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Scattered product information in
organizations – practical solutions

Henri Hämäläinen
Contribyte Oy
»Product information in different
 systems

»Technology solutions for solving
 problem

»Practical solution
Real life problems with
   scattered data
Sales process example

             ERP              CRM

             Order            Offer

                                         ”Only way to keep
   BPM                                   track on everything
   Sales                                 was to have our
  process                                own excel and
                                         powerpoints”




   PDM
             Portfolio mgmt           Test mgmt
  Sellable
   items                               Feature
                 Feature
                                        status
                roadmap
Call center operations

                               ERP
                            Subscription
                              history                 ”Serving customers
                                                      is slow, in cases
                                                      where there are
                                                      multiple things
Call Center SW                                        customer wants to
     Call                                             handle”
   handling




                 CRM                        PDM
               Customer                    Current
              information                  offering
Maintenance operations

                    Inhouse DB
                      Spare
                      parts       ”Installed base
       CRM
                                  information is
    Customer                      scattered to too many
   information                    systems”
    Case
 communication


                                       PDM

  Document           ERP           CAD Drawings
   storage
                   Projects
  Documents
                 Installed base
Common solutions for data
       visibility
Enterprise architectural solutions for data
visibility and usage
Integrating different   Enterprise Service Bus     Reporting tools
 functions together            thinking
                                                 Reporting interfaces




                         CRM          ERP



                                ESB                           Sales
                                                  CRM

CRM + ERP +
 HR + Sales               HR          Sales       ERP          HR
Data visibility still remains
       challenging
Challenges

Information needs keeps changing fast

Tool changes are hard and costly

Information consumers are not key users of
any systems
How to serve information
  consumers with IT?
Key requirements for solution

All important data needs to be available easily
 All information to one common interface

Data integrity must be kept
 Data should remain in the systems that they were
made to

Solution must be open and flexible
It needs to be easy to reconfigure system and add
new systems and UI components to it.
Our solution – Contribyte Asset Browser
Bring data to
SharePoint UI

Read live data from
systems
                                                DISCUSSIONS
                                                   OR WEB
Combine data                                      CONTENT
together on the fly

Navigate many
systems once                Contribyte Asset Browser Server


Enrich knowledge to
the data
                      ERP      CRM             Sales          HR
What would user interface look
    in our example case
Sales process example

             ERP              CRM

             Order            Offer

                                         ”Only way to keep
   BPM                                   track on everything
   Sales                                 was to have our
  process                                own excel and
                                         powerpoints”




   PDM
             Portfolio mgmt           Test mgmt
  Sellable
   items                               Feature
                 Feature
                                        status
                roadmap
User interface for sales process

 NAVIGATION
 Pfamily                                  Feature status
       P1                                   (Test tool)
       P2
       P3       Item details (PDM)

                                            Phase in the
                                           sales process
  Sellable
                                               (BPM)
   items
  (PDM)       Orders of the item (ERP)
                                         Feature roadmap
                                          (portfolio tool)
              Offers of the item (CRM)
                                             New ideas
                                         (discussion forum)
Thank you!

Henri Hämäläinen
Product Manager, Contribyte
www.assetbrowser.com
henri.hamalainen@contribyte.fi
050 487 3291

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Product information in organizations practical solutions

  • 1. Scattered product information in organizations – practical solutions Henri Hämäläinen Contribyte Oy
  • 2. »Product information in different systems »Technology solutions for solving problem »Practical solution
  • 3. Real life problems with scattered data
  • 4. Sales process example ERP CRM Order Offer ”Only way to keep BPM track on everything Sales was to have our process own excel and powerpoints” PDM Portfolio mgmt Test mgmt Sellable items Feature Feature status roadmap
  • 5. Call center operations ERP Subscription history ”Serving customers is slow, in cases where there are multiple things Call Center SW customer wants to Call handle” handling CRM PDM Customer Current information offering
  • 6. Maintenance operations Inhouse DB Spare parts ”Installed base CRM information is Customer scattered to too many information systems” Case communication PDM Document ERP CAD Drawings storage Projects Documents Installed base
  • 7. Common solutions for data visibility
  • 8. Enterprise architectural solutions for data visibility and usage Integrating different Enterprise Service Bus Reporting tools functions together thinking Reporting interfaces CRM ERP ESB Sales CRM CRM + ERP + HR + Sales HR Sales ERP HR
  • 9. Data visibility still remains challenging
  • 10. Challenges Information needs keeps changing fast Tool changes are hard and costly Information consumers are not key users of any systems
  • 11. How to serve information consumers with IT?
  • 12. Key requirements for solution All important data needs to be available easily  All information to one common interface Data integrity must be kept  Data should remain in the systems that they were made to Solution must be open and flexible It needs to be easy to reconfigure system and add new systems and UI components to it.
  • 13. Our solution – Contribyte Asset Browser Bring data to SharePoint UI Read live data from systems DISCUSSIONS OR WEB Combine data CONTENT together on the fly Navigate many systems once Contribyte Asset Browser Server Enrich knowledge to the data ERP CRM Sales HR
  • 14. What would user interface look in our example case
  • 15. Sales process example ERP CRM Order Offer ”Only way to keep BPM track on everything Sales was to have our process own excel and powerpoints” PDM Portfolio mgmt Test mgmt Sellable items Feature Feature status roadmap
  • 16. User interface for sales process NAVIGATION Pfamily Feature status P1 (Test tool) P2 P3 Item details (PDM) Phase in the sales process Sellable (BPM) items (PDM) Orders of the item (ERP) Feature roadmap (portfolio tool) Offers of the item (CRM) New ideas (discussion forum)
  • 17. Thank you! Henri Hämäläinen Product Manager, Contribyte www.assetbrowser.com henri.hamalainen@contribyte.fi 050 487 3291

Editor's Notes

  1. Supportille soitetaan että laite ei toimi oikein. Katsoo asiakkaan ja laitteen tiedot. Sitten edelliset yhteydet asiakkaan kanssa, milloin huollot on tehty. Voi löytää CAD piirrustukset, jossa huomataan vanha versio osasta. Tekee tarjouksen korjauksesta.
  2. Integrating different functions together – IBM Rational Jazz, ERP ratkaisut, Jotkut PDM ratkaisut, Microsoft ympäristö. – tavoitteena siis että saman tuoteperheen alla ratkaisut toimisivat sujuvasti yhteen. Suurimpana haasteena projektien koko ja kesto ja yhden toimittajan ratkaisuun lukittautuminen.Enterprise Service Bus thinking – Data warehouse, ESB ratkaisut. Osa SharePoint ratkaisuista – Tässä haasteena myös projektien koko ja kesto, sekä se että näissä ratkaisuissa rajapinnat määrittelevät tiedon käyttömahdollisuuksia. Myös tiedon reaaliaikaisuutta ja oikeellisuutta ei pystytä takaamaan.Reporting tools – BI ratkaisut, jossain määrin myös portaalit. Nämä ovat näppäriä omassa hommassaan tuomaan tiedon saataville. Näillä ei yleensä tieto pystytä kuitenkaan yhdistämään ja nämä toimivatkin useimmiten raportointityökaluina, eikä operatiivisina työkaluina.
  3. Tiedon käytön tarpeet muuttuu niin nopeasti, että Tool changes: data migration, key users resistance, trainings
  4. Aloimme pohtia asiakkaidemme kanssa, että miten tämän ongelman sitten voisi taklata.