2. Branding
• Ashoka U Changemaker Campus
• Changemaker Campus Partnership
• Changemaker Campus Consortium member
• Limited to ‘campus’, excludes partners
• Changemaker. Use liberally and often!
• http://changemakercampus.org.uk/
• First and only in UK, leading in Europe, one of 22
in the world
3. Feedback from panelists
“There needs to be more structure to the vision
and plan.
I think CMC designation should be contingent
on this.
The student piece needs more development”
www.changemakercampus.org.uk/voices
Linda Kay Klein, Echoing Green Susie Sosa, Dell Social Innovation Challenge
Emer Ni Bhradaigh, City University Dublin
6. Bottom-up
• Lots of community
based or class room
activities
• Closely connected to
community concerns &
experience
• Potential of 10,000
students’ action &
decisions
• Lots of ‘projects’.
7. • Searchlight focus on
strategic issues
• Power of permission &
legitimacy
• High influence in local
economy and politics
8. The middle just ain’t so interesting
• Full of structural issues-
HEFCE rules &
organisational norms
• People and activities that
have no strategic
purpose- busyness
• Really difficult to shift
• Grassroots enthusiasm
and searchlight focus lost
10. Themes
1. Increase student engagement and ownership-
everyone a Changemaker
2. Expand educational resource & knowledge base
3. Restructure academic year to support co-
curricula learning experience
4. Recognise and support excellence
5. Prove and Improve
6. Build an international presence
11. everyone a Changemaker
• On Campus
• T-shaped student
• Campus branding
• Co-curricula activities & Certificate for
HEAR Record
• Space on timetable- Changemaker Week
• Scholarships based on achievement
• Programmes and staff recognised as
Changemakers, and awarded AshokaU
badge
• Host ISIRC and AshokaU Exchange
• Ideas funnel & incubation
• Visible
• Motivational
• Engaged
• Supported
• Celebrated
12. everyone a Changemaker
• Off Campus
• Certificate & Venture Builder-
accredited, award winning MOOC
platform, sales global
• Leadership of AshokaU in EU
• Build a global presence through
AshokaU consortium & Dialogue Café
• Secure leadership in
international/comparative SE research
• Visible
• Motivational
• Engaged
• Supported
• Celebrated