1. Lily Fletcher
Publication Plan
Title:
Positioning Statement: ‘Bursting
with pop news, for pop girls’
Frequency of Publication: Monthly
Price: £2.99
Distribution: Supermarkets, newsagents’, online and subscriptions.
Rationale: The magazine will focus on individual pop artists and everything that comes with
them; music, fashion and the latest trends.
Style: The style of the magazine will be very much informal, so that the young girls it is being
directed at will feel as if it is their friend speaking to them and will therefore use a simple
friendly choice of vocabulary.
Regular Content:
Fashion Page
Editor’s Letter
Pop Star Posters
Competitions- Win concert tickets
Pop Star Quizzes
Top 40 Charts
Problem Page- Little Mix Advice
Concert Photo’s
Feature Content:
Examples of features articlesDouble-Page Spread on Feature Artist
‘Get the look’ of Pop Stars
Top 10 New Music Products
Where Have They Been? (pop stars)

2. Lily Fletcher
New Albums
When They Were A Teenager...(pop stars)
House Style:
Coverlines- Franklin Gothic Book (bold)
Headlines- Franklin Gothic Book
Standfirst- Calibri (bold)
Captions- Calibri (bold)
Features First Paragraph- Drop capital in Franklin Gothic Book, 5 lines deep
Body Text- Calibri
Colour Scheme- Pink
, Yellow
, White
and Black