The document discusses experimenting with new forms of digital journalism using tools like networked reporting, data journalism, and new storytelling formats. It emphasizes trying new ideas quickly through an iterative process of failing early and often. It also notes that the future of media consumption may not look like traditional broadcast, newspaper or radio businesses, and that all players in this space are really in the information business due to changing digital platforms and geographies. It highlights the importance of creating content optimized for different platforms and devices like mobile.

3. There are 653,324 ideas
• We can experiment with networked
reporting, new editorial structures,
storytelling tools, data base journalism
and more.

4. Why Experiment?
•Rule of the Internet: Cheaper/
Easier to try than to debate
about trying.
•Stems from “Agile and Iterative”
Fail early, fail often - try again.

5. Two Radical Concepts

8. Hope is not a strategy

9. Second Concept
It’s still journalism
even if we don’t
recognize it.

10. Technology Companies
Media companies
The future of
media consumption
We might not
recognize this space
EVOLUTION

11. “A Horseless Carriage”

12. Mistake
•1890 horse breeders
thought they were in
the horse business.

13. Mistake
• Broadcasters think their in the broadcast
business
• Newspaper reporters think they are in the
newspaper business
• Radio reporters think they are in the radio
business

14. Anyone in this space!
is in the information business

15. Geography of the Web
The information business is booming!

16. A changing geography

17. You are part of this geography

18. The best mobile experiences are native
How you tell a story depends on how a person consumes it.
Video Games Photo Sharing News
DO YOU HAVE
ANYTHING?

24. Actions like swiping - have a texture that is part of the
storytelling experience (Snowfall).
It adds a new dimension to the storytelling.
The reader doesn’t scan with their eyes - they can feel the story.
This will become more intense: geolocation, accelerometers,

26. TV for the Internet Moments
Example: “click here” doesn’t mean anything anymore.

27. s
Facebook is bringing back the silent newsreel
ht Josh Kalven

28. On YouTube - the Click/Sound still Rule

31. Platform Intelligence

32. Content can appear without other editorial context
This is also related to the “death of the homepage”

33. Content can appear without other
editorial context

35. Content will appear with platform context

36. Content DOES appear with platform context

37. “It’s about making [the
text] scannable, quite
modular,”
— Nathalie Malinarich,
mobile editor for BBC
News

38. Infographics
& new mediums
of distribution
Infographics have
performed well
on:
- Twitter
- Medium
- Reddit
- Tumblr
- Facebook

39. AJ+ stylized templates for efficiency
Twitter-optimized quote
templates.
Even Al Jazeera Turk likes them!
AJ+ templates for Infogram,
speedy content production
Content can appear without context.

40. Mistakes Happen

42. Don’t raise blood
pressure: Pushes,
slow performance,
bad transitions,
bad sign up
process.

43. “Mobile experiences fill the gaps while we wait. !
Nobody wants to wait while they wait.”
Mike Krieger
This cartoon is about to reach for his phone!

44. Fundamental Shift

51. AJ Plus Content

57. Here Comes Everybody
• Figuring out success on the web is like
predicting the weather. It’s not an exact
science - but we are getting better all the
time.
• Journalism will only succeed on the
shoulders of its failures. (May a thousand
flowers bloom).
• The law of numbers says we will figure this
out.

58. • Story time....... How does a four-year-old
interact with the world?