Peggy Brooks has over 10 years of experience in customer service, sales, project management, and marketing. She has a proven track record of improving customer satisfaction rates from low to 96% by implementing CRM strategies, customer feedback programs, and data analytics. Brooks is also skilled in managing sales pipelines, negotiating contracts worth millions, and training and leading sales teams, resulting in increased sales and employee performance. She has expertise in areas such as logistics, operations, and using software like Microsoft and Adobe products.
5 Relevancy Strategies to Break Through and Engage: Search, Display, SocialPerformics
Performics Q3 Webinar: Learn how to leverage relevancy to boost digital performance: analytics, channel integration, copy/landing page test & learn, Panda 4.0 & search retargeting.
The Performance Perspective: Aligning Teams & KPIs in Today's Digital LandscapePerformics
Performics Analytics and Technology Analyst, Maira Grylli, studies internal teams that motivate participation, drive performance and optimize for action- to drive outstanding results for their clients. Uncovering 7 common elements, Maira shares insight into the key to success: Client and agency team alignment.
5 Relevancy Strategies to Break Through and Engage: Search, Display, SocialPerformics
Performics Q3 Webinar: Learn how to leverage relevancy to boost digital performance: analytics, channel integration, copy/landing page test & learn, Panda 4.0 & search retargeting.
The Performance Perspective: Aligning Teams & KPIs in Today's Digital LandscapePerformics
Performics Analytics and Technology Analyst, Maira Grylli, studies internal teams that motivate participation, drive performance and optimize for action- to drive outstanding results for their clients. Uncovering 7 common elements, Maira shares insight into the key to success: Client and agency team alignment.
Results-focused marketing specialist with an expertise in Mobile, M2M and IoT technologies. Proven ability to develop effective marketing campaigns using integrated marketing strategies, communications and events.
Awards include:
o 2013 Verizon Wireless South Area Marketing Top Performers Award
Here's my equation for job satisfaction: Reading + Writing + Travel the World= Happiness
< SKILLS >
Social Media | Communications | Project Management | Newsletters | Content Marketing | Case Studies | Articles
Advice on what to measure for channel marketing programs and platforms to help measure the impact on your business and to make improvements to your programs.
Patrick McAuley B2B Integrated Marketing Communications (2019)Pat McAuley
Creative, process-driven B2B communications leader focused on branding and revenue-driving marketing programs. Digital demand- and lead-generation. (Word format)
Top 5 Secrets for a Healthy Sales Pipeline
Your sales pipeline is the lifeblood of your business. If you are a startup, it is essential to your valuation.
路♂How healthy is your pipeline? How do you know? 路♂
Target Group
-Sales Directors
-CEOs
-Entrepreneurs
-Business Owners
You should attend if:
You want to streamline sales pipeline management
You are sometimes frustrated by lack of visibility into your pipeline
You see inconsistent performance, and sometimes get surprised 臘♀
Learn the Top 5 secrets to a healthy pipeline AND a healthy business.
1. Why you must measure
2. Precision for working together
3. Top 7 Metrics for Sales Pipeline Health
4. The Single Source of Truth
5. Fitting your pipeline to your business, NOT your business to your pipeline
Learn the THREE STEP Method
Step 1: Define
Step 2: Measure
Step 3: Create a Control Tower
Carly Gorka is a marketing professional with 5+ years of experience in marketing automation and project management with a solid background in both tactical execution and strategic guidance. Well-versed in digital integration across a variety of products and marketing communications. A natural curiosity for tinkering with, testing, and optimizing processes, I'm a strategy and analytics nerd at heart, and I love a challenge. My passions lie in marketing automation and campaign strategy, developing and tailoring campaigns to engage and nurture target audiences.
Traditionally, the mind of the marketer is on demand generation: filling the funnel for the sales force. Today, while that’s still a key first step toward customer acquisition, Marketing’s role now extends far beyond the top of the funnel: to establishing the “sales and marketing factory.” Discover the most effective way to create your own sales and marketing factory in this fast-paced webinar, hosted by DemandGen CEO Dave Lewis
Our Demand Generation Maturity Model was designed to help organizations with a roadmap for improving their Demand Generation capabilities. The model provides 4 stages of organizational maturity, which are:
- Undefined
- Progressive
- Mature
- World-Class
Additionally, it evaluates 6 components of Demand Generation, as follows:
- Orientation
- Leadership
- Tools & Platforms
- Demand Generation
- Budget & Staff
- Metrics
Focused & resourceful Search & Social Media Marketing Specialist with 1+ years of experience. Strong record of client satisfaction and successful project completion. Thorough knowledge base & practical skill in effective SEM & SMM techniques and strategies.
Results-focused marketing specialist with an expertise in Mobile, M2M and IoT technologies. Proven ability to develop effective marketing campaigns using integrated marketing strategies, communications and events.
Awards include:
o 2013 Verizon Wireless South Area Marketing Top Performers Award
Here's my equation for job satisfaction: Reading + Writing + Travel the World= Happiness
< SKILLS >
Social Media | Communications | Project Management | Newsletters | Content Marketing | Case Studies | Articles
Advice on what to measure for channel marketing programs and platforms to help measure the impact on your business and to make improvements to your programs.
Patrick McAuley B2B Integrated Marketing Communications (2019)Pat McAuley
Creative, process-driven B2B communications leader focused on branding and revenue-driving marketing programs. Digital demand- and lead-generation. (Word format)
Top 5 Secrets for a Healthy Sales Pipeline
Your sales pipeline is the lifeblood of your business. If you are a startup, it is essential to your valuation.
路♂How healthy is your pipeline? How do you know? 路♂
Target Group
-Sales Directors
-CEOs
-Entrepreneurs
-Business Owners
You should attend if:
You want to streamline sales pipeline management
You are sometimes frustrated by lack of visibility into your pipeline
You see inconsistent performance, and sometimes get surprised 臘♀
Learn the Top 5 secrets to a healthy pipeline AND a healthy business.
1. Why you must measure
2. Precision for working together
3. Top 7 Metrics for Sales Pipeline Health
4. The Single Source of Truth
5. Fitting your pipeline to your business, NOT your business to your pipeline
Learn the THREE STEP Method
Step 1: Define
Step 2: Measure
Step 3: Create a Control Tower
Carly Gorka is a marketing professional with 5+ years of experience in marketing automation and project management with a solid background in both tactical execution and strategic guidance. Well-versed in digital integration across a variety of products and marketing communications. A natural curiosity for tinkering with, testing, and optimizing processes, I'm a strategy and analytics nerd at heart, and I love a challenge. My passions lie in marketing automation and campaign strategy, developing and tailoring campaigns to engage and nurture target audiences.
Traditionally, the mind of the marketer is on demand generation: filling the funnel for the sales force. Today, while that’s still a key first step toward customer acquisition, Marketing’s role now extends far beyond the top of the funnel: to establishing the “sales and marketing factory.” Discover the most effective way to create your own sales and marketing factory in this fast-paced webinar, hosted by DemandGen CEO Dave Lewis
Our Demand Generation Maturity Model was designed to help organizations with a roadmap for improving their Demand Generation capabilities. The model provides 4 stages of organizational maturity, which are:
- Undefined
- Progressive
- Mature
- World-Class
Additionally, it evaluates 6 components of Demand Generation, as follows:
- Orientation
- Leadership
- Tools & Platforms
- Demand Generation
- Budget & Staff
- Metrics
Focused & resourceful Search & Social Media Marketing Specialist with 1+ years of experience. Strong record of client satisfaction and successful project completion. Thorough knowledge base & practical skill in effective SEM & SMM techniques and strategies.
Carl Larson Resume v2 ENTERPRISE SOFTWARE AND SERVICES SALES LEADERCarl Larson
Sales, marketing, and customer success subject matter expert with hands-on B2B sales leadership experience at small, medium, and large organizations. Consistently successful and notably grows sales revenue, gross profit margins, and market share to exceed objectives. Recognized as a champion at building, re-building, and transforming best in class sales organization performance, operational process excellence, and customer outcomes. Develops new business customers, grows existing customer revenues, and introduces new product offerings to penetrate new markets. Recognized for excellence in effective sales prospecting, business-value qualification, executive relationship building, proof of value, win-win contract negotiation, and closing sales.
Brief overview of leadership accomplishments in marketing|communications|business development|fundraising within the education, healthcare, nonprofit, IT, and funded startup organizations.
There are many more accomplishments that those listed. Please inquire for additional information.
1. 1
Peggy Brooks
2548 Fairview Lane, Jonesboro, GA 30236 • c.678.767.6224 • c.678.570.4152 • brooks_peggy@bellsouth.net
Summary
Over ten years of both technical and ‘real world’ applications in customer service operations, project and account
management, new business development, negotiations and contract agreements with millions in sales
Professional Accomplishments
Customer Relations Management (CRM)
❖ Addressed low customer satisfaction rates for multimillion dollar companies with end-to-end total quality
approach, issue resolution methods, productivity metrics, incentives, customer sentiment data (Survey
Monkey), case studies, data analytics and best practices to effectively surpass performance goals;
consistently, 96% customer value rating
❖ Worked with Executive Directors to draft first CRM strategies with action plans for customer optimization to
include managing multi-source feedback for customer experiences, expectations and issue resolution
supported by NetSuite CRM software
❖ Customer Relations Management (Pipeliner) software integration as well as employee training on Voice of the
Customer (VoC) program effectively improving customer interaction, conversions and issue resolution rates
with a consistent outcome of top 5% of company
❖ Acute talent for interpreting and generating relationship mapping analytics into desired outcomes
Sales and Account Management
❖ Managed sales pipeline for CRM customization company wide
❖ Sales techniques resulted in millions in B2B retail sales and B2C corporate acquisitions through Request for
Proposals (RFPs), presentations and negotiations to include Chick-fil-A, Publix Supermarkets, Microsoft Korea,
CSX and GA Power
❖ Hired and trained new sales team; retooling performance goals, incentives, best practices, KPIs and territory
mapping, all of which, boosted employee morale and efficiency
❖ Acquisition and executive account management to include GA International Convention Center, CDC,
Cushman & Wakefield, GA Institute of Technology Univ., Verizon, Home Depot and YMCA
❖ Cisco agent desktop for sales team call center and website concept and design, enhancing customer
experience and increasing online sales orders
❖ Microsoft Dynamics 365 software for sales, customer service, analytics, marketing and financial processes
that increased production, customer satisfaction and churn rates
Profit & Loss Management
❖ Sales P&L reports, providing strategies to offset losses from previous year, reducing expenditures 75%
❖ A/P, A/R, and sales (Quickbooks POS) proficiencies helped reduce payroll expenses
❖ Development of Enterprise Resource Planning (ERP) cloud software for demand planning and forecasting
trends
Project Management
❖ Project lead for 105k Federal contract for USA First Lady and Air Force ROTC
❖ Project management of corporate sustainability programs helping to reduce carbon footprint
❖ Enterprise Resource Planning and logistics for customer service operations and transportation integration
2. 2
Public Relations and Marketing
❖ Corporate community liaison to produce new partnerships and collaborations, ultimately increasing customer
count for company
❖ Microsoft Suite, Visio, Adobe Illustrator, Publisher, Photoshop, Createspace and InDesign software for
publications and brand marketing deliverables
❖ Improved brand visibility through marketing deliverables and publications using Adobe Illustrator, Publisher,
Photoshop, Createspace and InDesign software as well as multimedia, social media, SEO and Google Analytics
Employment History
August 2015 - Present Program Director Air Force ROTC Mundy’s Mill High School
Jonesboro, GA
Sept. 2013 – May 2015 Customer Relations and Prog. Mgr. ATRS Warehouse
Lithia Springs, GA
June 2007-Sept. 2013 Sales and Marketing Director TRIOS Marketing Services (MTI)
Jonesboro, GA
Dec. 2004-April 2008
Jan. 2002-Nov. 2004
Oct. 1993- Dec. 2001
Customer Relations, Sales Mgr.
Marketing and Sales Director
(Units)
Community Relations and Sales
Mgr.
Arts Clayton Gallery Nonprofit
Jonesboro, GA
Chick-fil-A Corp.
Atlanta, GA
Publix Supermarkets
Atlanta, GA
Education
BA Journalism Broadcasting, Communications Clark Atlanta University
Certifications
8 Track Master CERT Supply Chain
Mgmnt.
Affiliations
-Supply Chain Mgmt. Procurement Prof.
- Customer Service Executives &
Professionals Group
-Diversity Professionals Network
-Council of Supply Chain Prof. (CSCMP)
Customer Service Operations
Inventory Management
Transportation Operations
Demand Planning
Manufacturing & Serv.
Operations
Warehouse Operations
GA Inst. of Technology Univ.