The document discusses several genres and movements in popular music from the 1950s-1970s including the British Invasion, Motown, electrified folk, and rock. It notes that British bands like the Beatles and Rolling Stones were influenced by American R&B artists touring England. Motown, based in Detroit, produced soul music by black artists like Stevie Wonder and Diana Ross. Folk music became electrified, exemplified by Bob Dylan. Rock developed with guitar innovators like Jimi Hendrix introducing new textures that opened the door for explorations in the 1970s.

2.  British Invasion
 Soul and Motown
 Electrified folk.
 Rock.

3.  British Invasion: Muddy Waters tours
England, influencing growing
generation of British players.
 Brits played an approximation of
R&B/Rock and Roll.

4.  The Beatles – Paul Mcartney, John
Lennon.
 The Rolling Stones.- Mick Jagger, Keith
Richards.

5.  A black owned record label (Berry
Gordy) based in Detroit.
 Stevie Wonder, Diana Ross, Smokey
Robinson.
 A conscious effort to produce authentic
black music with commercial appeal.
 Artists heavily influenced by African
American gospel and R&B.
 Similar type of music produced by Stax
and Atlantic.(Aretha Franklin)

6.  Influential soul/funk
singer.
 Music
characterised by
blues vamps with
melodic bass lines.
 Revolutionised the
solo singer dance
performer.

7.  Folk tradition was established in 50s.
 Consisted of solo performer, usually
accomp. by guitar.
 With the adoption of technology this
medium became electrified giving birth
to alternate form of producing music.
 Key Figures: Bob Dylan, Jodi Mitchell.

8.  Jimi Hendrix guitar phenom who introduced
 different textures to guitar playing.
 Wah- Wah pedal, fuzz box….
 Other guitarists- Eric Clapton, Jimmy Page,
 Jeff Beck (Yardbirds) and George Harrison
(Beatles)
 These textural differences created the
Rock
 sound opened the door the explorations in
the 1970s.

9.  Baraka, Amiri. Blues People: Negro Music
in White America. New York: W. Morrow,
1963. Print.
 Starr, Larry, and Christopher A.
Waterman. American Popular Music:
From Minstrelsy to Mp3. New York: Oxford
University Press, 2007. Print.