1. Flattener 2: The World Online How the WWW has been transformed from Tim Berners-Lee's vision of a free and open service to all of humanity to a business landscape dominated by a small number of very large companies and very rich entrepreneurs ? 1
2. Thesis : The Internet has revolutionized, and continues to affect the way of doing business. It is now a important tool and place for conducting commerce. As a tool, it allows buyers and sellers to reach information, goods and services. 2
3. - Lets look at the Tim Berners Lee vision at the begining : - He invented Web 20 yeras ago - He's also a Director of the World Wide Web Foundation - The goal of the web shaped in his vision to serve humanity - So he describes the web is humanity connected 3
4. The Top 10 Most Popular Social Networks (2010) - It serves humanity for example It creates social network between people all around the world by most popular sites such as facebook,messanger, and twitter . You may see beow the top sites with their monthly visit numbers. Source : http://webtrends.about.com/b/2010/03/15/the-top-10-most-popular-social-networks.htm 4
5. 20% of the world’s population currently has access to the web. He believes that free access to information should be a “universal human right” - People are being allowed oppenness by Internet - Freedom of speech gives people more liberty, They can express and share all their ideas and feelings - Internet usage is espicially increased in the closed countries ike Iran. Becasue citizens wants to know about the free world and reach information - Webconnects people from Australia and China. No more geographical restriction between countries 5
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7. All goods and services started to be sold on internet
8. That’s why Internet has revolutionized, and continues to affect the way of doing business.6
9. - Now internet is common point of comunication between: - Business-to-business (B2B) - Business-to- consumer (B2C) - Business-to-government (B2G). (Tax declaration today can be done on internet) - It is now a critical tool and place for conducting commerce 7
10. Internet Impact on Business : Internet allows buyers and sellers access to information, goods and services 7 x 24. - All size Business Corporation is now using web for many purposes such as product information, customer contacts, marketing activities and point of sales for their customers Please find below super power United States e-Commerce Growth to pick up in 2010: 8
11. Change Way of Doing Business Product Information Consumer may receive all information about the product or services. For example colour, size whats made of, quality or price 9
12. Change Way of Doing Business Marketing The Internet has brought media to a global audience - Web searches; examination of competitors’ sites for information on pricing, problems, hiring, press releases, news articles - Companies may design their marketing activities depending on the data that they gathered from their customers 10
13. Change Way of Doing Business Point of Sales/online shopping Consumers directly buy goods or services from a seller in real-time, without an intermediary service, over the internet - Online stores also give you the ability to share information and reviews with other shoppers who have firsthand experience with a product or retailer. 11
14. Change Way of Doing Business Customer Contacts - 7x24 servie to customers before, during and after a purchase - They can ask technical support, FAQs answers or tracking gurantees concerning the products they bought. 12
15. 13 Sources: LEE.B.T. 2009 interviewed on Rushes Sequences BBC Documentary available at: http://www.bbc.co.uk/blogs/digitalrevolution/2009/10/rushes-tim-bernerslee-london-v.shtml Stanford University Computer Science Department Final Essay. The Impact of Business on Internet available at: http://www-cs-students.stanford.edu/~dwhitney/lisa/IS_Final_Proj.html United Nations Publication, 2007. Internet Use for Business Development. United Nations available at: http://www.unescap.org/idd/pubs/internet-use-for-business-development.pdf
