture design, and digital marketing services.
As social marketers, we have asked for permission to be a part of consumers’ lives—both in the everyday and big moments. Consumers are willing to grant brands that level of access but we have to earn their invitation—continually. When we get it, what responsibility do we have as marketers in return?
Join Nissan, Aramark, and Spredfast for this one-hour webinar to discuss the responsibility we have to consumers that invite us to share in their little and big moments in life. We’ll specifically talk about:
· Understanding customers to better meet their needs and expectations
· Providing timely consumer engagement and care
· Discovering opportunities to engage with real-time trends
· Adding value to major events with meaningful social activations
The document describes how Josh Fechter started the BAMF community one year ago to help founders and marketers share growth tactics. It has grown to over 15,000 members and was named one of Zuckerberg's favorite Facebook groups. Josh and Houston Golden then decided to focus on BAMF full-time by starting BAMF Media. The document proceeds to provide 25 tips for using LinkedIn effectively, beginning with optimizing one's profile for maximum connections and engagement.
This document provides information and advice for remote freelance work. It discusses Edward Meehan's career journey, inspiration resources for freelancers, the differences between freelancing and contracting, freelancing statistics in the US, challenges of finding work and clients as a freelancer, and tips for defining services, finding good clients, and remote freelancing success in Hawaii specifically.
Host of The Dropout Degree, a podcast show top ranked as one of the top 10 Business Podcast. Founder of the largest international digital ATM Franchising Service & CEO of Excommerce. He is a celebrity & influencer business consultant for social media & marketing. Josh’s businesses generate multiple 7 figures a year.
The document outlines a sales manifesto for an organization that sells sales best practices and strategies. It includes sections on sales principles, vision, mission, ideal customers, sales strategy and process, team structure, goals and implementation strategy. The overall purpose is to provide a framework and guiding document for the organization's sales efforts.
This document provides tips and strategies for increasing sales, profits, and productivity through small adjustments or "hinges." It discusses measuring key metrics and reporting results to increase performance exponentially. It recommends creating a higher-priced "deluxe" version of products and services, following up with clients, rewarding desired behaviors, and using impactful language. The document advocates setting big goals and making multiple simultaneous changes based on the Hawthorne Effect to significantly improve outcomes. Overall, it presents numerous low-effort strategies centered around measurement, accountability, and goal-setting to swing big increases in business performance.
The document discusses how to build your personal brand. It explains that in today's competitive job market, your qualifications alone may not be enough to stand out. It then outlines five steps - referred to as the 5 P's - to develop a strong personal brand: having a clear purpose, proposition, packaging, networking with others, and perseverance. The document emphasizes that by taking control of how you present yourself and your skills to potential employers, you can improve your chances of landing your dream career.
Mount Pleasant Business Association Lunch and Learn : March 22, 2016John Park
The deck from the first Mount Pleasant Business Association Lunch and Learn Session : "Growing your Business (Part 1): Strategic Marketing and PR for Small Businesses"
The deck from the first Mount Pleasant Business Association Lunch and Learn Session : "Growing your Business (Part 1): Strategic Marketing and PR for Small Businesses"
Inbound Certification Class 11: Taking Your Sales Process InboundHubSpot Academy
It’s not only the marketing world that is going through a transformation, it’s also the sales world. Reason being, the power is now in the buyer’s hand. This class will cover how your sales team can transform their selling process to be inbound.
Paul Richardson - Freelance Marketing Support 11 23rich2682
Paul Richardson is an experienced freelance marketing professional specializing in temporary project support. He has over 20 years of experience working with major brands on both the agency and client sides. Richardson can provide services such as project management, client relationship management, copywriting, and strategic guidance. He has delivered strong results for top brands and agencies in areas like branding, interactive marketing, and employee communications.
How to contact decision makers: Experts weigh in
It doesn’t matter how great a product or service your small business offers if you cannot get it in front of a decision maker. By pitching to the wrong person you decrease your likelihood of making the sale. So what is the best way to contact a decision maker?
To help you sort through it all, we’ve reached out to a panel of sales and small business experts and asked them all a single question: “What is the best way to contact a decision maker to pitch a sale?”
Reboot Podcast #7 - The Relationship between Depression and Entrepreneurship?...rebootio
After years of rapid growth and expansion, followed by a serious year of depression, Rand Fishkin, founder and former CEO of Moz, found himself in a room surrounded by VC backed CEO’s and entrepreneurs where the question was posed: “How many of you struggle seriously with depression or severe anxiety or emotional issues?” He watched almost every person raise their hand. It’s shocking how universal depression is in startups. For anyone struggling with depression, it’s helpful to know you’re not alone. In this podcast, which is slightly different than past episodes, Jerry converses with Rand about his experience - his “loop,” how shame and guilt are at times his driver, the importance of understanding one’s emotional state, and how he’s made progress in coming out of his own depression, including his one piece of advice for entrepreneurs or anyone dealing with their own depression.
11 Content Marketing Gems from Content Jam SpeakersLightspan Digital
11 of #contentjam's speakers share nuggets of wisdom and give a sneak-peek into their presentations. Because... content!
Content Jam is a one-day content marketing conference on October 2, 2014. Experts in content strategy and creation, SEO, analytics, promotion, conversion, and measurement will share their smartest tools and techniques. You’ll learn how to create, manage, promote, share, and measure your content marketing efforts.
Authors need to get their mindset inline with current business and economic trends in the publishing industry in order to stay current and resilient enough to earn a living doing what they love. Online course available now
https://share-your-story.teachable.com/courses?preview=logged_out
Buyers have so much information available to them that they typically have already made 60% of their purchase decision before even talking to a sales rep. We need to change our sales process in order to support the buying process. Learn how to make this transformation by providing a relevant, personal, and delightful experience for each of your prospects from start to finish!
This presentation is part of HubSpot's complimentary Inbound Certification. Get started at: http://academy.hubspot.com/certification
Taking your sales process inbound 2014 - Class #10 HubSpot Inbound Academy Ce...Sorin Magureanu
Buyers have so much information available to them that they typically have already made 60% of their purchase decision before even talking to a sales rep.
We need to change our sales process in order to support the buying process. Learn how to make this transformation by providing a relevant, personal, and delightful experience for each of your prospects from start to finish!
This class fits into the "Close" stage of Inbound Methodology - by transforming the way we sell, we are able to keep up with our customers buying habits and close deals more efficiently.
http://academy.hubspot.com/inbound-marketing-certification/close/inbound-sales
Tips on how to turn your hobby into a business. For more information, check out the rest of the lesson: http://grasshopper.com/academy/creating-a-business-idea/brainstorming-company-culture/
This document provides tips on turning a hobby into a successful business. It discusses that the success depends on the founder and the market. The founder must be passionate about the hobby-turned-business and ensure it remains enjoyable. Testing the market is important to validate demand before fully committing. Common obstacles like lack of staffing and scaling up can be overcome by getting feedback, abandoning unprofitable aspects, thinking creatively, taking breaks, and planning ahead. The first steps are thorough research, adjusting based on results, and financially planning without quitting the current job.
The 129 Greatest Sales Strategists, Entrepreneurs, and Podcasters to Follow T...Carolyn Rose Kick
The complete list of thought leaders the RepIQ team turns to for industry insights, inspiration, and guidance. We've included links to all 129 thought leader’s Twitter accounts, blogs, and even some of our favorite articles, videos, and podcasts. Enjoy!
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
The document describes how Josh Fechter started the BAMF community one year ago to help founders and marketers share growth tactics. It has grown to over 15,000 members and was named one of Zuckerberg's favorite Facebook groups. Josh and Houston Golden then decided to focus on BAMF full-time by starting BAMF Media. The document proceeds to provide 25 tips for using LinkedIn effectively, beginning with optimizing one's profile for maximum connections and engagement.
This document provides information and advice for remote freelance work. It discusses Edward Meehan's career journey, inspiration resources for freelancers, the differences between freelancing and contracting, freelancing statistics in the US, challenges of finding work and clients as a freelancer, and tips for defining services, finding good clients, and remote freelancing success in Hawaii specifically.
Host of The Dropout Degree, a podcast show top ranked as one of the top 10 Business Podcast. Founder of the largest international digital ATM Franchising Service & CEO of Excommerce. He is a celebrity & influencer business consultant for social media & marketing. Josh’s businesses generate multiple 7 figures a year.
The document outlines a sales manifesto for an organization that sells sales best practices and strategies. It includes sections on sales principles, vision, mission, ideal customers, sales strategy and process, team structure, goals and implementation strategy. The overall purpose is to provide a framework and guiding document for the organization's sales efforts.
This document provides tips and strategies for increasing sales, profits, and productivity through small adjustments or "hinges." It discusses measuring key metrics and reporting results to increase performance exponentially. It recommends creating a higher-priced "deluxe" version of products and services, following up with clients, rewarding desired behaviors, and using impactful language. The document advocates setting big goals and making multiple simultaneous changes based on the Hawthorne Effect to significantly improve outcomes. Overall, it presents numerous low-effort strategies centered around measurement, accountability, and goal-setting to swing big increases in business performance.
The document discusses how to build your personal brand. It explains that in today's competitive job market, your qualifications alone may not be enough to stand out. It then outlines five steps - referred to as the 5 P's - to develop a strong personal brand: having a clear purpose, proposition, packaging, networking with others, and perseverance. The document emphasizes that by taking control of how you present yourself and your skills to potential employers, you can improve your chances of landing your dream career.
Mount Pleasant Business Association Lunch and Learn : March 22, 2016John Park
The deck from the first Mount Pleasant Business Association Lunch and Learn Session : "Growing your Business (Part 1): Strategic Marketing and PR for Small Businesses"
The deck from the first Mount Pleasant Business Association Lunch and Learn Session : "Growing your Business (Part 1): Strategic Marketing and PR for Small Businesses"
Inbound Certification Class 11: Taking Your Sales Process InboundHubSpot Academy
It’s not only the marketing world that is going through a transformation, it’s also the sales world. Reason being, the power is now in the buyer’s hand. This class will cover how your sales team can transform their selling process to be inbound.
Paul Richardson - Freelance Marketing Support 11 23rich2682
Paul Richardson is an experienced freelance marketing professional specializing in temporary project support. He has over 20 years of experience working with major brands on both the agency and client sides. Richardson can provide services such as project management, client relationship management, copywriting, and strategic guidance. He has delivered strong results for top brands and agencies in areas like branding, interactive marketing, and employee communications.
How to contact decision makers: Experts weigh in
It doesn’t matter how great a product or service your small business offers if you cannot get it in front of a decision maker. By pitching to the wrong person you decrease your likelihood of making the sale. So what is the best way to contact a decision maker?
To help you sort through it all, we’ve reached out to a panel of sales and small business experts and asked them all a single question: “What is the best way to contact a decision maker to pitch a sale?”
Reboot Podcast #7 - The Relationship between Depression and Entrepreneurship?...rebootio
After years of rapid growth and expansion, followed by a serious year of depression, Rand Fishkin, founder and former CEO of Moz, found himself in a room surrounded by VC backed CEO’s and entrepreneurs where the question was posed: “How many of you struggle seriously with depression or severe anxiety or emotional issues?” He watched almost every person raise their hand. It’s shocking how universal depression is in startups. For anyone struggling with depression, it’s helpful to know you’re not alone. In this podcast, which is slightly different than past episodes, Jerry converses with Rand about his experience - his “loop,” how shame and guilt are at times his driver, the importance of understanding one’s emotional state, and how he’s made progress in coming out of his own depression, including his one piece of advice for entrepreneurs or anyone dealing with their own depression.
11 Content Marketing Gems from Content Jam SpeakersLightspan Digital
11 of #contentjam's speakers share nuggets of wisdom and give a sneak-peek into their presentations. Because... content!
Content Jam is a one-day content marketing conference on October 2, 2014. Experts in content strategy and creation, SEO, analytics, promotion, conversion, and measurement will share their smartest tools and techniques. You’ll learn how to create, manage, promote, share, and measure your content marketing efforts.
Authors need to get their mindset inline with current business and economic trends in the publishing industry in order to stay current and resilient enough to earn a living doing what they love. Online course available now
https://share-your-story.teachable.com/courses?preview=logged_out
Buyers have so much information available to them that they typically have already made 60% of their purchase decision before even talking to a sales rep. We need to change our sales process in order to support the buying process. Learn how to make this transformation by providing a relevant, personal, and delightful experience for each of your prospects from start to finish!
This presentation is part of HubSpot's complimentary Inbound Certification. Get started at: http://academy.hubspot.com/certification
Taking your sales process inbound 2014 - Class #10 HubSpot Inbound Academy Ce...Sorin Magureanu
Buyers have so much information available to them that they typically have already made 60% of their purchase decision before even talking to a sales rep.
We need to change our sales process in order to support the buying process. Learn how to make this transformation by providing a relevant, personal, and delightful experience for each of your prospects from start to finish!
This class fits into the "Close" stage of Inbound Methodology - by transforming the way we sell, we are able to keep up with our customers buying habits and close deals more efficiently.
http://academy.hubspot.com/inbound-marketing-certification/close/inbound-sales
Tips on how to turn your hobby into a business. For more information, check out the rest of the lesson: http://grasshopper.com/academy/creating-a-business-idea/brainstorming-company-culture/
This document provides tips on turning a hobby into a successful business. It discusses that the success depends on the founder and the market. The founder must be passionate about the hobby-turned-business and ensure it remains enjoyable. Testing the market is important to validate demand before fully committing. Common obstacles like lack of staffing and scaling up can be overcome by getting feedback, abandoning unprofitable aspects, thinking creatively, taking breaks, and planning ahead. The first steps are thorough research, adjusting based on results, and financially planning without quitting the current job.
The 129 Greatest Sales Strategists, Entrepreneurs, and Podcasters to Follow T...Carolyn Rose Kick
The complete list of thought leaders the RepIQ team turns to for industry insights, inspiration, and guidance. We've included links to all 129 thought leader’s Twitter accounts, blogs, and even some of our favorite articles, videos, and podcasts. Enjoy!
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSS
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...Herman Kienhuis
Presentation by Herman Kienhuis (Curiosity VC) on developments in AI, the venture capital investment landscape and Curiosity VC's approach to investing, at the alumni event of Amsterdam Business School (University of Amsterdam) on June 13, 2024 in Amsterdam.
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
Discover innovative uses of Revit in urban planning and design, enhancing city landscapes with advanced architectural solutions. Understand how architectural firms are using Revit to transform how processes and outcomes within urban planning and design fields look. They are supplementing work and putting in value through speed and imagination that the architects and planners are placing into composing progressive urban areas that are not only colorful but also pragmatic.
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Final ank Satta Matka Dpbos Final ank Satta Matta Matka 143 Kalyan Matka Guessing Final Matka Final ank Today Matka 420 Satta Batta Satta 143 Kalyan Chart Main Bazar Chart vip Matka Guessing Dpboss 143 Guessing Kalyan night
The Most Inspiring Entrepreneurs to Follow in 2024.pdfthesiliconleaders
In a world where the potential of youth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient.
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
Richard Branson's Job Description
1. THE JOB DESCRIPTION OF A
BILLIONAIRE
WHAT DOES RICHARD BRANSON
ACTUALLY DO?
WHEN HE’S NOT KITE SURFING, RELAXING ON HIS ISLAND
OR PUSHING HIS EMPLOYEES INTO A SWIMMING POOL.
2. 1 HE PITCHES IDEAS AND
HAS IDEAS PITCHED TO HIM
Pitching is the first skill of any successful leader or entrepreneur.
It’s about getting other people to buy-in to your ideas and to take
action based on what you say.
ACTION STEP
Develop a better answer to the
question “what do you do?"
One of our clients who did this - Adam Houlahan
increased his conversion rate to sit above 90%
as a result of perfecting his pitch. #KPImethod
3. 2 HE PUBLISHES CONTENT
Richard Branson is dyslexic but he still has
found the time to write 7 books and
countless articles, press releases and blogs.
Like Bill Gates, Oprah Winfrey, Donald Trump and Elon Musk he knows
that the writing process clarifies his thinking and increases his influence.
For a guy who dropped out of school at 16, Branson has published tons
of content.
ACTION STEP
Write a blog or an article.
One of our clients who did this - Darren Finkelstein
wrote a book “Honey, Let’s Buy A Boat!” and made
$2M in extra sales the year after it was published!
#KPImethod
4. 3 HE’S ACTIVELY CREATING, IMPROVING
OR SOURCING HOT PRODUCTS
Staying successful in business requires Sir Richard to always have hot products and
services to offer.
Each year the Virgin empire comes up with new and exciting offerings as well as
improving the products they have. The big boss gets personally involved in this
process and inspires his team to stay relevant and be the best.
ACTION STEP
List 5 additional products
youcould sell under your brand.
One of our clients who did this - David Boucher created a new product
with Rolls Royce to design the interior of the Rolls Royce ‘Ghost’ - the
first external design company to collaborate on the interior design of a
car in the entire history of the company. #KPImethod
5. 4
ACTION STEP
It’s no secret that Richard Branson loves the spotlight.
He’s constantly courting the media, he speaks at conferences (despite
getting physically sick with stage fright on most occasions) and he’s an
active user of social media.
Branson is naturally quite shy but he hasn’t let it stop him from becoming
one of the most well known faces on earth.
Get a speaking gig at an
industry conference.
One of our clients who did this - Sally Arnold went from 2 speaking gigs a year
to 2 speaking gigs a month as a result of becoming the published author of
‘Creating Encores’. #KPImethod
HE RAISES HIS PROFILE
6. 5
ACTION STEP
Find a potential partner who can send
more business your way and vice-versa.
HE PUTS TOGETHER
PARTNERSHIPS & DEALS
They call him “Dr Yes” around the office at Virgin because he’s forever saying yes to
a new partnership or deal.
With over 150 major joint-venture partnerships in place it’s clear he is a deal
junkie who knows that growing a business isn’t something you can do on your own.
One of our clients who did this - Justine Coombes went from having no sales people to
creating a partnership consisting of over 40 sales people referring her business, all in
less than 10 weeks. The result? Her phone started ringing every 3 minutes. #KPImethod
7. BONUS
HE’S AN ACTIVE
PHILANTHROPIST
Branson has made billions but he’s also given away a staggering amount of money and he’s
pledged the majority of his fortune will go back into charitable causes.
From day 1 at Virgin he’s been a champion for good causes and charitable projects. As his
businesses have grown, so has his power to give more money away and to use his influence
to change the world.
Commit to raising $5000 for
your favourite charity.
One of our clients who did this - Entrevo was launched in 2010 and has
partnered with charities to raise over $200k in under 4 years. #KPImethod
ACTION STEP
#KPImethod
6
8. WHAT YOU MEASURE
IMPROVES.
We’ve found a way to measure these five
skills in a business/leadership context.
It’s called the “Key Person of Influence
Scorecard”. There’s just 40 yes/no
questions that give you a score and a 30
page report on how to improve.
HINT: Right now you can complete the scorecard and improve your
influence starting today …
www.keypersonofinfluence.com/scorecard