Presented by:
Andra Papelleras
Rebus Puzzle
1. ROOD

3. HOROBOD

2. TRAVEL
CCCCCC

4.

JOB
Answers

ROOD

Back Door
Answers

TRAVEL
CCCCCC

Travel Over Seas
Answers

HOROBOD

Robinhood
Answers

JOB

Inside Job
means of
communication
that reach large
numbers of people
in a short time,
such as television,
newspapers,
magazines, and
radio

Mass Media
Print Media
NEWSPAPERS

publication containing news and information and
advertising, usually printed on low-cost paper called
newsprint
BOOKS
a collection of sheets of
paper, parchment or
other material with a
piece of text written on
them, bound together
along one edge within
covers
MAGAZINES
a periodical publication
containing a variety of
articles, generally
financed by advertising
and/or purchased by
readers
COMICS
medium of
expression in which
images, often
incorporating text,
convey information
such as narratives
BROCHURES
advertising pieces
mainly used to
introduce a company
or organization, and
inform about
products and/or
services to a target
audience.
Broadcast Media
TELEVISION

a telecommunication medium for transmitting and
receiving moving images that can be monochrome
(black and white) or colored, with or without
accompanying sound.
RADIO
wireless transmission of
signals through free
space by electromagnetic
radiation of a frequency
significantly below that
of visible light, in the
radio frequency range,
from about 30 kHz to
300 GHz
MOBILE PHONE
a device that can
make and receive
telephone calls over
a radio link while
moving around a
wide geographic
area.
Internet
ONLINE SOCIAL NETWORK

online service, platform, or site that focuses on
facilitating the building of social networks or social
relations among people who, for example, share
interests, activities, backgrounds, or real-life
connections.
ONLINE GAME
played over some
form of computer
network, using a
personal computer or
video game console.
This network is
usually the internet or
equivalent technology
BLOG
is a discussion or
informational site
published on the World
Wide Web and
consisting of discrete
entries ("posts")
typically displayed in
reverse chronological
order
WIKIPEDIA
collaboratively
edited, multilingual, free
internet encyclopedia
supported by the non-profit
Wikimedia Foundation
Effects of Mass Media and Modern
Technology on Children’s
Development
POSITIVE
Physical Growth Development

enhance children’s
performance in singing and dancing
through active engagement with
program content
POSITIVE
Social and Emotional Development
help clarify
emotions, reflect
anxieties and
hopes and recognize
problems while
suggesting solutions
to overcome
hardships and worries
POSITIVE
Social and Emotional Development
keep in touch with
friends and family,
and forms online
communities
with others who
share their interests
POSITIVE
Cognitive Development
extend
children’s understanding
of their world

repetition and
reinforcement of
activities from TV
programs like Sesame
street exposes children
to numbers, letters and
vocabulary
NEGATIVE
Physical Growth Development

Obesity in children due to
excessive time in front of a
television screen

exposed to vision problems,
seizures, hand injuries, and
other muscular-skeletal
complaints
NEGATIVE
Social and Emotional Development

Playing violent computer
games has been linked with
increased aggression.

forms “weak ties” with real
family and
Friends because of new
acquaintances met online
NEGATIVE
Cognitive Development
Watching too much
TV and engaged in
Online Games has
made activities such
as homework and
reading
more boring and
more difficult
Proposed Policy or Programs to
Empower Mass Media in Shaping
Children’s Lives
Executive Action
Public Online Networking and Community E – Centers

provide the communities with internet access, a
public calling station, reading, learning and resource
center to address their information needs
Executive Action
Institutionalization of Distance Education
universities and colleges should
be encouraged to offer distance
education,
schools should invest in workforce
training, self-learning module
development, multimedia planning
and production, monitoring and
evaluation, etc.
Executive Action
Media and Information Literacy Program in Schools
empower children and the
youth to demand or
advocate for and produce
content or programs which
will promote their total
development and meet
their social, cultural,
political and spiritual needs
Legislative Action
Proposed laws to curb sex and violence in mass media
Senate Bill 1351 seeks to limit exposure of
children to violent programming on TV and
cable system
Senate Bill 2539 seeks to penalize
advertising and media companies which
exploit women and glorify sexual violence
in advertisements
Senate Bill 2345 prohibits the public
exhibition or display of obscene and/or
distractive motion or still pictures along
major thoroughfares
Legislative Action
Proposed laws on child pornography and cyber crimes
Implementation of anti-child
pornography law ICT has urged
pornography through new
platforms such as mobile
phones and digital
cameras, pirated VCDs and
DVDs, etc. It has facilitated the
speedy production, possession
and distribution of
pornographic photos and
videos.
Legislative Action
Amendment to the National Council for Children’s TV Mandate

Its present mandate has been
limited to television, they can
promote the use of new
media as platforms for
child development and child
participation
The Role of Family and Community
Parents as responsible internet users

Parents and other adults can only “guide”
their children on responsible Internet
use if they themselves have adequate
digital literacy.
The Role of Family and Community
Reasonable guidelines on the use of internet
families can be encouraged to place
computers in shared rooms (such as
living rooms, dining rooms, offices or
libraries), where children will not be
isolated and will use the Internet with
others around them
schools and parents should teach
children never to share personal
information
(name, address, telephone) online
Sources
http://www.philcecnet.ph/content/view/10/11/
http://www.thefreedictionary.com/mass+media
http://en.wikipedia.org/wiki/Mass_media
http://ezinearticles.com/?The-Effects-of-Mass-Media-on-the-Development-of-theChildren&id=3757507
http://people.artcenter.edu/~chuh/SP03web/WRITING/effects%20of%20mass%20me
dia.html
http://www.vcaa.vic.edu.au/Documents/earlyyears/Edgar_Paper_20081223.pdf
http://futureofchildren.org/futureofchildren/publications/docs/10_02_ExecSummary
.pdf
http://www.aijc.com.ph/Megatrend%20final%20complete.pdf
Mass Media and Technology

Mass Media and Technology