Preparing for Virtual Leadership

Virtual Leadership Collins Center Staff Retreat June 4-5, 2009 Nautilus Center at Lloyd Creek

Virtual Leadership ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Collins Center and the Web ,[object Object],[object Object],[object Object],[object Object],[object Object]

Collins Center and the Web – next steps ,[object Object],[object Object],[object Object],[object Object],[object Object]

About this discussion ,[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 – Communication and Collaboration ,[object Object]

Web 2.0 - What is it? ,[object Object],[object Object],[object Object],[object Object]

Web 2.0 – What is it? ,[object Object]

Web 2.0 – what is it? ,[object Object],[object Object],[object Object]

Web 2.0 – 101 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 - blogs ,[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 - Wikis ,[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 - Forums ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 – forum Catholic Online Forum

Web 2.0 – U.S. Politics Forum

Web 2.0 – Online communities – Social Networks ,[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 – online communities – Betty Crocker

Web 2.0 – online communities – NASCAR

Web 2.0 – online communities Kiva

Web 2.0 – File Sharing Sites ,[object Object],[object Object],[object Object],[object Object]

Web 2.0 –presentation sharing SlideShare

Web 2.0 – multimedia storytelling ,[object Object],[object Object],[object Object]

Web 2.0 – multimedia storytelling – NYTimes 1 in 8M

Web 2.0 – multimedia – Charity: Water

Social Networks – Lift the veneer ,[object Object],[object Object],[object Object]

Some thoughts ,[object Object],[object Object]

From transaction to interaction Dimension Web 1.0 Web 2.0 Operating model Hierarchical Networked Rigid Collaborative Flexible New models of One size fits all Personalized service delivery Monopoly Choice-based Single channel Multi-channel Performance-driven Input-oriented Outcome driven Closed Transparent Decision making Spectator Participant

Motivation for Contributing ,[object Object],[object Object],[object Object],[object Object]

Web 2.0 brings together all forms of informal communication School Hedge Barber Church Party Soccer News Gym Work

How to Lead “virtually” in successful social networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Online Communities - Revisit ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Tools, Technologies, Capabilities to make a successful community ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0: Leadership provides a broad range of benefits ,[object Object],[object Object],[object Object],[object Object]

Streamline internal operations ,[object Object],[object Object],[object Object]

Who is in charge of the social network? ,[object Object],[object Object],[object Object]

In Web 2.0 the “ Controlled Message ” is the new oxymoron. One cannot control the message and should not attempt to. It is more about managing the message and facilitating dialog around it. The Controlled Message?

Social Network Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Life Process of a Successful Community

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Are social features economically viable? ,[object Object],[object Object],[object Object],[object Object],[object Object]

How to measure ROI on Social Media ,[object Object],[object Object],[object Object],[object Object]

Measuring ROI - Exposure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Measuring ROI - Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Measuring ROI - Influence ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Measuring ROI - Action ,[object Object],[object Object],[object Object],[object Object],[object Object]

How the Collins Center becomes a leader through its role of Community Manager and Facilitator

Work plan in considering and selecting a vendor: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Work plan in considering and selecting a vendor: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Keep in mind community purpose and the members’ needs ,[object Object],[object Object],[object Object]

Community strategists: organize internal resources/support the program ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

As community manager , you are the primary advocate of the community ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

How to kick-start Collins communities: ,[object Object],[object Object],[object Object],[object Object],[object Object]

How to grow & maintain strong online community networks: ,[object Object],[object Object],[object Object]

Practice will make perfect ,[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 and the Collins Center ,[object Object],[object Object],[object Object],[object Object],[object Object]

Web 2.0 and the Collins Center ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],Virtual Leadership

Preparing for Virtual Leadership

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