The document provides advice to photographers on how to increase business for their photography work. It recommends photographers evaluate their market opportunity and ensure their business is aligned with where growth exists. Photographers are advised to create a budget and marketing plan that includes tracking costs and projected returns. Marketing activities like the photographer's website, social media presence, and word-of-mouth are identified as important ways to drive more sales. The document concludes by providing tips and next steps photographers can take to put more business in their photo business.