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Principles Of Insurance
Marketing of Financial Services
Principles Of Insurance
i. Law of large numbers
ii. Insurable interest
iii. Utmost good faith
iv. Indemnity
v. Subrogation and contribution
vi. Proximate cause
1. LAW OF LARGE NUMBERS
states that the more the number of members who are insured, the more
likely it is that the actual result would be closer to the expected.
2.INSURABLE INTEREST
(describe the relationship between the insured and
the subject matter of insurance )
• Family -Medical Insurance
Who is going to get benefitted and when
• If the house you own is damaged by fire, you suffer a financial loss
resulting from the fire.
Insurable interest exists when an insured person derives a financial
benefit from the continued existence of the insured object or suffers a
financial loss from the loss of the insured object
3.UTMOST GOOD FAITH
While ordinary commercial contracts are good faith
contracts, insurance contracts are contracts of utmost good faith.
• A material fact is one which would affect the judgment of a prudent insurer
in deciding whether to accept the risk and if so, at what rate or premium and
subject to what terms and conditions.
• You have accompanied your parents to a car showroom where they sell
cars(See, Touch And Test-drive, the seller of the car clearly knows what he
is selling and what his costs are in manufacturing the car)
• Shri Kishore aged 45 years applied for insurance on his life with policy
term of 15 years(PURCHASER OF INSURANCE GETS ONLY A
PROMISE, the insured person knows everything about the risk insured but
the insurer knows nothing. SELF DISCLOSURE)
4.PRINCIPLE OF INDEMNITY
• Jayesh had a shop which caught fire and as a result, a part of the goods
that were stored was destroyed. The shop was insured for its full value
of Rs.5,00,000. Jayesh claimed Rs. 5,00,000 since he had insured his
shop for Rs. 5,00,000. The insurance company’s surveyor examined
the damage and estimated that the loss was only Rs. 64,000. The
insurance company paid Rs.64,000 as compensation, even though
Jayesh had a policy of Rs. 5,00,000 and claimed for more.
Principle of indemnity
• You get compensated for what you lose - no more, no less.
• Means that the loss, and only the loss, is compensated.
5.SUBROGATION AND CONTRIBUTION
6.PRINCIPLE OF PROXIMATE CAUSE
• If loss to an insured property is the result of two or more causes acting
simultaneously or in succession (one after another), it becomes
necessary to choose the most important, the most effective or the most
powerful cause which has brought about the loss
Principles Of Insurance
i. Law of large numbers
ii. Insurable interest
iii. Utmost good faith
iv. Indemnity
v. Subrogation and contribution
vi. Proximate cause
Types of
Insurance
Types of insurance
Life Insurance
Health Insurance
Property Insurance
Travel Insurance
Pensions
Group Insurance
You Tube link
https://youtu.be/Cq-3YDe58Wc

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Principles of Insurance

  • 1. Principles Of Insurance Marketing of Financial Services
  • 2. Principles Of Insurance i. Law of large numbers ii. Insurable interest iii. Utmost good faith iv. Indemnity v. Subrogation and contribution vi. Proximate cause
  • 3. 1. LAW OF LARGE NUMBERS states that the more the number of members who are insured, the more likely it is that the actual result would be closer to the expected.
  • 4. 2.INSURABLE INTEREST (describe the relationship between the insured and the subject matter of insurance ) • Family -Medical Insurance Who is going to get benefitted and when • If the house you own is damaged by fire, you suffer a financial loss resulting from the fire. Insurable interest exists when an insured person derives a financial benefit from the continued existence of the insured object or suffers a financial loss from the loss of the insured object
  • 5. 3.UTMOST GOOD FAITH While ordinary commercial contracts are good faith contracts, insurance contracts are contracts of utmost good faith. • A material fact is one which would affect the judgment of a prudent insurer in deciding whether to accept the risk and if so, at what rate or premium and subject to what terms and conditions. • You have accompanied your parents to a car showroom where they sell cars(See, Touch And Test-drive, the seller of the car clearly knows what he is selling and what his costs are in manufacturing the car) • Shri Kishore aged 45 years applied for insurance on his life with policy term of 15 years(PURCHASER OF INSURANCE GETS ONLY A PROMISE, the insured person knows everything about the risk insured but the insurer knows nothing. SELF DISCLOSURE)
  • 6. 4.PRINCIPLE OF INDEMNITY • Jayesh had a shop which caught fire and as a result, a part of the goods that were stored was destroyed. The shop was insured for its full value of Rs.5,00,000. Jayesh claimed Rs. 5,00,000 since he had insured his shop for Rs. 5,00,000. The insurance company’s surveyor examined the damage and estimated that the loss was only Rs. 64,000. The insurance company paid Rs.64,000 as compensation, even though Jayesh had a policy of Rs. 5,00,000 and claimed for more.
  • 7. Principle of indemnity • You get compensated for what you lose - no more, no less. • Means that the loss, and only the loss, is compensated.
  • 9. 6.PRINCIPLE OF PROXIMATE CAUSE • If loss to an insured property is the result of two or more causes acting simultaneously or in succession (one after another), it becomes necessary to choose the most important, the most effective or the most powerful cause which has brought about the loss
  • 10. Principles Of Insurance i. Law of large numbers ii. Insurable interest iii. Utmost good faith iv. Indemnity v. Subrogation and contribution vi. Proximate cause
  • 11. Types of Insurance Types of insurance Life Insurance Health Insurance Property Insurance Travel Insurance Pensions Group Insurance