Digital Marketing Agency: Remarketing Campaigns & Retargeting Pixels

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EWR DIGITAL.COM
YOUR
SITE
YOUR
SITE
$$$$$$$$$
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YOUR
ADS
USER STARTS
SEEING YOUR ADS
ACROSS THE WEB.
THEY VISIT
YOUR SITE
THEY LEAVE
WITHOUT
CHECKING OUT...
LATER THEY
SURF THE WEB
YOUR ADS
BRINGING
THEM BACK
TO BUY
THAT POTENTIAL
CUSTOMER IS NOW
YOUR PAYING
CUSTOMER!
POTENTIAL
CUSTOMER
POTENTIAL
PURCHASE
1
3
5
2
4
6
BENEFITS OF RETARGETING
HOW IT WORKS:
When users visit your landing page, a
piece of code, or a tracking pixel, sends a
string of text from a web server to a user’s
browser. Cookies generally store a unique
identifier (like which ads were recently
seen by the user). The user is then added
to an audience list that can be used in
retargeting campaigns.
1. Retargeting specific URL visits
2. Retargeting existing customers
3. Lead-gen ads based on page
engagement
Increase
Brand
Exposure
Improve
Cost
Effectiveness
Reach
the Right
Audience
98%
Would you agree it makes more sense to sell to consumers who have already
expressed interest in your product than pitching to someone who is not familiar
with the brand?
Omni channel retargeting ads increase brand recall and drive consumers down
the sales funnel, allowing multiple opportunities for conversion.
WHAT IS
OMNI CHANNEL
RETARGETING?
of visitors who don’t convert
right away are reached by
RETARGETING ads.
Retargeting ads track
and advertise wherever your
potential customers go online
facebook | LinkedIn | nextdoor | quora | Pinterest | Twitter | Google Ads | Bing Ads