AS Media Main Task - Questionnaire Results and Evaluation

1. Questionnaire Results and
Evaluation

2. Which of these words/phrases would be the most effective as a
film title for a crime drama featuring a robbery?
The number of participants that chose
which film title would fit best within our
0 1 2 3 4 5 6
Number of participants
crime drama.
Potential film titles

3. Evaluation of Graph 1
The least popular film title is ‘The Night Before’ as nobody selected it.
A reason for this could be that it’s too long so doesn’t capture the
audiences attention and it doesn’t fit within our genre (crime drama).
The most popular is ‘Masked’ with 40% of participants choosing it.
They may think it’s suitable for a crime drama that features a robbery
and it’s monosyllabic which means its not only catchy but also
memorable.
We chose to ask this question as we believe it will greatly benefit our
work by helping us to decide what would be the most popular and
effective title for our movie. It’s important that the audience like the
title as it’s one of the first parts of the film that they see and it’s vital
that they have a good first impression, encouraging them to watch
the rest of the film. It also helps us to determine whether our film title
ideas are adequate and if they fit within our genre; if the participants
didn’t like any of them we’d know that we would have to rethink our
ideas.

4. Name two features that should be in an opening scene in order to
capture the audience’s attention and influence them to watch the
rest of the film.
Action
Cliffhanger
Dramatic music
Element of confusion (intriguing)
Special effects
Realistic
Popular actors
Fits genre

5. Evaluation
We got the participants to name two features that they believe
should be in an opening scene and the most popular answers
are displayed on the previous slide.
In our personal opinion we think that having a cliffhanger is
the most important element of the opening scene in a crime
drama as it leaves the audience wanting to know more,
therefore persuading them to continue watching. It also
makes the audience question what might happen next
allowing them to feel more engaged with the film and adding
an element of suspense.
We decided to include this question because it gives us a
good idea of what the audience want from an opening scene
and therefore it also provides us with a good idea of the
necessities that should be incorporated into our film.

6. In your opinion what would you expect a typical robber to wear?
Black clothing
Boots
Face covered
Balaclava
Hoodie
Gloves
Scarf over face
Masks

7. Evaluation
We got the participants to state what items of clothing they’d expect a
typical robber to wear. All the answers we got were predictable and
there was nothing unexpected, meaning that our already existing
ideas for the robbers clothing were confirmed.
We felt this would be a useful question as it was a way of ensuring
we were on the right lines and that our initial thoughts on the
costumes for our film were accurate.
We can’t incorporate all the clothing that was suggested by our
participants so we decided to select the ones that will fit the best
within our opening scene. We are going to use all black clothing such
as black hoodies, black gloves and both robbers will have scarves
covering their faces. We decided to use scarves instead of
balaclavas as our robbers are meant to be inexperienced and are
committing their first crime meaning that balaclavas may look too far-fetched
and unrealistic.

8. Which one of these items is a robber most likely to steal during a
break in?
The percentage of people who thought a robber
was most likely to steal that particular object.
Jewellery
29%
Electricals
22%
Clothing
0%
Car keys
Money/credit
cards
14%
Food
0%
14%
Furniture
7%
Antiques
14%

9. Evaluation of Graph 2
We asked our participants what items they thought a robber was
most likely to steal. The outcome was that jewellery was the most
popular as 29% of participants chose it most likely to be stolen
and the least preferable item to steal was food and clothing which
were both selected by 0% of participants.
We chose to ask this question as a method of helping us to
decide certain aspects of our plot, for example our robbers are
going to focus on stealing jewellery from a jewellery box and are
also going to search the house for electricals which was the
second most popular item. It’s important that we take the
participants opinions into account as it will make our film more
realistic and believable if the robbers are stealing valuable items
rather than things such as clothes or food. Furthermore, we
ensured that our questionnaires participants were the same age
as our target audience which means they will be the ones
watching the film so their opinions are vital to the success of our
movie.

10. If you were a robber and were about to be caught red handed
what would your reaction be?
0
2
4
6
Do nothing
Hand yourself in
Hide
Fight
Run away
Number of participants
Reaction to being caught
A graph to show which reaction to being
caught red handed was chosen most
frequently

11. What is the reason behind the reaction you chose to being caught
red handed?
Unsure what to do, no options ‘Run Away’
Scared
Don’t want to go to prison
Less likely to get caught
Might evade police
Punishment may be less severe
You know you’re in the wrong
‘Fight’
Nothing to lose
Prison is better than current living conditions
Dislike police
Angry
‘Hide’
‘Hand yourself in’
‘Do nothing’
Scared

12. Evaluation of graph 3
Our graph shows that the most popular reaction to being caught red handed
was to run away, and the least popular was to do nothing or to fight.
We then asked for the reasons behind that reaction the participants chose, and
often people said they would run away because they wouldn’t want to go to
prison and they would be scared of getting caught. However some people said
that they wouldn’t run away and would rather hand themselves in as prison
could be better than their current living conditions and it might mean their
punishment would be less severe. Also, people stated that they wouldn’t fight
as it may lead to an even worse punishment, could lead to injury or they would
be too scared that they would lose in a fight against policemen.
We decided to ask this question as our plot involves the robbers running away
from the police and we wanted to discover if this would be an accurate
portrayal of what others would do if they were caught in a similar scenario. Our
results revealed that the majority of people agree that they would also run
away adding to the believability of our film and allowing the audience to relate
with the characters. It also helped to determine the end of our opening scene
because if for example hiding was the most popular reaction we may have to
alter the ending to make the robbers hide from the police rather than run away
to match the audiences expectations and fit in with their desires.