The questionnaire received 25 responses about preferences for horror movies. It found that most respondents were 15-19 years old (84%) and male (88%). Most watch horror films monthly (32%) or never (28%). Psychological (32%) and supernatural (28%) were the most popular genres. Respondents preferred films set in isolated locations (28%) and liked the idea of supernatural beings as villains (32%). The most popular film choice was Paranormal Activity (28%).
Online recruitment seminar 2011 seo social media herwin weversHerwin Wevers
Online recruitment uses the power of the internet to match people to jobs. Fundamentally, it is about publishing vacancies on your corporate websites, in social media and/or in job boards.
The challenge is to increase your traffic to and to improve conversions at the central hub (corporate recruitment site).
The real strength and power of online recruitment lie in harnessing internet technology to not just attract candidates but to deal with them too. In this sense it is also about streamlining the recruitment process
This presentation addresses the genertion of traffic through the means on SEO and Social Media.
In the Pan-European Online Recruitment Seminar IBB organized in-depth interactive sessions and workshops of companies like L’Oréal, SEAT, CERN, Sonru, Recruit2, <a>WebBoomm</a> and more.
2010 pop cap_social_gaming_research_resultsweichengwendao
1) Social game players average 43 years old, with 20% under 30 and 38% over 50. Americans tend to be older than Brits.
2) Most social gamers are either single without children (28%) or married with children at home (28%).
3) The largest groups work full-time (41%) or are retired (13%), though more Brits work full-time and Americans are retired.
Ipsos MORI: Best Party on Key Issues: September 2012Ipsos UK
Ahead of the Labour Party Conference, the latest Ipsos MORI poll shows which party the public thinks has the best policies on key issues.
The public see the Conservative Party as having the best policies on managing the economy (5 point lead over Labour), crime and anti-social behaviour (10 point lead), and asylum and immigration (7 point lead), according to the latest poll from Ipsos MORI. Labour however are seen as the best party on: healthcare (30 point lead over the Conservatives), unemployment (by 13 points), education (12 point lead), taxation (by 5 points), benefits (by 4 points), housing (13 point lead) and transport (by 8 points
Nearly 3 in 4 Americans participate in social media, with Facebook being the dominant platform. Younger Americans are more likely to use social media and expect faster responses to requests for emergency assistance posted on social media. During emergencies, about half of Americans would use social media to request help or inform others of their safety. Most agree that emergency responders should monitor social media to quickly aid requests for assistance posted there.
Nearly 3 in 4 Americans participate in social media, with Facebook being the dominant platform. Younger Americans are more active users of social media. During emergencies, about half have used social media to get information, though TV remains the top source. Many would also use social media to request help or inform others of their safety. Younger users are more likely to take emergency related actions on social media and expect faster response times from agencies. Overall, social media is becoming an important tool during disasters, especially for communicating and requesting assistance.
This document contains statistics on the usage of various social media and networking sites:
- Facebook is the most popular social network for adolescents, youth, and adults at 87%, followed by Tuenti at 62% and others below 25%
- Email is the most widely used social network at 11.1%, followed by Twitter at 10.8% and others below 6%
- LinkedIn is the most commonly used professional network at 50%, followed by Xing at 21% and others below 15%
- Instagram and YouTube are the most popular platforms for sharing photos at 44% and 31% respectively, followed by others below 18%
The document provides a summary of key findings from a Forrester Technographics survey on how young people in the UK use social media. Some of the main findings include:
- Young people (ages 13-19) are online every day but no more frequently than other age groups. They access the internet from more locations than older groups.
- For young people, internet use is more of a social activity - they are more likely to have friends over or listen to music while online compared to older groups.
- Young people spend less time watching TV and more time surfing the internet than older age groups, but TV still takes up more of their weekly leisure time.
- Young people are far more likely
Online recruitment seminar 2011 seo social media herwin weversHerwin Wevers
Online recruitment uses the power of the internet to match people to jobs. Fundamentally, it is about publishing vacancies on your corporate websites, in social media and/or in job boards.
The challenge is to increase your traffic to and to improve conversions at the central hub (corporate recruitment site).
The real strength and power of online recruitment lie in harnessing internet technology to not just attract candidates but to deal with them too. In this sense it is also about streamlining the recruitment process
This presentation addresses the genertion of traffic through the means on SEO and Social Media.
In the Pan-European Online Recruitment Seminar IBB organized in-depth interactive sessions and workshops of companies like L’Oréal, SEAT, CERN, Sonru, Recruit2, <a>WebBoomm</a> and more.
2010 pop cap_social_gaming_research_resultsweichengwendao
1) Social game players average 43 years old, with 20% under 30 and 38% over 50. Americans tend to be older than Brits.
2) Most social gamers are either single without children (28%) or married with children at home (28%).
3) The largest groups work full-time (41%) or are retired (13%), though more Brits work full-time and Americans are retired.
Ipsos MORI: Best Party on Key Issues: September 2012Ipsos UK
Ahead of the Labour Party Conference, the latest Ipsos MORI poll shows which party the public thinks has the best policies on key issues.
The public see the Conservative Party as having the best policies on managing the economy (5 point lead over Labour), crime and anti-social behaviour (10 point lead), and asylum and immigration (7 point lead), according to the latest poll from Ipsos MORI. Labour however are seen as the best party on: healthcare (30 point lead over the Conservatives), unemployment (by 13 points), education (12 point lead), taxation (by 5 points), benefits (by 4 points), housing (13 point lead) and transport (by 8 points
Nearly 3 in 4 Americans participate in social media, with Facebook being the dominant platform. Younger Americans are more likely to use social media and expect faster responses to requests for emergency assistance posted on social media. During emergencies, about half of Americans would use social media to request help or inform others of their safety. Most agree that emergency responders should monitor social media to quickly aid requests for assistance posted there.
Nearly 3 in 4 Americans participate in social media, with Facebook being the dominant platform. Younger Americans are more active users of social media. During emergencies, about half have used social media to get information, though TV remains the top source. Many would also use social media to request help or inform others of their safety. Younger users are more likely to take emergency related actions on social media and expect faster response times from agencies. Overall, social media is becoming an important tool during disasters, especially for communicating and requesting assistance.
This document contains statistics on the usage of various social media and networking sites:
- Facebook is the most popular social network for adolescents, youth, and adults at 87%, followed by Tuenti at 62% and others below 25%
- Email is the most widely used social network at 11.1%, followed by Twitter at 10.8% and others below 6%
- LinkedIn is the most commonly used professional network at 50%, followed by Xing at 21% and others below 15%
- Instagram and YouTube are the most popular platforms for sharing photos at 44% and 31% respectively, followed by others below 18%
The document provides a summary of key findings from a Forrester Technographics survey on how young people in the UK use social media. Some of the main findings include:
- Young people (ages 13-19) are online every day but no more frequently than other age groups. They access the internet from more locations than older groups.
- For young people, internet use is more of a social activity - they are more likely to have friends over or listen to music while online compared to older groups.
- Young people spend less time watching TV and more time surfing the internet than older age groups, but TV still takes up more of their weekly leisure time.
- Young people are far more likely
This is a slide show from an interactive training designed for tobacco control advocates and enthusiasts working with youth and young adults. In the training, we reviewed content and navigation of the ATTACK Toolkit. With the help from Jeff Jordan, President and Founder of Rescue Social Change Group, we highlighted how Social Branding strategy promotes tobacco-free lifestyles.
Passion,persistence,partnerships secrets for earning more onlinenfpSynergy
Passion, persistence, and partnerships are key to earning more online. Over the past decade, internet and broadband access has grown significantly in UK households. Mobile internet access has also increased dramatically, with nearly half of people now using their phones to access the internet. Social networking participation has also risen sharply, especially on Facebook. Charities have embraced various online tools and social media to communicate with supporters, promote campaigns, understand views, and fundraise. However, strategies and board-level approval of internet efforts varies significantly among charities. Website usage is typically tracked by metrics like page views, unique visitors, and email metrics.
Bobby Duffy (Twitter: @BobbyIpsosMORI) is Director of the global Ipsos Social Research Institute and is also a Visiting Senior Fellow, King’s College London
A survey of 446 Millennials found that the economy is the most important problem facing the country according to 71% of respondents. Other key issues included healthcare (9%) and the budget deficit (7%). Most respondents get their news about the election from television (38%) or the internet (52%) and will be influenced most by television (32%) or the internet (36%) in how they vote. Adding Paul Ryan to the ticket does not help and may hurt Mitt Romney's chances of becoming president according to respondents, with 41% saying Ryan hurts Romney's chances.
Phocuswright Presentation - Forum Panrotas 2011Gabriela Otto
The document discusses online travel trends based on data from PhoCusWright. It shows that globally, online travel penetration is growing steadily each year. In 2010, publicly traded online travel agencies like Expedia, Priceline, and Ctrip saw significant increases in gross bookings and other financial metrics compared to 2009. The growth rates of these OTAs indicate the online travel market is expanding rapidly. Mobile technologies are also disrupting traditional online and offline travel research and booking patterns.
Presentation (abridged) delivered by Kim Walker, CEO SILVER Group to the 2nd Southeast Asian iMedia Agency Summit held in Phuket, Thailand on October 5~7, 2009. Features information about the ageing consumer and their online habits.
- The factsheet provides a summary of research comparing mobile usage and attitudes towards mobile advertising in the UK and Germany.
- Calling and SMS are the most popular mobile activities in both countries, though usage is more intensive in the UK. Mobile internet usage has reached mass adoption in the UK but remains niche in Germany.
- Initially, attitudes towards mobile advertising are more positive in Germany, but control and incentives are the strongest drivers of positive attitude in both countries. Younger users have the most positive attitudes.
- The UK focuses more on new channels like display and MMS ads, while Germany relies more on SMS and voice ads.
Ipsos MediaCT: Business Elite BE: Barometer Digital Section, 2011Ipsos UK
The iPad is the Apple of the global Business Elite's eye, while iPhone has made serious inroads into BlackBerry's dominance of the business smartphone market, according to the latest BE Barometer from Ipsos MediaCT.
Pew internet older adults and social mediaEsther Vargas
Social media use among older adults has nearly doubled over the past year. While those ages 18-29 still use social media the most, usage increased most dramatically among those ages 50-64 (up 88%) and 65+ (up 100%). Older adults are using social media to reconnect with people from their past and find support networks. While email is still very popular, social media allows older users to easily share photos, videos, and updates with growing networks of contacts.
The document summarizes the results of a survey of over 2,000 teens on their online habits, technology use, music and media preferences, spending habits, and views on the economy. It finds that most teens spend 3-6 hours online daily and prefer sites like Facebook, that hip hop and pop music are most popular, and that the recession has led 85% of teens to change their spending habits.
The document discusses creating a film trailer for a spoof comedy film to attract a large audience as comedy is shown to be popular. Survey results show that the target audience enjoys watching films and television, confirming they would be interested in watching a film trailer. The killer's point of view is proposed as an idea for the trailer as an unconventional concept that could attract more viewers.
The document contains the results from a survey about film preferences. It includes charts and graphs on the demographics of respondents such as gender, age, ethnicity, education level, employment status and social class. Additional charts show respondents' favorite and least favorite film genres, as well as their familiarity with specific genres like film noir and whether they had seen a short film before. The concluding chart indicates that most respondents prefer feature films over short films.
Nearly 3 in 4 Americans participate in social media, with Facebook being the dominant platform. Younger Americans are more active users of social media. During emergencies, about half have used social media to get information, though TV remains the top source. Many would sign up for alerts or use social media to request help, provide eyewitness reports, or let others know they are safe. Younger users are more likely to engage with emergency responders on social media and expect a faster response.
Nearly 3 in 4 Americans participate in social media, with Facebook being the dominant platform. Younger Americans are more engaged with social media and are more likely to use it during emergencies to get information, request help, and let others know they are safe. While expectations differ between age groups, many agree that emergency responders should monitor social media for requests and that help should arrive within an hour of a social media request.
1) Nearly 3 in 4 Americans participate in at least one social media platform, with Facebook being the most popular at 58%. Usage varies with age, education level, and whether respondents have children.
2) The majority (82%) of social media users participate at least once a week, with nearly half using social media daily.
3) During emergencies, about half of respondents have used or would use social media to get information, with Facebook being the most common platform for posting eyewitness information. If 911 was busy, most would try contacting emergency services through other means like phone, text, or visiting in person.
1. The majority (56%) of respondents were female.
2. Most (64%) respondents were 26 years or older.
3. Alternative rock (36%) and hard rock (16%) were the most popular genres of rock music.
4. Black metal (44%) and groove metal (24%) were the most popular subgenres of heavy metal.
This survey of 374 US Hispanic mobile users found that:
- 64% go to the movies at least once a month, with 26% going weekly
- 92% buy tickets at the box office, while 28% find out about movies on their mobile device
- 45% prefer going to the movies on Saturdays
- 66% decide what movie to see within 24 hours, preferring action movies (41%)
- Word of mouth (54%) is most common for recommending movies, though 25% use Facebook
Several times a day, 34%
Once a day, 30%
2-3 times a week, 31%
The majority (95%) of social game players play multiple times per week. Social game players in the US tend to play more frequently than those in the UK, with 68% of US players playing at least once daily compared to 55% of UK players. Over half (56%) of social game players have been playing for at least one year. Social games represent 39% of players' total game time, followed by hardcore games at 31% and casual games at 30%. Desktop and laptop computers are the most used device for all game types at 49%.
The questionnaire responses showed that:
1) The target audience consists equally of boys and girls aged 15-25 years.
2) Bhangra was the most popular music genre and most prefer to watch music videos on platforms like the internet and TV.
3) Illegally downloading music and watching channels like Brit Asia that play bhangra videos are common.
4) Music videos with colors and performances that have meaning are most appealing, while special effects are disliked.
This is a slide show from an interactive training designed for tobacco control advocates and enthusiasts working with youth and young adults. In the training, we reviewed content and navigation of the ATTACK Toolkit. With the help from Jeff Jordan, President and Founder of Rescue Social Change Group, we highlighted how Social Branding strategy promotes tobacco-free lifestyles.
Passion,persistence,partnerships secrets for earning more onlinenfpSynergy
Passion, persistence, and partnerships are key to earning more online. Over the past decade, internet and broadband access has grown significantly in UK households. Mobile internet access has also increased dramatically, with nearly half of people now using their phones to access the internet. Social networking participation has also risen sharply, especially on Facebook. Charities have embraced various online tools and social media to communicate with supporters, promote campaigns, understand views, and fundraise. However, strategies and board-level approval of internet efforts varies significantly among charities. Website usage is typically tracked by metrics like page views, unique visitors, and email metrics.
Bobby Duffy (Twitter: @BobbyIpsosMORI) is Director of the global Ipsos Social Research Institute and is also a Visiting Senior Fellow, King’s College London
A survey of 446 Millennials found that the economy is the most important problem facing the country according to 71% of respondents. Other key issues included healthcare (9%) and the budget deficit (7%). Most respondents get their news about the election from television (38%) or the internet (52%) and will be influenced most by television (32%) or the internet (36%) in how they vote. Adding Paul Ryan to the ticket does not help and may hurt Mitt Romney's chances of becoming president according to respondents, with 41% saying Ryan hurts Romney's chances.
Phocuswright Presentation - Forum Panrotas 2011Gabriela Otto
The document discusses online travel trends based on data from PhoCusWright. It shows that globally, online travel penetration is growing steadily each year. In 2010, publicly traded online travel agencies like Expedia, Priceline, and Ctrip saw significant increases in gross bookings and other financial metrics compared to 2009. The growth rates of these OTAs indicate the online travel market is expanding rapidly. Mobile technologies are also disrupting traditional online and offline travel research and booking patterns.
Presentation (abridged) delivered by Kim Walker, CEO SILVER Group to the 2nd Southeast Asian iMedia Agency Summit held in Phuket, Thailand on October 5~7, 2009. Features information about the ageing consumer and their online habits.
- The factsheet provides a summary of research comparing mobile usage and attitudes towards mobile advertising in the UK and Germany.
- Calling and SMS are the most popular mobile activities in both countries, though usage is more intensive in the UK. Mobile internet usage has reached mass adoption in the UK but remains niche in Germany.
- Initially, attitudes towards mobile advertising are more positive in Germany, but control and incentives are the strongest drivers of positive attitude in both countries. Younger users have the most positive attitudes.
- The UK focuses more on new channels like display and MMS ads, while Germany relies more on SMS and voice ads.
Ipsos MediaCT: Business Elite BE: Barometer Digital Section, 2011Ipsos UK
The iPad is the Apple of the global Business Elite's eye, while iPhone has made serious inroads into BlackBerry's dominance of the business smartphone market, according to the latest BE Barometer from Ipsos MediaCT.
Pew internet older adults and social mediaEsther Vargas
Social media use among older adults has nearly doubled over the past year. While those ages 18-29 still use social media the most, usage increased most dramatically among those ages 50-64 (up 88%) and 65+ (up 100%). Older adults are using social media to reconnect with people from their past and find support networks. While email is still very popular, social media allows older users to easily share photos, videos, and updates with growing networks of contacts.
The document summarizes the results of a survey of over 2,000 teens on their online habits, technology use, music and media preferences, spending habits, and views on the economy. It finds that most teens spend 3-6 hours online daily and prefer sites like Facebook, that hip hop and pop music are most popular, and that the recession has led 85% of teens to change their spending habits.
The document discusses creating a film trailer for a spoof comedy film to attract a large audience as comedy is shown to be popular. Survey results show that the target audience enjoys watching films and television, confirming they would be interested in watching a film trailer. The killer's point of view is proposed as an idea for the trailer as an unconventional concept that could attract more viewers.
The document contains the results from a survey about film preferences. It includes charts and graphs on the demographics of respondents such as gender, age, ethnicity, education level, employment status and social class. Additional charts show respondents' favorite and least favorite film genres, as well as their familiarity with specific genres like film noir and whether they had seen a short film before. The concluding chart indicates that most respondents prefer feature films over short films.
Nearly 3 in 4 Americans participate in social media, with Facebook being the dominant platform. Younger Americans are more active users of social media. During emergencies, about half have used social media to get information, though TV remains the top source. Many would sign up for alerts or use social media to request help, provide eyewitness reports, or let others know they are safe. Younger users are more likely to engage with emergency responders on social media and expect a faster response.
Nearly 3 in 4 Americans participate in social media, with Facebook being the dominant platform. Younger Americans are more engaged with social media and are more likely to use it during emergencies to get information, request help, and let others know they are safe. While expectations differ between age groups, many agree that emergency responders should monitor social media for requests and that help should arrive within an hour of a social media request.
1) Nearly 3 in 4 Americans participate in at least one social media platform, with Facebook being the most popular at 58%. Usage varies with age, education level, and whether respondents have children.
2) The majority (82%) of social media users participate at least once a week, with nearly half using social media daily.
3) During emergencies, about half of respondents have used or would use social media to get information, with Facebook being the most common platform for posting eyewitness information. If 911 was busy, most would try contacting emergency services through other means like phone, text, or visiting in person.
1. The majority (56%) of respondents were female.
2. Most (64%) respondents were 26 years or older.
3. Alternative rock (36%) and hard rock (16%) were the most popular genres of rock music.
4. Black metal (44%) and groove metal (24%) were the most popular subgenres of heavy metal.
This survey of 374 US Hispanic mobile users found that:
- 64% go to the movies at least once a month, with 26% going weekly
- 92% buy tickets at the box office, while 28% find out about movies on their mobile device
- 45% prefer going to the movies on Saturdays
- 66% decide what movie to see within 24 hours, preferring action movies (41%)
- Word of mouth (54%) is most common for recommending movies, though 25% use Facebook
Several times a day, 34%
Once a day, 30%
2-3 times a week, 31%
The majority (95%) of social game players play multiple times per week. Social game players in the US tend to play more frequently than those in the UK, with 68% of US players playing at least once daily compared to 55% of UK players. Over half (56%) of social game players have been playing for at least one year. Social games represent 39% of players' total game time, followed by hardcore games at 31% and casual games at 30%. Desktop and laptop computers are the most used device for all game types at 49%.
The questionnaire responses showed that:
1) The target audience consists equally of boys and girls aged 15-25 years.
2) Bhangra was the most popular music genre and most prefer to watch music videos on platforms like the internet and TV.
3) Illegally downloading music and watching channels like Brit Asia that play bhangra videos are common.
4) Music videos with colors and performances that have meaning are most appealing, while special effects are disliked.
The document appears to be a survey about starting a new music magazine. It asks respondents questions about their demographics, music interests, and preferred content and features for the magazine. Examples of questions include whether the respondent is female or male, their favorite color, how often they would like the magazine released, what type of music they listen to, and what price they would pay. The survey gauges interest across a range of topics to help define the magazine concept and target audience.
This document discusses social business design and innovation management. It covers several topics including:
- The power of viral marketing and transparency.
- Different perspectives on using paid actresses in advertising.
- How online research and purchases are increasingly common.
- The role of mobile phones and smartphones in online activities.
- Opportunities for customer segmentation and targeted strategies using social data.
- Setting strategic goals around listening, connecting, creating momentum, supporting customers.
The document summarizes the results of a questionnaire given to 20 participants about their viewing habits and preferences related to thriller films. It finds that 60% of participants were male, most were aged 16-25, and the top three ethnicities were African Caribbean, Caucasian, and Asian. The majority (40%) watch films via internet streaming sites. Crime and horror thrillers were the most preferred genres. Suspense was overwhelmingly the most enjoyed aspect of thrillers and was also deemed the most important element for a good thriller film, along with a good storyline. Participants primarily find out about new films online and through movie trailers.
The document is a questionnaire analyzing readers of rap magazines. It contains questions about demographics (ages 23-27, gender split 53% male 47% female), favorite artists (Linkin Park and Eminem most popular at 20% and 24%), music genres (rap and hip-hop most popular at 33% and 24%), preferred frequency of issues (weekly 34% monthly 53%), favorite magazine features (photo shoots and competitions most popular at 34% and 28%), price willing to pay ($4-5 most popular at 76%), concert attendance (monthly most popular at 40%), preferred magazine (Vibe most popular at 34%), and preferred freebies (sunglasses most popular at 39%).
Questionnaire Analysis of music magazinexenni_aliee
The document is a questionnaire analyzing readers of rap magazines. It contains questions about demographics (ages 23-27, gender 53% male), favorite artists (Linkin Park, Eminem most popular), music genres (rap and hip-hop most liked), preferred frequency of issues (weekly or monthly), what attracts readers to magazines (reviews, photoshoots, competitions), price willing to pay ($4-5), concert attendance (monthly most common), preferred magazines (XXL and Vibe most popular), and freebies wanted (sunglasses top choice).
The document discusses research conducted on the target audience for a horror film trailer project. A survey collected responses from 30 people, mostly teenage girls. Results showed that over 80% of respondents were female, around 50% were 17 or younger, and over 40% enjoyed horror movies "a lot". Common elements seen in horror trailers included torture, ghosts, and serial killers. The document analyzes these results to help inform the type of trailer that will appeal most to the target audience.
73% of respondents were between ages 16-20, which aligns with the target horror movie audience. 88% were male. Psychological horror was the most popular subgenre. 73% liked gore in horror movies. 58% preferred both CCTV and hand-held camerawork. The plot was the most liked horror film feature. 72% found both human and beast-like monsters scary. The favorite setting was abandoned environments.
This document discusses the results of a survey conducted by Colmar Brunton on online social networking in New Zealand. It finds that Facebook is the most popular social networking site, with 72% of online New Zealanders being members. It also examines who social networkers follow on these sites, with 96% following friends and 87% following family, while only 18% follow companies or brands. The challenges for brands engaging in social media are also reviewed.
Commissioned by the Canadian Association of Radio Broadcasters, this survey is an adjunct to a larger Canadian study exploring the role and relevance of radio in today’s fast-changing media landscape. The purpose of this U.S. survey was to better understand the impact of Pandora on broadcast radio in the U.S. in advance of Pandora’s anticipated launch in Canada within the next few years.
The document contains survey results from audiences about their preferences for slasher/horror films. Key findings include:
- Respondents were nearly 50-50 male to female, showing broad appeal of the genre. Most were ages 11-20.
- Knives were the most popular murder weapon. Neighborhoods were the preferred film location.
- Audiences enjoy opening scenes showing normal life and watching the first girl die. Illegal downloading has impacted cinema attendance.
The survey of thriller movie viewers found that:
1) 67% of participants were aged 16-18, the target demographic.
2) Psychological thrillers were the most popular genre at 20% of participants.
3) Half of participants said their favorite part of thrillers was the suspense.
4) The most popular thriller movie was The Grudge at 15% of participants.
The document provides details on the design and layout of a movie poster and magazine cover that were created to promote a horror film. Key elements included on both the poster and magazine cover were the film's villain depicted in close-up shots, a red and white color palette, matching fonts, and the placement of images and text to draw attention. Continuity between the two promotional pieces was achieved through similar visual styles, fonts, and depictions of the villain to brand the film.
Horror films seek to elicit negative emotional reactions from viewers by playing on primal fears. They often feature startling scenes involving macabre or supernatural themes. Over time, horror movies have evolved to reflect new generations' fears, from alien invasions after Sputnik to mutated creatures resulting from nuclear technology. Successful horror relies on effective use of setting, characters, sound, villains, and props to frighten audiences. Key elements include isolated locations, stereotypical character types like the "final girl," unsettling soundtracks, masked or inhuman villains, and disturbing weapons.
Horror films seek to elicit negative emotional reactions from viewers by playing on primal fears. They often feature startling scenes involving macabre or supernatural themes. Horror movies have evolved over time to reflect new generations' fears, from alien invasions after Sputnik to mutated creatures resulting from nuclear power. While staples like ghosts and monsters remain, they are now presented through innovative means like vengeful computer spirits or virus-created zombies. Successful horror films rely on effective use of setting, characters, sound, villains, and weapons to frighten audiences.
This document analyzes and compares the poster the author created for their film "The Tormented" to industry standard posters, particularly the poster for the film "Rec 2".
The author discusses several design elements of their poster and how they were influenced by or different from the "Rec 2" poster, such as the placement of the tagline, credits, release date, title design, and website information.
The author also analyzes the key visual image used on their poster, a close-up of a face, and how lighting, cropping choices, and color alterations were used to convey meaning and hint at plot elements from the trailer in a subtle way.
The document is an advertisement for an upcoming film called "The Tormented" produced by George Lennon and directed by Jaspreet Bhatoa. It will be released on October 15th, 2013 and stars Neelam Chhabhadiya, Julia Crouch, George Coward, and Georgina Watkins. The advertisement hints that the film will involve a battle between good and evil and questions where the viewer will stand when that battle begins.
The document discusses promoting a film trailer titled "The Tormented" through various social media platforms, including YouTube, Facebook, Tumblr, and Twitter. YouTube allows audiences worldwide to view, like, dislike, and comment on the trailer. Facebook offers the ability to create an official page for one billion users to find behind-the-scenes footage and promotions. Tumblr provides opportunities to share the trailer with its 96.1 million blogs and track the number of views. Twitter can be used to follow celebrities, films, and updates from the film's account on cast interviews and appearances.
The refined idea combines the first two ideas and is based on Paranormal Activity but with a twist. Two students move into a house knowing nothing about it and from the moment they step inside, disaster strikes. The refined idea will include a bonfire scene.
The refined idea combines the first two ideas and is based on Paranormal Activity but with a twist. Two students move into a house knowing nothing about it and from the moment they step inside, disaster strikes. The refined idea will include a bonfire scene.
This poster analyzes a film poster for the movie "Insidious." It notes several key elements:
1) The main image shows a sinister-looking boy in front of an old, big house to draw the audience in and go against expectations of a normal boy.
2) The tagline "From the makers of Paranormal Activity and Saw" is prominently displayed to attract audiences who enjoyed those successful films.
3) Within the boy's eye is written the word "Insidious," suggesting something supernatural is wrong with the boy to further intrigue viewers.
4) The boy is in focus while the house is out of focus, giving a subtle hint about the film and focusing
The document compares and contrasts the films 28 Days Later and Shaun of the Dead in terms of their structuralist and post-structuralist qualities. 28 Days Later adheres to structuralist paradigms through its depiction of zombies, weapons used, and settings. Shaun of the Dead challenges structuralist conventions by combining horror and comedy genres and using unconventional weapons, settings during daylight, and diegetic music. While both films use day and night scenes, 28 Days Later maintains a darker and more ominous tone through its use of lighting and location filming.
28 Days Later and Shawn Of The Dead essayJaspreetB
This document compares and contrasts the films 28 Days Later and Shaun of the Dead in terms of their structuralist and post-structuralist qualities. 28 Days Later adheres more closely to structuralist paradigms through its use of typical horror weapons, settings, and zombie tropes. Shaun of the Dead challenges structuralist conventions through the use of unconventional weapons, comedic elements, and daytime settings. Both films incorporate diegetic and non-diegetic sounds, but 28 Days Later uses them in a more traditional horror film style.
The document analyzes the costumes, props, and locations that will be used in a horror trailer involving two main characters, Caroline and Macey, and their friends. Caroline will wear revealing black clothes to portray a negative connotation and show she will not survive, while Macey will dress more conservatively to conform to the "Final Girl" trope. Props like boxes, a bonfire, newspapers, and books will be used to represent themes of change, destruction, past stories, and escape. The isolated house and dark garden locations will play on fears of what is hidden and the dual meanings of security versus isolation.
The document outlines costumes, props, and locations needed for a student film. It specifies that Macey should wear casual wear while Caroline wears more provocative clothing. Props include boxes to depict students moving in, a bonfire and beer cans for a backyard scene, and a newspaper about a murder at the house. A bed lamp, mirror, books, and white powder are also listed as props. The film will be shot at a modern house.
The document outlines costumes and props needed for a student film including casual and more provocative outfits for two characters, Macey and Caroline. Props include boxes for moving into a new home, a bonfire and beer cans for a backyard scene, a newspaper about murders in the house, a bed lamp for a nighttime bedroom scene where one character is possessed, a mirror for a possessed character to write a message, books, and white powder for demon footprints. The film is set in a modern house.
This document contains casting and costume information for various scenes of a production. It lists random students for a bonfire scene in the garden wearing coats. It casts Caroline as Julia and Macy as Neelam for a moving in scene at the driveway and porch, with Julia wearing flashy revealing clothes and Macy casual clothes. Finally, it casts Caroline as Julia and Macy as Neelam for multiple bedroom scenes in the house, with Julia wearing a flashy dress and Macy full pajamas.
This document provides casting and costume details for several scenes of a production. The bonfire scene involves random students in coats by a garden. The moving house scene features Julia and Neelam in a driveway and porch, with Julia wearing flashy revealing clothes and Neelam casual clothes. The bedroom scene recurs in scenes 4-6 and stars Julia in a flashy dress and Neelam in full pajamas nightwear.
This idea involves a horror story set in the woods, where the friendship of three friends is tested after one is unexpectedly killed. Only two friends are left, and they either blame each other or something else lurking in the woods is responsible. The woods are a classic horror setting that allows for handheld camera filming and freedom of motion.
This summary outlines the second idea which involves a group of friends gathering in a garden across from a house for sale. One friend recalls a story told by her parents about two students who were murdered in that house. In the present day, two students, Caroline and Macy, move into the house but it's unclear if they will survive.
2. The questionnaire was published on a social network site because as people use the internet more than
ever, we thought that it will be more useful and we’ll get more responses. In total we got 25 responses which is
good but if we had more it would have been better as we could of clearly identified an pattern.
QUESTION ONE AND TWO
How old are you? What gender are you?
8% 0% 4% 8%
4%
4%
15-19
20-30 Female
31-40 Male
41-50 Skipped
51+
84% 88%
The was the first question that we asked our This was the second question that we asked our
audience. The results show that majority of the audience. The results that are shown are very
people are 15-19 (84%). This is what I expected as stereotypical as it is suggesting that more males
the most demographic watch horror films are 15-19 watch horror films than females. From this it tells us
year old, as teenagers have experienced more that we should target the horror trailer to males but
gore, blood, etc, from other movies and evens still think about the female audiences.
some games, so the other generation don’t like to
watch those types of movies. This question
particularly helps our group as know who to target
our horror trailer to.
3. QUESTION THREE AND FOUR
How often do you watch Where would you prefer to
horror films? watch a horror film?
20% Often 20%
28% Cinema
Weekly
4% 44% DVD
Monthly
20% TV
Yearly
16% Online
32% Never
16%
This was the third question that we asked our As the internet has got more recognition than
audience. This questions results will be very helpful ever, this puts a threat to the film industry as
to our group, as we have established that 32% of of audiences can watch movies online without going to
the audience watch horror films monthly, 28% of the the internet, we gave the audience options where
audience never watch horror films even though this they watch films and 20% of our audiences watch
is not relevant to us but it still helps us to know that films online, this means that we have to advertise on
there are few people who don’t watch horror films. the internet to encourage the 20% to watch the film
The majority (72%) of the audience watch horror in the cinema as they don’t have the proper
films so we know that we’ll target the codes and experience. 44% of the responses watch films in the
conventions to them. cinema so when making out trailer we’ll keep the
traditional advertising of advertising on the television.
4. QUESTION FIVE AND SIX
Which horror genre do you Where would you like a horror
prefer? film to be set?
0%
Slasher
8% 12% Woods
Psychological 16%
28% Lake
Sci-Fi 8%
28% In space
Gothic
32% 12% Urban setting
Supernatural
In a house
Postmodern 24%
12% Isolated location
4% 16%
Other
The Psychological (32%) sub genre was the most The results show that most of the audience want
popular followed by the supernatural (28%) and the the setting to be an isolated location (28%) which
third most popular genre was Sci-Fi (18). As our could be appropriate for the sub genre
group are thinking to make a psychological trailer psychological. As the majority like isolated locations
this has even more supported out thinking, as the there are many horror films which follow those
public like psychological as the popular movie conventions (Friday the 13th and The shining).
Paranormal activity was a hit at the cinemas, as
zombies and murders are the traditional codes and
conventions, now psychological is the route that
most directors follow now.
5. QUESTION SEVEN AND EIGHT
What kind of horror villian Out of the following
would you prefer? films, which would you prefer
to watch?
Demon
20% 16%
Paranormal activity
Ghost
16% Saw
Zombie 4% 28%
16% 28 Days later
Clown
16% Dracula
32% Supernatural being 16%
12%
Scream
Murderer 20%
Shaun of the dead
4%
The popular villain that our respondents would like This type of question is very unusual to ask in a
to be included is supernatural being, this could be questionnaire as I was limiting the audiences
because of knowing the unknown as for a murder it answers. This question showed that the most
can be seen when they are coming but a popular film to watch out of the given was
supernatural being is unseen. A supernatural being Paranormal activity (28%) because it is a tense film
was incorporated in the trilogies of Paranormal and so is the trailer, it’s a frightening film and the
activity, as for this including a supernatural found footage aspect of it.
being, this particular film has created a niche for
supernatural beings in films. The clown was the
least popular villa to be included the trailer as they
do create far but not enough.
6. QUESTION NINE AND TEN
Would you like the victim to What type of characters
survive in the end? would you like to watch?
4%
12% Nuclear family
24%
Teens/students
44% Yes 12%
Extended family
56% No
Couple
48% Children
This particular question results were nearly The question was a popular question, as the
equal, but the audience would still like the victim to audience would like to see teens/students because
survive (56%), this could be if the victim is a female of their personal features it adds more tension. For
there is high chance of her surviving due to the example in the trailer Prom Night shows a group of
Final girl theory (which is a structionalist aspect). teenagers getting chased by a killer.
However, if the victim was a male (which is not as
popular). I think that they would like the trailer to
challenge the codes and conventions.