Michael Hart presents on how to maximize publicity and minimize costs. He explains that the media landscape has expanded dramatically with many new outlets. Reporters are under pressure to attract audiences and need compelling story ideas. Hart provides tips on crafting attention-grabbing headlines and stories, leveraging both traditional and non-traditional media like blogs and social sites. The goal is to help reporters while promoting products or causes.

1. Maximizing Publicity, Minimizing Cost Presented By… Michael Hart Speaker – Author – Talk Radio Host – Shameless Publicity Hound B usiness P eople L isten W hen… Michael Hart Speaks Exploit the media’s insatiable appetite for information to get free publicity for any product, service, company or cause!