Raymond culture

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RAYMOND

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1.0 INTRODUCTION
The Raymond Group was incorporated in 1925 and within a span of few years,
transformed from being an Indian textile major to a global conglomerate. The Raymond
Limited was established in September 1925 to acquire the Woolen Mills in Thane known
as WADIA WOOLEN MILLS; it was managed by E. D. Sassoon & Co. Until November
1944 when the entire share holding was acquired by JAGGILAL
KAMALPATSINGHANIA of Kanpur, subsequently J. K. Trust Bombay, acted as
managing agents. There after the name was changed to Raymond Woolen Mills Limited.
In late 1994, the ―Raymond Woolen Mills‖ was changed to ―Raymond Limited‖.
Traditional product lines were discounting. High quality becomes a numbers of
watchwords and the diversification program got head start. Non traditional blends of
natural and manmade fabrics were introduced back by sound research & Development.
This resulted in greater consumer satisfaction both at home and abroad. The idea of J& K
was to develop an organization with a diversified product line. Over the year the
organization grew in structure and nature. To facilitate better involvement of the top
management in the organization effort, the J. K. Organization was divided into three
zones i.e., Western, Central and Eastern. The Raymond Limited in Chhindwara is a part
of Western zone. Raymond Limited has five divisions comprising of Textiles, Denim,
Engineering Files & Tools, Aviation and Designer Wear.
Raymond Textile is India's leading producer of worsted suiting fabric with over
60% market share. With a capacity of 25 million meters of wool & wool-blended fabrics,
Raymond Textiles is the world‘s third largest integrated manufacturer. The company
exports it‘s suiting to more than 50 countries including USA, Canada, Europe, Japan and
the Middle East. Over the years, Raymond Textile has developed strong in-house skills
for research & development, which has resulted in path-breaking new products.
Perceived as pioneer and innovator, Raymond Textile has been responsible for raising the
standard of the Indian textiles industry.

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Garment companies have been successful in the Indian market using different
approaches and distribution methods. Raymond, with its history of more than 75 years,
relies on its long-standing reputation; loyal customer base and well-established, extensive
retails network in over 400 towns through 30,000 retailers and over 270 exclusive
Raymond Shops.
In fact, Raymond initiated the entire business of developing the menswear apparel
business. It started the development work through the introduction of its first brand, Park
Avenue. The readymade garments division has since then growth rapidly. It has created
many a pioneering trend such as ready to wear suits. Raymond has now become the
leader among ready-mades, in India, achieving a business turnover of over Rs. 200 crores
with its three brands-Park Avenue formal wear, Parx casual wear and Manzoni, a
premium range of shirts, suits and ties.
Raymond as a group enjoys a huge advantage over the competition – that of
vertical integration – right from manufacturing, to ready-to-wear to distribution. The
main components of a successful integrated ready-made garments manufacturer are
Fabric design, Garment design, State-of-the-art, Manufacturing systems, integrated
logistics.
To participate on a global platform, one cannot do without any one of these
components. Logistics has to do with supply chain have to do with supply chain
management. It starts from the procurement of the basic raw material till the finished
product reaches the end consumer. In the ready-to-wear segment, the maintenance of the
logistical chain is challenging due to the various fits, collections and seasonality and also
the challenges in terms of color and design, as requirements of both design and fabric
change with season. At Raymond, the entire supply chain management is managed
through a state-of-the-art software system, developed and tailored to meet its specific
needs.
With a capacity of 25 million meters of wool & wool blended fabrics, Raymond
ranks among the top three integrated products in the world and has a 60 per cent market

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share in India alone. Internationally it is known to be a quality supplier of fabric to many
leading global brands, having a consolidated position in the global fabric exports market.
It exports suiting to more than 50 countries including the U.S., Canada, Europe, Japan
and West Asia. Exploring potential markets for expansion is one of its prime focuses.
1.1 GROUP COMPANIES
Incorporated in 1925, the Raymond Group is a Rs. 1959 crore plus conglomerate
having businesses in textiles, readymade garments, engineering files & tools,
prophylactics and toiletries. The group is the leader in textiles, apparel, & files & tools in
India and enjoys a pronounced position in the international market. Raymond believes in
excellence, quality and leadership.
The subsidiary companies of Raymond Limited are as follows:
 Raymond Ltd.
Raymond Ltd. is among the largest integrated manufacturers of worsted fabrics in the
world.
 Raymond Apparel Ltd.
Raymond Apparel Ltd. has in its folio some of the most highly regarded apparel brands in
India – Raymond Premium Apparel, Park Avenue, Parx and Noting Hill.
 Color Plus Fashions Ltd.
Color Plus is among the largest smart casual brands in the premium category. The
company was acquired by Raymond to cater to the growing demand for a high end,
casual wear brand in the country for Men & Women.
 Silver Spark Apparel Ltd.
A garmenting facility that manufactures formal suits, trousers and jackets.
 Ever Blue Apparel Ltd.
A state-of-the-art denim garmenting facility.
 Celebrations Apparel Ltd.
A facility set-up for the manufacture of formal shirts.
 Raymond Zambaiti Ltd.
A Greenfield facility manufacturing high value cotton shirting.

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 J.K. Helene Curtis Ltd.
A leading player in the grooming, accessories and toiletries category.
 J.K. Investor Trade (India) Ltd.
JKIT is an investment company registered with Reserve Bank of India as Non-
Banking Financial Company.
 JK Files (India) Ltd.
A leading player in the Engineering Files & Tools segment and the largest producer
of steel files in the world.
 Ring Plus Aqua Ltd.
A leading manufacturer in the engineering automotive components.
 Trinity India Ltd.
A leading supplier of components and sub assemblies for the automotive global
market.
 Raymond UCO Denim Pvt. Ltd.
The manufacturers and marketers of denim fabrics.
1.2RAYMONDBRANDS
 RAYMOND:
For over 80 years, Raymond is counted as one of the world‘s premier
manufacturers of worsted suiting fabric in fine grade wool; in the same league as the
finest that Europe has to offer. Today, the Raymond product range includes pure wools,
wool blended with exotic fibers like camel hair, cashmere and angora and innovative
blends of wool with polyester, linen and silk. Offering suiting and treasuring fabric for all
occasions and needs. Our domestic distribution is spread far and wide with more than
30,000 outlets that stock and sell our wide range of fabrics. Fine products, wide range,
superb distribution and intelligent advertising support have helped the company gain a
dominant share of the market. No wonder, premium labels from the world‘s fashion
capitals prefer Raymond.
 MANZONI :

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Manzoni is a luxury lifestyle brand offering the discerning customer a super
premium range of formal wear and sportswear including shirts, suits, trousers, jackets,
ties and leather accessories. Our exclusive designs provide customers the best in
contemporary international style and luxury. Each garment is crafted from the most
exotic cotton silk, linen and superfine wool, the best-in-the-world linings, interlinings and
threads sourced from around the globe.
 PARK AVENUE:
Launched in 1986, Park Avenue is today, India‘s most admired formal wear
brand. It offers stylish and innovative wardrobe solutions to gentlemen for all their
dressing needs, be it Business, Evening Leisure, Travel or Heritage Wear. The brand has
received several awards. Recently, it had the honor of being the ‗Most Admired Brand‘ at
the Lycra Images Fashion Awards 2007 for the third consecutive year. Crossing the
gender divide, Park Avenue launched ‗Park Avenue Woman‘ - a complete range of
Business Wear for women. ‗Park Avenue Woman‘ is designed specially for the working
women professionals of today.
 COLORPLUS:
Color Plus is one of India‘s premium and most respected casual wear brands
offering customers a range of shirts, trousers, knits and survival gear. Color Plus
constantly innovating the processes and technologies which offering the buyers new
world of comfort. Some of the technological innovations it is well known for; include
thermo-fused buttons, golf ball wash, soft jeans, wrinkle free technology, stain-free fabric
and the cone dyed technique. Adding new color now to the woman‘s wardrobe, Color
Plus recently launched Color plus Woman – An exclusive range of smart-casual clothing.
 Parx:
Parx is a ‘premium casual lifestyle brand bringing customer a range of stylish
semi-formal and casual cloths that reflects the easy, relaxed attitude of the energetic 22-
30 years old. Parx was launched in 1999 to cater to the smart and fashionable clothing
segment

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1.3OVERVIEWOFCHHINDWARAUNIT
Raymond Limited Chhindwara is the Flagship Company of J. K. Groups (Western
Division). It produces high quality polyester wool fabric and polyester viscose blends
fabric. It began operation on 1 April, 1991 to cater the growing demand of premium
suiting the plant is at a distance of 57 kms. From Nagpur and 70 kms. From Chhindwara
on Nagpur-Chhindwara Road. The hundred acres plot stood as a pioneer in the Socio-
economic development of this region.
Vision: To be the world‘s most admired Worsted Suiting Company
Mill: RAYMOND LIMITED (Textile division Chhindwara)
Kailas Nagar Tehsil - Sausar District – Chhindwara
Location: Raymond Limited is situated in Boregaon this comes under M.P
audhyogik viksaKendra nigam, Jabalpur.
Head office: J.K Organization J.K Bldg, N. Morarjee Marg, Ballard zadgaon
Mumbai 400038: Raymond Limited Plot no. 156/11, No.2 village zadgaon
Ratnagiri (M.H) 415612.
Production commenced on: 1st
April 1991.
Work director: Mr. VINOD PADMAHABHAN.
Product manufacture: Suiting polyester / wool, polyester/viscous all wool,
furnishing fabrics
Area of the plot: 100 acre
Turn over: 400 crore
Our output: 11 lacs meter per month
Power consumption: 165363 units per day
Water consumption: 45 lacs liters per day
Coal consumption: 55 metrics tones per day
Man power: Office-265, Staff-428, Sub staff-38, Workers-3145

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1.4 The lists of factors leading to the selection of this location are:-
1. Cheap Land.
2. Labour availability at cheaper cost.
3. Easy availability of power, fuel and water.
4. Availability of land for Expansion.
5. Easy Transportation (because nearer to Nagpur which is well connected to
Roads, Rail and Airways.)
6. Market Proximity.
7.15% of subsidy on total cost of project subject to maximum of 15 lacs.
8. Sales Tax exempt for 7 years initially.
9. Entry Tax exempted for 5 years extended by another five years due to
major expansion.
10.5% Subsidy in electricity charges subject to a maximum of 10 lacs per
annum. The plant is well equipped with the most modern machinery, which
results in high efficiency and productivity. Most important than machines are
the manpower, which is adequately skilled and component. Within 3 years of
starting, we had achieved over 90% efficiency levels in the Spinning and
weaving departments we are still maintaining it.
2.0 ORGANIZATION STRUCTURE
Organization structure is defined as "The logical arrangement of task and the
network of relationships and roles among the various positions established to
carry out the activities necessary to achieve the predetermined objectives of
business". Internal Organization structure constitutes the arteries and veins
through which the blood of work flows in the body of Organization.

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The term organization can be studied as a structure and also as a
process. In a static sense, organization is a structure. A group of people
functions within this structure and try to accomplish certain objectives.
Organization is a structure for the conduct of business activities efficiently.
Organization structure refers to the network of relationships among
individuals and positions in an Organization.
In this Organization, the authority moves directly from the top level to
the lowest level in a step-by-step manner. It is straight and vertical. The top-
level management takes all major decisions and issues directions for actual
execution. The general manager, for example, issues order to various
departmental managers. Thereafter, the departmental manager issues
instructions to works manager. The works manager will issue instructions to
foreman. In this manner, the orders and instructions will be issued to the
workers working at the lowest level. Thus authority moves downward and

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also step-by-step. The responsibility, on the other hand, moves in the upward
direction.
3.0 PRODUCTION PROCESS
3.1 RAW MATERIALS
♦ Wool:
The Merino brand of wool is imported from Australia, and supplied as Tops
by the wool Scouring and Grey Combing department.
♦ Polyester:
A man made synthetic fiber which is in the form of staple fiber or tow. There
are three varieties – Normal, Sparkle and Low pill.
♦ Viscose:
A regenerated cellulose fiber which is made from wood pulp. Generally it is
dope dyed by suppliers and is in fibrous form.
The production operations at our plant are coordinated by the
PRODUCTIONPLANNING & CONTROL department. Its role is to gather
information of all stock at various stages and communicate with the different
departments; so that production activities are synchronized. We have six
months order in advance and divide the production activities bi-annually in
unison with the Market and our JALGAON and THANE units. First in the
sequence is the RAW MATERIAL GODOWN where the basic inputs
procured are stored, accounted for and intimated to the COMMERCIAL
department. The first stage of processing is DYEING. According to a dyeing
plan set by the production planners, the dyeing department is issued tops.
Fabrics and yarn produced at further stages which are grey or do not have the
desired pigmentation are also dyed. Some polyester is procured in the form of
tows. These are cut and converted into sliver form and converted into tops in
the CONVERTER section. The material is sent back to the raw material go
down from where it is sent to the dyeing department. Only after a perfect

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match with standards Hades are the tops sent to the RECOMBING
department. In the Recombine department tops of polyester and wool in sliver
form are blended and mixed to produce a uniform sliver (65% polyester &
35% wool). The processing ensures that fiber is untangled. Straightened and
parallel. All there Tops (polyester and wool) are sent for spinning in the
WORSTED SPINNING department. The function of spinning is to form yarn
fiber. The yarn made is wound on a bobbin and is called cheese.*Tops – roll
of sliver *Tow – roll of continuous film or filament of fiber *Sliver – fiber in
a rope like form. Simultaneously polyester and viscose fiber is dispatched
from the dyeing department and raw materials go down (grey i.e. UN dyed) to
the blow room or P/V SPINNING department where it is mixed in proportion
(67% polyester and 33% viscose). This mix is transformed into sliver in the
carding section which further processes and produces a poly-viscose yarn.
3.2 RAW MATERIAL NORMS
PSF – POLYESTER STAPLE FIBRE
VSF–ViscoseStapleFiber
TOW – Polyester Continuous Filament
GWL – Greasy Wool
SWL – Scoured Wool PROCESS MATERIAL (Top is a bundle of sliver conversion
of wool or Polyester TOW is a converted Top)
TOP-Polyester
TOP-Wool TOPOTHER MATERIAL:-
FLEXTOP(LinenTOP)
SILK TOP
VISCOSETOP

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LENRINGMODELTOP
BLENDEDTOP
LENRINGMODELTOP
3.3 SALES PROCEDURE
Every year there is sales booking takes place and the booking is done
for two seasons.
1) Summer booking (in the month of December)
2) Winter booking (in the month of June)
In the booking the dealers book their requirement for next season for which
the booking is being taken place. And as per their booking, Sales &
Marketing Dept. prepares sale notes quality wise, shed wise for all the
dealers those are given booking for the next season. There is a three types of
Sale Notes are prepared.
1) Main Sale Notes:
The same is prepared buyer wise. In this, the qualities and shed numbers are
mentioned of the dealers which are to be produced by us to fulfill the
requirement in the required delivery period under instructions given to
Production & Planning Department.
2) Additional Sale Notes:
The same is also prepared buyer wise and the same is issued after completion
of booking for delivery period of next two months having the qualities and
shed numbers as per requirement of the buyer.
3) Mini Sale Notes:
Mini Sale Notes can be issued in favor of buyer as per their requirement
received through phone or email or their personal visit
3.4 Raymond’s wide range of products and services are as follows:

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 Total textile solutions.
 Fabrics (worsted, denim and shirting).
 Apparels (tailored clothing, Jeanswear and dress shirts).
 Brands (Raymond‘s, Manzoni, Park Avenue, Color plus, parx, Be:, Zapp!, Notting
hill and The Raymond Shop ).
 Woolen outerwear.
 Furnishings.
 Retail (The Raymond Shop and Brand Store).
 Engineering (Files, Cutting wools and hand tools and Agri Tools and Auto
components).
 Personal Care (Park Avenue and Kama sutra).
 Prophylactic (Kama sutra and surgical Gloves).
 International Business.
 Corporate Wear.
4.0 Raymond Culture
 Core Values:
Quality, safety and respect are among Raymond‘s Core Values. With
continuing excellence and integrity, these are the tools, the intangible brick and mortar
that allow us to build the future, to build something we value most of all… Trust. We
believe in creating close collaboration — within our team and with each one of our
clients. The following values guide the daily actions of our employees and partners:
Integrity — operating with the highest moral standards.
Be honest and fair, keep our promise and live up to our commitments.
Quality — Achieving excellence in all that we do.
Safety — protecting the well being of our employees.
Respect — Recognizing and appreciating people‘s contributions.
Focus on the individual, whether it is a client or an employee.
Continuous Improvement — committing to move from Good to Great.
Work/Life Harmony — balancing a passion for work and a Zest for life.

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Teamwork — maximizing the collective talents of our People to accomplish our goals.
Trust — conducting ourselves in a manner that will earn the Respect of our employees,
customers, and vendors.
Excellence: Exceed expectations with our quality of service, develop more qualifications,
and create value for our clients.
Dedication: Listen, understand needs, and fulfill expectations.
 Mission:
Our mission is to become the preferred specialty contractor in each of our
market areas while enhancing our employees‘ quality of life and achieving consistent
operating profits that exceed industry standards.
Offer quality and personalized services and solutions that fulfill the needs
of our clients and maintain a team of professionals who are passionate about creating a
long-term relationship with those clients.
 Vision:
At Raymond, we build relationships with customers by providing
solutions to their challenges. We work proactively to accomplish this through dedication,
capability, integrity, and teambuilding. We continually develop and strengthen these
qualities by investing in our people.
5.0 Objectives of Performance Management System
Performance Management process carried out should meet the following objectives:
1. Work plan for the entire year.
2. Undertaking productive activities.
3. Utilizing competencies in the best possible manner.
4. Constant learning and developing one‘s own capabilities.
5. Continuous improvement in performance.
To check out if the performance management process carried out achieves the
following objectives or not a questionnaire was designed which captured the complete
process of performance management process and the after effects of it. The questions

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were based on likert scale and the data obtained were analyzed. The analysis done was
Demographic Analysis, Percentage Analysis and Chi square Analysis.
Sample Brief:
All the departments functioning in the Raymond campus at Chhindwara was
taken into consideration for the study. Raymond has employee strength of 750 in the
corporate office. As per standards a sample population of 10% would have been suitable
for the study. The questionnaire designed (100 copies) was floated in all the departments
of which only 72 came back. Thus the study was carried out on a sample size of 72.The
following table shows the sampling frame considered for the analysis:
Departments/Designations Executive Officers Assistant
Managers
Deputy
Managers
Manager Senior
Manager
Deputy
General
Manager
Total
HR 3 2 1 1 7
Finance and Accounts 1 3 1 1 1 1 8
Sales 2 2 7 8 1 1 1 22
Design 2 2 1 5
Product Development 2 1 1 4
IT 3 3 1 7
SCM 5 3 2 1 11
Others 3 4 1 8
Total 5 9 26 19 7 4 2 72
6.0 Observation and Recommendation about the current
Performance Management System Process going at
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Employees do not understand the actual meaning of Key Result Areas (KRA) and
the correct way to write those Key Result Areas. In this scenario it becomes
important for people managers and the Human Resource team to make the
employees understand the Key Result Areas. One of the initiatives already taken
by the Human Resource Department is to conduct KRA Workshops for each
business unit. In the workshop people a detailed explanation of KRA is given and
instructions were laid out about the mathematical approach to write KRA, which
is according to SMART (Specific, Measurable, Achievable, Realistic, Time
bound). But there was lot of confusion about on what guiding principles the KRA
was to be written.
To overcome this type of confusion the organization should go for Balance Score
card approach based on which every employee should write their KRA. The
detailed explanation of the approach is given at a latter part in this report.
The KRA written are primarily divided into three components such as ―Business
Deliverables, Strategic Initiative and People Processes‖. The weight ages assigned
to these depend on the designation of the person. GM level and above which
includes Director, Vice Presidents and President have the same distribution of
weight ages i.e. 50% Business Deliverables, 30% Strategic Initiatives and 20%
People Processes. This division works well for the GM level. But Strategic
Initiative should have a higher weight age for the Director, Vice President and
President Level.
The time slot given for writing KRA is almost 45 days and more, which covers
half of the first quarter. This can be reduced to a month so that enough time could
be given for the performance review process to be carried on.
Mid-year review is done to assess the achievement for the six months and to plan
for the next six months. If the same review process is done quarterly, then the
process would become more robust.
The rating grid adopted here is confusing and complicated. Though the rating
system given handles the biasing error but it can be made more simplified.

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The online interface of filling up KRA can be made more users friendly.
Moreover the KRA can be made transparent i.e. every employee can look into
each other KRA. This would help in building trust among employees and one
employee can what are the responsibilities of other employee.
7.0 Corporate social responsibility (CSR) statement
The voluntary compliance of social and ecological responsibility of companies is
called Corporate Social Responsibility (CSR).
Corporate social responsibility is basically a concept whereby companies decide
voluntarily to contribute to a better society and a cleaner environment. Corporate social
responsibility is represented by the contributions undertaken by companies to society
through its business activities and its social investment. This is also to connect the
Concept of sustainable development to the company‘s level.
Over the last years an increasing number of companies worldwide started
promoting their Corporate Social Responsibility strategies because the customers, the
public and the investors expect them to act sustainable as well as responsible. In most
cases CSR is a result of a variety of social, environmental and economic pressures.
The Term Corporate Social Responsibility is imprecise and its application differs.
CSR can not only refer to the compliance of human right standards, labor and social
security arrangements, but also to the fight against climate change, sustainable
management of natural resources and consumer protection.
The concept of Corporate Social Responsibility was first mentioned 1953 in the
publication ‗Social Responsibilities of the Businessman‘ by William J. Bowen. However,
the term CSR became only popular in the 1990s, when the German Betapharm, a generic
pharmaceutical company decided to implement CSR. The generic market is characterized
by an interchangeability of products. In 1997 a halt in sales growth led the company to
the realization that in the generic drugs market companies could not differentiate on price

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or quality. This was the prelude for the company to adopt CSR as an expression of the
company‘s values and as a part of its corporate strategies. By using strategic and social
commitment for families with chronically ill children, Betapharm took a strategic
advantage.
In July 2001, the European Commission decided to launch a consultative paper on
Corporate Social Responsibility with the title „Promoting a European Framework for
Corporate Social Responsibility―. This paper aimed to launch a debate on how the
European Union could promote Corporate Social Responsibility at both the European and
international level.
The paper further aimed to promote CSR practices, to ensure the credibility of
CSR claims as well as to provide coherence in public policy on CSR.
THE RAYMOND GROUP LIMITED.
RM is an organization committed to creating business growth whilst
ensuring that impact on the environment is minimized and that all activities are
conducted safely by well-trained and qualified employees.
7.1 Our policies and procedures for CSR are summarized as follows:
The main responsibility for developing corporate policies on social, ethical
and environmental matters and for reviewing their effectiveness lies with the Raymond‘s
Board. It is then the responsibility of individual managers to communicate and implement
such policies within their particular business area taking account of legislation to ensure
compliance with the policy and to maintain, review and refine procedures accordingly.
Raymond‘s policies and procedures, including those relating to social, environmental,
health and safety, employment and ethical matters, are communicated to all staff via the
Raymond‘s Employee Handbook. All policies and procedures are reviewed regularly;
any updates are communicated to staff.
7.1.1 The three key areas of corporate social responsibility at Raymond’s are:
 Environment
 Health and Safety

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 Human rights, employment and ethics
Environment:
RM is committed to adopting environmentally responsible policies.
Health and safety:
RM recognizes its health and safety duties and responsibilities and complies with the
relevant health and safety legislation. The Managing Director has overall responsibility
for health and safety.
Human rights, employment and ethics:
It is our policy to adhere to all legislation relating to employment rights and equal
opportunities, with particular reference to non-discrimination on the basis of ethnic
origin, religion, gender, age, marital status, disability or sexual orientation.
 We ensure that physical, verbal and psychological abuse, or sexual or other forms of
harassment towards employees are not tolerated.
 We ensure that disabled persons are recruited, trained and promoted on the basis of
aptitude and ability. If employees become disabled, every effort is made to retain
them and when necessary re-train them for appropriate posts.
 We pay wages and benefits which meet or exceed national minimum requirements
and adhere to working time regulations where applicable.
 We do not use forced labor nor employ workers under the school-leaving age.
 We provide a safe and secure workplace and promote good health and safety and
environmental practices.
 We adhere to applicable laws regarding the freedom of employees to associate or
bargain collectively without fear of discrimination.
 All employees are expected to behave with integrity and honesty and adhere to the
code of ethics.
 Employees may report any concerns they may have over unethical business practices
or conduct, dangers to health and safety, or breach of company policies. Any such
disclosures are appropriately investigated. In addition, RM is committed to protecting

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the career and reputation of employees who report wrongdoing in accordance with
established procedures, as long as their disclosures are delivered in good faith and
seek to safeguard the best interests of the company.
 We do not give or receive any bribes, extra contractual gratuities, inducements,
facilitation fees or similar payments.
 We do not give to customers or business contacts, or allow by employees to receive
any gifts, whether in cash or kind, in excess of £30- £75 in value, unless in the course
of normally accepted business entertainment or the subject of prior written approval
by management.
 We do not donate (including sponsorship, subscriptions or provision of employee
time or facilities) to any political party or similar organization.
 We ensure we purchase legal licenses to all software in use.
 We try to ensure that there are no conflicts of interest between employee's private
financial activities and their part in the conduct of RM businesses.
 RM recognizes the value that its employees create for the business and its
commitment to training and personal development, together with remuneration
policies which are designed to reward achievement and emphasize the importance of
retaining staff.
 RM provides information to employees on a regular basis. This information includes
matters relating to company performance, its prospects and the future outlook for
business.
 RM supports local charities and participates in a range of community activities.
8.0ADOPTIONOFQUALITYSTANDARDBYRAYMONDLIMITEDTEXTILE
DIVISION:
At Raymond Limited (Textile Division), Chhindwara, maintenance of quality
to manufacture and supply high quality polyester-wool and polyester-viscose
and furnishing fabrics and activities for maintaining environment of factory
unit. Raymond Limited (Textile Division), Chhindwara got some quality life
for their factory unit and that is ISO which gives the certificate for quality
assurance.

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Quality: Quality means doing the right thing, the right way, first time and
every time.
ISO: International Organization for Standardization Company got
certification in ISO 14001: 1996 certified in Nov. 2002ISO 9001: 2000
certifies in March, 2004.
The company stringent quality control system ensure that its blends match the
exacting Standards of its customers in terms of chemical composition,
mechanical properties, automation, viscose, polyester, yarn and inclusion
rating.
9.0 ENVIRONMENTAL POLICY ADOPTED BY RAYMOND LIMITED
TEXTILE DIVISION – CHHINDWARA
Raymond Limited (Textile Division), Chhindwara is committed to
manufacture and supply high quality polyester – wool and polyester – viscose
blended suiting and furnishing fabrics and to demonstrate excellence in
environmental performance of all its activities. Products and services on a
continual basis in accordance with the requirements of ISO 14001:2004.
Raymond Limited is committed to comply with all legal requirements
of manufacture and delivery of blended fabrics. Raymond Limited is
particularly conscious of its potential of impact on water use and quality
during the manufacturing operations. As well as issues associated with
transportation of its products. It has therefore institutionalized sound
environmental management systems and strategies including pollution
prevention, adoption of cleaner technologies, effective resource management,
waste avoidance and best operating practices, in particular, the company is
committed to optimize consumption of all resources including chemicals,
water and electrical energy. Specific objectives and targets are established,
monitored and reviewed at appropriate intervals in order to track and verify

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environmental performance. Raymond Limited shall strive to strengthen the
awareness, skill and competence of all its employees and contractors. The
environmental policy is communicated to all persons working for and on
behalf of the organization and is available to all interested parties and the
public.
10.0 AWARDS & RECOGNITION
 TEXTILES
 Raymond Vapi plant has won the Second Prize in the National Energy
Conservation Award 2013.
 Raymond has been placed at the top of the ‗Textile and Garment‘
segment as the ‗Most Admired Companies in India 2013‘ by Fortune
magazine.
 The Business world Most Respected Company Award 2011 in the
Apparel & Textile category.
 Raymond has been ranked 20th in "The Brand Trust Report, India
Study, 2011".
 Images Fashion Awards 2009 - Most Admired Textile Brand of the
Year.
 Reader's Digest - Platinum Trusted Brand, 2008.
 Lyrca Images Fashion Awards 2008 - Most Admired Textile Brand of
the Year.
 Lyrca Images Fashion Awards 2008 - Most Admired Suiting Brand of
the Year.
 CNBC Consumer Award 2007 - The Best Branded Readymade Garment
and Textile.

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 APPARELS
 Color Plus awarded for 'Impactful Retail Design and Visual
Merchandising' - Asia Retail Congress 2013.
 Raymond has won the 'Most Trusted Apparel Brand 2011' Award from
Economic Times Brand Equity.
 PARK AVENUE has won the ‗Most Preferred Men‘s Apparel Brand‘
under the Lifestyle category in the NORTH EAST CONSUMER
AWARDS 2011.
 Park Avenue has been ranked 36th 'Most Trusted Personal Care Brand
2011' in Economic Times Brand Equity.
 Images Fashion Awards 2011 - Most Admired Men‘s Formalwear
Brand of the Year.
 Images Fashion Awards 2009 - Most Admired Menswear Brand of the
Year.
 Lyrca Images Fashion Awards 2008 - Most Innovative Lycra Brand of
the Year.
 RETAIL
 Raymond Made-to-Measure has won the 'Retail Idea of the Year 2013'
from ET Retail Awards 2013.
 Raymond Retail has won the 'Most Innovative Retailer of the Year
2012' from 10th National Franchising and Retail Industry Awards.
 Raymond Made-to-Measure has won the 'Most Innovative Store
Design' from ET Retail Awards 2011.
 ENGINEERING
 JK Files (India) Ltd. – Chiplun Unit has won the coveted "INDIZEN
2014 Award" for Excellence in Operations from KAIZEN Institute of
India at National Case Study Competition.

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 EEPC (Engineering Export Promotion Council) India "Export
Excellence Award 2011-2012" for Hand Tools Exports in the category
of Large Enterprise .
 EEPC (Engineering Export Promotion Council) India "Star Performer
Award Year 2008-2009" for the highest engineering exports in Hand
Tools (Large Enterprise).
 PERSONAL CARE
 Raymond Fragrance has won the 'Best Consumer Packaging in Asia' from Asia
Star Award 2012.
 INTERNATIONAL BUSINESS
 DHL & CNBC TV18 International Trade Awards 2006-07 - 'Outstanding
Exporter Award' in the engineering category.
 HUMAN RESOURSE
 ACCOR Services - (International Leaders and India's Foremost in Employee
Benefits, Motivation and Loyalty Solutions) - Presented the "GLOBAL HR
EXCELLENCE AWARDS 2007-08" for the Outstanding Contribution to the
Cause of Education at the Asia Pacific HRM Congress.
11.0 STRATEGIC ANALYSIS:
It means defining the areas of strength and finding the areas of concern. It can be
done by SWOT analysis. For Example SWOT analysis of Raymond can be as follows:
11.1 SWOT ANALYSIS
 STRANGTHS
 The company has strong Research and Development dept. for product and new
technology.
 The company has many Bank facilities like long credit time and other facilities.

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 The company has qualified and experience Human Resource for selection and
recruitment.
 WEEKNESSES
 The company has obsolete technology.
 The company has low production in off session.
 The company has less man power according to the work.
 OPPORTUNITIES
 Large and growing market the available to the company is very large continuously
growing.
 The company has maintained growth from last many years.
 As the population increase the demand of product will increase.
 THEREAT
 There are many competitors in the market.
 The Indian market is the main market of the company but it is very unstable. There
are so many other factors like environment, political and regional
11.2 SUGGESITION
 Raymond should develop managerial skill particularly to identify the weaker section
to reach the benefits the social and economic objects.
 Raymond must play prominent role in financing which may result in rising level of
income and employment.

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 The present official staff of Raymond can be given a suitable management training
that modern management concept and management technologies can be vitalized in
the day to day business of Raymond for the further improvement.
12.0 CONCLUSION
Raymond Ltd having the good human resource. The entire employees
in the company are well trained and qualified in to the work. All the
departments are well established and fulfill the need of the employee. So the
work environment is very good. The company is doing well in the market but
have to improve the quality of the product. The machinery used in production
is also not so updated. If company will improve in the all mentioned sector
the sell of the company will increase and the company will achieve the top
rank in the competition Raymond Ltd is one of the leading multinational
companies in India. This company produces fabrics. This company has the
large share of the market. It is having more turn over comparing then other
fabric companies in India. The company Raymond have the main competitors
aren‘t the Indian they are also the multinational companies but they are not
the Indian company.

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The Raymond is mainly produces the fabrics. The production is done on the
basics of marketing requirement. The requirement t and the other information is
gathered by the Marketing department this requirement is send to the P.P.C.
Department and this department makes the production plane for the month and gives to
the Production Department and fabric are made and distributed in the market.
13.0 Location Details – Raymond
Location Type Address
Registered Office Plot No.156, H. No.2, Village Zadgaon
Ratnagiri - 415612
Maharashtra - India
Phone : 232514
Fax : 232513
Email : thomas.fernandes@raymond.in
Internet : N.A
Factory/plant
Textile Division: No. E-1 and E-11, MIDC Area, Phase II, Ajanta Road
Jalgaon - 425003
Maharashtra - India
Phone :
Fax :
Email : N.A.
Internet : N.A.

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Factory/plant A-1 Mirjole Industrial Estate MIDC, Kolhapur Road,
Ratnagiri - 415639
Maharashtra - India
Phone :
Fax :
Email : N.A.
Internet : N.A.
Factory/plant Shed No.S/1 & S/2 Sector 1 Road No.10, Dist. Indore
Pithampur - 454775
Madhya Pradesh - India
Phone :
Fax :
Email : N.A.
Internet : N.A.
Factory/plant Plot No. C 1/1 MIDC Area, Gane - Khadpoli Chiplun
Chiplun - 415605
Maharashtra - India
Phone :
Fax :
Email : N.A.
Internet : N.A.
Factory/plant Aviation Division: Old Apparel Building, First Floor, Jekegram, Pokhran
Road No. 1
Thane - 400606
Maharashtra - India
Phone :
Fax :
Email : N.A.
Internet : N.A.
Factory/plant Aviation Division Mahindra Towers B Wing, 2nd Floor P B Marg, Worli
Mumbai - 400018
Maharashtra - India
Phone : 22 5660 9999
Fax :
Email : N.A.
Internet : N.A.
Factory/plant Textile Division: B 1, A.K.V.N., Boregaon Industrial Growth Centre,
Kailash Nagar, Tehsil Sauser
Chhindwara District - 480001
Madhya Pradesh - India
Phone :
Fax :
Email : N.A.
Internet : N.A.

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Factory/plant Textile Division: N. H. No.8, Khadki - Udwada, Taluka Pardi
Valsad District - 396185
Gujarat - India
Phone :
Fax :
Email : N.A.
Internet : N.A.
Factory/plant 22, New Tangra Road
Kolkata - 700046
West Bengal - India
Phone :
Fax :
Email : N.A.
Internet : N.A.
Factory/plant Suit Plant: No.4/2A, 2B, 5/3A, 3B, Gundapura, Gauribidanur Taluk,
Chikkaballapura
Bangalore - 561208
Karnataka - India
Phone :
Fax :
Email : N.A.
Internet : N.A.
14.0 Leading Textile mills in India
Raymond Ltd., Mumbai
Grasim Industries Ltd., Nagda
DCM Textiles, New Delhi
S. Kumars, Kolkata
Reliance Industries, Ahmedabad
Mafatlal Industries, Mumbai
Aravind Mills Limited, Ahmedabad
Ashima Syntex, Ahmedabad
Nahar Spining, Ludhiana
Hisar Spinning Mills Ltd.

RAYMOND
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Anand Silk Mills, Valsad
Titex Silk Mills,Valsad
Shree sainath Silk Mills, Valsad
Shreeji Trading Company, Surat
Garden Silk Mills Ltd., Surat
Raj Rayon Ltd., Mumbai
The Bombay Dyeing & mfg. Pvt. Ltd., Mumbai
Shiyaji Silk Mills Ltd, Thane
Nirmala Fabrics, Thane

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