Public Relations Services

1. THE YELLOW COIN COMMUNICATION
PVT. LTD.
Geeta Singh

2. Brief Introduction
• TYCC is a pioneer in Pay-per-Use product
• Higher ROI
• Internet based delivery model
• Unparalleled network of more than 156 Cities
• Industry specific domain knowledge experts ensuring end to
end services for member clients

3. Our Services
Our services are designed to be modular, allowing our client engagements to be pay-per-use
Communication
Consulting
Online PR and
Social Media
Media Delivery
Content
Development
News Distribution
Media Interview
Press Conference
Media Workshops
Press Releases
Newsletter
Press Kit
Translation
Rural Outreach
Communication
Expert
Media Expert
Online Press
Media Room
Enhance Web
Presence Strategy
Client
Media Training

4. Who we serve
Public Relations professionals at companies, organizations and
agencies
 Small businesses, start-ups and entrepreneurs
 Non-profit organizations (NGOs, Foundations)
 Marketing & advertising professionals
 Creative agencies
 Media buyers
 Investor relations professionals

5. Our Network
National Reach
Multiple Network Associates
In order for your message to create the
greatest possible impact, it must reach the
right people at the right time, in the right
place, in the way they want to receive it. That’s
why TYCC has developed the most creative and
extensive news distribution network in the
business.

6. Network Associates vs Stringers
Who is a Network Associate
Not a Stringer Seasoned Professional catering to specific market needs
Transition of Stringer into Network Associate
• Extensive training module
• Permanent association results in loyalty
hence they prioritize our work over other
one time projects
Achievements through Network Associates:
• Increased Coverage
• Greater Impact
• Better Timelines

7. Working Model
Client
TYCC
NP
• Shares it with the
network partners
in target cities
• Manages project
through NA
giving benefit
Reliability,
Connectivity and
Control
Client allocates
project to TYCC for
entire gamut of
regional activities
• Follows complete set of
processes set by TYCC
• Deliver better quality
and guaranteed
coverage
• Database
• Monitoring
• Two Way Communication
• Collaboration

8. Our Value Preposition
Reduced
Human
Resource
Cost
Greater
Satisfaction
Cost
Effective
ness
Better
Delivery
Improved
Timelines
Benefits we Offer:
•We enable you to focus your
energy on your core business and
expanding it while we facilitate in
meeting allied client needs
• As you try to balance out and
optimize budgets, outsourcing
media delivery from us can be an
effective strategy to generate
better media presence and also
free up critical resources and
budget for discretionary innovative
projects
Cost advantage
• professionalized servicing, timeliness – Ensuring you are unbeatable!
• Your ONE STOP SHOP for entire media delivery- You simply have to bank upon TYCC
• Time and energy saving of the employees-Hence more PRODUCTIVITY in other areas
• FOCUSED DELIVERABLES - Providing better media presence!

9. Differentiators
 TYCC is led by seasoned PR Professionals familiar with the economic and
commercial landscape of India, the opportunities and challenges therein
 A comprehensive network spanning over 156 cities across India (Largest Media
Network)
 Distinct pay-per-use model, resulting in assured high return on investment (ROI)
 In-house Content writing and translation services in all Indian and foreign
languages
 More than one trained Network Associates instead of stringers for quality media
delivery
 Complete spectrum of services - bouquet of solutions for specific needs and
budgets
OUR TRUE CAPITAL
OUR TEAM
.
Network
Associates
.
PR
Associates
.
Experts

10. MANAGEMENT TEAM

11. CONTACT US:
THE YELLOW COIN COMMUNICATION PVT. LTD.
1/33 A-1, 3RD FLOOR, MOTI BAGH,
NEW DELHI-110021 INDIA
MOBILE : +91 8527315777/ 9811951806
EMAIL : THEYELLOWCOIN@GMAIL.COM
WEB : WWW.THEYELLOWCOINCOMMUNICATION.COM

12. Thanks