This document discusses challenges in reaching underserved students in higher education. It notes that low-income and racial minority students are less likely to enroll and graduate from college. Reasons include a shortage of high school counselors, unequal access to college preparatory courses, and limited financial resources. Data shows only around half of low-income high school graduates enroll in college compared to four-fifths of high-income students. Several organizations aim to improve access and support first-generation and underrepresented students. The presentation covers current best practices, innovative strategies, and generating discussion on improving educational equity.