This document summarizes the services of a creative strategy company called NashStrutton. They work with clients in the music and entertainment industries to develop engaging content strategies across various media platforms. Their services include media creation, media buying, influencer strategy, executive production, personal branding, and consulting. They have experience helping a variety of organizations effectively leverage networks and influence target audiences.

1. ENTERTAINMENT PEOPLE.
CREATIVE STRATEGY SPECIALISTS.

2. WHO WE ARE
Music industry pros that expanded to all media...we’ve rolled with the changes as cassettes became CDs,
CD’s became digital, and marketing became entertainment.
MICHAEL STRUTTON
Creative MBA.
Real-world Entrepreneur.
Strategist.
ED NASH
Entertainment Manager.
Executive Producer.
Strategist.

3. A FEW OF THE NAMES WE’VE WORKED WITH...

4. Our goal is simple...
to engage people with an impactful
experience.

5. WHAT WE DO
Content strategy, creation, implementation, and distribution of
media properties for targeted audiences.
Media/Marketing Strategy
Media Creation
Media Buying
Influencer Strategy & Relations
Executive Production for Media & Events
Personal Branding
Publicity and Public Relations
Advising for Marketing and Agency Relationships
Our services include, but are not limited to:

6. Visual content is now 40x more likely to
be shared on social networks.

7. 74% OF ALL INTERNET TRAFFIC IN 2017 WILL BE
VIDEO.

9. OUR SERVICES

10. MEDIA
CREATION
We are able to:
➔ Take your existing content and
transform it into engaging,
shareable media.
➔ Produce original video
content.
➔ Optimize newsletters and email
correspondence.
➔ Write blogs and other copy.
➔ Create podcasts.

11. MEDIA BUYING
First, we develop a strategy for implementation of media properties
across traditional and social media platforms.
Then, we buy and manage Facebook, Twitter, Instagram, Google ads,
etc.
We also offer list servicing and optimized email collection.
In addition, we have an exclusive content distribution deal with an
email list service of over 1 million qualified, engaged subscribers.

12. INFLUENCER STRATEGY
To effectively leverage networks, we:
★ Broker guest posting / placement on other blogs
★ Manage relationships with existing
members/clients/partners to cultivate and distribute
content. (Including social media updates)
★ Create original campaigns for influencers in specific
industries
★ Negotiate celebrity endorsements, if applicable
(voiceover, appearances, content)

13. We add value to existing or upcoming project and events by
managing the details and seeing that your vision comes to life.
Our existing relationships allow us access to options you didn’t
think you had. Need an A-list celebrity for your next event? We
know how to get them.
If you can dream it, we can make it happen.
EXECUTIVE PRODUCTION

14. PERSONAL BRANDING
Step1
We take a look at
your team and ask
the right
questions.
Step2
We develop
strategies for
their individual
brand.
Step3
Through profiles, outreach,
appearances, and Op-Eds, we
make them experts...not just
within your organization, but
everywhere.

15. STATISTICS
AND
REPORTING
You need something
tangible to go along with
your creative.
We utilize effective
metrics to prove
something’s working, or to
identify when it’s not.
Monitormediapropertiestogauge
effectivenessandengagement
Collectdataandreportonpaid
marketingcampaigns
Provideanalyticsforemail
subscribers,opens,andclicks

16. CONSULTING FOR MARKETING
AND AGENCY RELATIONSHIPS...
We advise organizations on how to productively negotiate,
compensate, align, assess and manage their marketing agency or
roster of agencies.
In addition, we advise suppliers on ways to gain maximum value
from these important relationships.

17. Our ideal clients?
Organizations who seek to influence groups of people in the most
impactful ways possible.
Many of these organizations do not have a dedicated marketing executive
or production staff, and the process of coordinating independent content
creators, production people, agencies, media buyers, social media experts,
and more is both time consuming and costly.
We are unique in that we can handle it all.
In fact, some of our clients include the very agencies and independent
producers that large corporations and organizations rely on.

18. To view our production reel or contact us, visit:
www.nashstrutton.com