The student learned how to use various software like Premiere, After Effects, GarageBand, Photoshop, and Celtx to edit media content and construct their product. They learned how to put together a short film opening, color correct, audio edit, animate text in After Effects to suit their genre, and find fonts on dafont.com that match their genre. They also used online presentation tools like YouTube, SlideShare, Prezi, and Kizoa to creatively present their work.