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Prototype Testing 
Working Smarter, Not Harder 
Nicole Maynard | 9.13.14
Nicole Maynard 
@punkynixter 
#ProtoTest 
Nicole Maynard | 9.13.14
Who?
The skinny on quick and smart testing 
THE STORY BEGINS
1 : 10 : 100 rule 
$100 
Design 
$1,000 
Development 
$10,000 
After Launch 
It is 100xs cheaper to fix a design flaw at the early 
design phase than fixing the flaw after the launch. 
Nicole Maynard | 9.13.14
“ 
..making sure that something works well: 
that a person of average (or even below 
average) ability and experience can use 
the thing --- for it’s intended purpose 
without getting hopelessly frustrated. 
-Steve Krug 
” 
Source: Don't Make Me Think, 2000, p. 5 Nicole Maynard | 9.13.14
Traditional Usability Testing 
Varies 
Weeks – months 
$10,000 – $25,000 
Source: www.mediabarnresearch.com/usability-testing Nicole Maynard | 9.13.14
Traditional Usability Testing 
Image source: smist08.files.wordpress.com Nicole Maynard | 9.13.14
Traditional Usability Testing 
Create test plan 
Testing location 
Recruit, pick & schedule 
Prepare for test 
Conduct test 
Debrief participants & observers 
Analyze data & observations 
Report findings & recommendations 
The Handbook of Usability Testing by Jeff Rubin and Dana Chisnell 
Great Resource 
Nicole Maynard | 9.13.14
PROJECT: Hotel Havoc
Project Timeline 
Nicole Maynard | 9.13.14
Image source: news.tacticalgear.com/
“Oh $h*t” 
Nicole Maynard | 9.13.14
Traditional Usability Testing 
Condensed 
Create test plan 
Testing location 
Day 1 
Recruit, pick & schedule 
Prepare for test 
Day 2 
Conduct test 
Debrief participants & observers 
Analyze data & observations 
Report findings & recommendations 
Day 3 
Day 4 
Nicole Maynard | 9.13.14
Day 1 Plan & Schedule 
Test Plan 
» Goals, task list 
» Method 
» Data, report contents 
Schedule Sessions 
» Stakeholder sent invites 
Nicole Maynard | 9.13.14
Day 2 Prepare 
Write tasks 
Write script 
Prepare prototype 
Print and cut out screens 
Test equipment 
Dry runs 
Nicole Maynard | 9.13.14
Day 3 Test 
9:00 - 9:45 Session 1 
10:00 - 10:45 Session 2 
11:00 - 11:45 Session 3 
12:00 - 12:45 Session 4+ 
12:45 - 1:15 Lunch 
1:15 - 2:00 Session 5 
2:15 – 3:00 Session 6 
3:15 - 4:00 Session 7 
4:00 - 4:30 Wrap Up 
Nicole Maynard | 9.13.14
Day 3 Analyze 
Nicole 
Maynard 
| 
9.13.14
Day 4 Report 
Nicole Maynard | 9.13.14
Day 4 Report 
“ 
Let’s do this again next week. 
We need to test for the next arm 
of the application before we build… 
-­‐ 
Key 
Project 
Owner 
” 
Nicole Maynard | 9.13.14
Good Things 
Opened eyes 
Prototype 
Participants 
Recordings 
Information 
Nicole Maynard | 9.13.14
Not So Good Things 
Time 
» Getting to yes 
» Plan, prepare 
» Tasks vs. session time 
» Analyze & report 
One person show 
Flexibility 
Nicole Maynard | 9.13.14
After iterations and adjustments 
FAST FORWARD TO TODAY
Traditional Usability Testing 
Create test plan 
Testing location 
Recruit, pick & schedule 
Prepare for test 
Conduct test 
Debrief participants & observers 
Analyze data & observations 
Report findings & recommendations 
Handbook of Usability Testing By Jeff Rubin and Dana Chisnell 
Nicole Maynard | 9.13.14
Traditional Usability Testing 
Condensed 
Create test plan 
Testing location 
Recruit, pick & schedule 
Prepare for test 
Conduct test 
Debrief participants & observers 
Analyze data & observations 
Report findings & recommendations 
Nicole Maynard | 9.13.14
Traditional Smart 
Prototype Testing 
Create test plan 
Find participants & formally schedule 
Prepare for test 
Conduct test 
Debrief with observers 
Analyze data & observations 
Report findings & recommendations 
Nicole Maynard | 9.13.14
Test Plan: Methodology 
Image source: Vimrod Nicole Maynard | 9.13.14
Test Plan: Dashboard 
Nicole Maynard | 9.13.14
Test Plan: Focus 
Nicole Maynard | 9.13.14
Test Plan: Location 
IN PERSON 
Nicole Maynard | 9.13.14
Participants 
10-­7-­ 5 
FREE Hugs 
Nicole Maynard | 9.13.14
Schedule 
Adjust test if necessary 
Debrief with observers 
Compile notes 
Iterate the prototype 
Nicole Maynard | 9.13.14
Prepare 
Script Report 
Nicole Maynard | 9.13.14
Nicole Maynard | 9.13.14
Conduct Test 
Open minds,Not our product 
eyes  ears 
Project Developer Stakeholder Moderator 
Manager 
Designer 
Nicole Maynard | 9.13.14
Debrief 
Task 3 had 
challenges 
I noted that too 
Nicole Maynard | 9.13.14
Analyze  Report 
Image source: www.iacquire.com 
Report 
Affinity Mapping 
Nicole Maynard | 9.13.14
Proving more every test 
ON THE RIGHT TRACK
Quotes From The Field 
“ 
I was worried when I saw the 
the schedule you were proposing. 
I can’t believe we pulled that off! 
- UX Researcher 
” 
Nicole Maynard | 9.13.14
Quotes From The Field 
“ 
We can’t change the navigation. 
It went over really well with the users. 
- Project Owner 
”
Quotes From The Field 
“ 
It’s a big change to the design 
pattern. Can we test it to make sure... 
- Program Manager 
” 
Nicole Maynard | 9.13.14
Quickest Test To Date 
90 min 
Create test plan 
Find participants 
Conduct test 
Debrief with observers 
Nicole Maynard | 9.13.14
Remember 
Team involvement 
Flexible process 
Trim extras 
Nicole Maynard | 9.13.14
Remember 
Even a small amount 
of imperfect testing 
is better than 
no testing at all. 
Nicole Maynard | 9.13.14
Thank You 
@punkynixter 
#ProtoTest
Resources 
If you have a question or a challenging situation and want to think through it, 
tweet or msg me @punkynixter 
Books 
Handbook of Usability Testing 
Don’t Make Me Think 
Articles 
http://blog.skillpages.com/7-essential-steps-for-in-person-usability-testing/ 
Guerilla , Quick  Dirty, etc. 
http://www.uxbooth.com/articles/the-art-of-guerilla-usability-testing/ 
http://www.currybet.net/cbet_blog/2010/06/10-tips-for-ambush-guerilla-us.php 
http://www.digital-loom.com/articles/usability-testing-case-study 
Nicole Maynard | 9.13.14

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Prototype Testing: Working Smarter, Not Harder

  • 1. Prototype Testing Working Smarter, Not Harder Nicole Maynard | 9.13.14
  • 2. Nicole Maynard @punkynixter #ProtoTest Nicole Maynard | 9.13.14
  • 4. The skinny on quick and smart testing THE STORY BEGINS
  • 5. 1 : 10 : 100 rule $100 Design $1,000 Development $10,000 After Launch It is 100xs cheaper to fix a design flaw at the early design phase than fixing the flaw after the launch. Nicole Maynard | 9.13.14
  • 6. “ ..making sure that something works well: that a person of average (or even below average) ability and experience can use the thing --- for it’s intended purpose without getting hopelessly frustrated. -Steve Krug ” Source: Don't Make Me Think, 2000, p. 5 Nicole Maynard | 9.13.14
  • 7. Traditional Usability Testing Varies Weeks – months $10,000 – $25,000 Source: www.mediabarnresearch.com/usability-testing Nicole Maynard | 9.13.14
  • 8. Traditional Usability Testing Image source: smist08.files.wordpress.com Nicole Maynard | 9.13.14
  • 9. Traditional Usability Testing Create test plan Testing location Recruit, pick & schedule Prepare for test Conduct test Debrief participants & observers Analyze data & observations Report findings & recommendations The Handbook of Usability Testing by Jeff Rubin and Dana Chisnell Great Resource Nicole Maynard | 9.13.14
  • 11. Project Timeline Nicole Maynard | 9.13.14
  • 13. “Oh $h*t” Nicole Maynard | 9.13.14
  • 14. Traditional Usability Testing Condensed Create test plan Testing location Day 1 Recruit, pick & schedule Prepare for test Day 2 Conduct test Debrief participants & observers Analyze data & observations Report findings & recommendations Day 3 Day 4 Nicole Maynard | 9.13.14
  • 15. Day 1 Plan & Schedule Test Plan » Goals, task list » Method » Data, report contents Schedule Sessions » Stakeholder sent invites Nicole Maynard | 9.13.14
  • 16. Day 2 Prepare Write tasks Write script Prepare prototype Print and cut out screens Test equipment Dry runs Nicole Maynard | 9.13.14
  • 17. Day 3 Test 9:00 - 9:45 Session 1 10:00 - 10:45 Session 2 11:00 - 11:45 Session 3 12:00 - 12:45 Session 4+ 12:45 - 1:15 Lunch 1:15 - 2:00 Session 5 2:15 – 3:00 Session 6 3:15 - 4:00 Session 7 4:00 - 4:30 Wrap Up Nicole Maynard | 9.13.14
  • 18. Day 3 Analyze Nicole Maynard | 9.13.14
  • 19. Day 4 Report Nicole Maynard | 9.13.14
  • 20. Day 4 Report “ Let’s do this again next week. We need to test for the next arm of the application before we build… -­‐ Key Project Owner ” Nicole Maynard | 9.13.14
  • 21.
  • 22. Good Things Opened eyes Prototype Participants Recordings Information Nicole Maynard | 9.13.14
  • 23. Not So Good Things Time » Getting to yes » Plan, prepare » Tasks vs. session time » Analyze & report One person show Flexibility Nicole Maynard | 9.13.14
  • 24. After iterations and adjustments FAST FORWARD TO TODAY
  • 25. Traditional Usability Testing Create test plan Testing location Recruit, pick & schedule Prepare for test Conduct test Debrief participants & observers Analyze data & observations Report findings & recommendations Handbook of Usability Testing By Jeff Rubin and Dana Chisnell Nicole Maynard | 9.13.14
  • 26. Traditional Usability Testing Condensed Create test plan Testing location Recruit, pick & schedule Prepare for test Conduct test Debrief participants & observers Analyze data & observations Report findings & recommendations Nicole Maynard | 9.13.14
  • 27. Traditional Smart Prototype Testing Create test plan Find participants & formally schedule Prepare for test Conduct test Debrief with observers Analyze data & observations Report findings & recommendations Nicole Maynard | 9.13.14
  • 28. Test Plan: Methodology Image source: Vimrod Nicole Maynard | 9.13.14
  • 29. Test Plan: Dashboard Nicole Maynard | 9.13.14
  • 30. Test Plan: Focus Nicole Maynard | 9.13.14
  • 31. Test Plan: Location IN PERSON Nicole Maynard | 9.13.14
  • 32. Participants 10-­7-­ 5 FREE Hugs Nicole Maynard | 9.13.14
  • 33. Schedule Adjust test if necessary Debrief with observers Compile notes Iterate the prototype Nicole Maynard | 9.13.14
  • 34. Prepare Script Report Nicole Maynard | 9.13.14
  • 35. Nicole Maynard | 9.13.14
  • 36. Conduct Test Open minds,Not our product eyes ears Project Developer Stakeholder Moderator Manager Designer Nicole Maynard | 9.13.14
  • 37. Debrief Task 3 had challenges I noted that too Nicole Maynard | 9.13.14
  • 38. Analyze Report Image source: www.iacquire.com Report Affinity Mapping Nicole Maynard | 9.13.14
  • 39. Proving more every test ON THE RIGHT TRACK
  • 40. Quotes From The Field “ I was worried when I saw the the schedule you were proposing. I can’t believe we pulled that off! - UX Researcher ” Nicole Maynard | 9.13.14
  • 41. Quotes From The Field “ We can’t change the navigation. It went over really well with the users. - Project Owner ”
  • 42. Quotes From The Field “ It’s a big change to the design pattern. Can we test it to make sure... - Program Manager ” Nicole Maynard | 9.13.14
  • 43. Quickest Test To Date 90 min Create test plan Find participants Conduct test Debrief with observers Nicole Maynard | 9.13.14
  • 44. Remember Team involvement Flexible process Trim extras Nicole Maynard | 9.13.14
  • 45. Remember Even a small amount of imperfect testing is better than no testing at all. Nicole Maynard | 9.13.14
  • 47. Resources If you have a question or a challenging situation and want to think through it, tweet or msg me @punkynixter Books Handbook of Usability Testing Don’t Make Me Think Articles http://blog.skillpages.com/7-essential-steps-for-in-person-usability-testing/ Guerilla , Quick Dirty, etc. http://www.uxbooth.com/articles/the-art-of-guerilla-usability-testing/ http://www.currybet.net/cbet_blog/2010/06/10-tips-for-ambush-guerilla-us.php http://www.digital-loom.com/articles/usability-testing-case-study Nicole Maynard | 9.13.14