8 year experience in Ortho and Cardiac Hospitals like Mewar, Shalby and Vivus as senior manager in marketing department. Also has 16 years of experience in pharmaceuticals companies from entry level to middle management in sale.

1. RESUME
PERSONEL DETAILS
NAME : Deepak Shukla
Permanent Address : 41-B Thornhill Road
Thornhill Road, Civil Lines
Allahabad. UP 211001
MailingAddress : 302 Mahaveer Vila
4Th Floor
Priyadarshani Nagar
Udaipur Rajasthan.
FATHERS NAME : Late Shree B.M. Shukla
PHONE NO : + 91-9509650315
EMAIL ADDRESS : shukladeepak97@gmail.com
DATE OF BIRTH : Oct-5th 1971
Age : 44 Years +
EDUCATIONAL
QUALIFICATION : B.Sc. (Bio)
MARTIAL STATUS : Married
CTC : 8.5 Lakhs
Language known
Language Speak Read Write
Hindi   
English   
Punjabi 
Konkani 

2. EXPERIENCE
MEWAR HOSPITAL
1.Workingfor MewarHospital UdaipurRajasthanthe superspecialityHospitalchaininorthopaedics
having24 hospitalsinRajasthan,MadhyaPradeshandGujrat as a Group MarketingManager since
Jan 14 to till date.
Job responsibilities are :-
 To Planall marketingactivities forthe group to improve the numberof casesspeciallyin
jointreplacementandhave total responsibility toexecute it.
 To brand the group as a biggestchainof Jointreplacementhospitals.
 LaiseningwithDoctorsof the Group fordecidingSOP’s.
 Negotiatingwithdealersforimplantsandotherconsumables.
 To brand the group as leadingcenter of the city.
 To monitorof the teamof 6 Marketingmanagerand 48 marketingexecutives.
 To arrange CME, RTM, conferences,saminars,awareness programes,CSRactivities for
brandingof the group.
 To associate withthe doctorsof the differentlocations andbringingthemunderour
umbrella.
 To Coordinate withGovt.officialsforrenewals/obtainingCertificates,Payments&licenses.
 To conduct regularfollow-upof all the Corporate clients, theirbills,paymentsand
outstanding’s.Furthertoall prospective clientswhohave receivedourinformationfolder.
 To to keepthe total record of reffringcasesandmonitorthe disbursementof reffringfees.
 To formulate brandplanandpropose variousMarketingstrategiesbyprint media,Electronic
mediaor bysocial mediainaccordance to corporate policyforhospital branding.
Achievements
 Convertedfirsteverpatientforbi-lateral THRinKota alongwiththatalso convertedfirst
everTKR inShehdol,Baran,Dhaarand Chittor.
 WhenI joinedthe organization,the numberof replacementsurgerieswere around2a
monthwhichhas increasedtomore than30 at presentinthe group.
 Turn overof the grouphas also increasedfrom3.5 crores to 7 crores monthly.

3.  Was successful inempannelingstate governmentandESIC.
 Empanelmentof variouscorporate giantslikeMIRAJ,HINDUSTAN ZINCLTD,SECURE METERS
,SARASDAIRY,WONDERCEMENT etc isachievedinmytime spanwith Mewar group.
 Successful inreducingthe purchase costof the implantsandmedicinesby15-20%.
 6 doctorsjoinedundermyleadershipwithMewargroupatdifferentlocations.
 Corporate revenue hasincreasedfromaround15 lakhstomore than1 crore permonth.
SHALBY VRUNDAVAN MULTISPECIALITY HOSPITALS
2.Workedfor VrundavanShalbyMultispecialtyHospitalMapusaGoa, a 140 beddedHospital with
superspecialityinOrthopedicsasMarketingManagerSince April 2012 till 31st
oct 2012.
Job responsibilities were:
 To do regularfieldworkwiththe teamof marketingexecutives tounderstandand develop
soundmarketingplanandgenerate referralsfromGoa,SouthMaharashtraand for overall
hospitalization
 To formulate brandplanandpropose various Marketingstrategiesinaccordance to
corporate policyforhospital brand.
 To planvariousactivitiesasperthe phase wise MarketingStrategicplansandgetsit
implementedbyateam of marketingexecutives.
 To handle International PatientServicesand provide all assistance intheirstayatevery
stage,fromthe momenttheyarrive till theygoback like:- Fix the initial consultationwiththe
doctor(s).Schedulestandardpre-surgical testsrequired,explaintheirpre/post-surgical
medication,make sure theygetacomprehensive writtenmedical reportondischarge,
arrange fora consultationwiththe dieticianwhouse toprovide their personalize special
international menutotheirmedical andreligiousneedsandtaste,co-ordinatewiththeir
insurance companyandorganize dailyemail updatestotheirreferringdoctorandtheir
familybackhome.
 To execute the variousactivitiesplannedasperthe phase wise Marketingplansforexample,
CMES, Conferences,WorkshopsCamps,PatientEducationProgramsandLife –Style
ManagementProgramEtc.
 To explore newergeographical areanew markets,forcustomertargetforhospital.

4.  Monthlydetailedreportof the activitysubmittingtothe management
 Weeklyprogresssubmittinginbrief tomanagementaboutthe activitiesassigned.
 To formulate andpropose variousMarketingstrategiesinaccordance tocorporate policyto
Unit Head.
 To planand schedule ameetingwiththe representativeof presentandprospective
corporate clients,afteracquiringthe properdetailsaboutthe suitabilityof the time of
corporate client,withCEO.
 To conduct regularfollow-upof all the Prospective Corporate clientswhohave receivedour
informationfolder.
 To maintainall recordsof all the billsrelatedtothe Corporate andfollow-upcarriedoutfor
the paymentof the outstanding.
 While visitingcorporate forregularfollowsupcalls,theirfeedbackistakenandreportedto
CEO.
 Supportinall marketingpurposestothe CEO.
Achievements
 Conductedseveral Educational programmesforthe students of GoaMedical Collage in
Shalby campus.
 Was successful inempannelingwithThomasCookandSITA beingShalbyVrundavanastheir
healthpartner.
 Worked successfully with Vrundavan Shalby Hospital and in a span of 7 months could
manage to covert many referral Doctors towards our hospital in spite of many hurdles.
VIVUS SMRC HEART CENTRE
3. Since June 2009 till 30/4/2012 workedwith VivusSmrc Heart CenterVasco Da GamaGoa, a unitof
SrinivasaCardiologyPvt.Ltd. Bangalore,a50 beddedsuperspecialized CardiacHospital asManager
BusinessDevelopment.
Job responsibilities were:
 To do regularfieldworkwiththe teamof marketing executivestounderstandanddevelop
soundmarketingplanandgenerate referralsfromGoa,SouthMaharashtraand North

5. Karnatakafor cardiologyprocedures.
 To formulate brandplanandpropose variousMarketingstrategiesinaccordance to
corporate policyforhospital brand.
 To planvariousactivitiesasperthe phase wise MarketingStrategicplansandgetsit
implementedbyateam of marketingexecutives.
 To execute the variousactivitiesplannedasperthe phase wise Marketingplansforexample,
CMES, Conferences,WorkshopsCamps,PatientEducationProgramsandLife –Style
ManagementProgramEtc.
 To explore newergeographical areanew markets,forcustomertargetforhospital.
 Monthlydetailedreportof the activitysubmittingtothe management
 Weeklyprogresssubmittinginbrief tomanagementaboutthe activitiesassigned.
 To formulate andpropose variousMarketingstrategiesinaccordance tocorporate policyto
Unit Head.
 To planand schedule ameetingwiththe representativeof presentandprospective
corporate clients,afteracquiringthe properdetailsaboutthe suitabilityof the time of
corporate client,withUnitHead& CMD.
 To conduct regularfollow-upof all the Prospective Corporate clientswhohave receivedour
informationfolder.
 To maintainall recordsof all the billsrelatedtothe Corporate andfollow-upcarriedoutfor
the paymentof the outstanding.
 While visitingcorporate forregularfollowsupcalls,theirfeedbackistakenandreportedto
Unit Head.
 CoordinatingwithGovt.officialsforrenewals/obtainingCertificates,Payments&licenses.
 Supportinall marketingpurposestothe Unit Head.
Achievements
 Worked successfully with Vivus Smrc Heart Center and in a span of 4 years the monthly
turnover of the hospital had increased in multiple folds (From 30 lakh/Month to 1.25
CR/Month).
 Has successfully organized EPCON 2010 & 2012, a state level conference on
Electrophysiology.

6.  Has successfully organized Mid-Term ISECON 2011, Goa Arrhythmia Course a all India
Conference of Electro-physiologists.
 Has actively participated in GIMACON 2009, 2010, 2011 & 2012
 Has participated in G.I.T.M 2011 & 2012
 Has actively participated in Goa River Marathon 2010, 2011 & 2012 as medical partners.
 Conducted Several CME’s in different parts of Goa North Karnataka & South Maharashtra in
association with different IMA’S of Goa Karnataka & Maharashtra State.
FLAMINGO PHARMACEUTICALS
4. Workedwith FlamingoPharmaceuticals a Pharmaceutical Co.as Regional ManagerfromJune
2007 to April 2009 At AllahabadH.Q& CoveredEntire U.P.
Job responsibilities were:
 To handle a teamof 5 Area Managersand 28 Medical Representatives.
 Implementationof company’spoliciesandstrategiestopromote company’sproducts.
 Handlingof DistributionNetwork.
 Collection fromthe marketandCorporate.
 Collectingof all reports,competitoractivityandsalesdatafromreportingstaff and
submittinganalytical reporttoHO.
 To work inthe fieldandanalyze the requirementof the market.
 Conductsalesmeetingonmonthly/QuarterlyBasistoanalyze and evaluate the progressof
the team
 Achievementof giventargets.
Achievements
 Launched Flamingo Pharmaceuticals successfully at U.P With last PRPMof Rs.52000.

7.  FLAGG tablets,Bonforte softgelsandTrixone injectionsbecame brandleadersinthe market
like Pratapgarh,Sultanpur,Basti andRaibarellie.
RUSI PHARMA PVT. LTD.
Workedwith Rusi Pharma Pvt. Ltd. a Pharmaceutical Co.asArea Manager inApril 2001 at Allahabad
H.Q. Got ElevatedasRegional Manager inMay 2007 and coveredtwostatesindependently(U.P&
M.P).
Job responsibilities were:
 To handle a teamof 8 Area Managersand 42 Medical Representatives.
 Implementationof company’spoliciesandstrategiestopromote company’sproducts.
 Handlingof DistributionNetwork.
 Collectionfromthe marketandCorporate.
 Collectionof all reports,competitoractivityandsalesdatafromreportingstaff and
submittinganalytical reporttoHO.
 To work inthe fieldandanalyze the requirementof the market.
 Conductsalesmeetingonmonthly/QuarterlyBasistoanalyze and evaluate the progressof
the team
 Achievementof giventargets
Achievements
 Worked successfully with Rusi & almost gave 100% Growth in turnover in 3 years & 40%
Growth in strength.
 Createdstabilityinthe companybydecresingthe adulterationrate toalmostnegligible.
RAPTAKOS BRETT & CO. LTD
6. Startedcareerwith Raptakos Brett & Co. Ltd. a pharmaceutical Co.as Medical Representative in
year1991 from Basti U.P HQ.
Job responsibilities were:

8.  To meetthe doctorsof assignedterritoryandpromote the productsof company.
 To conduct the surveyof the marketand foundthe scope of ours products.
 To meetthe retailersandinformthemaboutthe new productslaunchandmake the
availabilityof all productswiththem.
 To keepthe properinventoryof all the productsatstockistlevel.
 To make sure that stockistsendsthe paymenttocompanyintime.
 To sendall requiredreportstoseniorsattime.
 To update seniorsabout the competitorsactivitiesandmarketdevelopments.
 To conduct/Attendcampstocreate publicawarenessaboutgeneral diseases.
 Achievementof giventargets
Achievements
 Remained All India Best Rep for two years in Raptakos Brett & Co. Ltd.
 Remained Highest Hepatoglobine Seller for one year.
HOBBIES
 Listening to Indian music.
 Watching cricket.
 Reading books.
 Driving.
 Socialising.
STRENGHTS
 Effective communication skills with clarity of thoughts.

9.  Disciplined work-building coupled with effective team management. Continuous
development of self and team, enabling improved results.
 Human resource management, sending Administrative returns in time (self and team).
 Putting up new proposals for marketing strategies & providing market feedback of our
competitor activity.
 ACHIEVEMENT OF SET TARGETS.
REFERENCES
1: Dr. S S RameshCMD SrinivasaCardiologyPvt.Ltd.Bangalore.Ph.No.09845033682
2: Dr. RamdasNayak Chief InterventionalCardiologistVivusSmrcHeartCenterGoa.
Ph.No. 08547817009
3: Dr EdwinGomesProfessorandHeadof departmentMedicineGoamedical collage.PhNo.
09823139730
4: Dr Manish Chapperwal CMDof Mewar Group. PhNo.9828044148