The document summarizes different radio stations and their target audiences. Station 1 plays popular songs from Rhianna, James Morrison, and Blackstreet, and advertises for McDonald's, Tesco, and other brands. It targets teenagers to older adults. Station 2 is a local community station in East Dorset playing soft rock and advertising local businesses, targeting local workplace adults. Station 3 is BBC Radio 2, targeting older audiences with 1990s music quizzes and few advertisements. BBC Radio 5's film review podcast differs from live radio by being weekly and interactive, discussing recent film releases. Its audience is likely interactive older listeners or unemployed listeners available during mid-day airings.
This is my work where i researched more into radio shows, i look at commercial shows that aren't local, ones that are local but also non commercial radio that is local.
In addition to this i listened to Kermode and mayo's show and i go into detail on why it is different to live radio
'Andy Parfitt Leaves "BBC Radio 1" On A High: Separating The Man From The Myt...Grant Goddard
Analysis of audience ratings of UK radio station 'BBC Radio 1' during its management by Andy Parfitt, written by Grant Goddard in July 2011 for Grant Goddard: Radio Blog.
This is my work where i researched more into radio shows, i look at commercial shows that aren't local, ones that are local but also non commercial radio that is local.
In addition to this i listened to Kermode and mayo's show and i go into detail on why it is different to live radio
'Andy Parfitt Leaves "BBC Radio 1" On A High: Separating The Man From The Myt...Grant Goddard
Analysis of audience ratings of UK radio station 'BBC Radio 1' during its management by Andy Parfitt, written by Grant Goddard in July 2011 for Grant Goddard: Radio Blog.
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Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
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1. Radio Stations
Station1-Heart
Music-
Rhianna: Only girl in the world
James Morrison & Nelly Furtado: Broken Strings
Blackstreet: No Diggity
Advertisement-
McDonalds deal – McMothersday
Tesco – Mother’s day
BlueCross – Pets charity
Funding Circle
Covers home ideas
Vauxhall – deals
Gawin Law Ft Michael Owen
The genre of the music played would be previous well played and popular songs in which
they hope to achieve to target all their target audience’s needs. The target audience would
be teenagers all the way to older adults, therefore they will be able to play older songs
which were being played when the teenagers were children and can relate to it with their
parents. There is a wide difference in advertisement which further appeals to a wide range
of the target audience because something like McDonalds will appeal to the teenagers and
the covers home ideas advert will appeal to the older generation who can afford a house.
Station 2- Forest FM
East Dorset’s first community radio station. True local radio for the community by the
community. Music, news, interviews and information relevant to East Dorset and the New
Forest. Genre of music is soft Rock
Advertisement-
The Video club- For businesses.
KNB instillations with address.
Solly Tree- connected to the local council
Music-
Shawn Mendes: Treat You Better
Passenger: Simple Song
The target audience for the radio station would be people within the workplace and adults
due to the majority of the adverts being businesses offering their products. Furthermore,
they would be people within the local area as all the advertisement have relations to the
surrounding area and are based around east Dorset.
2. Station3- BBC Radio 2
Music-
You’re all that matters to me: Curtis Stigers
The weekend: Michael Gray
Advertisement –
Later show at 8PM
Other-
Asking a viewer a questions on 1990s top hits
Traffic update
Graham Ross (retired firefighter) – asking questions on 1990s hits again
The target audience for this radio station would predominantly be the older audience. I feel
this would be the target audience due to the quizzes asking questions about the 1990s
which would mean the target audience would have to be able to relate and know the
answers so they can interact with the radio station. The only advertisement shown was the
later show representing the fact that the audience would be a loyal and regular listeners
and would listen more than once a day.
BBC Radio 5-
How is this different to live radio?
This is a weekly podcast which is dedicated to new films that have been released on screens
very recently. The fact that this is a weekly podcast immediately differs from any other live
radio station as it has a dedicated spot which only talks about one certain topic. Also the
fact that it talks about the most recent films means this will be accessible to listen to even
the week after it is aired as they further talk about films coming out soon allowing
audiences to relate back to the station. This is further different to other live radio stations as
it has an interactive audience due to the fact that they send their messages into the show,
which they then talk about.
Who might the audience for this be?
The audience for this particular show would be an interactive audience due to the fact that
the show takes the publics comments on certain films and then discus their point of view
and if they agree or not. Furthermore, due to the fact that the show is aired around midday
on a weekday the audience is likely to be an older audience or a maybe an unemployed
audience. However if this is an older audience they also have to be socially interactive so
they are able to talk about films and interact with the show.
