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Communication Skills
for Women Leaders
Another double-bind?
"Your biggest tool of
leadership is communication.
Make it bold and enlivening
and passionate. - if you can't
communicate, you're just not
there."
Dame Anita Roddick
The « double-bind »  challenge
Six common  mistakes to avoid
Five simple tips
Speak up, Stand out and Shine
Shine???
“Our” roles models
“Our” roles models
Davos World Economic Forum, January 2013
“The subject of tonight’s discussion is “why are
there no women on this panel?”
= 27%
Women
at
Source: “Les expertes”, commission on women’s
representation in medias
Always 20% of female experts
versus 80% male experts 
The model is the Anglo-Saxon
“Alpha Male”.
Most of the examples we see are
men.
Women are invisible and their voices
are silenced.
Steve Balmer, Microsoft CEO
“Alpha Mâle”
Individualist and dominant
Result and performance oriented
Very high self-esteem
Extremely competitive
Extroverted and expansive
Stanford
experiment!
Frank Flynn
Stanford Professor
Heidi Roizen
Entrepreneur in the
Silicon Valley
Heidi Roizen
Howard Roizen
”We don’t like her"
”We wouldn’t want to work
with her"
”Would not hire her"
”Too aggressive"
”Unlikeable"
”As competent, but less
humble"
”SELFISH"
"Damned if
they do..."
“Feminine style”
Soft, moderate and supportive
Considerate for others, encouraging
Sensitive, active listener
Low self-confidence, hesitant, to quiet
or too high-pitched whining, nagging
"Damned if you do,
damned if you
don't!"
- Eleanor Roosevelt
Double
Bind
STOP
We cannot identify with the speakers we
see and hear
We try to imitate the masculine presentation
style and are perceived negatively
We tone down to be more feminine and are
perceived less competent
1. Lack of
Confidence
2. The need to
be perfect
3. Lack of Risk-
taking
4. Fear of
Rejection
What’s the
way out?
The solution(s)
Images of women
speakers
Experimental Social
Psychology
Meanwhile…
If you want to be perceived as
Don’t fall into those traps!
6 mistakes women make
Using minimizing language.
6 mistakes women make
Using minimizing language.
Hedges: kind of, sort of, just, may be, probably, I think
6 mistakes women make
Using minimizing language.
Hedges: “kind of, sort of, just, may be, probably, I think”
Disclaimers: “this may be a bad idea, but…”
6 mistakes women make
Using minimizing language.
Hedges: “kind of, sort of, just, may be, probably, I think”
Disclaimers: “this may be a bad idea, but…”
Hesitations: “well, um, uh, you know…”
6 mistakes women make
Using weak language.
Adding tag lines to sentences.
6 mistakes women make
Using minimizing language
Speaking with a high pitched voice.
Adding tag lines to sentences
Keep Calm and Carry On…
6 mistakes women make
Using minimizing language.
Speaking with a high-pitched voice, or too softly.
Waiting for the permission to speak up.
Adding tag lines to sentences
«You have to learn to interrupt.
If you raise your hand at a meeting,
by the time they get to you,
the point is not germane.»
6 mistakes women make
Using minimizing language.
Speaking with a high-pitched voice.
Waiting for the permission to speak up.
Acting girlish.
Adding tag lines to sentences.
6 mistakes women make
Using weak language
Voice
Waiting for the permission to speak up
Acting girlish
Ending sentences with ?
Physically condensing
5 golden rules
Taking physical space. Paying attention to posture.
High power poses
High power poses
High power poses
Low-Power Poses
High and low power
poses
5 golden rules
Breathing low and fully, without rushing.
Taking physical space. Paying attention to posture.
5 golden rules
Breathing low and fully, without rushing.
Speaking slowly, with a slightly lower voice. A full, strong,
sustained and focused voice (detailed by BG)
Taking physical space. Paying attention to posture.
Indra Nooyi’s advice : speak slowly!
5 golden rules
Breathing low and fully, without rushing.
Speaking slowly, with a slightly lower voice. A full, strong,
sustained and focused voice
Listening without losing sight of what you want to say.
Taking physical space. Paying attention to posture.
5 golden rules
Breathing low and fully, without rushing.
Speaking slowly, with a slightly lower voice. A full, strong,
sustained and focused voice
Listening without losing sight of what you want to say.
Taking physical space. Paying attention to posture.
Using simple, clear and direct language.
3 key messages?
There is a double-bind for women
speaking in public
Be aware of the 6 traps to avoid
Apply the 5 golden rules
Key messages
Call to action
1. Unconscious
incompetence
3. Conscious
Competence
2. Conscious
Incompetence
4. Unconscious
Competence
Wake up Call!
Training
ConfidenceAwareness
Denial
Helpl!
Practice
Practice
Practice
Marion Chapsal
Public Speaking Coach and Trainer
@marionchapsal
www.geronimocoachingnow.com
marion.chapsal@gmail.com
© 2013 Geronimo Coaching

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Women Leaders and Public Speaking: Another Double-Bind?

Editor's Notes

  1. Quand Kasia Hein Peters m’a demandé de faire une conférence pour le premier evenement de l’association HBA à Lyon, j’ai immediatement accepté pour 3 raisons La première est que je suis convaincue de la force des réseaux féminins. VP BPW, grâce auquel j’ai rencontré Celine Schillinger et puis ensuite Kasia qui est venue faire une intervention lors de notre rencontre européenne equal pay day . La deuxième est que soigner la prise de parole en public est un des meilleurs moyens d’augmenter son impact en tant que leader Et enfin, que cette prise de parole n’est pas évidente pour les femmes et parsemée d’obstacles et de pièges. A la fin de cette présentation, je veux vous re partiez avec des conseils pratiques afin que vous puissiez les mettre en pratique directement dès demain matin lors de vos entretiens, réunions ou conférences. Je vais vous présenter le (slide objectifs)
  2. Objectifs?
  3. Voici le titre de l’atelier que je vais animer demain pour le réseau EPWN à l’ESCP pour la journée des hauts potenciels Briller? Qu’est ce que cela provoque en vous l’idée de parler en public, se lever et se faire remarquer, devenir le centre de l’attention?
  4. What is the problem, indeed? When did it start? A very long time ago…
  5. What is the problem, indeed? When did it start? A very long time ago…
  6. What is the problem, indeed? When did it start? A very long time ago…
  7. AFP shot from latest Davos economic forum this January 2013. A bankers panel. At conference after conference, in today's world, women are underrepresented as speakers. The World Economic Forum has a 20 percent quota for participation by women, which it has yet to meet, and Social Media Week, with events in 18 countries, has set the bar at 50 percent women speakers and participants for its events by the end of 2014.. The TED conference has achieved as high as 42 percent women on the program, but more often comes in at less than that. The German Marshall Fund ’ s Brussels conference recently offered child care to get rid of one possible barrier to women ’ s participation. And even the New Yorker magazine highlighted the problem in a cartoon that showed an all-male panel, with the moderator saying "The subject of tonight's discussion is ‘ why are there no women on this panel?" Guide des experts.
  8. And even the New Yorker magazine highlighted the problem in a cartoon that showed an all-male panel, with the moderator saying "The subject of tonight's discussion is ‘ why are there no women on this panel?" Guide des experts.
  9. Should we reproduce the stereotypes we find in the media? Isn ’ t there another way? Représentation des femmes dans les medias. « Les représentations symboliques stéréotypées, qui s ’ inscrivent dans nos têtes par le biais des médias, constituent bien, après le droit, la morale et la politique, la dernière frontière de l ’ inégalité ». Brigitte Grésy Guide des experts.
  10. Standard psychological definitions fail to do justice to the alpha male. He dominates history; his brilliance and charisma lay the foundations for every city and every civilization. He is self-made, self-serving, self-glorifying, and -- often -- self-destructive. You’re either with him or against him, he doesn’t compromise on the issues at hand, and if you turn out to be on the opposing team, he will break you before even considering your surrender. A short list of those traits associated with him make for a vicious, combustible brew: High intelligence, unwavering confidence, arrogance, amazing leadership capacities, a results-driven mindset, a instinct for self-promotion, extreme charisma, and above all, fearlessness in a fight. His odds, his opposition? Unimportant. Read more: http://uk.askmen.com/grooming/inspiration/2_leadership-lessons-from-legendary-alpha-males.html#ixzz2MVOOUDuJ
  11. Male communication habits revolve around taking up space. Not giving in. Standing feet apart, sitting legs open. Chest open or puffed out. Energy forward, probing. Head held high. Choosing to look or not look without apology. Breathing slowly and deeply into the body. Speaking when they want to and not rushing. Driving the voice. Often being too pushy without apology. Not falling off a line, but sustaining an idea. Speaking about what they want to talk about and not being distracted or feeling the necessity to change subject matter if asked. Listening without supporting another speaker. Not withdrawing when challenged or interrupted, in fact just getting louder to drown out any interference. Clear, sure and uncompromising language. Words without room for debate.
  12. A traduire Stanford experiment by Franck Flynn . Specifically, with Harvard's permission, I changed the original materials so that one section of the class received a version of the case called "Howard" Roizen (same case, just different pronouns) and the other section received the original case. Before class, I had the students go online and rate their impressions of "Roizen" on several dimensions. As you might expect, the results show that students were much harsher on Heidi than on Howard across the board. Although they think she's just as competent and effective as Howard, they don't like her, they wouldn't hire her, and they wouldn't want to work with her. As gender researchers would predict, this seems to be driven by how much they disliked Heidi's aggressive personality. The more assertive they thought Heidi was, the more harshly they judged her (but the same was not true for those who rated Howard).
  13. Selfish bitch!!! 
  14. "Quand les femmes se comportent selon les stéréotypes de genre, elles sont considérées comme des leaders moins competents." -Recherche Catalyst
  15. Transformation radicale d’une femme en marche vers le pouvoir Le prix à payer?
  16. Negative fear cycle for women Lack of confidence « I don’t have the confidence to apply for that promotion because I cannot do ALL that is required of the role. 8 out of 10 is not good enough. Perfectionism. I am to blame because I do not have enough of the relevant knowledge, qualifications, experience and credentials that are necessary, so I had better not apply… Lack of risk taking and opportunities. There are bound to be candidates better than me. I don’t want to be laughed at, so just in case I fail, I am going to stay safe in my comfort zone. Fear of rejection. I do not want to be rejected, laughed at for applying for a job that I obviously cannot do. It really is my fault. I must just work harder, get more credentials, knowledge, qulifications, experience, etc…
  17. A balance of male and female role models and a whole new presentation model Des femmes qui s ’ expriment avec puissance, avec confiance, assurance et qui sont aussi à l ’ écoute des autres Un équilibre entre pouvoir et vulnérabilité. La capacité de s ’ affirmer même dans la contradiction, sans perdre son calme, ni verrouiller ses émotions. Affirmer son style en prenant le meilleur des styles “ masculins ” et “ féminins ” , au plus près de ses préférences, de ses valeurs. Choisir librement le meilleur comportement adopter, ne pas vouloir plaire à tout prix ni intimider sans merci. Accepter les conséquences de rennoncer à la séduction et au style passif, soumis: déplaire à certains et l ’ assumer!
  18. Female role models eliminated the gender gap, though. Women gave longer speeches and evaluated themselves more positively when they were primed with with images Hillary Clinton and Angela Merkel than when they saw Bill Clinton or weren't primed at all. The outside observers also rated their speeches higher. "Female political role models can inspire women and help them cope with stressful situations that they encounter in their careers, such as public speaking," the authors write. "A lack of female powerful role models leads to a vicious circle, because if women fail to take leadership positions, they also fail to provide role models for junior women to follow."
  19. A new paper in the May issue of the Journal of Experimental Social Psychology suggests that even just seeing images of female role models can help women speak publicly and perform as leaders. Previous research has found that the presence of female leaders in government has a significant effect on girls' educational goals, and seeing other women in STEM careers can help women want to pursue those careers themselves. However, other studies have found that seeing high-level female leaders can actually make women feel inferior about their own leadership qualities. To dig deeper, scientists asked 149 students from a Swiss university (81 women, 68 men) to give a persuasive political speech against increasing student fees, within the context of a virtual reality program that put them in front of an audience of six men and six women. For some participants, the back wall of the virtual room featured a hanging picture of Hillary Clinton. For others, it showed a portrait of Bill Clinton or Angela Merkel, and for some the wall remained blank. The researchers timed and videotaped the speech, then asked the students to evaluate their performance. A separate group of people unaware of the experimental conditions watched the speeches and rated them based on fluency and body language. Both the people watching the speeches and those giving them perceived longer speeches as being more positive. When there was no role model in view, men spoke longer than women. The same held true for speaking under the withering gaze of Big Bill. Female role models eliminated the gender gap, though. Women gave longer speeches and evaluated themselves more positively when they were primed with with images Hillary Clinton and Angela Merkel than when they saw Bill Clinton or weren't primed at all. The outside observers also rated their speeches higher. "Female political role models can inspire women and help them cope with stressful situations that they encounter in their careers, such as public speaking," the authors write. "A lack of female powerful role models leads to a vicious circle, because if women fail to take leadership positions, they also fail to provide role models for junior women to follow." They go on to recommend that "active steps should be taken in order to increase the number of women in leadership positions, which would consequently increase their visibility and empower other women on their path to leadership."
  20. That’s why I created a model of 4 speaking styles, only with women speakers; That’s why I encourage women to speak at conferences, BPW role, coach women, include women speakers in my examples If you want to be perceived as powerful, credible and confident
  21. That’s why I created a model of 4 speaking styles, only with women speakers; That’s why I encourage women to speak at conferences, BPW role, coach women, include women speakers in my examples If you want to be perceived as powerful, credible and confident
  22. Préciser le numero 3, « grooming » oneself, auto stimulation 5 body language mistakes women make and need to be aware of (before changing switching to new behavior) Carol Kinsey Goman, business coach and body language expert, advises women who want to be perceived as powerful, credible and confident to be aware of five common body language mistakes that women leaders make: + Too many head tilts. Head tilting, a particularly feminine gesture, can be a very positive cue, but is also subconsciously processed as submission signals. Project authority by keeping your head straight up in a more neutral position + Physically condense. Lower-status and less-confident men (and most women) tend to pull in their bodies and minimise their size, while high status males expand and take up space. So at your next meeting, spread out your belongings and claim your turf photo de nathalie baye et ou isabelle hupert et l’autre gros macho affiche de film + Acting girlish. Women are viewed as much less powerful when they pacify with girlish behaviours, including twirling hair, playing with jewellery or biting a finger + Nodding too much. Excessive head nodding can make females look like a bobble-head doll + Waiting your turn. In negotiations, men talk more than women and interrupt more frequently. When asked what advice she had for professional women, former US Secretary of State Madeleine Albright, the first woman to assume that role, replied, “ Learn to interrupt ” Rajouter finir les phrases par des questions et utiliser des adoucisseurs (non, c’est pas ce mot…) D’où vient l’article les 6 deadly sins? Et les 2 autres? Céder n’est pas consentir…acquiécer
  23. I would just like to say that I may not know as much as some of the communication experts out there, but I feel that women undermine their credibility time and time again by using minimizing language. using qualifiers such as ‘ some, ’ ‘ sort of, ’ ‘ just, ’ ‘ only,' and ‘ kind of. ’ For example: “ This is kind of exciting, ” “ This is just a suggestion, ” and “ I only meant to clarify that, ” are all weak statements. Again, not only is the message weakened, but so is the strength of the speaker. Hesitations, hedges, disclaimers, Intensifiers, Tag questions
  24. I would just like to say that I may not know as much as some of the communication experts out there, but I feel that women undermine their credibility time and time again by using minimizing language. using qualifiers such as ‘ some, ’ ‘ sort of, ’ ‘ just, ’ ‘ only,' and ‘ kind of. ’ For example: “ This is kind of exciting, ” “ This is just a suggestion, ” and “ I only meant to clarify that, ” are all weak statements. Again, not only is the message weakened, but so is the strength of the speaker. Hesitations, hedges, disclaimers, Intensifiers, Tag questions
  25. I would just like to say that I may not know as much as some of the communication experts out there, but I feel that women undermine their credibility time and time again by using minimizing language. using qualifiers such as ‘ some, ’ ‘ sort of, ’ ‘ just, ’ ‘ only,' and ‘ kind of. ’ For example: “ This is kind of exciting, ” “ This is just a suggestion, ” and “ I only meant to clarify that, ” are all weak statements. Again, not only is the message weakened, but so is the strength of the speaker. Hesitations, hedges, disclaimers, Intensifiers, Tag questions
  26. I would just like to say that I may not know as much as some of the communication experts out there, but I feel that women undermine their credibility time and time again by using minimizing language. using qualifiers such as ‘ some, ’ ‘ sort of, ’ ‘ just, ’ ‘ only,' and ‘ kind of. ’ For example: “ This is kind of exciting, ” “ This is just a suggestion, ” and “ I only meant to clarify that, ” are all weak statements. Again, not only is the message weakened, but so is the strength of the speaker. Hesitations, hedges, disclaimers, Intensifiers, Tag questions
  27. Adding tag lines to our sentences Examples of these are: “This is a great angle, don’t you think?” and “Our department is doing well, isn’t it?” A tag line at the end of a sentence weakens the statement being made as well as the authority of the speaker. It communicates that the speaker is not completely confident so must ask for reassurance.
  28. For women, in particular, the pitch of their voices may rise when they are nervous, making them sound girlish. Whatever their age, that detracts from their credibility and sense of authority. Modulate your voice.  When we’re nervous, we speak more quickly — something that comes across both on the phone and in person. Purposely slow down. Any hesitation can make you sound unsure of yourself, but a deliberate pause can emphasize a key point.
  29. Le double bind: trop masculine: compétente mais détestée et caricaturée dame de fer, castratrice, bossy, bitch (margaret thatcher, martine aubry, hillary clinton) Ou hyper valorisée pour ses qualités féminines mais décrédibilisée comme “ potiche ” , nunuche (segolène), trop émotive, maternelles (sarah palin), incompétente (catalyst research date?...) C ’ est très difficile de savoir exprimer son désaccord et s ’ affirmer sans partir dans les aigus et perdre contrôle. Certaines femmes préfèrent forcer leur voix et la rendre plus grave, au prix d ’ efforts énormes pour se controller et cela leur ôte tout naturel, toute grâce, et c ’ est épuisant. Certaines adoptent un son de voix raucailleux, gutural. C ’ est extrêmement à la mode chez les jeunes femmes, même les jeunes filles. Interrogées, elles répondent que cela leur donne de l ’ assurance, plus de “ poids ” , de crédit, les fait parître plus mûres, moins “ girlish ” . Car evidemment, voilà ce qui arrive quand une femme laisse s ’ exprimer sa féminité, sa grâce: “ woolfing ” (cécile dufflot) Ou ricanement et moqueries Hilarry Clinton pendant la campagne qui avait essuyé une larme. Caricature: chantal goya! Les emotions sont bannies. La faiblesse et la vulnérabité tabous. Seul le diktat du modèle alpha male prévaut. (rechercher sur le modèle alpha male français ou latin, pas mal du côté macho, et aussi technocrate enarque à la française: cartésien, analytique, logique, intellectuel, détaché de ses émotions.) Raising your voice Anne Marie Morris Conservative MP july 2012 http://voiceguy.ca/blog/voiceguy/chest-resonance exercice! DURATION: 11 MINUTES What is the best way for a woman to get her point across in a noisy and competitive environment without being dismissed as shrill?
  30. Waiting your turn. In negotiations, men talk more than women and interrupt more frequently. When asked what advice she had for professional women, former US Secretary of State Madeleine Albright, the first woman to assume that role, replied, “ Learn to interrupt ” women remain silent during meetings. women tend to allow men to interrupt them. Men, in general, jump in with their ideas, assert what they think and therefore interrupt more than women. In response to this male communication pattern, women frequently allow themselves to be cut off and their ideas to be silenced or even usurped by their male counterparts. We suggest that women calmly hold their ground when they are interrupted by saying something like, “ To continue my point… ” or “ Just a minute, I ’ d like to finish my point. ” Women frequently wait be called on or have difficulty taking the floor. It is crucial to speak up at least once during every business meeting, even if you are simply agreeing with a point being made, or summarizing what has been said. Not saying anything can be interpreted as a lack of knowledge or ability. Speak up to ensure that your strengths and knowledge are accurately perceived. Rajouter finir les phrases par des questions et utiliser des adoucisseurs (non, c’est pas ce mot…) D’où vient l’article les 6 deadly sins? Et les 2 autres? Céder n’est pas consentir…acquiécer
  31. Raising your hand or asking the permission to speak Waiting your turn learn to interrupt! Madeleine Albright ’ s quote
  32. Too many head tilts. Head tilting, a particularly feminine gesture, can be a very positive cue, but is also subconsciously processed as submission signals. Project authority by keeping your head straight up in a more neutral position Acting girlish. Women are viewed as much less powerful when they pacify with girlish behaviours, including twirling hair, playing with jewellery or biting a finger Nodding too much. Excessive head nodding can make females look like a bobble-head doll
  33. Act girlish twirling your hair, touching your neck, your jewels, biting your finger, touching your face, your nose, your ear etc… ” grooming ” autostimulation “ tilting the head sideways ” According to today ’ s Daily Telegraph, research shows that men and women make themselves more appealing to the opposite sex by changing the way they angle their face. Submission sign. This is not new. Psychologists have known this for decades, and before that, when we used our intuition and instincts far more often than we do now, we always knew it. It ’ s also true in business (just as it is for dogs!). 1000′s of years ago, for a woman, or a man for that matter, to tilt their head to one side leaves the neck vulnerable to attack from predators. You would not be tilting your head in an appealing manner if you were face to face with a lion. However, you might do so if you felt safe and secure in the company you were in – e.g. for a wife, your hunter husband. Roll forward a few millennia. The sames rules still apply. And, it ’ s the same in a business scenario. If you are in the company of someone you like and trust, you might instinctively tilt your head to one side as you are listening to them. You would also have good eye contact.
  34. Physically condense. Lower-status and less-confident men (and most women) tend to pull in their bodies and minimise their size, while high status males expand and take up space. So at your next meeting, spread out your belongings and claim your turf photo de nathalie baye et ou isabelle hupert et l’autre gros macho affiche de film + Acting girlish. Women are viewed as much less powerful when they pacify with girlish behaviours, including twirling hair, playing with jewellery or biting a finger + Nodding too much. Excessive head nodding can make females look like a bobble-head doll + Waiting your turn. In negotiations, men talk more than women and interrupt more frequently. When asked what advice she had for professional women, former US Secretary of State Madeleine Albright, the first woman to assume that role, replied, “ Learn to interrupt ” Rajouter finir les phrases par des questions et utiliser des adoucisseurs (non, c’est pas ce mot…) D’où vient l’article les 6 deadly sins? Et les 2 autres? Céder n’est pas consentir…acquiécer
  35. + Physically condense. Lower-status and less-confident men (and most women) tend to pull in their bodies and minimise their size, while high status males expand and take up space. So at your next meeting, spread out your belongings and claim your turf photo de nathalie baye et ou isabelle hupert et l’autre gros macho affiche de film Pay attention to posture.  Mother was right when she told you to stand up straight, and that’s true whether you’re tall or short. Keep your shoulders back, and never cross your arms in front of you (the closed body position). When seated, lean forward slightly, rather than leaning back into the chair, which can cause you to slump. Lister tous les défauts les plus fréquents, les faire jouer, ou démo vidéo, puis donner les tips, recettes, conseils, trucs astuces, et faire faire un exercice pour chaque nouveau comportement à adopter.
  36. What is the problem, indeed? When did it start? A very long time ago…
  37. Se tenir droite, bien calée sur ses 2 pieds quand on est assise Le dos bien droit, bien tenu quand on est assise Regarder directement dans les yeux quand on parle Baisser les epaules Relever la tête, dégager la poitrine Se déplacer avec souplesse sans raideur ni molesse
  38. What is the problem, indeed? When did it start? A very long time ago…
  39. What is the problem, indeed? When did it start? A very long time ago…
  40. What is the problem, indeed? When did it start? A very long time ago…
  41. What is the problem, indeed? When did it start? A very long time ago…
  42. As Sandberg mentioned in her book, our research shows that people can change their own hormone levels and behaviors, by "faking it" — by "power posing," or adopting expansive, open nonverbal postures that are strongly associated with power and dominance across the animal kingdom (imagine standing with hands on hips and feet spread, like Wonder Woman). By holding these postures for just two minutes before entering a high-stress situation, people (both men and women) can increase their testosterone by about 20% and decrease their cortisol by about 25% (Want to do the opposite to your hormones? Adopt a low-power pose — wrap your arms around your torso, cross your ankles, lower your chin). Power posing also increases people's tolerance for risk and pain, and their ability to think abstractly. This isn't about what your body language is communicating to others; it's about what your body language is communicating to you: your body language is changing your mind, which changes your behavior, which changes your outcomes..
  43. To begin, relax your jaw open and open your throat wide, like the beginning of a yawn. Breathe down to your core, feeling the cool air pour in, warm up inside your core, and then flow out, warming the inside of your mouth. Take 4 or 5 breaths to feel this warming sensation, and get a sense of your breath pouring down toward your gut. You should feel your belly "fill" with the breath action, and then, as the air flows out, you should feel your gut collapse toward your spine. Now, to further the feeling of openness in your throat, drop your head toward the back, so you're looking up toward the ceiling, as if you're opening your throat to the sky. [I like to imagine that this is the pose that sword swallowers strike before they do they performances! You're creating a straight line from the sky right down into your core. The big difference between this and swallowing a sword is that you're just breathing air into your chest via your trachea, while the sword traveling behind the swallower's voice box, down her/his esophagus toward the stomach.] With your head tilted back, sigh out again on breath, as if your breath were gently misting the ceiling above you. A great image to explore would be fogging a mirror with your breath. Now add sound: sigh out on an open "ah," as in "f a ther"  (IPA [ɑ]) , on a sound around the middle of your range. To encourage vibrations in your chest, tap or pat your chest a little, and put your palms on your chest to feel for vibrations. You will probably feel it more acutely on your breast bone, or  sternum,  and on your ribs, as bones and cartiledge vibrate more than anything else. Breath by breath, work your way lower and lower in your range. Each note should create a slightly different feeling of vibration in your body, generally with the vibration going lower as the pitch gets lower. If you'd like to follow along with a pitch, have a listen to this audio file  this audio file,  but you don't have to. You can simply sound your way down, step by step, going lower and lower until you get to the bottom of your range. It helps to sustain the sound for a good long time, to continue to find an openness to your throat "channel," and radiate the sound up toward the ceiling. If the breath was fogging the ceiling, you might imagine that the sound is painting it. Pick a rich, deep colour to imagine, and associate it with the sound you're painting on the ceiling.
  44. To begin, relax your jaw open and open your throat wide, like the beginning of a yawn. Breathe down to your core, feeling the cool air pour in, warm up inside your core, and then flow out, warming the inside of your mouth. Take 4 or 5 breaths to feel this warming sensation, and get a sense of your breath pouring down toward your gut. You should feel your belly "fill" with the breath action, and then, as the air flows out, you should feel your gut collapse toward your spine. Now, to further the feeling of openness in your throat, drop your head toward the back, so you're looking up toward the ceiling, as if you're opening your throat to the sky. [I like to imagine that this is the pose that sword swallowers strike before they do they performances! You're creating a straight line from the sky right down into your core. The big difference between this and swallowing a sword is that you're just breathing air into your chest via your trachea, while the sword traveling behind the swallower's voice box, down her/his esophagus toward the stomach.] With your head tilted back, sigh out again on breath, as if your breath were gently misting the ceiling above you. A great image to explore would be fogging a mirror with your breath. Now add sound: sigh out on an open "ah," as in "f a ther"  (IPA [ɑ]) , on a sound around the middle of your range. To encourage vibrations in your chest, tap or pat your chest a little, and put your palms on your chest to feel for vibrations. You will probably feel it more acutely on your breast bone, or  sternum,  and on your ribs, as bones and cartiledge vibrate more than anything else. Breath by breath, work your way lower and lower in your range. Each note should create a slightly different feeling of vibration in your body, generally with the vibration going lower as the pitch gets lower. If you'd like to follow along with a pitch, have a listen to this audio file  this audio file,  but you don't have to. You can simply sound your way down, step by step, going lower and lower until you get to the bottom of your range. It helps to sustain the sound for a good long time, to continue to find an openness to your throat "channel," and radiate the sound up toward the ceiling. If the breath was fogging the ceiling, you might imagine that the sound is painting it. Pick a rich, deep colour to imagine, and associate it with the sound you're painting on the ceiling.
  45. Mes chers compatriotes, de métropole, de l ’ outre-mer, de l ’ étranger, Ce soir, c ’ est avec au coeur l ’ amour, et la fierté de la France que je me présente devant vous. 30 mots en 15 secondes. Donc 120 mots par minute.
  46. Here is an extract of one of the most famous speeches in history: Dr Martin Luther King Jr ’ s 1963 speech at the Lincoln Memorial in front of over 200,000 civil rights campaigners. It is immensely powerful, and would have been far less powerful if King had rushed through it.
  47. To begin, relax your jaw open and open your throat wide, like the beginning of a yawn. Breathe down to your core, feeling the cool air pour in, warm up inside your core, and then flow out, warming the inside of your mouth. Take 4 or 5 breaths to feel this warming sensation, and get a sense of your breath pouring down toward your gut. You should feel your belly "fill" with the breath action, and then, as the air flows out, you should feel your gut collapse toward your spine. Now, to further the feeling of openness in your throat, drop your head toward the back, so you're looking up toward the ceiling, as if you're opening your throat to the sky. [I like to imagine that this is the pose that sword swallowers strike before they do they performances! You're creating a straight line from the sky right down into your core. The big difference between this and swallowing a sword is that you're just breathing air into your chest via your trachea, while the sword traveling behind the swallower's voice box, down her/his esophagus toward the stomach.] With your head tilted back, sigh out again on breath, as if your breath were gently misting the ceiling above you. A great image to explore would be fogging a mirror with your breath. Now add sound: sigh out on an open "ah," as in "f a ther"  (IPA [ɑ]) , on a sound around the middle of your range. To encourage vibrations in your chest, tap or pat your chest a little, and put your palms on your chest to feel for vibrations. You will probably feel it more acutely on your breast bone, or  sternum,  and on your ribs, as bones and cartiledge vibrate more than anything else. Breath by breath, work your way lower and lower in your range. Each note should create a slightly different feeling of vibration in your body, generally with the vibration going lower as the pitch gets lower. If you'd like to follow along with a pitch, have a listen to this audio file  this audio file,  but you don't have to. You can simply sound your way down, step by step, going lower and lower until you get to the bottom of your range. It helps to sustain the sound for a good long time, to continue to find an openness to your throat "channel," and radiate the sound up toward the ceiling. If the breath was fogging the ceiling, you might imagine that the sound is painting it. Pick a rich, deep colour to imagine, and associate it with the sound you're painting on the ceiling.
  48. Replace the weak words “I think”, “I believe”, and “I feel”, for stronger options such as “ I ’ m confident ” , “ I ’ m convinced ” , “ I expect ” . Meaningful words stated in the declarative mood, assertively, and positively are more likely to beget meaningful actions. Speech without hesitation or irrelevant words or sounds - 'um's' and 'ah's'. Use indicative and imperative rather than conditional and interrogative tenses
  49. Of course, I teach in my course that you can only really get three key messages across memorably. This talk was longer than most, and hopefully more memorable than most, but what were the three key takeaways?
  50. Here they are. If you only remember three things from this talk, remember these. 1. Most presentations suck. This is key. If you don ’ t remember the problem, it ’ s hard to remember the solution to it. Most presentations are boring and ineffective. 2. There is a better way: Presentation 2.0. Remembering that there is a better way is key - and when you remember that you should be doing 2.0 presentations and not the boring old 1.0 ones, then you ’ ll also start to remember some of the ingredients of a great presentation, and you ’ ll be tempted to look back at these notes as you prepare your next presentation. 3. It ’ s a great investment in yourself. Like it or not, people judge you on how well (or how poorly) you communicate, so if you can learn to present better than 95% of your peers, you ’ ll get a reputation as a great communicator, and that will likely help your results, your influence, and most likely, your rise up the career ladder. Remembering this is key because it will inspire you to keep learning, practising and improving, and those are necessary if you want to be a great presenter. So if you remember simply these three things, the others will naturally follow.
  51. Call to action: Building confidence, step by step The four learning stages
  52. You can also get plenty more presentation advice at geronimocoachingnow.com and by following me on Twitter. We hope you enjoyed this course, and if we can help you or your company to improve your presentations through further training, coaching or design services, we would be delighted to hear from you.