This document provides details on a product launch presentation for Clinique Mineral Translucent Spray Blusher. It discusses the company profile of Clinique, SWOT analysis, product characteristics, PR consultant objectives and target public, proposed media plan and budget, event program information, and press kit and goody bag contents. The launch event will be held on August 2, 2008 in Jakarta to create awareness of the new blusher product among female consumers aged 22-35.
Areas Covered :
Evolution of the Brand
Brand Identity
Brand Personality
Logo of the Brand
Tagline of the Brand
Brand Connect with intended customer
Where does the Brand fit in the company’s scheme of things??
Ad campaign analysis (both Print and TVC)
Areas Covered :
Evolution of the Brand
Brand Identity
Brand Personality
Logo of the Brand
Tagline of the Brand
Brand Connect with intended customer
Where does the Brand fit in the company’s scheme of things??
Ad campaign analysis (both Print and TVC)
We are one of leading beauty companies in Indonesia, founded by Dr. (H.C) Martha Tilaar in 1970. Employing over 4,000 employees, our company divided into three business classifications, manufacturing and Marketing, Distribution, and Service. Our teams are creating innovation and best quality in beauty product based on herbal and natural ingredients of Indonesia and its supporting services like spa, hair and beauty salon, beauty shop, advertising agency, beauty school, and wedding and indonesian culture magazine.
Sunsilk..... Sunsilk Brand audit best Presentation "Project of Strategic Brand Audit". Its brand of unilever and well known for hair care all around the world. Student of Marketing specialization programme MBA (2011-2015). The Islamia university of Bahawalpur. Department of Management sciences.
Sunsilk Brand audit Power point slides " Project of Strategic brand audit report"
The Islamia University Of Bahawalpur "department of Management Sciencies"
MBA 6th Marketing specialization (2011-2015
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The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
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Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
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This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
2. It is an offshoot of the Estee Lauder Company Clinique was established in 1968 Clinique was developed to capture the type of customer who is asking for a helpful program Clinique products are allergy tested and 100% fragrance free Company Profile
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5. INSIDE Public Relations Consultantwas first set up in November 2002 in Jakarta Provide a complete range of public relations service Inside Public Relations Consultant has already formulated its vision, mission, and value We also has some valuable experiences PR Consultant
6. Objectives and Public To create awareness of Clinique Mineral Translucent Spray Blusher in consumers, community & opinion leaders by 25% by the end of March 2009. Public Demographic Female (business woman & housewife), 22-35 years, single or married, social grade: A-B, education: college or university Geodemographic Business women or housewives who live in Jakarta.
8. Venue (BalaiSamudra) Foods & beverages Decoration & lighting Sound system Entertainer (Glenn Fredly) MC (Andhara Early) Invitation Press kit Goody bag GRAND TOTAL: Rp 462.825.000 Budget
9. Title : Mineralique Place : BalaiSamudra Jl. Boulevard Barat no. 1 KelapaGading Jakarta Utara Date : Saturday, 2 August 2008 Time : 17.30 till drop Program Information
10. Press Kit and Goody Bag Press kit will be including: Pen, exclusive notebook, and Clinique magazines Goody bag will be including: Pen, exclusive notebook, mug, watch keychain, and cosmetic purse
11. Photos Sketch of the place Clinique Mineral Translucent Spray Blusher