This document appears to be a presentation about public speaking and communication. It provides tips and rules for presenters, including focusing on the audience, using persuasion, identifying your personal speaking style, using hand gestures and body language effectively, incorporating pauses and repetition, telling stories, being authentic and vulnerable, having confidence in your message, and controlling external distractions. Specific presentation techniques are highlighted, such as using cadence, hands, facial expressions and body positioning. Famous quotes on topics like listening, curiosity, confidence and passion are also included.

1. PRESENTATION
ELEVATION
Michael Weiss
@mikepweiss

2. Who is this guy?
AND WHAT IS
HE DOING
HERE?

14. Still Chasing
THE ROCK
AND ROLL
DREAM

31. Now you know
MICHAEL
WEISS

32. My Goal For
TODAY

34. EDUCATE
INSPIRE
ENGAGE
3

35. Be
RESPECTFUL

36. The human brain not only
looks for the
UNEXPECTED
but actually craves it
Gregory Berns

37. We do not pay
attention to
BORING
THINGS

39. Do something different
EVERY 10
MINUTES

40. FIRST THINGS FIRST
Most people are not good
LISTENERS

41. There is more
LISTENING
in the room than
TALKING

42. FILTERS:
Beliefs
Values
Attitudes
Personality
Culture
Prejudices
Interests
Expectations
Assumptions
Memories
Images past and future
Past experience

43. External
DISTRACTIONS

45. TRIGGER
WORDS

46. Ironic Process Theory
THE MORE WE TRY TO
SUPPRESS THOUGHTS
THE MORE THEY
SURFACE

47. PINK
ELEPHANT

48. Non-Verbal
COMMUNICATION

49. YOU

50. RULE #1:
This is not about you.
It’s about the
AUDIENCE.

51. You are not the HERO

52. You are YODA
The audience is
LUKE
SKYWALKER

53. You are here to
SERVE

54. But we’re
AGENCY PEOPLE

55. RULE #2:
We are in the business of
PERSUASION

56. Aristotle said that
one of the most
important parts
of a speech is to
PRODUCE
PERSUASION

57. Communication is the
TRANSFER
OF EMOTION
Seth Godin

58. Who’s thinking
about the
PINK
ELEPHANT?

59. What is your
STYLE?

60. RULE #3
It is critical that you
IDENTIFY &
ACCEPT
your style.

61. Until you do, you will
not be able to
FOCUS
on what you want
to say.

62. Get
OUT
of your
HEAD

63. “Wanting to be
SOMEONE
else is a waste of the
person YOU ARE”
- Marilyn Monroe

64. “Once we believe in
OURSELVES,
we can risk curiosity,
wonder, spontaneous
delight, or any other
experience that
reveals the
HUMAN
SPIRIT.” - ee cummings

65. If you are not
NERVOUS you
are not HUMAN

66. Be
COMFORTABLE

67. Be
NATURAL

68. “You’re never really
COMFORTABLE.
Even though you may
think you are…you
really aren’t.”

69. Are you
CASUAL?

70. Are you
FORMAL?

71. What about your
CADENCE?

72. Are you a
FAST
talker?

73. Or do you
TAKE YOUR TIME?

74. The power of the
PAUSE

75. Punctuation is to readers
as pausing is to your
LISTENERS- Keith Bailey

76. “The right word may be
effective, but no word
was ever as effective
as a rightly timed
PAUSE”- Mark Twain

77. 3
SHOWS
CONFIDENCE
SLOWS YOU
DOWN
GIVES YOU
TIME TO THINK

78. Anyone still thinking
about the
PINK
ELEPHANT?

79. How do you use your
HANDS?

80. Are you aware of your
FACE?

82. How do you use your
BODY?

84. At the 1988 DNC
Clinton was
BOO’ED
off the stage

86. Clinton uses his
HANDS
better than anyone

93. Cadence

94. Repetition
REPETITION
Repetition

96. It was hard not to feel his
PASSION

97. STORYTELLING
STORYTELLING

98. Campfires have been replaced with
PROJECTOR
BULBSNancy Duarte

99. You don’t have to tell the
ENTIRE
STORY

100. Being
AUTHENTIC

101. We fear that we
are not worthy.
And that
DISCONNECTS
US
- Brene Brown

102. We have to be willing to be
VULNERABLE*
*Do something where there are
no guarantees

103. We need to stop
CONTROLLING
&
PREDICTING

104. EMOTIONS
are
CONTAGIOUS

105. Confidence

106. RULE #4
If you don’t believe it
NEITHER
WILL THEY