Quirk is a 5 year old strategic communication and design firm. We aid businesses to design meaningful communication that grows brands and delights consumers.
HereiamConnect is an online platform that helps businesses connect with transport providers through competitive bidding. It also operates Truck N Transport (TNT), an online freight bidding and booking platform, and HealBiz, a B2B healthcare marketplace connecting buyers and sellers. Additionally, it operates JobInPockets, a skilled workforce marketplace, and Kea Labs for unknown services. HereiamConnect aims to simplify business operations through various e-commerce and business networking platforms.
The document discusses the evolution of fashion retail and new technologies. It describes how retail, manufacturing, shopping experiences, personalization, and made-to-measure processes have changed from the past to the present. Specifically, it notes that luxury brands have begun adopting technologies like social media. Manufacturing now uses new technologies and limited edition collections. Shopping experiences are extended both online and offline. Personalization caters to individualism. Made-to-measure now allows online measurements and specifications. The future envisions fully customized clothing made through 3D scanning and printing based on an individual's measurements and preferences.
Telecom Arabia is a leader in mobile application development and publishing that has launched a new brand called "VUMAD" in 2011. It provides mobile solutions and services across various platforms, with a vision of making mobile technology accessible and easy to use. Some of its services include mobile strategy, application development, and utilizing technologies like J2ME, Android, and iOS. It has developed applications for various clients over the years in industries like media, healthcare, and entertainment.
ELSE TALKS INDUSTRY 4.0: meet ELSE Corp at Explore Talks on Manufacturing 4.0, 5 October- Copernico Milano. more info: http://www.else-corp.com/explore-talks
We are MING Labs. We design and develop software applications, mobile user experiences and data visualizations. Our global team has a strong passion for innovation & future technologies.
Daimler AG consists of five divisions and had revenue of 153 billion Euros in 2016. The automotive industry is undergoing profound changes towards connectivity, autonomy, sharing, and electrification (CASE) due to structural trends. These changes are supported by Daimler's DigitalLife initiative which addresses over 4,600 employees annually on topics like health and AI. Daimler collaborates with universities on prototypes and technologies to drive cultural change from within by pitching novel ideas from its Digital Solutions and Services Team.
VIVAIO VISIONARY FORUM: ELSE Corp's CEO- setting up the base for the future o...ELSE CORP
Andrey Golub is the founder and CEO of ELSE Corp, a virtual retail company that provides a revolutionary tool for brands and designers to sell exclusive, customized products through a virtual user experience. With over 15 years of experience in research and development, Golub's vision is setting the foundation for the future of the fashion industry. ELSE Corp's "Virtual Retail" technology has been validated through strategic partnerships, media coverage, and awards since its launch in 2014. Golub believes the "Real Time Fashion System", combining algorithm-driven design, 3D CAD, customization, predictive analytics and other technologies, can positively impact the fashion industry socially and environmentally on a global scale.
HereiamConnect is an online platform that helps businesses connect with transport providers through competitive bidding. It also operates Truck N Transport (TNT), an online freight bidding and booking platform, and HealBiz, a B2B healthcare marketplace connecting buyers and sellers. Additionally, it operates JobInPockets, a skilled workforce marketplace, and Kea Labs for unknown services. HereiamConnect aims to simplify business operations through various e-commerce and business networking platforms.
The document discusses the evolution of fashion retail and new technologies. It describes how retail, manufacturing, shopping experiences, personalization, and made-to-measure processes have changed from the past to the present. Specifically, it notes that luxury brands have begun adopting technologies like social media. Manufacturing now uses new technologies and limited edition collections. Shopping experiences are extended both online and offline. Personalization caters to individualism. Made-to-measure now allows online measurements and specifications. The future envisions fully customized clothing made through 3D scanning and printing based on an individual's measurements and preferences.
Telecom Arabia is a leader in mobile application development and publishing that has launched a new brand called "VUMAD" in 2011. It provides mobile solutions and services across various platforms, with a vision of making mobile technology accessible and easy to use. Some of its services include mobile strategy, application development, and utilizing technologies like J2ME, Android, and iOS. It has developed applications for various clients over the years in industries like media, healthcare, and entertainment.
ELSE TALKS INDUSTRY 4.0: meet ELSE Corp at Explore Talks on Manufacturing 4.0, 5 October- Copernico Milano. more info: http://www.else-corp.com/explore-talks
We are MING Labs. We design and develop software applications, mobile user experiences and data visualizations. Our global team has a strong passion for innovation & future technologies.
Daimler AG consists of five divisions and had revenue of 153 billion Euros in 2016. The automotive industry is undergoing profound changes towards connectivity, autonomy, sharing, and electrification (CASE) due to structural trends. These changes are supported by Daimler's DigitalLife initiative which addresses over 4,600 employees annually on topics like health and AI. Daimler collaborates with universities on prototypes and technologies to drive cultural change from within by pitching novel ideas from its Digital Solutions and Services Team.
VIVAIO VISIONARY FORUM: ELSE Corp's CEO- setting up the base for the future o...ELSE CORP
Andrey Golub is the founder and CEO of ELSE Corp, a virtual retail company that provides a revolutionary tool for brands and designers to sell exclusive, customized products through a virtual user experience. With over 15 years of experience in research and development, Golub's vision is setting the foundation for the future of the fashion industry. ELSE Corp's "Virtual Retail" technology has been validated through strategic partnerships, media coverage, and awards since its launch in 2014. Golub believes the "Real Time Fashion System", combining algorithm-driven design, 3D CAD, customization, predictive analytics and other technologies, can positively impact the fashion industry socially and environmentally on a global scale.
Peanut Labs - Responses To Esomar Questions 2015Peanut Labs
This document summarizes Peanut Labs' responses to the 28 ESOMAR questions regarding online market research samples. Peanut Labs actively recruits a global sample of over 15 million pre-screened panelists from over 350 partner websites. They provide clients access to this engaged sample for surveys. Peanut Labs ensures data quality through screening, response validation, and monitoring recruitment sources and traffic. They comply with all relevant standards including privacy, data protection, and interviewing children.
The latest academic research analyzes the 4Ps model and its struggle to meet the demands of a social marketing world where interventions are increasing and evolving at a rapid rate.
The research offers a new approach to strategic social marketing with a new model; COM-SM which enables more relationship-based, proactive approach to social marketing.
The document discusses renovations made to the Flanagan Campus Center at Beatty Hall which increased space, natural light, and sense of community. The redesign included expanding the building footprint through adding a glass pavilion, improving interior spaces for gathering, recreation, and dining, and incorporating Wentworth's core values into the design. The renovated campus center now serves as the hub of student activity on campus through accommodating study, recreation, events, and providing dining, radio station, fitness facilities, and more.
The Peanut Labs team is looking forward to show gaming publishers how we monetize users in an opt-in, fun and interactive way. Schedule a meeting with us to discuss ways we can help your game make additional revenue in 2016 by emailing publishers@peanutlabs.com.
You Can Let Go Of Your Focus Groups, Really, It's O.K.iModerate
This presentation tries to help you come to grips with not always defaulting to focus groups. It gives you the reasons why people always run to groups, debunks some myths and highlghts some other options.
The document summarizes a presentation about two surveys conducted by Peanut Labs to test different question styles. The traditional survey used straightforward questions while the humanized survey employed more conversational language and humor. Results showed the humanized survey had higher completion rates and more positive feedback from respondents. The presentation demonstrates how survey design can influence data quality and participant experience.
This document contains a series of tweets from the #MRIA2014 conference hosted by @LoveStats. The tweets cover various topics related to medicine, tools, and research throughout history. They also discuss what doctors, engineers, and market researchers do. The document concludes with a song parody written and performed by Annie Pettit about innovating in market research. Contact information is provided for Annie Pettit and Jonathan Cheriff of Peanut Labs.
Toluna ASC Social Media Conference Presentation 2010 Toluna
Online community management provides a richer social experience for online panelists. It discusses how online behaviors are changing as people spend more time on social networks. Traditional survey methods are becoming less effective with lower response rates. The presentation introduces Toluna.com as the world's first online social voting community, which harnesses social media to drive engagement. Key features include personal profiles, member polls and debates, and real-time results. Benefits are outlined for panelists, agencies, brands, and Toluna. Challenges faced and lessons learned are also reviewed. The social model informs new product development and reduces costs while increasing customer insights.
This document provides an overview of the Communispace office space located in downtown Boston. Some key details include:
- The open office space is organized around centralized meeting spaces and pantries to encourage interaction and collaboration. Exposed brick walls, green columns, and bleacher seating give the space a unique vibe.
- Each floor has two pantries stocked with vending machines, microwaves, and refrigerators to keep quick refreshments accessible for employees.
- Flexible conference rooms and lounge areas allow for constant communication and teamwork. The space is designed so that every employee could potentially be in a meeting at the same time.
- Technology tools like media-scape and room wizards
Consumer Time Survey: Unwinding Think-Time ZappiStore
The most valuable resource we have in business is time. In marketing and consumer insights not having enough think-time is often the difference between a good idea and great idea. But this time-crunch isn't unique. It's something most people struggle with every day - and these people are our customers. We thought it would be interesting to ask the consumers what they would do with more free time to think and to live in an effort to find some common ground.
Key Trends in Market Research (Stockholm, June 2012)vcuniversity
Ray Poynter, Director at Vision Critical University, identifies key trends in market research including: 1) a shift to qualitative research methods over quantitative surveys; 2) the rise of social media; and 3) increased use of mobile technologies and new methods like automotive ethnography. Poynter also discusses trends involving big data, the decline of traditional websites, growth of online communities, rise of do-it-yourself research techniques, and new approaches like gamification, neuroscience, and behavioral economics. He concludes by offering five top tips for the future of market research.
A report by technology company ZappiStore (that’s us) provides insight into what consumers think about this year's (2014) holiday advertising in the UK. As a twist, we used the same research tools that billion dollar brands employ to develop and test their adverts. This unique insider data shows which advertising campaigns are actually changing how people shop this year, and why.
How Vision Critical Uses Parature Chat to Shorten Response Times and Decrease...Parature, from Microsoft
Vision Critical implemented Parature chat in 2007 to shorten customer response times and decrease costs. Parature chat allows Vision Critical to respond to customer issues within minutes on average while supporting multiple customers simultaneously. Surveys found customers strongly prefer chat for quick tactical support. As a result, chat now accounts for one quarter of Vision Critical's customer interactions. Both customers and support technicians appreciate the efficiency and collaboration benefits of Parature chat.
The webinar discussed how companies can use consumer communities to better understand customers. It explained that communities of 50-150 interested customers can provide insights over 3 weeks to months. Case studies showed how communities helped engage executives with consumer stories and insights to inspire actions. The webinar emphasized balancing real customer stories with actionable research results and measuring community efforts.
This research report pits Whole Foods against Trader Joe's. It details consumers' perceptions around the two grocers and the value proposition and how well they deliver on it. The report also takes a look at how consumers feel about the idea of Whole Foods new 365 stores.
Innovative marketing in commercial insuranceLinkedIn
David May, CMO, AIG
Michael Lock, President, Hearsay Social
Elliott Bundy, Chief Communications & Marketing Officer, XL Group plc
Emily Friedman, Senior Research Consultant, LinkedIn
A distinguished panel of marketing experts will discuss groundbreaking new research on the rising influence of digital media in the commercial insurance industry. Understand the types of information, sources, and channels used to inform decision-making at key touch points in the commercial insurance buying process.
Philip Darling provides video production and marketing services. His company specializes in creating videos that effectively communicate clients' messages and promote their brands. The video production process involves understanding the client's goals, scripting and planning the video, shooting footage, editing, and promoting the finished video online and through social media. Darling has experience creating various types of videos for both corporate and consumer clients across many industries.
This document profiles a communications, entertainment and media agency. It summarizes that the agency is comprised of experienced professionals from various backgrounds. The agency combines strategy and ideas to help brands connect with consumers. It offers a range of services including live events, exhibitions, film/video, digital, advertising and marketing. The agency has worked on large experiential projects around the world and is ready to help brands achieve their goals. Contact information is provided at the end.
The ever-increasing competition in the business landscape of the 21st century places a demand on innovation for a business to thrive. Kapisoorr provides enterprises with comprehensive technology solutions that help enhance internal operations, increases productivity and gives firms an unfair advantage over competitors.
Finalprofilecct0920 100921044316 Phpapp02Monks Inc.
Communication Crafts is a division of CCT Solutions Pvt. Ltd. established in 2005 that provides web development, software development, film production, and internet marketing services. It has over 350 completed projects across various industries in countries like the UK, Australia, Middle East, South Asia, and the US. The company has a team of over 125 professionals with capabilities in design, development, film production, and online marketing.
Peanut Labs - Responses To Esomar Questions 2015Peanut Labs
This document summarizes Peanut Labs' responses to the 28 ESOMAR questions regarding online market research samples. Peanut Labs actively recruits a global sample of over 15 million pre-screened panelists from over 350 partner websites. They provide clients access to this engaged sample for surveys. Peanut Labs ensures data quality through screening, response validation, and monitoring recruitment sources and traffic. They comply with all relevant standards including privacy, data protection, and interviewing children.
The latest academic research analyzes the 4Ps model and its struggle to meet the demands of a social marketing world where interventions are increasing and evolving at a rapid rate.
The research offers a new approach to strategic social marketing with a new model; COM-SM which enables more relationship-based, proactive approach to social marketing.
The document discusses renovations made to the Flanagan Campus Center at Beatty Hall which increased space, natural light, and sense of community. The redesign included expanding the building footprint through adding a glass pavilion, improving interior spaces for gathering, recreation, and dining, and incorporating Wentworth's core values into the design. The renovated campus center now serves as the hub of student activity on campus through accommodating study, recreation, events, and providing dining, radio station, fitness facilities, and more.
The Peanut Labs team is looking forward to show gaming publishers how we monetize users in an opt-in, fun and interactive way. Schedule a meeting with us to discuss ways we can help your game make additional revenue in 2016 by emailing publishers@peanutlabs.com.
You Can Let Go Of Your Focus Groups, Really, It's O.K.iModerate
This presentation tries to help you come to grips with not always defaulting to focus groups. It gives you the reasons why people always run to groups, debunks some myths and highlghts some other options.
The document summarizes a presentation about two surveys conducted by Peanut Labs to test different question styles. The traditional survey used straightforward questions while the humanized survey employed more conversational language and humor. Results showed the humanized survey had higher completion rates and more positive feedback from respondents. The presentation demonstrates how survey design can influence data quality and participant experience.
This document contains a series of tweets from the #MRIA2014 conference hosted by @LoveStats. The tweets cover various topics related to medicine, tools, and research throughout history. They also discuss what doctors, engineers, and market researchers do. The document concludes with a song parody written and performed by Annie Pettit about innovating in market research. Contact information is provided for Annie Pettit and Jonathan Cheriff of Peanut Labs.
Toluna ASC Social Media Conference Presentation 2010 Toluna
Online community management provides a richer social experience for online panelists. It discusses how online behaviors are changing as people spend more time on social networks. Traditional survey methods are becoming less effective with lower response rates. The presentation introduces Toluna.com as the world's first online social voting community, which harnesses social media to drive engagement. Key features include personal profiles, member polls and debates, and real-time results. Benefits are outlined for panelists, agencies, brands, and Toluna. Challenges faced and lessons learned are also reviewed. The social model informs new product development and reduces costs while increasing customer insights.
This document provides an overview of the Communispace office space located in downtown Boston. Some key details include:
- The open office space is organized around centralized meeting spaces and pantries to encourage interaction and collaboration. Exposed brick walls, green columns, and bleacher seating give the space a unique vibe.
- Each floor has two pantries stocked with vending machines, microwaves, and refrigerators to keep quick refreshments accessible for employees.
- Flexible conference rooms and lounge areas allow for constant communication and teamwork. The space is designed so that every employee could potentially be in a meeting at the same time.
- Technology tools like media-scape and room wizards
Consumer Time Survey: Unwinding Think-Time ZappiStore
The most valuable resource we have in business is time. In marketing and consumer insights not having enough think-time is often the difference between a good idea and great idea. But this time-crunch isn't unique. It's something most people struggle with every day - and these people are our customers. We thought it would be interesting to ask the consumers what they would do with more free time to think and to live in an effort to find some common ground.
Key Trends in Market Research (Stockholm, June 2012)vcuniversity
Ray Poynter, Director at Vision Critical University, identifies key trends in market research including: 1) a shift to qualitative research methods over quantitative surveys; 2) the rise of social media; and 3) increased use of mobile technologies and new methods like automotive ethnography. Poynter also discusses trends involving big data, the decline of traditional websites, growth of online communities, rise of do-it-yourself research techniques, and new approaches like gamification, neuroscience, and behavioral economics. He concludes by offering five top tips for the future of market research.
A report by technology company ZappiStore (that’s us) provides insight into what consumers think about this year's (2014) holiday advertising in the UK. As a twist, we used the same research tools that billion dollar brands employ to develop and test their adverts. This unique insider data shows which advertising campaigns are actually changing how people shop this year, and why.
How Vision Critical Uses Parature Chat to Shorten Response Times and Decrease...Parature, from Microsoft
Vision Critical implemented Parature chat in 2007 to shorten customer response times and decrease costs. Parature chat allows Vision Critical to respond to customer issues within minutes on average while supporting multiple customers simultaneously. Surveys found customers strongly prefer chat for quick tactical support. As a result, chat now accounts for one quarter of Vision Critical's customer interactions. Both customers and support technicians appreciate the efficiency and collaboration benefits of Parature chat.
The webinar discussed how companies can use consumer communities to better understand customers. It explained that communities of 50-150 interested customers can provide insights over 3 weeks to months. Case studies showed how communities helped engage executives with consumer stories and insights to inspire actions. The webinar emphasized balancing real customer stories with actionable research results and measuring community efforts.
This research report pits Whole Foods against Trader Joe's. It details consumers' perceptions around the two grocers and the value proposition and how well they deliver on it. The report also takes a look at how consumers feel about the idea of Whole Foods new 365 stores.
Innovative marketing in commercial insuranceLinkedIn
David May, CMO, AIG
Michael Lock, President, Hearsay Social
Elliott Bundy, Chief Communications & Marketing Officer, XL Group plc
Emily Friedman, Senior Research Consultant, LinkedIn
A distinguished panel of marketing experts will discuss groundbreaking new research on the rising influence of digital media in the commercial insurance industry. Understand the types of information, sources, and channels used to inform decision-making at key touch points in the commercial insurance buying process.
Philip Darling provides video production and marketing services. His company specializes in creating videos that effectively communicate clients' messages and promote their brands. The video production process involves understanding the client's goals, scripting and planning the video, shooting footage, editing, and promoting the finished video online and through social media. Darling has experience creating various types of videos for both corporate and consumer clients across many industries.
This document profiles a communications, entertainment and media agency. It summarizes that the agency is comprised of experienced professionals from various backgrounds. The agency combines strategy and ideas to help brands connect with consumers. It offers a range of services including live events, exhibitions, film/video, digital, advertising and marketing. The agency has worked on large experiential projects around the world and is ready to help brands achieve their goals. Contact information is provided at the end.
The ever-increasing competition in the business landscape of the 21st century places a demand on innovation for a business to thrive. Kapisoorr provides enterprises with comprehensive technology solutions that help enhance internal operations, increases productivity and gives firms an unfair advantage over competitors.
Finalprofilecct0920 100921044316 Phpapp02Monks Inc.
Communication Crafts is a division of CCT Solutions Pvt. Ltd. established in 2005 that provides web development, software development, film production, and internet marketing services. It has over 350 completed projects across various industries in countries like the UK, Australia, Middle East, South Asia, and the US. The company has a team of over 125 professionals with capabilities in design, development, film production, and online marketing.
Communication Crafts is a division of CCT Solutions Pvt. Ltd. established in 2005 that provides web development, software development, film production, and internet marketing services. It has over 350 completed projects across various industries in countries like the UK, Australia, Middle East, South Asia, and the US. The company has a team of over 125 professionals with capabilities in design, development, film production, and online marketing.
Digital signage has vast applications in various sectors from healthcare to food outlets, education to sports, transportation to retail. Digital signage is spreading its root in its adjacent industries by offering customizable brand content, eye-catching visuals, and analytics and reports that help clients plan their moves ahead of time.
The document provides an overview of Moorhouse Group, an insurance brokerage established in 1990. It details that Moorhouse has 15 core insurance products, works with 13 leading insurers, and has 130 staff members. The document outlines Moorhouse's process for creating new insurance products, including conducting research, securing underwriting capacity, and utilizing its technical capabilities and distribution channels. It also describes Moorhouse's direct sales and broker distribution channels.
The International Broadcasting Convention, commonly known as IBC, is an annual trade show for broadcasters, content creators/providers, equipment manufacturers and other participants in the Broadcasting industry. IBC is Europe’s largest professional broadcast show and is held every year in September in Amsterdam, Netherlands.
November 2019 Entrepreneur India Monthly Magazine
Entrepreneur India, a monthly magazine published by NPCS, is aimed at simplifying the process of choosing the suitable project for investment. It makes business decisions easier and trouble-free by providing a list of right projects for investment. Unique among project investment magazines, ‘Entrepreneur India’ is dedicated to the business of identifying sound investment projects. Every issue consists of a new list of projects which are meticulously selected by the NPCS team after being screened on various investment factors.
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I-TECHSWISS is a technology company founded in 2008 that provides product development, consulting, and manufacturing services across various industries including semiconductors, telecommunications, and consumer electronics. It has business units for safety devices for motorcycles and lifejackets. The company aims to help clients adapt to changing markets through innovative solutions and training. It has offices in Switzerland, Italy, and China and works with a global network of partners.
When you hear “digital” most people start to think about Google, Facebook or other technology companies. But now transforming into a digital company is the strategic objective for many companies across multiple sectors. We see digitisation as the driving strategy for many global business; GE’s strategy is to become the first digital industrial company and is moving its headquarters to Boston to be closer to MIT (Massachusetts Institute of Technology). Deutsche Bank wants to transform into a digital bank, and Sephora is digitising the world of beauty. The transformation is not just how these companies manage clients and deliver services through the web and smart phone apps, but back office processes, enhancing organisational agility, speeding up supply chains and recreating whole service offerings to make life easier or better for clients.
Uber Space Solutions: Integrated Communications PresentationUber Space Solutions
A presentation of Uber Space Solutions which summarises the services on offer. Please contact biz@uberspacesolutions.com if you need any of the services.
CodingExpo Technology Pvt. Ltd Is An Award Winning Web Development Company, We Also Provide Services In Digital Marketing Based In Noida, Delhi Ncr , India. Our Aims To Grow And Non-Tech Startups And Small Businesses Get Into Digital World And Maximize Their Potential.
Bouw voor de customer journeys van morgen en bereid je commerce platform voor op snelle veranderingen. Guido X Jansen geeft je 5 handvatten om je commerce strategie klaar te stomen voor de nabije toekomst, en bespreekt o.a. Composable Commerce en (B2C én B2B) Marketplaces. Mis niets en blijf je concurrentie voor! Om de concurrentie voor te blijven en te winnen in het volgende tijdperk van digital commerce, moeten B2B-bedrijven samenwerken met leveranciers van commerce-technologie die hen helpen zich aan te passen aan de veranderende marktomstandigheden. Onze experts Henk Mensinga en Guido X Jansen bespreken o.a. hoe een Composable Commerce-aanpak B2B-bedrijven helpt hun e-commerce-strategie klaar te stomen voor de toekomst, hoe een B2B marktplaats early movers kan helpen de digitale race te winnen én hoe ze kunnen groeien in het digitale domein.
Krakul is Estonia's leading IoT and autonomous systems design consultancy that provides services from product feasibility evaluation to software/firmware development and full lifecycle support. They have worked on over 100 projects in 20+ countries across industries like aerospace, industrial IoT, and smart cities. The company has experienced strong growth, with a 53% increase in revenue last fiscal year to €1M and a team that has tripled to 17 members recently. Krakul prides itself on its human-centric approach to understanding client needs, flexibility, and building long-term partnerships based on mutual trust.
Mark Wing brings together experts globally to co-engineer brand experiences. Interrelated uses a proven process of meaning creation, positioning, and reinforcing strategy to develop strong brands. Some of Interrelated's clients include Nexant for whom they created a brand identity and user experience for energy products, NHS Direct for whom they developed a communications strategy, and Silverwing for whom they created a branding, messaging, and website for non-destructive testing equipment.
Kumbh Design Inc. is a creative agency that has served domestic and international clients since 1999. They have a team of artists and designers who transform ideas into creative works. The agency structures projects as either job-based or retainership contracts to develop new marketing tools for clients. Kumbh Design offers services such as branding, advertising, print media, web design, and films to communicate clients' visions effectively. Their expertise includes graphic design, web design, and film production. They have worked with clients across various industries.
Advanced Storytelling Concepts for MarketersEd Shimp
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
We will discuss:
• Rhetoric – The art of effective communication
• The Socratic Method – You cannot teach, but you can persuade people to learn
• Plato’s Cave – You sell products, but you market ideas
• Aristotle’s Six Dramatic Elements – The secret recipe for marketing stories
This is for senior marketers who are tasked with creating effective narratives or guiding others in the process. By the end of the session, attendees will have gained the knowledge needed to work storytelling into all phases of the buyer’s journey.
The Future of ''Digital marketing'' .pptxbhavanasizcom
Digital marketing leverages digital channels such as SEO, content marketing, social media, PPC, and email to promote products or services. It includes affiliate and influencer marketing, mobile strategies, and online PR. Marketing automation helps streamline efforts, while analytics guide data-driven decisions. The objective is to engage target audiences, drive conversions, and build brand loyalty by reaching customers in the digital spaces they frequent.The future of digital marketing will be driven by advancements in artificial intelligence (AI) for personalized content and customer service, and the rise of voice search optimization due to smart speakers. Video content, especially short-form videos, will continue to dominate, while augmented reality (AR) and virtual reality (VR) will enhance customer experiences. Emphasis on data privacy and compliance will grow, alongside the need for seamless omnichannel marketing. Blockchain technology will offer secure digital advertising, and sustainability will become a key focus. With the advent of 5G technology, faster mobile internet will enable new innovations, and advanced personalization will deliver highly relevant content to users.
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Basic Management Concepts., “Management is the art of getting things done thr...DilanThennakoon
The managers achieve organizational objectives by getting work from
others and not performing in the tasks themselves.
Management is an art and science of getting work done through people.
It is the process of giving direction and controlling the various activities
of the people to achieve the objectives of an organization Management is a universal process in all organized, social and economic activities. Wherever
there is human activity there is management.
Management is a vital aspect of the economic life of man, which is an organized group activity. A
central directing and controlling agency is indispensable for a business concern. The productive
resources –material, labour, capital etc. are entrusted to the organizing skill, administrative ability
and enterprising initiative of the management. Thus, management provides leadership to a
business enterprise. Without able managers and effective managerial leadership the resources of
production remain merely resources and never become production. Management occupies such an
important place in the modern world that the welfare of the people and the destiny of the country
are very much influenced by it.
1.2 MEANING OF MANAGEMENT
Management is a technique of extracting work from others in an integrated and co-ordinated
manner for realizing the specific objectives through productive use of material resources.
Mobilising the physical, human and financial resources and planning their utilization for business
operations in such a manner as to reach the defined goals can be benefited to as management.
1.3 DEFINITION OF MANAGEMENT
Management may be defined in many different ways. Many eminent authors on the subject have
defined the term "management". Some of these definitions are reproduced below:
In the words of George R Terry - "Management is a distinct process consisting of planning,
organising, actuating and controlling performed to determine and accomplish the objectives by the
use of people and resources".
According to James L Lundy - "Management is principally the task of planning, co¬ordinating,
motivating and controlling the efforts of others towards a specific objective",
In the words of Henry Fayol - "To manage is to forecast and to plan, to organise, to command, to
co-ordinate and to control".
According to Peter F Drucker - "Management is a multipurpose organ that manages a business and
manages managers and manages worker and work".
In the words of J.N. Schulze - "Management is the force which leads, guides and directs an
organisation in the accomplishment of a pre-determined object".
In the words of Koontz and O'Donnel - "Management is defined as the creation and maintenance
of an internal environment in an enterprise where individuals working together in groups can
perform efficiently and effectively towards the attainment of group goals".
According to Ordway Tead - "Management is the process and agency which directs and guides the
operations of an organisation in realising of established aim
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your business
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.
How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdfSimpleMoneyMaker
Discover the power of affiliate marketing with ChatGPT! This comprehensive guide takes you through the process of starting and scaling your affiliate marketing business using the latest AI technology. Learn how to leverage ChatGPT to generate content ideas, create engaging articles, and connect with your audience through personalized interactions. From building your strategy and optimizing conversions to analyzing performance and staying updated with industry trends, this eBook provides everything you need to know to succeed in affiliate marketing. Whether you're a beginner looking to start your online business or an experienced marketer wanting to take your efforts to the next level, this guide is your roadmap to success in the world of affiliate marketing.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Breaking Silos To Break Bank: Shattering The Divide Between Search And SocialNavah Hopkins
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
2. ABOUT US
!
Quirk Brand
Communication
Quirk is a 5 year old strategic communication and design firm.
We aid businesses to design meaningful communication that
grows brands and delights consumers.