Report summary for "U.S. Sales Communications Excellence: Resources, Structure and Processes to Optimize Pharmaceutical Sales Communications." Contact me for details on how to access the full report.
Report Summary--Maintaining a Competitive Edge in Pharmaceutical Public Affairs: Benchmarking the Resources Required to Serve the U.S. Market. Contact me to view the full report.
BIO Windhover Pharmaceutical Strategic Alliances Conference April 2011Nathan White, CPC
This document summarizes a presentation on creating an optimal commercial reimbursement landscape for pharmaceutical products. The presentation discusses the complexities of proving value to payers in light of healthcare reform uncertainties and a changing regulatory environment. It provides two case studies on companies that failed to consider reimbursement challenges and offers lessons on strategic planning to meet regulatory and reimbursement needs. The goal is developing a clinical and regulatory strategy that ensures reimbursement resonance with payers and reduces patient access barriers.
The document discusses Affinity Therapeutics' technology platform for developing microparticle formulations that provide extended local release of antibiotics to prevent surgical site infections. The company was founded in 2010 and is developing formulations to be used with hernia mesh repairs initially, with the goal of licensing the technology to medical device companies. The company has received an NIH Phase I SBIR grant and is working to negotiate licensing and facility agreements with universities.
The document is an invitation and agenda for the "Partnerships for Drug Delivery Conference" taking place April 26-28, 2010 in Philadelphia, PA. It outlines the schedule of sessions and presentations focused on drug delivery partnerships, licensing opportunities, and innovations. Key details include:
- Register by March 12, 2010 to receive up to $600 off registration fees.
- Sessions will discuss identifying partnership opportunities, addressing patent strategies, leveraging alliance management, FDA approval processes, and case studies.
- Presentations from major pharmaceutical companies like AstraZeneca, Merck, Pfizer, and Novo Nordisk.
- Networking opportunities with industry professionals from areas like business development, licensing, and regulatory affairs
Resource Benchmarks for U.S. Pharmaceutical Managed Care OperationsBest Practices, LLC
The document is a benchmark study report from Best Practices, LLC that analyzes resource benchmarks for U.S. pharmaceutical managed care operations. It provides key findings on staffing profiles, budget allocations, and efficiency ratios for U.S. managed care groups. The study is based on surveys of 12 biopharmaceutical and medical device executives and aims to provide benchmarks to optimize the size of U.S. managed care groups.
Presentation for spbt 2013 meeting background and researchklaffy
The document discusses the changing context of medical practice and the need for pharmaceutical representatives to build value-based relationships with physicians. It provides guidance on how representatives can validate their clinical knowledge through sub-specialty certification programs. The document also summarizes research that found physicians are more likely to meet with representatives who have completed specialized training programs developed by medical societies. Finally, it outlines the structure and attributes of an ideal disease-state training program for representatives.
Report Summary--Maintaining a Competitive Edge in Pharmaceutical Public Affairs: Benchmarking the Resources Required to Serve the U.S. Market. Contact me to view the full report.
BIO Windhover Pharmaceutical Strategic Alliances Conference April 2011Nathan White, CPC
This document summarizes a presentation on creating an optimal commercial reimbursement landscape for pharmaceutical products. The presentation discusses the complexities of proving value to payers in light of healthcare reform uncertainties and a changing regulatory environment. It provides two case studies on companies that failed to consider reimbursement challenges and offers lessons on strategic planning to meet regulatory and reimbursement needs. The goal is developing a clinical and regulatory strategy that ensures reimbursement resonance with payers and reduces patient access barriers.
The document discusses Affinity Therapeutics' technology platform for developing microparticle formulations that provide extended local release of antibiotics to prevent surgical site infections. The company was founded in 2010 and is developing formulations to be used with hernia mesh repairs initially, with the goal of licensing the technology to medical device companies. The company has received an NIH Phase I SBIR grant and is working to negotiate licensing and facility agreements with universities.
The document is an invitation and agenda for the "Partnerships for Drug Delivery Conference" taking place April 26-28, 2010 in Philadelphia, PA. It outlines the schedule of sessions and presentations focused on drug delivery partnerships, licensing opportunities, and innovations. Key details include:
- Register by March 12, 2010 to receive up to $600 off registration fees.
- Sessions will discuss identifying partnership opportunities, addressing patent strategies, leveraging alliance management, FDA approval processes, and case studies.
- Presentations from major pharmaceutical companies like AstraZeneca, Merck, Pfizer, and Novo Nordisk.
- Networking opportunities with industry professionals from areas like business development, licensing, and regulatory affairs
Resource Benchmarks for U.S. Pharmaceutical Managed Care OperationsBest Practices, LLC
The document is a benchmark study report from Best Practices, LLC that analyzes resource benchmarks for U.S. pharmaceutical managed care operations. It provides key findings on staffing profiles, budget allocations, and efficiency ratios for U.S. managed care groups. The study is based on surveys of 12 biopharmaceutical and medical device executives and aims to provide benchmarks to optimize the size of U.S. managed care groups.
Presentation for spbt 2013 meeting background and researchklaffy
The document discusses the changing context of medical practice and the need for pharmaceutical representatives to build value-based relationships with physicians. It provides guidance on how representatives can validate their clinical knowledge through sub-specialty certification programs. The document also summarizes research that found physicians are more likely to meet with representatives who have completed specialized training programs developed by medical societies. Finally, it outlines the structure and attributes of an ideal disease-state training program for representatives.
Pharma Public Affairs- Resources Required to Serve the US Market Report SummaryBest Practices
To ensure organizational health and competitiveness, companies must continually identify optimal resource levels for their operations. Best Practices conducted this study to identify the staffing and budgeting levels necessary to support effective Public Affairs functions in the U.S. In this study, data was broken into 6 Public Affairs functions: Government Affairs (State and Federal Government Relations and Public Policy), Corporate Communications – External, Corporate Communication – Internal, Product Communications, Corporate Social Responsibility, and Alliance Management.
Physician e-sampling is an established tactic used by pharmaceutical companies to provide drug samples directly to physicians. The study found that while sales representatives remain the primary sampling channel, e-sampling is growing and accounts for about one-third of all sampling currently. Key drivers for implementing e-sampling programs are addressing shrinking sales forces and improving physician access. Most companies see e-sampling as positively contributing to their sales and marketing efforts, though only one in five strongly agree it greatly contributes. Innovation in e-sampling is focusing on supplemental approaches like tele-sampling and email/fax programs.
Physician e-sampling is an established marketing tactic used across many pharmaceutical companies and therapeutic areas to supplement diminished sales representative access to physicians. The key drivers for physician e-sampling programs are addressing issues like shrinking sales forces and restricted physician access. Most companies implement e-sampling programs to support increased sales, provide greater physician access, improve cost-effectiveness, and help build relationships. The number of monthly e-sampling requests varies significantly depending on the therapeutic areas and company sales structures.
Optimizing KOL Relationships Report SummaryBest Practices
Key Opinion Leaders (KOLs) play a critical role in educating the medical and scientific communities to build awareness about the latest medical therapies and novel mechanisms of action. KOL relationship management has thus emerged as a necessary and vital part of brand success. In an effort to examine how leading pharmaceutical companies approach KOL management, this research by Best Practices, LLC identifies the key elements of KOL management excellence, from structure and strategies to MSL roles and KOL activity assessment.
Best Practices for Internal Communications Regarding Brands & Disease State R...Best Practices
Poor internal brand and disease state communications can be a factor wherein a promising pharmaceutical product fails to meet expectations. Successful brand leaders must understand how and when to deliver key messages to all audiences -- including internal stakeholders -- to realize best new product results.
This study is designed to help product teams/internal communication groups avoid common pitfalls in internal communications that can hinder brand performance. The research also identifies and details 10 best practices for internal brand and disease state communications. Also covered are tactics, strategies and channels that are most effective for pre-launch disease state communication to employees across all job levels, corporate functions and therapeutic areas.
Best Practices, LLC is a research and consulting firm that provides benchmarking reports and advisory services to pharmaceutical, biotech, and medical device companies. It has nearly two decades of experience working with top companies in these industries. BPLLC's services include conducting research to identify best practices in areas like sales, product development, and medical affairs. It collects both quantitative and qualitative data through surveys and interviews to understand how industry leaders approach various challenges. BPLLC then analyzes the data and presents actionable recommendations and insights to help clients optimize their organizations and outperform competitors. Many of BPLLC's past clients report marked improvements after implementing the strategies and practices it identified.
This is the summary of a webinar I delivered in November 2012 on Health Outcomes Liaisons and their roles in supporting managed care busines and ACO business.
Pharmaceutical and biotech companies realize the importance of educating the payer sector to improve the likelihood of a successful launch of their new products. As payers’ influence in the marketplace has grown, so has the importance of effective payer education tactics and strategies. This Best Practices®, LLC benchmarking study provides benchmarks around timing of payer-oriented market education and effective education tactics for payers.
Warranty Management Excellence Measuring Performance through Product Return D...Best Practices
Many companies are seeking ways to serve the underappreciated Employer Market in a complementary approach to the traditional pharma commercial model. Efforts focus on building long-term business relationships and working as a kind of consultative partner who can help employers improve not only health outcomes for employees but also business outcomes in general.
Study Objective – Analyzes how leading companies are approaching interaction with Employer Markets and how they structurally organize their employer groups, and carry out activities in the field. Managed care, managed markets and other sales and marketing heads can use the metrics and narrative insights contained in this study to compare their employer groups to those of other top companies, or to spearhead a new employer market effort within their own organization.
Sales Force Effectiveness- Uncovering How Pharmaceutical Companies Serve the ...Best Practices
The document discusses best practices for pharmaceutical companies' sales forces that target the US hospital market. It provides definitions for key terms related to hospital market segments, decision-makers, and sales force structures. The study aims to understand how to effectively develop a sales force to get products on hospital formularies for different market segments and customer profiles.
This study is designed to help brand and marketing leaders identify winning lifecycle management (LCM) strategies they can use to extend the commercial life of bio-pharmaceutical products. The study examines ROI and future viability of 20 different LCM strategies. In addition, the research provides insights into which strategies will survive as they are faced with a changing pharmaceutical environment.
ClinFOX International is an integrated drug development organization comprising several subsidiary companies that specialize in different areas of the drug development process. The management team has extensive experience in the industry. ClinFOX uses a Split Business Technique to divide its operations into five collaborative but independently operated units covering preclinical research, bioanalytical studies, clinical research, commercialization, and business support services. This allows ClinFOX to offer clients a one-stop-shop for their drug development needs from preclinical through commercialization.
This document describes KaplanResearch, a market research firm that specializes in qualitative and quantitative services for healthcare clients. It highlights KaplanResearch's experience in the industry, innovative methodologies like telephone focus groups, ReCAP, and 10+100, and full suite of services including focus groups, interviews, surveys, and reporting. KaplanResearch aims to provide flexible, individualized attention to both large companies and startups to help clients understand their markets and make strategic decisions.
Expanding a Product Portfolio Without Cannibalizing an Established Brand Repo...Best Practices
This document summarizes a study on strategies for expanding a product portfolio without cannibalizing an established brand. The study found that 96% of participants realized benefits from introducing a new brand, such as market leadership and expanded market share. However, over half also experienced some negative impacts, like product confusion. Effective strategies for minimizing cannibalization included targeting different patient subtypes and aligning with thought leaders. Marketing products together as a franchise was more successful than separately for most participants. The top differentiators for multiple brands were efficacy and delivery method. Operational changes usually involved shifting resources to the new brand and revising sales incentives. On average, the new brand received over 65% of combined marketing spending in its first year. Ten
Oppi Ey Report Unlocking The Potential Of The Pharma Distribution Channelhealthcaremanas
The document discusses unlocking the potential of the pharmaceutical distribution channel in India. A survey was conducted of pharmaceutical companies, distributors, and retailers. Key findings include: sales are being lost due to ineffectiveness of the post-CFA supply chain in making products available to consumers; and excess inventory levels and month-end inventory skews exist due to inefficiencies in the supply chain. The implications for the industry are that distribution needs to be strategically leveraged for growth rather than seen as an operational function alone. Potential solutions and their benefits are outlined.
- The document discusses strategies for marketing multiple drug brands for the same indication without cannibalizing existing brands.
- It finds that introducing a new brand usually benefits companies through increased market share and reputation, though it can also cause product confusion.
- Companies minimize cannibalization most effectively by targeting different patient subtypes and aligning with thought leaders.
- Most companies market related products together as a franchise rather than separately, with efficacy often being the top differentiator between brands.
Advocacy Excellence: Optimizing Group Structure & Operations Report SummaryBest Practices
Patient advocacy groups have evolved into organizations that play a critical role in educating patients. Correspondently, the advocacy function within pharma has grown in importance as collaborations with patient groups are linked to enhanced disease state and brand education among patient groups.
This Best Practices
®, LLC study identifies key trends in how pharma advocacy group serve internal customers and which activities have the most value. Additionally, the study examines the roles and responsibilities of advocacy. Advocacy group leaders can use this study to better align their relationships with internal and external customers.
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This document provides a recipe for homemade hummus. It calls for boiling chickpeas until soft, then blending them with tahini, lemon juice, olive oil, garlic, and various fresh herbs and spices. The recipe emphasizes adjusting ingredients to taste and notes that soaking chickpeas overnight can shorten the boiling time. It also recommends refrigerating the finished hummus to allow the flavors to settle.
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To ensure organizational health and competitiveness, companies must continually identify optimal resource levels for their operations. Best Practices conducted this study to identify the staffing and budgeting levels necessary to support effective Public Affairs functions in the U.S. In this study, data was broken into 6 Public Affairs functions: Government Affairs (State and Federal Government Relations and Public Policy), Corporate Communications – External, Corporate Communication – Internal, Product Communications, Corporate Social Responsibility, and Alliance Management.
Physician e-sampling is an established tactic used by pharmaceutical companies to provide drug samples directly to physicians. The study found that while sales representatives remain the primary sampling channel, e-sampling is growing and accounts for about one-third of all sampling currently. Key drivers for implementing e-sampling programs are addressing shrinking sales forces and improving physician access. Most companies see e-sampling as positively contributing to their sales and marketing efforts, though only one in five strongly agree it greatly contributes. Innovation in e-sampling is focusing on supplemental approaches like tele-sampling and email/fax programs.
Physician e-sampling is an established marketing tactic used across many pharmaceutical companies and therapeutic areas to supplement diminished sales representative access to physicians. The key drivers for physician e-sampling programs are addressing issues like shrinking sales forces and restricted physician access. Most companies implement e-sampling programs to support increased sales, provide greater physician access, improve cost-effectiveness, and help build relationships. The number of monthly e-sampling requests varies significantly depending on the therapeutic areas and company sales structures.
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Key Opinion Leaders (KOLs) play a critical role in educating the medical and scientific communities to build awareness about the latest medical therapies and novel mechanisms of action. KOL relationship management has thus emerged as a necessary and vital part of brand success. In an effort to examine how leading pharmaceutical companies approach KOL management, this research by Best Practices, LLC identifies the key elements of KOL management excellence, from structure and strategies to MSL roles and KOL activity assessment.
Best Practices for Internal Communications Regarding Brands & Disease State R...Best Practices
Poor internal brand and disease state communications can be a factor wherein a promising pharmaceutical product fails to meet expectations. Successful brand leaders must understand how and when to deliver key messages to all audiences -- including internal stakeholders -- to realize best new product results.
This study is designed to help product teams/internal communication groups avoid common pitfalls in internal communications that can hinder brand performance. The research also identifies and details 10 best practices for internal brand and disease state communications. Also covered are tactics, strategies and channels that are most effective for pre-launch disease state communication to employees across all job levels, corporate functions and therapeutic areas.
Best Practices, LLC is a research and consulting firm that provides benchmarking reports and advisory services to pharmaceutical, biotech, and medical device companies. It has nearly two decades of experience working with top companies in these industries. BPLLC's services include conducting research to identify best practices in areas like sales, product development, and medical affairs. It collects both quantitative and qualitative data through surveys and interviews to understand how industry leaders approach various challenges. BPLLC then analyzes the data and presents actionable recommendations and insights to help clients optimize their organizations and outperform competitors. Many of BPLLC's past clients report marked improvements after implementing the strategies and practices it identified.
This is the summary of a webinar I delivered in November 2012 on Health Outcomes Liaisons and their roles in supporting managed care busines and ACO business.
Pharmaceutical and biotech companies realize the importance of educating the payer sector to improve the likelihood of a successful launch of their new products. As payers’ influence in the marketplace has grown, so has the importance of effective payer education tactics and strategies. This Best Practices®, LLC benchmarking study provides benchmarks around timing of payer-oriented market education and effective education tactics for payers.
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Many companies are seeking ways to serve the underappreciated Employer Market in a complementary approach to the traditional pharma commercial model. Efforts focus on building long-term business relationships and working as a kind of consultative partner who can help employers improve not only health outcomes for employees but also business outcomes in general.
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The document discusses best practices for pharmaceutical companies' sales forces that target the US hospital market. It provides definitions for key terms related to hospital market segments, decision-makers, and sales force structures. The study aims to understand how to effectively develop a sales force to get products on hospital formularies for different market segments and customer profiles.
This study is designed to help brand and marketing leaders identify winning lifecycle management (LCM) strategies they can use to extend the commercial life of bio-pharmaceutical products. The study examines ROI and future viability of 20 different LCM strategies. In addition, the research provides insights into which strategies will survive as they are faced with a changing pharmaceutical environment.
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This document describes KaplanResearch, a market research firm that specializes in qualitative and quantitative services for healthcare clients. It highlights KaplanResearch's experience in the industry, innovative methodologies like telephone focus groups, ReCAP, and 10+100, and full suite of services including focus groups, interviews, surveys, and reporting. KaplanResearch aims to provide flexible, individualized attention to both large companies and startups to help clients understand their markets and make strategic decisions.
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- It finds that introducing a new brand usually benefits companies through increased market share and reputation, though it can also cause product confusion.
- Companies minimize cannibalization most effectively by targeting different patient subtypes and aligning with thought leaders.
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Patient advocacy groups have evolved into organizations that play a critical role in educating patients. Correspondently, the advocacy function within pharma has grown in importance as collaborations with patient groups are linked to enhanced disease state and brand education among patient groups.
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A new and improved edition of our introductory services for law firms. The Benchmark Report is our basic site audit and competitive analysis and provides the client with a comprehensive strategy to improve your online legal marketing.
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-Corporate Litigation
-Real Estate
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-Class Action
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This document provides a recipe for homemade hummus. It calls for boiling chickpeas until soft, then blending them with tahini, lemon juice, olive oil, garlic, and various fresh herbs and spices. The recipe emphasizes adjusting ingredients to taste and notes that soaking chickpeas overnight can shorten the boiling time. It also recommends refrigerating the finished hummus to allow the flavors to settle.
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