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34
TOTAL
POPULATION
INTERNET
USERS
ACTIVESOCIAL
MEDIAUSERS
UNIQUE
MOBILEUSERS
ACTIVEMOBILE
SOCIALUSERS
URBANISATION: PENETRATION: PENETRATION: PENETRATION: PENETRATION:
JAN
2018 ASNAPSHOTOF THECOUNTRY’S KEY DIGITALSTATISTICALINDICATORS
SOURCES: POPULATION: UNITED NATIONS; U.S. CENSUS BUREAU; INTERNET: INTERNETWORLDSTATS; ITU; EUROSTAT; INTERNETLIVESTATS; CIA WORLD FACTBOOK; MIDEASTMEDIA.ORG;
FACEBOOK; GOVERNMENTOFFICIALS; REGULATORY AUTHORITIES; REPUTABLEMEDIA; SOCIALMEDIA AND MOBILESOCIALMEDIA: FACEBOOK; TENCENT; VKONTAKTE; KAKAO; NAVER; DING;
TECHRASA; SIMILARWEB; KEPIOS ANALYSIS; MOBILE: GSMA INTELLIGENCE; GOOGLE; ERICSSON; KEPIOS ANALYSIS. NOTE: PENETRATION FIGURES AREFORTOTALPOPULATION (ALLAGES).
DIGITALIN INDONESIA
265.4 132.7 130.0 177.9 120.0
MILLION MILLION MILLION MILLION MILLION
56% 50% 49% 67% 45%
37
MOBILEPHONE
(ANY TYPE)
SMART
PHONE
LAPTOP OR
DESKTOP COMPUTER
TABLET
COMPUTER
JAN
2018
DEVICEUSAGEPERCENTAGEOF THEADULTPOPULATION* THATCURRENTLY USES EACH KIND OF DEVICE[SURVEY-BASED]
TELEVISION
(ANY KIND)
DEVICEFORSTREAMING
INTERNETCONTENTTO TV
E-READER
DEVICE
WEARABLE
TECH DEVICE
SOURCE: GOOGLECONSUMERBAROMETER, JANUARY 2018. FIGURES BASED ON RESPONSES TO A SURVEY. *NOTE: DATA REPRESENTS ADULTRESPONDENTS
ONLY; PLEASESEETHENOTES ATTHEEND OF THIS REPORTFORMOREINFORMATION ON GOOGLE’S METHODOLOGY AND THEIR AUDIENCEDEFINITIONS.
91% 60% 22% 8%
95% 2% 1% 1%
38
AVERAGEDAILY TIME
SPENTUSING THE
INTERNETVIAANY DEVICE
AVERAGEDAILY TIME
SPENTUSING SOCIAL
MEDIAVIAANY DEVICE
AVERAGEDAILY TV VIEWING TIME
(BROADCAST, STREAMING
AND VIDEO ON DEMAND)
AVERAGEDAILY TIME
SPENTLISTENING TO
STREAMING MUSIC
JAN
2018
TIMESPENTWITH MEDIASURVEY-BASED DATA: FIGURES REPRESENTRESPONDENTS’ SELF-REPORTED ACTIVITY
SOURCE: GLOBALWEBINDEX, Q2 & Q3 2017. BASED ON A SURVEY OF INTERNETUSERS AGED 16-64.
NOTE: TIMESPENTUSING SOCIALMEDIA INCLUDES SOCIALNETWORKS AS WELLAS MESSENGERS / CHATAPPS.
8H 51M 3H 23M 2H 45M 1H 19M
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  • 4. 34 TOTAL POPULATION INTERNET USERS ACTIVESOCIAL MEDIAUSERS UNIQUE MOBILEUSERS ACTIVEMOBILE SOCIALUSERS URBANISATION: PENETRATION: PENETRATION: PENETRATION: PENETRATION: JAN 2018 ASNAPSHOTOF THECOUNTRY’S KEY DIGITALSTATISTICALINDICATORS SOURCES: POPULATION: UNITED NATIONS; U.S. CENSUS BUREAU; INTERNET: INTERNETWORLDSTATS; ITU; EUROSTAT; INTERNETLIVESTATS; CIA WORLD FACTBOOK; MIDEASTMEDIA.ORG; FACEBOOK; GOVERNMENTOFFICIALS; REGULATORY AUTHORITIES; REPUTABLEMEDIA; SOCIALMEDIA AND MOBILESOCIALMEDIA: FACEBOOK; TENCENT; VKONTAKTE; KAKAO; NAVER; DING; TECHRASA; SIMILARWEB; KEPIOS ANALYSIS; MOBILE: GSMA INTELLIGENCE; GOOGLE; ERICSSON; KEPIOS ANALYSIS. NOTE: PENETRATION FIGURES AREFORTOTALPOPULATION (ALLAGES). DIGITALIN INDONESIA 265.4 132.7 130.0 177.9 120.0 MILLION MILLION MILLION MILLION MILLION 56% 50% 49% 67% 45%
  • 5. 37 MOBILEPHONE (ANY TYPE) SMART PHONE LAPTOP OR DESKTOP COMPUTER TABLET COMPUTER JAN 2018 DEVICEUSAGEPERCENTAGEOF THEADULTPOPULATION* THATCURRENTLY USES EACH KIND OF DEVICE[SURVEY-BASED] TELEVISION (ANY KIND) DEVICEFORSTREAMING INTERNETCONTENTTO TV E-READER DEVICE WEARABLE TECH DEVICE SOURCE: GOOGLECONSUMERBAROMETER, JANUARY 2018. FIGURES BASED ON RESPONSES TO A SURVEY. *NOTE: DATA REPRESENTS ADULTRESPONDENTS ONLY; PLEASESEETHENOTES ATTHEEND OF THIS REPORTFORMOREINFORMATION ON GOOGLE’S METHODOLOGY AND THEIR AUDIENCEDEFINITIONS. 91% 60% 22% 8% 95% 2% 1% 1%
  • 6. 38 AVERAGEDAILY TIME SPENTUSING THE INTERNETVIAANY DEVICE AVERAGEDAILY TIME SPENTUSING SOCIAL MEDIAVIAANY DEVICE AVERAGEDAILY TV VIEWING TIME (BROADCAST, STREAMING AND VIDEO ON DEMAND) AVERAGEDAILY TIME SPENTLISTENING TO STREAMING MUSIC JAN 2018 TIMESPENTWITH MEDIASURVEY-BASED DATA: FIGURES REPRESENTRESPONDENTS’ SELF-REPORTED ACTIVITY SOURCE: GLOBALWEBINDEX, Q2 & Q3 2017. BASED ON A SURVEY OF INTERNETUSERS AGED 16-64. NOTE: TIMESPENTUSING SOCIALMEDIA INCLUDES SOCIALNETWORKS AS WELLAS MESSENGERS / CHATAPPS. 8H 51M 3H 23M 2H 45M 1H 19M