SlideShare a Scribd company logo
selected projects          1999- 2007
     michal przymusinski




TVP HBO BBC MNI Netia Radio Zet
main skills & market knowledge
new media long term planning and strategy development
                    interactive programming for TV / IPTV
                 mobile technologies in TV programming
                         DVB-T, DVB-S, DVB-H interactivity
                                      digital TV production
             teletext technologies and business aspects
                       commercial aspects of new media
                     internet and multimedia technologies
                                IT corporate management
            teleco market knowledge (fixed and mobile)
                                       team management

                    bottom line: task oriented team player
TVP new media                     2002 - 2006
      from 0.2 mln. of users to 1.5 mln. in 3 years
                          author of new media strategy for TVP
responsible for interactive programming, web, mobile, teletext
         and complete new media ePresence management
                coauthor of “TVP strategy for digital millenium”
                       worked with EBU Digital Strategy Group
              member of Digital Transformation of TVP Group
             creator and responsible for digital photo archive
                                        and corporate intranet
TVP website                 2002- 2006
                                     120 new media projects per year

                                             ranked #5 polish news site in 2005
                                                         polish top20 of the web
            outstanding growth rate of user base (100% per year) for 3 years
                                                 interactive programming for TV
                   cross-media programming development and staff training
            TV interactivity during Olympics in Athens in cooperation with IOC
                                  and Euro in cooperation with FIFA New Media
           hundreds of projects - news, interactive, promotional, commercial




TVP selected webpages
   .PL                                                                  TVP user base 2002-2005
                                                                           .PL
TVP teletext                 2002- 2006
                                                      ranked #1 in Poland
                                         in the terms of quality and user reach
                                 most popular TV schedule for TVP channels
              biggest in Poland teletext ads sales about 3 mln. USD per year
         programming for people with hearing disabilities (closed captioning)




TVP teletext                                                TVP new media profitability
TVP mobile media                      2004- 2006
                       an IBM, Polkomtel and U-Turn cooperation
                             first application for Symbian phones in Poland
                      supporting video streaming and paid content delivery
         cooperation with IBM, Polkomtel GSM and U-Turn (Czech Republic)
            mobile news portal plus entertainment and commercial content
                                   voting features for interactive programming




TVP Serwis mobilny                              TVP Serwis mobilny information architecture
TVP iPSB              2005 - 2006
           patronage by Lech Kaczynski President of Poland
and with support from KRRiTV and the Ministry of Science and Informatics
             multimedia educational project similar to BBC open archive
                       video, audio and text content from public archives
            cooperation: Polish Radio, Polish Academy of Science, IBM
            newly created digital photo archive now with 200.000 photos




iPSB project main page
TVP scrolling news 2004- 2005
                                                       daily news coverage

                           news services for channels TVP1, TVP2, TVP Polonia
                                                live feed for breakfast television
                                                      live feed for breaking news
                                                         full editorial management




TVP1 live news feed (scroll)                      Simultaneous teletext news feed mirroring
TVP corporate intranet                           2004- 2006
                                                              3.000 users
                                                         used company-wide
         high-level security remote access from 15 regional branches of TVP
                                              full-time support and help desk
            company-wide original training program with certification process




                                                       TVP press center
                                                       also accessible from the web
TVP intranet
HBO Poland              1999 - 2002
                       a new media from the very beginning
                      complex strategy and ePresence development
                                 website and multimedia production
                         content management with Flash integration




HBO.PL website 2002                   HBO.PL website 2000
Movies promotion                    2000 - 2002
                                              complex new media promotion
              feature and content rich websites and multimedia presentations
          produced in tight cooperation with movie distributors and producers




Pearl Harbor                               Przedwiosnie
MNI S.A.             2006- 2007
             one of the biggest mobile content companies in Poland
                                                        multimedia telecom group
                                 complex strategy and ePresence development
                       for MNI group including iTV (interactive television channel)
                         web and mobile activity planning, website development
                              corporate web services and website development




iTV portal with news, blog, forum and other
community / Web 2.0 services                        MNI S.A. corporate website
BBC Poland / Netia S.A.                         2001- 2002
 BBC News on-line as part of Internetia.pl portal owned by Netia Telecom S.A.
                                 new website, information architecture project
                                                    current news management
                                                advertising sales management




BBC news on-line
Radio Zet sp. z o.o.                        1999- 2000
                                                        Head of technical operations
                                                                    strategy coauthor
                        portal development: information architecture, graphics design
                             content management, back-bone systems development




Radio Zet website*




* unfortunately no screenshot from 2000 is available. Shown current website picture with changed layout,
  much more ads on sides but surprisingly with the same information architecture as in 2000.
www.przymusinski.com




            @. michal@przymusinski.com
            M. +48 605 333 553
            T. +48 22 3821 499
            F. +48 22 3988 831

            Wolność 2a apt. 21
            01-018 Warsaw
            Poland

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Portfolio

  • 1. selected projects 1999- 2007 michal przymusinski TVP HBO BBC MNI Netia Radio Zet
  • 2. main skills & market knowledge new media long term planning and strategy development interactive programming for TV / IPTV mobile technologies in TV programming DVB-T, DVB-S, DVB-H interactivity digital TV production teletext technologies and business aspects commercial aspects of new media internet and multimedia technologies IT corporate management teleco market knowledge (fixed and mobile) team management bottom line: task oriented team player
  • 3. TVP new media 2002 - 2006 from 0.2 mln. of users to 1.5 mln. in 3 years author of new media strategy for TVP responsible for interactive programming, web, mobile, teletext and complete new media ePresence management coauthor of “TVP strategy for digital millenium” worked with EBU Digital Strategy Group member of Digital Transformation of TVP Group creator and responsible for digital photo archive and corporate intranet
  • 4. TVP website 2002- 2006 120 new media projects per year ranked #5 polish news site in 2005 polish top20 of the web outstanding growth rate of user base (100% per year) for 3 years interactive programming for TV cross-media programming development and staff training TV interactivity during Olympics in Athens in cooperation with IOC and Euro in cooperation with FIFA New Media hundreds of projects - news, interactive, promotional, commercial TVP selected webpages .PL TVP user base 2002-2005 .PL
  • 5. TVP teletext 2002- 2006 ranked #1 in Poland in the terms of quality and user reach most popular TV schedule for TVP channels biggest in Poland teletext ads sales about 3 mln. USD per year programming for people with hearing disabilities (closed captioning) TVP teletext TVP new media profitability
  • 6. TVP mobile media 2004- 2006 an IBM, Polkomtel and U-Turn cooperation first application for Symbian phones in Poland supporting video streaming and paid content delivery cooperation with IBM, Polkomtel GSM and U-Turn (Czech Republic) mobile news portal plus entertainment and commercial content voting features for interactive programming TVP Serwis mobilny TVP Serwis mobilny information architecture
  • 7. TVP iPSB 2005 - 2006 patronage by Lech Kaczynski President of Poland and with support from KRRiTV and the Ministry of Science and Informatics multimedia educational project similar to BBC open archive video, audio and text content from public archives cooperation: Polish Radio, Polish Academy of Science, IBM newly created digital photo archive now with 200.000 photos iPSB project main page
  • 8. TVP scrolling news 2004- 2005 daily news coverage news services for channels TVP1, TVP2, TVP Polonia live feed for breakfast television live feed for breaking news full editorial management TVP1 live news feed (scroll) Simultaneous teletext news feed mirroring
  • 9. TVP corporate intranet 2004- 2006 3.000 users used company-wide high-level security remote access from 15 regional branches of TVP full-time support and help desk company-wide original training program with certification process TVP press center also accessible from the web TVP intranet
  • 10. HBO Poland 1999 - 2002 a new media from the very beginning complex strategy and ePresence development website and multimedia production content management with Flash integration HBO.PL website 2002 HBO.PL website 2000
  • 11. Movies promotion 2000 - 2002 complex new media promotion feature and content rich websites and multimedia presentations produced in tight cooperation with movie distributors and producers Pearl Harbor Przedwiosnie
  • 12. MNI S.A. 2006- 2007 one of the biggest mobile content companies in Poland multimedia telecom group complex strategy and ePresence development for MNI group including iTV (interactive television channel) web and mobile activity planning, website development corporate web services and website development iTV portal with news, blog, forum and other community / Web 2.0 services MNI S.A. corporate website
  • 13. BBC Poland / Netia S.A. 2001- 2002 BBC News on-line as part of Internetia.pl portal owned by Netia Telecom S.A. new website, information architecture project current news management advertising sales management BBC news on-line
  • 14. Radio Zet sp. z o.o. 1999- 2000 Head of technical operations strategy coauthor portal development: information architecture, graphics design content management, back-bone systems development Radio Zet website* * unfortunately no screenshot from 2000 is available. Shown current website picture with changed layout, much more ads on sides but surprisingly with the same information architecture as in 2000.
  • 15. www.przymusinski.com @. michal@przymusinski.com M. +48 605 333 553 T. +48 22 3821 499 F. +48 22 3988 831 Wolność 2a apt. 21 01-018 Warsaw Poland