This document contains the authors and contact information for S. Aravindan and V. Kannan from Sri Ramakrishna Mission Vidyalaya College of Arts and Science in Coimbatore, India. It also summarizes several trends that may impact global business in the future, including the rising power of emerging markets, the growth of clean technology, demographic shifts transforming the global workforce, disruptive innovation, and the increasing role of data analytics and smart technology.

1. AUTHOR:
S.Aravindan,
II Bcom
Sri Ramakrishna mission vidyalaya
college of arts and science,
Srkv(po),periyanaickenpalayam,
Coimbatore-641020.
10bcm001@rmv.ac.in
CO-AUTHOR:
V.Kannan,
II Bcom(CA)
Sri Ramakrishna mission vidyalaya
college of arts and science,
Srkv(po),periyanaickenpalayam,
Coimbatore-641020.
10bcc065@rmv.ac.in

2. 
Global business consists of transactions that are devised and
carried out across national borders to satisfy the objectives of
individuals, companies, and organizations. These transactions
take on various forms, which are often interrelated. Primary
types of international business are import export trade and
foreign direct investment (FDI)

3. 
Emerging markets increase their global power,

Cleantech becomes a competitive advantage,

Global banking seeks recovery through transformation,

Governments enhance ties with the private sector,

Rapid technology innovation creates a smart, mobile world,

Demographic shifts transform the global workforce.

4. 


Demographic shifts.
 Rapidly growing middle class are reshaping not only
the business world, but also society as a whole.
Reshaped global power structure.
 The rise of relationships between the public and private
sectors has shifted the balance of global power faster
Disruptive innovation.
 Innovations in technology continue to have massive
effects on business and society.

6. 
Leading emerging markets will continue to drive global ,

Rising population and prosperity drive new consumer growth
and urbanization,

Emerging markets will become the new battleground,

Global influence grows.

8. 
Clean energy is a national competitive advantage,

Companies make cleantech a strategic priority,

Governments and companies move to secure valuable raw
materials and to ensure energy security,

Organizations become more transparent about their
sustainability practices.

9. 
Emerging market financial institutions are gaining global stature,

Regulation will drive up the cost of business for many large
financial institutions,

Financial services will realign,

Alternative asset managers may be positioned to benefit from
realignment of the financial services industry.

10. 
Emerging markets countries expand their social benefits,

Aging populations and immigration inflows pose new
spending challenges,

Governments direct their economies,

Governments balance global cooperation with pursuit of
their national interests.

12. 
Businesses will compete on analytics to differentiate
themselves

Smart mobility will change the way people interact,

Technology blurs boundaries,

Cloud computing takes off – finally,

The power of the individual will spur innovation,

Government’s role in innovation grows.

14. 
Labour force demographics will shift profoundly,

There is a growing mismatch between the skills employers
need and the talent available,

“Generation U” and women to fill the skills gaps and create
a new focus on broader segments of the talent pool,

The talent market is increasingly global and mobile,

Employees gain more bargaining power.

15. 
As businesses and governments look to the future, they would
do well to remember that executing on their existing strategy
may no longer be good enough.

With a different mindset, they can re-imagine what is possible,
discovering what they can do that is new, and how best to do it.

Those that Succeed may find themselves not just navigating
tomorrow’s global trends, but actually shaping them.