So You Wanna Build A Website! - LMU mSchool
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The document discusses the key roles and phases involved in building a website. It identifies the core team roles as project manager, information architect, lead designer, lead tech, programming team, and QA. It outlines the typical phases of development as discovery, specifications, design, development, alpha, beta, and delivery/launch. For each phase, it provides details on the objectives, key activities, and expected deliverables. The roles and phases presented provide a framework for effectively planning and executing the development of a new website.
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Presentation Skills: How To Deal With The Four Personalities
There are four personalities in your audience - The Driver; The Analytical: The Expressive; The Amiable. Each has their own needs and expectations. Here are some tips to identify them and how to meet their needs when you present.
Presentation Elevation Spring 2015
The document provides tips and strategies for effective public speaking. It discusses identifying your speaking style, using body language and gestures effectively, telling stories and using metaphors, managing fear and nerves, tailoring your presentation to your audience, and rehearsing with an ensemble. The overall message is that an engaging presentation connects with the audience on an emotional level through authenticity, vulnerability, and inspiration rather than just conveying information through slides and bullet points.
Presentation Elevation Lite - 2015
This document appears to be a presentation about public speaking and communication. It provides tips and rules for presenters, including focusing on the audience, using persuasion, identifying your personal speaking style, using hand gestures and body language effectively, incorporating pauses and repetition, telling stories, being authentic and vulnerable, having confidence in your message, and controlling external distractions. Specific presentation techniques are highlighted, such as using cadence, hands, facial expressions and body positioning. Famous quotes on topics like listening, curiosity, confidence and passion are also included.
Presentation Elevation - How To Become A Better Presenter (updated)
This is my latest deck from my Presentation Elevation class I teach for ThinkLA. Like most decks, it may not mean much without me presenting, but there are some good nuggets, tools and tips.
Lots of good pointers on how to build Powerpoint Presentation Decks, How to use your body, hands and voice. I talk about Bill Clinton, Steve Jobs and as always there's a slide with Eddie Van Halen.
Don Draper Is Dead - Redux - LERN Conference 2013
The Don Drapers of the world create ads that interrupt
and hit the masses. They throw it up and hope it sticks.
Content Marketing allows people to choose what content
they want, how they want it and when they want it. It’s
not about interruption marketing anymore - it’s about
choice marketing.
Start With Who - LERN Conference 2013
The document appears to be a slide deck presentation on content marketing. It discusses establishing personas to understand target audiences, developing a content production schedule across different channels, and focusing content based on the buyer's journey phases of awareness, consideration and purchase. The presentation emphasizes starting by understanding who the target audience is (their needs and interests) before moving to how and where to create and distribute content.
Updated - Don Draper Is Dead
This document discusses the death of Don Draper and the changing media landscape. It suggests that Draper was confined by traditional advertising and the interruptive pitch model. The rise of technologies like DVRs allowing viewers to skip ads, and the ability of consumers to block unwanted messages, has led to consumers taking more control. This has challenged marketers to rely less on paid media and research, and more on developing content strategies and expertise in owned and earned social media to engage customers.
Presentation Elevation - New Set of Slides
The document provides tips for presenting effectively, including spending time together as an ensemble, clearing your cache and closing unnecessary programs before presenting, checking your volume and presentation layout, taking a sip of water and deep breaths to relax, and understanding different personality types in order to engage your audience.
Presentation Elevation
This document provides tips and strategies for effective presentations. It emphasizes that a presentation is a performance, not just a meeting, and should inspire and engage the audience emotionally. It encourages identifying your personal presentation style and using techniques like storytelling, metaphors, and creating tension to hold audience attention. Bullet points are discouraged in favor of a single powerful idea per slide. Rehearsing and ensemble presenting with other speakers is also recommended to feel confident and connected to the audience. The overall message is that an effective presentation transfers emotion to inspire the audience.
Story Is In Our DNA
I am teaching at the Global Center for Innovation & Entrepreneurship this summer. This is the deck from my first class. Used some new fonts and colors!
Business Bullet Points
This document provides 12 business bullet points with advice such as hiring people who are smarter than yourself, getting more work than you can handle by delegating tasks, adapting and improving your processes, charging your worth, answering emails within 24 hours, taking 30 minutes for personal time, attending a webinar, delegating good tasks, and pivoting your work when it stops being fun.
Don Draper Is Dead - AMA-LA
My presentation for the Los Angeles chapter of the American MArketing Association event on April 11, 2013. It was a packed house - loads of fun!
Don Draper Is Dead
This document discusses the death of the fictional advertising character Don Draper and the changing media landscape. It suggests Don Draper was confined by traditional advertising and the pitch model and was unable to adapt to emerging trends like big data, consumer control of media, and the merging of personal and professional lives online. The growing influence of owned and earned media over paid media has made strategy and developing expertise in these new areas key for marketers.
How Connected Have We Become
This is a deck I used for the first class of the semester. The class is called All Things Digital at the mSchool at Loyola Marymount University. The purpose was to spark conversation with the students - and believe me - it did!
Presentation elevation 1212
The first set of slides are for a Lessig Style presentation and will mean nothing without me talking....but the images are nice. Enjoy!
Pitch Elevation - Fearless Women Rising
The document provides tips for improving pitch presentations, noting that pitches should be emotional and inspirational rather than just factual. It discusses defining a clear agenda and focus, using visuals to support the presentation rather than as the focus, and using storytelling techniques to engage the audience emotionally rather than just presenting bullet points or facts. The document emphasizes practicing the performance aspect of a pitch and focusing on how the presentation makes the audience feel rather than just what is said.
Lorman why rfp_final
This document provides guidance on how to write an effective request for proposal (RFP). It recommends including key elements like objectives, stakeholders, budget, timeline and needs versus optional features. Vendors should be asked to describe their process, experience, pricing and approach to the project. Maintaining a shortlist of 3-5 vendors allows for comparing detailed proposals while limiting workload. Conducting initial meetings helps set expectations on both sides before significant effort is spent on responses. The overall goal is to use the RFP process to define requirements and select the most qualified partner to meet your unique needs.
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Presentation Skills: How To Deal With The Four Personalities
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Presentation Elevation - How To Become A Better Presenter (updated)
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So You Wanna Build A Website! - LMU mSchool
- 1. SO YOU WANNA BUILD A WEB SITE? LMU – mSchool March 13, 2013 Michael Weiss
- 3. TEAM
- 4. PROJECT MANAGER INFORMATION ARCHITECT LEAD DESIGNER LEAD TECH PROGRAMMING TEAM QA
- 5. CLIENT FACING PROJECT MANAGER INFORMATION ARCHITECT LEAD DESIGNER LEAD TECH PROGRAMMING TEAM QA
- 6. PROJECT MANAGER INFORMATION ARCHITECT LEAD DESIGNER LEAD TECH PROGRAMMING TEAM QA
- 7. PROJECT MANAGER Day to Day Manager Scope – Schedule – Budget Manage Client Expectations Manage Internal Team
- 8. PROJECT MANAGER INFORMATION ARCHITECT LEAD DESIGNER LEAD TECH PROGRAMMING TEAM QA
- 9. INFORMATION ARCHITECT Identifies Wishes/Wants/Needs Organizes Content Flow Creates & Executes UX Wire Frames & Site Maps
- 10. PROJECT MANAGER INFORMATION ARCHITECT LEAD DESIGNER LEAD TECH PROGRAMMING TEAM QA
- 11. LEAD DESIGNER Works with IA - IMPORTANT Understands Brand Translates into Design
- 12. PROJECT MANAGER INFORMATION ARCHITECT LEAD DESIGNER LEAD TECH PROGRAMMING TEAM QA
- 13. LEAD TECH Technology Audit Technology Recommendations Writes Tech Spec Manages Programming Team
- 14. PROJECT MANAGER INFORMATION ARCHITECT LEAD DESIGNER LEAD TECH PROGRAMMING TEAM QA
- 16. PROJECT MANAGER INFORMATION ARCHITECT LEAD DESIGNER LEAD TECH PROGRAMMING TEAM QA
- 20. DISCOVERY SPECIFICATIONS Time & Materials DESIGN DEVELOPMENT ALPHA BETA Fixed Budget DELIVERY LAUNCH
- 21. DISCOVERY Agency: PM, IA, Designer, LT Client: ALL Stakeholders – Tech! Objective: Set BREADTH of Scope Deliverable: S.O.W.
- 22. DISCOVERY Data gathering Identify Wishes/Wants/Needs Set Priorities Set Breadth of Scope
- 23. SPECIFICATIONS Agency: PM, IA, LT Client: Necessary Stakeholders Objective: Set DEPTH of Scope Deliverable: Functional Spec
- 24. SPECIFICATIONS Site Maps Wire Frames Technology Audit & Suggestions Identify 3rd Party Integration: Social Platform, Email, CRM
- 27. DESIGN Agency: PM, IA, Designer Client: Necessary Stakeholders Wire Frames + Brand = Design Deliverable: Comps & Final
- 29. DEVELOPMENT Agency: PM, LT, Programmers Client: Necessary Stakeholders Spec + Wire Frames + Design Deliverable: Functioning Site
- 30. DEVELOPMENT 3 Types: Front, Middle & Back Front: HTML, AJAX, Flash, HTML5 Back: SQL, MySQL = Databases Middle: PHP, .NET, Ruby
- 31. HOW IT WORKS 101 Website HTML Database Middleware SQL or PHP or .NET MySQL
- 32. DEVELOPMENT - QA Often a forgotten task Critical for launch Alpha – 50% Functional Beta – 95% Functional Delivery – 100% NOT LAUNCH