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Questionnaire

The purpose of this questionnaire is to find out who our target audience is for our media
products and to find out what our audience would be looking for in a horror trailer,
magazine front cover and film posters. The plot for our film is based around the idea of
haunted/possessed toys that have been passed down generations. The information that
we collect will help us when we create our products as we will know how to address and
attract our target audience.


1.) What is your gender?
      Male        Female

2.) How old are you?
      Under 16     16 to 20     21 to 25     26 to 30                                            31 to 35
            36 to 40      41 to 49       50+

3.) What is your employment status?
      Full-Time Employment     Part-Time Employment                                              Unemployed
                        Retired            Student

4.) What is your town of residence?
      Harlow                Epping               Roydon                Broxbourne                      Other
      ...............................................................................................................................

5.) How much do you spend on film consumption per month?
      Nothing   £1 to £5   £6 to £10  £11 to £15 £16 to £20                                                           £21+

6.) How many times per month do you go to the cinema?
      None      1 to 3     4 to 6     7 to 10     11+

7.) How many films per month do you digitally download?
      None       1 to 3     4 to 6     7 to 10     11+

8.) Where would you be most likely to view a films trailer?
      TV                    Cinema                          DVD/Blu-Ray Previews                                  Computer
                 Tablet               Phone                            Other
      ...............................................................................................................................
9.) On which of these platforms would you most likely use to watch a film?
      Cinema                DVD’s/Blu-Rays                  Digital Downloads                   Television Phone
                 Computer                        Tablet                           Other
      ...............................................................................................................................

10.) Which of these psychological horrors is your favourite? (Please Pick 2)
      Woman in Black     Paranormal Activity    Rec.        Blair Witch Project
            The Ring           The Shining      The Possession
      The Cabin in the Woods         The Awakening          Other

...............................................................................................................................




11.) Which language style would you expect to see in a horror film?
      Serious               Humorous                        Sarcastic                        Intimidating                    Other
      ...............................................................................................................................
12.) In our horror film, which of these settings do you think would be most
appropriate?
       Modern House       College    Woods/Forest      Public Street   Other

          Why? - .................................................................................................


13.) Which of these cinematogrophy elements do you think would be most
appropriate in horror?
      (Please select all appropriate)

          Point of View Shots       Extreme Close-Ups       High/Low Angle Shots
                        Panning Movements       Tracking Movements
          Fast Paced Cuts     Slow Paced Cuts          Jumpy/Quick Cuts

14.) Which type of sounds do you think would work best in a horror trailer?
(Select 2)
           Footsteps                       Creaks                White Noise such as Radio/TV
           Screams/Shrieks
                      Whispers                        Silence               Background Music                           Other
................................................................................................................................................

15.) Which of these film magazine front covers do you prefer?




           1                                          2                               3                               4

Why?
Text                 Picture               Colour               LayoutFeatures                              Other

................................................................................................................................................




16.) Which of these film posters do you prefer?
Why?
Text                 Picture               Colour               LayoutFeatures                              Other

................................................................................................................................................

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Questionnaire

  • 1. Questionnaire The purpose of this questionnaire is to find out who our target audience is for our media products and to find out what our audience would be looking for in a horror trailer, magazine front cover and film posters. The plot for our film is based around the idea of haunted/possessed toys that have been passed down generations. The information that we collect will help us when we create our products as we will know how to address and attract our target audience. 1.) What is your gender? Male Female 2.) How old are you? Under 16 16 to 20 21 to 25 26 to 30 31 to 35 36 to 40 41 to 49 50+ 3.) What is your employment status? Full-Time Employment Part-Time Employment Unemployed Retired Student 4.) What is your town of residence? Harlow Epping Roydon Broxbourne Other ............................................................................................................................... 5.) How much do you spend on film consumption per month? Nothing £1 to £5 £6 to £10 £11 to £15 £16 to £20 £21+ 6.) How many times per month do you go to the cinema? None 1 to 3 4 to 6 7 to 10 11+ 7.) How many films per month do you digitally download? None 1 to 3 4 to 6 7 to 10 11+ 8.) Where would you be most likely to view a films trailer? TV Cinema DVD/Blu-Ray Previews Computer Tablet Phone Other ............................................................................................................................... 9.) On which of these platforms would you most likely use to watch a film? Cinema DVD’s/Blu-Rays Digital Downloads Television Phone Computer Tablet Other ............................................................................................................................... 10.) Which of these psychological horrors is your favourite? (Please Pick 2) Woman in Black Paranormal Activity Rec. Blair Witch Project The Ring The Shining The Possession The Cabin in the Woods The Awakening Other ............................................................................................................................... 11.) Which language style would you expect to see in a horror film? Serious Humorous Sarcastic Intimidating Other ...............................................................................................................................
  • 2. 12.) In our horror film, which of these settings do you think would be most appropriate? Modern House College Woods/Forest Public Street Other Why? - ................................................................................................. 13.) Which of these cinematogrophy elements do you think would be most appropriate in horror? (Please select all appropriate) Point of View Shots Extreme Close-Ups High/Low Angle Shots Panning Movements Tracking Movements Fast Paced Cuts Slow Paced Cuts Jumpy/Quick Cuts 14.) Which type of sounds do you think would work best in a horror trailer? (Select 2) Footsteps Creaks White Noise such as Radio/TV Screams/Shrieks Whispers Silence Background Music Other ................................................................................................................................................ 15.) Which of these film magazine front covers do you prefer? 1 2 3 4 Why? Text Picture Colour LayoutFeatures Other ................................................................................................................................................ 16.) Which of these film posters do you prefer?
  • 3. Why? Text Picture Colour LayoutFeatures Other ................................................................................................................................................