SlideShare a Scribd company logo
How effective is the combination of
the main product and the ancillary
               texts?


        This presentation will explain
   similarity's of the Music Video, Digipak
          and the Magazine Advert
The Digipak
The Magazine advert
Magazine
                          The Brick wall            Advert


                           Our music
                           video
• When we created the music video
  we found out that a lot of our
  filming was in front of a brick wall,
  This became our constant theme.
• So we decided that on the
  Magazine Advert and the Digipak
  we was also going to use the brick
  wall.
• So as the background of the
  magazine advert we lightened the
  same brick wall.
• For the Digipak we used the same
  brick wall but darkened it for
  behind the pictures that were on
  the Digipak                             Digipak
What is the link between the main
        product and the ancillary




Thus picture is
basically what we
used for one of
the sides in our
digipak, it shows
all the band
members holding
up the pieces of
card with the
lyrics on.
Another
  picture that
  is from the
  media film is
                     Guitar
  this
  guitar, that is
  on
  theDigipak
This is a close up
of the
guitar, which is
in sync to the
music when the
guitar solo is
about to happen
The Ice Cream

                      This is just a
                      general picture
                      of an ice
                      cream, this is a
                      link because it
                      represents, Th
                      e 99’s.



We used the picture to symbolize
the play on words effect. The band
name is called The 99’s so we used
the ice cream on the digipak to
show the link between the ice
cream and the 99’s
The Band
                                            This image is
                                            also showing
This is the Two Door Cinema                 the type of
Club and we thought of the                  costume that
band idea from watching how                 we are
effective this video comes                  wearing
across                                      throughout
                                            the music
                                            video, the kind
                                            of indie style.




This picture is also taken from the music
video, so we thought we would just have
a picture of the band members posing on
the brick wall for another side to
ourDigipak.
The 99’s
                     This was created in Photoshop, first
                     I got the Digipak photos of my blog,
                     the funny photos and the serious
                     photos, I then had to resize every
                     image so that it was correctly in
                     line and there wasn’t any gaps then
                     I just repeated doing it until I
                     couldn’t see any gaps.


Tom then made the font
so it looked indie enough,
we chose the red spray
behind the font, this
relates to the artist Daft
Punk with his song Alive
As you can see
throughout the process        Same Picture
of the magazine
advert, the Digipak and
the music video we
have kept the constant
type of picture of the                   This is a part of the
lads                                     Digipak where this
                                         picture has been
                                         screen grabbed from
                                         the actual music video




      There is the lads in the music
      video                            This is the magazine
                                       advert where the lads
                                       have the cardboard
                                       lyrics up

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Presentation1 120329073543-phpapp02

  • 1. How effective is the combination of the main product and the ancillary texts? This presentation will explain similarity's of the Music Video, Digipak and the Magazine Advert
  • 4. Magazine The Brick wall Advert Our music video • When we created the music video we found out that a lot of our filming was in front of a brick wall, This became our constant theme. • So we decided that on the Magazine Advert and the Digipak we was also going to use the brick wall. • So as the background of the magazine advert we lightened the same brick wall. • For the Digipak we used the same brick wall but darkened it for behind the pictures that were on the Digipak Digipak
  • 5. What is the link between the main product and the ancillary Thus picture is basically what we used for one of the sides in our digipak, it shows all the band members holding up the pieces of card with the lyrics on.
  • 6. Another picture that is from the media film is Guitar this guitar, that is on theDigipak This is a close up of the guitar, which is in sync to the music when the guitar solo is about to happen
  • 7. The Ice Cream This is just a general picture of an ice cream, this is a link because it represents, Th e 99’s. We used the picture to symbolize the play on words effect. The band name is called The 99’s so we used the ice cream on the digipak to show the link between the ice cream and the 99’s
  • 8. The Band This image is also showing This is the Two Door Cinema the type of Club and we thought of the costume that band idea from watching how we are effective this video comes wearing across throughout the music video, the kind of indie style. This picture is also taken from the music video, so we thought we would just have a picture of the band members posing on the brick wall for another side to ourDigipak.
  • 9. The 99’s This was created in Photoshop, first I got the Digipak photos of my blog, the funny photos and the serious photos, I then had to resize every image so that it was correctly in line and there wasn’t any gaps then I just repeated doing it until I couldn’t see any gaps. Tom then made the font so it looked indie enough, we chose the red spray behind the font, this relates to the artist Daft Punk with his song Alive
  • 10. As you can see throughout the process Same Picture of the magazine advert, the Digipak and the music video we have kept the constant type of picture of the This is a part of the lads Digipak where this picture has been screen grabbed from the actual music video There is the lads in the music video This is the magazine advert where the lads have the cardboard lyrics up