The document discusses the various media technologies used at different stages of a music video project. It describes using Panasonic DV and HD cameras to film footage, a Nikon DSLR camera to take photographs, and Adobe Photoshop, Premiere Pro, and OnLocation software to edit photos, videos, and import footage. Blogger was used to document the project online. A Blackberry was also used to upload storyboard ideas directly to the internet. New media like YouTube and Facebook allowed for audience feedback.