1. FATEMA TUZ JOHORA
House 41, Road 17a, Block E, Banani, Dhaka 1207, Bangladesh
M:+880 1792 527 293
E: fatema.maha@gmail.com
http://www.linkedin.com/in/fatemamaha
Skype: fatema.maha
Career summary
Four years of experience in the field of communications, corresponding with employees and external
stakeholders to keep them informed of organisational changes. Create strategies to increase awareness
inside and outside the company. Ensure that employees are aware of changes and take necessary steps to
promote productivity. Developing learning modules for healthcare students and closely working with the
government and NGOs in the social development sector. Serve as the company spokesperson to the media
and the general public. Direct marketing and public relations staff and provide communications coaching for
employees.
Work experience
Manager, Communications | BRAC Integrated Development Programme
Dhaka, Bangladesh — November 2014 - November 2015
Corresponded with team members and external stakeholders to keep them informed of project
developments.
Created strategies to increase team awareness and to promote productivity among potential stakelholders.
Arrange and organise trainings for team development in the area of marketing and advocacy.
Communicated with the media and other interested parties to announce new initiatives.
Responsible for working with field teams to mitigate emerging issues and identifying resources and content
that will help the field to shape perceptions and support objectives.
Distributed messages, prepare presentations, and conduct meetings to share information.
Participated in overall storytelling impact in driving a focused field news agenda that scales effectively and is
tightly aligned to the project objectives.
Developed print materials, email marketing, website management, content development, report writing,
social media and merchandise.
Managed the publication and promotion of materials, including design and printing.
Ensured that the communication outputs are of a high standard, respond to the needs of the target
audience, and are delivered within agreed budget and timelines.
Provided line-management and support to staff within the communications team
Issued press releases, arranging interviews and compiling press kits.
Communications Officer | BRAC Institute of Global Health
Dhaka, Bangladesh — April 2013 - October 2014
2. Managed the signing of an MoU with BRAC Institute of Languages to help with the teacher training.
Designed English Modules for 180 Midwifery students and conducted training for trainers.
Collaborated programmes which target multiple stakeholders such as the government, other NGOs and
hospitals.
Managed and worked with 6 internal and numerous external partners through continuous communication.
Managed communication materials such as photo library, YouTube channel, and bulletins.
Assisted with preparation and maintenance of regular reports for the attainment of company objectives.
Processed documentation for program activities. Represented on behalf of the organisation during company
events.
English copywriter | Adcomm Ltd.
Dhaka, Bangladesh — December 2011 - February 2012
Managed clients’ requirements. Brainstormed ideas with other members and discuss client’s message and
target audience.
Written copy for numerous advertisements and overlooked the production phase.
Worked in projects for Robi Axiata, Akij Food & Beverages, and Unilever.
Liaise with clients and interpreting their briefs.
Amend, revise or redevelop adverts or campaigns in response to feedback from the creative director,
account team or clients.
Familiarise with clients' products and services, the target audience and competitors' activities
Faculty Member | Scholastica School Pvt. Ltd.
Dhaka, Bangladesh — October 2010 - November 2011
Collaborated with faculty members to plan lessons and discuss the development of the question papers and
answer keys.
Acted as main subject teacher for English for fifth grade, with an average class size of 35 students.
Managed student behavior in the classroom by invoking approved disciplinary procedures.
Conducted weekly sessions for the Debate Club for 90 members.
Taught students about the structure and content of the English language, including proper grammar,
spelling, and sentence structure.
English copywriter | Grey worldwide
Dhaka, Bangladesh — January 2010 - April 2010
Brainstormed and presented ideas with the creative team.
Modified and wrote various advertisement copies.
Work with client briefs to conceive, develop and produce effective advertising messages.
Proofread copy to check spelling and grammar.
3. Education
Masters in Development Studies (2012-2013)
University of Sydney, School of Arts and Social Sciences, New South Wales, Australia
Bachelors in Media and Culture (2007-2010)
BRAC University, Department of English and Humanities, Dhaka, Bangladesh
Publications
Johora, F.T. and May, M.A. (2015, October 26). How hard is it to use Mobile Money as a Rural Bangladeshi
Woman? [Web Blog post]. Retrieved from
http://www.cgap.org/blog/how-hard-it-use-mobile-money-rural-bangladeshi-woman
Other activities/ leadership
OBAT Helpers Organisation
Give English language lessons. Coach on communications skills along with report and article writing. Advise
on relationship building with the media.
St. John's (IELTS Tutorial)
Conducted Session on English Writing, Speaking, Listening, and Reading IELTS
Obhoyaronno Animal Welfare Organisation
Worked for collaboration with the government and vets around the country
BRAC University Debate Club
10th speaker in the semi-finals of the North South University 2009 Debate Festival
BRAC University Orientation
Speaker in 5 Orientation programmes with over 400 students in each sessions
Personal information
Date of birth: March 29, 1987
Nationality: Bangladeshi